FREE by Chris Anderson

In his revolutionary bestseller, THE LONG TAIL, Chris Anderson demonstrated how the online marketplace creates niche markets, allowing products and consumers to connect in a way that has never been possible before. Now, in FREE he makes the compelling case that in many instances businesses can profit more from giving things away than they can by charging for them. Far more than a promotional gimmick, FREE is a business strategy that may well be essential to a company's survival.

Hyperion:
http://www.hyperionbooks.com/titlepage.asp?ISBN=1401322905&SUBJECT=Business

***BUY THE BOOK NOW***
Amazon.com
http://www.amazon.com/exec/obidos/ASIN/1401322905/hypebook-20

BarnesandNoble.com
http://search.barnesandnoble.com/booksearch/isbnInquiry.asp?r=1&isbn=1401322905

IndieBound.org
http://www.indiebound.org/book/1401322905?aff=hyperionbooks

Borders.com
http://www.borders.com/online/store/TitleDetail?sku=1401322905