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What Does the Professional Use

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14 pages10 minutes

Summary

The American expert in the field of advertizing K. Longmen spoke 25 years ago: "We have to know whether people are informed on existence of our brand, on this or that class of competitive goods. We have to know whether people have favorable opinion on our brand and on brand of competitive goods. We need to know that for people use our brand and what - competitive... And still we need to know that for buyers get

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