Patents and patent strategies are increasingly pertinent to thesuccess of information age businesses, from affecting valuations togaining tax advantages to increasing the starting price per sharewhen taking a company public. Patent Strategy illustrates theimpact patents can have on technology-driven businesses' tacticaland strategic efforts. Here is step-by-step guidance to the patentprocess, the laws, and basic strategies-from a business-goalperspective-so that middle and upper-level managers can recognizethe significance of patents in relation to a particular businessand can incorporate proper patent management efforts into theirbusiness framework. In addition, this book serves as an invaluablereference for management and executives when making patent-relateddecisions such as whether a patent infringement study must beperformed; whether the budget for patent matters should beincreased or decreased; whether attempts should be made to licensecertain patent technology; and whether the firm should sue forpatent infringement.

Case studies throughout the book give you a specific businesscontext within which to consider the concepts introduced Statistics are presented to assist you in assessing variousissues, planning patent strategies, and implementing patentmanagement programs
Published: Wiley on
ISBN: 9780471151180
List price: $131.50
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