From the Publisher
This book can be your guide if you are just starting out on the adventure of a new business, have got a little lost on the way with an existing venture or are seeking how to tap into the significantly greater opportunities every enterprise has lying waiting but untapped at its feet.
It's a practical, easy to read manual that gives you advice on getting into the right frame of mind to begin with, to defining the goal you want to achieve and achieving it with tangible results in the bank.
It also advises on all the 'behind the scenes' activity, as well as helping you discover who your customers are, and how best to market to them.
"...not only an original gem, but a rare and, I would say, "must read" for every fledgling entrepreneur plus those who are further into their business career yet not privy to the wisdom of experience every one of these pages exudes..."
"I shall use your book as the backbone to all my future business ventures. It is refreshing to read a book written with genuine integrity by an author who clearly has first hand experience of the 9-5 life from which you have escaped...Every aspect of your book makes complete sense...your book is superb..."
"An excellent, very helpful, practical and encouraging guide to starting up a new business, or improving an existing one."
"I just finished my first read-through of your "Business survival and prosperity guaranteed" book and I assure you I will re-read it a lot of times with all my attention! Thank you very much for writing it: aside from being a very pleasant read, it is indeed chock-full of solid advice that every self-respecting entrepreneur should follow (the fact that so many don't is saddening but not surprising...)".
"Wow what a gem of a book! I have nicknamed it... The Rocket Science translator!
If you have a business idea but you are left mortified by thought of all the paperwork, legislation, staff, costs, marketing, technology, terminology, time management, money, communication, organisational skills and so on and just don’t know where to start or what to do first, then I urge you to read this book.
If you already have a business I still urge you to read this book, trust me you will learn so much! Business Survival & Prosperity Guaranteed now lives on my desk as a reference guide.
This book takes you through each element of running a business step by step, breaking it down into manageable chunks and sprinkling it with common sense. It gives you encouragement, confirmation and a very calming friendly influence comes through Paul style of writing and smiles too!
It’s the essence of making living easier and building sturdy foundations, after that who knows where your business may lead other than up.
Learn how to improve the way you already go about daily tasks in your business and general organisation of every day life, mindset giving you the boost and excitement reminding you why you do what you do and reap the rewards and freedom of being self employed.
I have known Paul for 6 years, he runs 4 successful companies from his methodical way of looking at things and pure passion for what he does. I would hire him as my mentor! Don’t miss this opportunity to follow the same methods and absorb this goldmine of information."