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From the Publisher

Be sure your business gets its share of social media buzz!Social media is how your customers communicate, and your business should be part of the conversation. This quick guide helps you plan, develop, and manage a social media marketing plan that will engage your best prospects, helping you get and keep more customers, make more sales, and boost your bottom line!Open the book and find:Why social media should be part of your marketing mixAdvice on planning your social media strategyHow to manage a cybersocial campaignSocial media etiquette tipsHints for monitoring activity
Published: Wiley on
ISBN: 9780470932988
List price: $29.99
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