Get the competitive edge by learning what you can do to differentiate yourself and your store. These 10 tips are some of the most useful ideas that can ensure your store’s success. The 10 tips include foundational ideas that will differentiate your store from your competitors in order to establish a brand, gain customers and customer loyalty. It’s all about changing the experience you create with your customers and it begins with how you think and the actions you take. Change these and you change your store.