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The first practical explanation of how creativity works, this results-oriented bestseller trains listeners to move beyond a "vertical" mode of thought to tap the potential of lateral thinking.

Topics: How-To Guides, Illustrated, Creativity, Cognitive Science, Art & Artists, Design, Organization, 20th Century, and British Author

Published: HarperCollins on Sep 7, 2010
ISBN: 9780062043276
List price: $9.99
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Identifying and naming the concept of 'lateral thinking' is probably Edward de Bono's greatest achievement. Certainly many of his subsequent books (and lectures and training courses and other paraphenalia) have been iterations of the original idea expressed in "Lateral Thinking" -- that creative thinking is a skill which can be learned and honed, at least to some extent, by anybody.read more
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Identifying and naming the concept of 'lateral thinking' is probably Edward de Bono's greatest achievement. Certainly many of his subsequent books (and lectures and training courses and other paraphenalia) have been iterations of the original idea expressed in "Lateral Thinking" -- that creative thinking is a skill which can be learned and honed, at least to some extent, by anybody.
Is this review helpful? Yes | NoThank you for your feedback.
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