It can be overwhelming to figure out where to get started with marketing your business, there is so much to know. The first piece of marketing every business needs is a logo that represents the right image for your brand. Whether you plan on hiring a professional to create your marketing materials or are attempting it on your own this quick and easy how-to guide is a great resource for developing your logo. You will walk through Adobe Illustrator step-by-step in to create a logo like the pros do, and learn ways to customize your own logo for your business type. Beginning designers will also enjoy this guide since it is a great source for learning common design tools.
Anita has spent over 15 years working in advertising doing everything from creative concepts to national campaign development. Currently working as adjunct faculty for several colleges and freelancing Anita discovered the need for simple project guides using the tools of the trade. She plans on presenting a series of guides to you that will help a small business person or even beginner designer get a grasp on how things are done using professional tools. Check out her blog for even more tutorials and marketing help.read more