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Practically Radical by William C. Taylor

Book Abstract

About the Author

Important Note About This Ebook

Summary of Practically Radical (William C. Taylor)

1. Transform your company

2. Shake up your industry

3. Challenge yourself

The ten questions every game changer must answer

Book Abstract

MAIN IDEA

Problems cannot be solved at the same level of awareness that created them.

– Albert Einstein

If all you ever do is all you’ve ever done, then all you’ll ever get is all you ever got.

– Unknown Texas genius

Today’s markets are distinguished by disruption, hyper-competition and constant ongoing change. With that in mind, there’s little point trying to be marginally better than your competitors who are probably locked into the same battles as you are for a declining market. To stand out today, you’ve got to become known for something special – something radical yet practical. The big money today comes when you embrace one-of-a-kind thinking in a me-too world.

As counterintuitive and paradoxical as it may sound, today’s recession hit markets are the perfect opportunity to transform your company, shake up your industry and challenge yourself to move to a higher level of performance. Instead of downsizing your dreams, change the game to your advantage and get noticed by embracing one-of-a-kind ideas. Don’t merely try and win the game you find – become a game changer by thinking differently and thinking big. Do this and you will not only separate yourself from the pack you’ll also build sustainable competitive advantages which last for years to come.

About the Author

WILLIAM C. TAYLOR is a writer, speaker and entrepreneur. He was cofounder and founding editor of Fast Company magazine which sold for $340 million six