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Published by: Arijeet Mondal on Aug 30, 2012
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08/30/2012

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INTRODUCTION

• Infosys Technologies Ltd. was started in 1981. by 7 people with US$250.

• Today, it is a global leader in the "next generation" of IT and consulting.
• Infosys serves the client globally and is one of the pioneers in strategic off shore outsourcing of software services

MILESTONES

• In 1987 Infosys got its first foreign client. • In 1993, Infosys became a public limited company. • In 1999, Infosys crossed $100 Million and was listed on NASDAQ. • In 2006, Infosys completed 25 years of its existence and its revenues crossed $ 2 billion.

• Today Infosys has more than 1,51,151 employees and has presence in more than 30 countries across the world. Its corporate headquarters is in Bangalore.

VISION
"We

will be a globally respected corporation."

To achieve our objectives in an environment of fairness, honesty, and courtesy towards our clients, employees, vendors and society at large."

Infosys technologies ltd. Defined, designs and delivers IT- enabled business solutions which aims at providing strategic differentiation and operational security to clients. With Infosys, clients are assured of world class processes and the power to stretch their IT budget by leveraging the global delivery model that Infosys pioneered.

•Improve market share of niche products •Achieve Profitable Growth to be One of Top 5 Global Companies •Attain World Class Cost Competitiveness •Acquire Customers Through New Offerings & Reach •Acquire Customers Through Existing Offerings •Retain Profitable Customers •Improve Customers Satisfaction
CUSTOMER :

FINANCIAL:

BUSINESS PROCESS:

•Product Rationalization, Product Development •Increase Loyalty Through Customer Relationship Mgmt •Improve Order Management Process •Improve Process Capability •Improve Supplier Management
LEARNING AND GROWTH

•Enhance Strategic Skills •Create a culture of high performance and team based working •Knowledge Management •Enhance Employee Satisfaction •Leadership Development

STRATEGIC PLAN

Low cost Global delivery 24/7 Model. Focus on quality, customer relationship management, timely-delivery

Global Delivery Model – Producing where it is most cost effective to produce & selling where it is most profitable to sell.
Moving up the Value Chain – Getting involved in a software development project at the earliest stage of its life cycle. PSPD Model – “Predictability of Revenues, Sustainability of Revenues, Profitability, De-risking” for risk management.

POLITICAL

•Political stability: Indian political structure is considered stable enough expect the fact that there is a fear of „hung parliament‟ (no clear majority). It is positive •U.S. government has declared that U.S companies that outsource IT work to other locations other than U.S. will not get tax benefit. It is deep negative •Government owned companies and PSUs have decided to give more IT projects to Indian IT companies. It is positive. •Terrorist attack or war. It is negative.

ECONOMIC

• Domestic IT Spending (Demand):Domestic market to grow
by 20% and reach approx USD 20 billion in 2008-09. It is positive • Currency Fluctuation. It is negative • Attrition: Due to recession, the layoffs and job-cuts have

resulted in low attrition rate. It is mildly positive

SOCIAL

• Language spoken: English is widely spoken language in India, English medium being the most accepted medium of education. Thus, India boasts of large English speaking population. It is highly positive
• Education: A number of technical institutes and universities over the country offer IT education. It is highly positive

• Working age population. It is positive

TECHNOLOGICAL •Telephony:

• India has the world's lowest call rates.
• Expected to have total subscriber base of about 500 million by 2010. • India has the second largest telephone network after china. • Tele density – 19.86 % \ • Enterprise telephone services, 3G, Wi-max and VPN are poised to grow. It is highly positive

PORTERS 5 FORCE MODEL

THREATS OF SUBSTITUTES

•Other offshore locations such as Eastern Europe, the Philippines and China, are emerging and are posing threat to Indian IT industry because of their cost-advantage. However, this should have an impact only in the medium to long term. • Price quoted for projects is a major differentiator, the quality of products being same. It is medium

BARGAINING POWER OF SUPPLIER

Due to slowdown, the job-cuts, the layoffs and bleak IT outlook. Demand and supply of IT professionals is no longer that favorable to employees. Availability of vast talent pool – fresher and experienced. Shift from high to low

BARRIERS TO ENTRY

Low capital requirements.
Large value chain, space for small enterprises. MNCs are ramping up capacity and employee strength. It is low

RIVALARY AMONG FIRMS:HIGH

Commoditized offerings.

'low-cost little-differentiation' positioning.
high industry growth.

Strong competitors – few numbers of large companies.

SWOT ANALYSIS

STRENGTHS
•Cost advantage •Breadth of service offering •Ease of scalability •Quality and maturity of process •Global and 24/7 delivery capability WEAKNESS
•Excessive dependence on USA for revenues •Excessive dependence on BFSI sector for revenues •High rates of attrition •Decreasing competitive advantage

OPPORTUNITY

•Greater scope for product innovation •Increased focus on high end work •Domestic demand for IT services •Greater scope to service domain •It has a huge capital THREATS •Global economic slowdown •US govt against outsourcing •Intense competition •High dependency •Currency fluctuations •Termination of client contracts

MARKETING

• Current Markets: USA and Europe
• Current Products: BPO, KPO, consultancy services (in BFSI, manufacturing and retail) and software products (financial products). • Recommendation: As most large clients in US and Europe are cutting costs, Infosys needs to be more aggressive on cost and quality front. • Result of strategy: Unlikely to yield good results

FINANCE(2012)

•Revenues Rs 20766 Crores •PAT Rs 5819 Crores •EPS 101.58 •Total Assets Rs 17809 Crores •Cash and Cash Equivalent Rs 10289 Crores

KEY SUCCESS FACTORS

Sound Management Skills Nurturing Working Atmosphere Commitment To Values, Speed ,Imagination and Excellence

Personnel Management
Infrastructure

THANK YOU

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