Meet-Beat Your Way To Market Beating Sales Growth And Performance Improvement: Part 1 In The Executive Summary Series of Business Insights
By George Evans
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About this ebook
You're an owner/manager or senior exec in a corporation and flat out making your business a success.
You've got snatched moments for inspiration and nuggets of wisdom but you want it delivered in fast and succinct way.
The Executive Summary gets right to the point. It gives you the concept and some practical ways that the author has used them and leaves the rest to you.
George Evans
The author resides in Santa Rosa, Ca. Hes a retired educator who grew up in Gary, Indiana and he served in the Air Force during the Korean war. George received his degree from the University of Vermont and masters from the University of Colorado. Besides writing, he enjoys woodworking, painting and cooking. He has three sons, a daughter, six grandchildren and four great grandchildren.
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Book preview
Meet-Beat Your Way To Market Beating Sales Growth And Performance Improvement - George Evans
Meet-Beat
Chapter 1: Targets as an art form.
We’ve all been there…. Set a target too high and it’s perceived as too difficult or unachievable and it ends up being a massive de-motivator.
Set it too low and people slow down as they know they will get a bigger one next time.
Start-ups or big corporations, private or public sector it seems we are constantly challenged by this dilemma.
If I could just get back the man-hours spent trying countless systems and techniques to crack this most intriguing of problems.
Yet when I looked around there were many examples of individuals and organisations that did it; athletes and sports men and women got to the absolute pinnacle of their chosen sport; individuals got to the top of their chosen profession; organizations that harnessed effective targeting owned their chosen marketplaces; teams thrived on the aura that continued success gave them.
I really wanted to know their secret of success and then BINGO! I got it, tried it, and then used it in every area of my life where I wanted to generate an improvement or achieve a goal.
This book is not about positive thinking (albeit it will help!) and I am not asking you to join some extreme business cult or modern day religion.
This book is a common sense approach to the ART of effective targeting and goal setting and how it underpins personal and organizational success in the growth culture that is the 21st century.
In fact I am pretty certain that once you understand the how?
you will say to yourself sure I knew that
and how can it be that simple
yet individuals, teams and corporations all over the globe are still wrestling with this most perplexing of issues.
Adopting what I learnt will deliver outstanding results whether personal, team or across entire