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From the Publisher

What happened to one of the most celebrated corporate champions from tiny Finland? Is Nokia the next Kodak? How the Finnish mobile phone giant reached at this crossroads? The book chronicles Nokia’s lost decade in which the venerable handset champion found itself in the clutches of a vicious cycle. Nokia’s Smartphone Problem delves into one strategic blunder after another to provide a detailed account of this tale of management indecision. It provides a detailed account of how this comedy of errors took one of the world’s most global companies to a near-death experience.

Next, will there be a triumphant comeback after this existential crisis? This is the recurrent question that the book tries to answer after having a microscopic look at the seemingly shaken Nokia’s product and strategy roadmaps. Nokia’s Smartphone Problem is a must-read for managers tasked with formulating a mobile strategy for their businesses. It’s a groundbreaking book that delves in the past, present, and future of Nokia and smartphone business at large to find all the pertinent answers regarding smartphone product development cycle. Nokia’s Smartphone Problem is a book written to educate and inform managers in the IT, wireless, and consumer electronic industries. The book provides a detailed treatment of smartphone industry’s basic building blocks like hardware, operating systems, apps and ecosystems.

The Nokia story is engulfed in a plethora of misconceptions. A lot of information about the flailing handset maker is cluttered and a number of facts are not in place. Nokia’s Smartphone Problem aspires to clear the air, develop a comprehensible picture, and thus set the record straight. Nokia is no more the master of the mobile game, but it is still an important company. The book digs deep into Nokia’s heritage, strategy blunders, major stumbling blocks, and bailout efforts. That way, it attempts to recollect notes from this epic moment in Nokia’s life and create an authentic document that not only recounts Nokia’s breathtaking transformation, but also provides a discourse on the Finnish company’s turnaround plan.

Published: Majeed Ahmad Kamran on
ISBN: 9781301635245
List price: $5.99
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