From the Publisher

Web 2.0 may be an elusive concept, but one thing is certain: usingthe Web as merely a means of retrieving and displaying informationis history. Today?s Web is immediate, interactive, innovative. Itis user-controlled and community-driven. Organizations, marketers,application developers, and communicators must be ready to respondand to innovate or be left behind, and the experts featured onthese pages are leading the charge. Their ideas are fresh,sometimes experimental, necessarily flexible, and always on theleading edge to prepare you for a Web where users rule.
Published: Wiley on
ISBN: 9780470378953
List price: $24.99
Read on Scribd mobile: iPhone, iPad and Android.
Availability for Web 2.0 Heroes: Interviews with 20 Web 2.0 Influencers
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