From the Publisher

Is your product or business going to achieve nearly instant momentum and sales, or will it start off slow and fade away from there?

The start of every business is critically important. . .and every truly successful product or business starts with a successful launch. Unfortunately, most entrepreneurs put all their focus into ""getting the doors open"", without giving much thought to creating a great launch.

It doesn't have to be that way. Since 1996 Jeff Walker has been creating hugely successful launches in our increasingly digital world. Bootstrapping his first Internet business from his basement, he quickly developed an underground zero-budget process for launching new products with then-unheard of success.

But the success-train was just getting started---once he started teaching his formula to other entrepreneurs the results were simply breathtaking. Tiny home-based businesses started doing launches that sold tens of thousands. . .hundreds of thousands. . .and even millions of dollars in just a few days.

What you have in your hands is the treasure map into that world---an almost secret digital society of entrepreneurs who have learned to create cash-on-demand paydays with their product launches and business launches.

Whether you have an existing business with existing products, or whether you have a service-based business and you want to develop your own products so you can leverage your time and your impact, or whether you're still in the planning phase and haven't quite started yet. . .this is your owners manual on how to start. This formula is how you engineer massive success.

Now the question is. . .are you going to start slow, and fade away from there? Or are you ready to engineer a launch that will change the future of your business and your life?

Topics: The Internet, Success, Entrepreneurship, Tips & Tricks, Informative, and Guides

Published: Morgan James Publishing on
ISBN: 9781630470180
List price: $9.99
Read on Scribd mobile: iPhone, iPad and Android.
Availability for Launch by Jeff Walker
With a 30 day free trial you can read online for free
  1. This book can be read on up to 6 mobile devices.

Related Articles

Entrepreneur
2 min read
Entrepreneurship

4 Ways to Keep Learning Beyond the Classroom

"The moment you think you know everything about your business is the moment you lose your competitive edge," says Pat Flynn, a San Diego-based writer who focuses on online entrepreneurship. "Top athletes continue to train and learn in order to improve; a smart entrepreneur does the same." I know you know that intuitively, but it can be hard to convince yourself that adding to your education is worth the time and money. Often the hang-up is seeing how those new skills can pay off in an existing business--and that's where I believe many small-business owners miss the mark. Learning a new skill c
Entrepreneur
3 min read
Entrepreneurship

Ask This Question Before You Consider a Second Location

In this new series, What's Your Problem? Entrepreneur magazine helps business owners tackle problems big and small. If you have a problem you'd like us to help solve, drop us a line at helpme@entrepreneur.com An entrepreneur considers a second location -- but it may not make sense. Here's our advice.  Q: I own a private gym. We’re profitable, and my current space is small, so I’m eager to expand. Should I open another small gym somewhere else or just get one big, new space? -- Kevin, New York A: Kevin’s question could be about any business; many entrepreneurs grapple with the same question. Bu
Entrepreneur
1 min read
Entrepreneurship

3 Traits That Can Make or Break a Businessperson

It's easy to feel confident when you have a highlight-reel résumé like Jeremy Bloom's. But any self-made businessperson will tell you that it's not what you've done, but how you did it that matters most. Entrepreneurs may not have common personality traits, but they do share a small set of similar psychological characteristics, says Harvard Business School professor Noam Wasserman, author of The Founder's Dilemmas: Anticipating and Avoiding the Pitfalls That Can Sink a Startup. While conducting research for the book, which incorporates data from 10,000 business founders, Wasserman continually