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ABSTRACT The topic we selected was,Preference of causal over traditional wear among youth in order to learn more about

their differences and behaviour. Our scope is to describe them more clearly by offering a profile of the factors that caused those differences.E.g.demography,price,brand,advertising ,fashion,style etc. The study at hand is of a descriptivenature.It was a study in which the aim was to find the youth behavior effects associatedwith formal and traditional.The study design used in this research was a close-ended questionnaire. As the casual dress is more comfortable ,stylish, and trendy to their work and also more confident in their self and performance. So we can conclude that youth preferred casual dress rather than traditional.

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