Analyzing Strategic Management Cases
Case Presentation Steps to Case Preparation Presentation Requirements Report Requirements
. Revenues were running short as the rich were avoiding the forest Barons want to overthrow Prince John. discipline slackened and food was scarce. made a disciplined fighting force. and want Robin Hood to help them in exchange for amnesty Something had to change. the band grew As the band grew.Robin Hood: Organizational Profile
First year of Revolt: built a large body of men with grievances. had lieutenants to whom he delegated functions Fame spread. housed in Sherwood Forest Robin ruled supreme. bring King Richard back.
4 10. did well.4 Year 2 12.5 -2.6 Change -1.0 3. Small organization.8
. stockholder support No competition
Company Revenue Expenses Coffers Year 1 13.5 . growth was steady. revenues consistent.1 11.Robin Hood: Financial Indicators
The Changing Forest
First year.3 +1.
more men and money Band is running out of money Food is scarce How do we decisively end the conflict before the Sheriff regains control?
.Robin Hood: The Problem(s)
Sheriff is getting stronger.
increased competition Prince John is paranoid.Robin Hood: SWOT
Strengths Strong leadership Large band of well-trained fighting men Support from stockholders (the peasants and farmers that hate the Sheriff) Opportunities Expand into other forests. could act irrationally Barons could undermine Robin’s efforts
. spreading the revenue base Weaknesses Unable to sustain growth (limited resources) Lack of familiarity with all org members
Threats The sheriff is getting stronger.
Robin Hood: Five Forces
Threat of Threat of New Entrants New Entrants Low
Bargaining Power of Suppliers Not known
Rivalry Among Competing Firms in Industry Low
Bargaining Power of Buyers Low
Threat of Substitute Products Low
disband Threats ST Strategies: Join the barons • Has the fighting force • Get access to capital markets • Maybe ends the conflict quicker
WO Strategies: Limit size of band Weaknesses: • Turn the fighting band into a group of elites • Maintains discipline • Solves food issues • Basically. return to normal life • Robin flees to another country to escape punishment
. no more problems • Has the men to do it • When the sheriff is gone. curtail growth
WT Strategies: Disband • Give up the cause.Robin Hood: Alternatives
Opportunities SO Strategies: Kill the Sheriff Strengths • Wipe him out.
Robin Hood: Recommendations
Join the barons
take a chance on getting King Richard back and getting rid of John and the Sheriff in one fell swoop Get capital to grow the business and feed the troops
two horses. enjoying life with his wife (Maid Marion). he now cleans pigsties for a living. King Richard was freed and reclaimed the throne Prince John was exiled and the Sheriff lost his job.Robin Hood: Case Update
Robin joined the barons.
. and a dog named Jack. three kids. Robin was exonerated and lives in a large mansion on the edge of Sherwood Forest.
Robin Hood: The End
How to Conduct a Case Analysis
Put yourself “inside” the case
Think like an actual participant
Strategic decision maker Board of directors Outside consultant
thumb through the case again to assess consequences of actions you propose
.Five Steps: Step One
Become familiar with the material
Read quickly through the case one time Use initial read-through to assess possible links to strategic concepts Read the case again. making notes Evaluate application of strategic concepts After forming first recommendation.
Problems: avoid getting hung up on symptoms Some cases have more than one problem Articulate the problem
Writing down a problem statement gives you a reference point when you proceed through the case analysis
Some problems are not apparent until after you do the analysis
.Five Steps: Step Two
Five Steps: Step Three
Conduct strategic analyses
Determine which strategic issues are involved Use strategic tools to conduct the analysis
Five-forces analysis PEST analysis SWOT analysis Value chain analysis Resource-Based View of the Firm (VRIO) Contingency frameworks Financial analysis
Test your own assumptions about the case
objectives? Will the culture or values of the company change?
. mission.Five Steps: Step Four
Propose alternative solutions
Develop a list of options first without judging them
Do nothing is often a reasonable alternative Can the company afford it? Is the solution likely to evoke a competitive response? Will employees accept the change? How will it affect other stakeholders? How does it fit with the vision.
Five Steps: Step Five
Make a set of recommendations that your analysis supports Describe exactly what needs to be done Explain why this course of action will solve the problem Include suggestions for how best to implement the proposed solution The solution you propose must solve the problem you identified
and recommendations Often.Points to Remember
Always connect the problem(s). the problem is stated in the case. alternatives. you just have to look a little for it
Introduction of Management Team Outline of presentation Company Overview Problem Identification Strategic Analysis Alternatives Recommendation Conclusion/Wrap Up of pertinent information 15-20 minutes in length
3. but brief and concise.
Be thorough.Report Requirements
1. Pattern report on presentation
a) Cover sheet with:
a) b) c) d) Class and section Group name List of group members Case name and number
b) c) d) e) f)
Historical Overview/Company Profile Identify problem(s) Strategic Analysis Alternatives Recommendation(s)
2. Use charts and graphs to consolidate information and keep it interesting. 4.
Report Requirements (cont.. sub-headers italicized. spelling Consistent formatting throughout Use charts. graphs. be creative but professional. 1 inch margins Single-space paragraphs Double-space between paragraphs and after headers Section headers in bold. graphs should not be to big
. 12 pt. no punctuation after headers All type should be left justified (do not indent paragraphs) Charts and graphs should be in-line. not in appendix
Watch paragraph lengths. grammar.)
Format-Business style writing
3-5 pages in length Times New Roman font. images and bullets.
needed for reference only
. submit the following:
Report Copy of slides
Print 6 to a page.Submission Requirements
On day of presentation.