From the Publisher
Is There a Book Fair in Your Future?
You can learn more about the book industry, marketing, and current trends in two days at a book fair—if you are prepared—than you could in a year of school.
You will discover:
• The book fairs best for your books
• Types of displays: build, buy, or rent?
• Setting objectives for maximum results
• How to work the booth
• How to work the floor
• How to make money, get exposure, learn, & have fun
• Complete with checklists
Book Fairs gives information on large fairs and major exhibits; offers advice on booth construction, signs, brochures, order forms, and setting up and operating a booth; and includes a selected list of suppliers of display materials, etc.
While aimed at the neophyte exhibitor, even the seasoned book fair display manager will find it useful.
—American Library Association
Detailed, practical information on how and where to use book fairs to best advantage.
—Judith Appelbaum, How to Get Happily Published
Dan Poynter is the author of more than 130 books, he has been a book publisher since 1969, and is a Certified Speaking Professional. His seminars have been featured on CNN, his books have been pictured in The Wall Street Journal, and his story has been told in The New York Times. He is the leading authority on how to write, publish, and promote books.
This is the only book on book fairs and it will save you a lot of time and money.