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Sales & Marketing Exploring potential business avenues to penetrate new markets and expand existing clientele.

Analyzing latest marketing trends and tracking competitors activities and providing valuable inputs for fine tuning sales & marketing strategies. Developing and implementing marketing plans with focus on planning for advertisements and other Promotional activities in co-ordination with the parent company. Business Development Analyzing business potential, conceptualizing strategies to drive sales, augmenting turnover and achieving desired targets. Identifying, qualifying and pursuing business opportunities through market surveys and mapping as per targeted plans as well as through lead generation. Identifying and developing new streams for revenue growth and maintaining relationships with customers to achieve repeat/ referral business.

Strategic Planning Structuring and spearheading sales for the product placement and revenue generation on Regional basis. Conducting competitor analysis & competency mapping for keeping abreast of market trends and competitor moves for achieving market share metrics. Working closely with product management and development department for product design and development and analyzing competitive product offerings suitable for various market segments. Brand Management Building brand focus in conjunction with operational requirements and devising various sales promotion schemes. Managing special events starting from conceptualization to completion of the same. Improving the customer experience and creating a sustainable market presence with focus towards the goal. Co-coordinating advertising & PR agencies for development of all advertisement campaigns as per the set divisional budget. Team Management Work assignment to the sales with The distributors. Managing & monitoring the performance of distributors and sales to ensure efficiency in business operations and meeting of revenue and collection targets. Conducting meetings for setting up sales objectives and designing or streamlining processes to ensure smooth functioning of sales operations.