CJENOVNIK PRICE LIST

MI OBJEDINJUJEMO RAZLIITOSTI! WE ARE UNIFYING DIVERSITIES!

u naim asopisima/ within our magazines

A DV E RT / O G L A AV A N J E

http://www.diogenpro.com
Within printed issues as well as on online pages of our magazines

http://www.maxminus.com
U tampanim izdanjima kao i na online stranicama naih asopisa

CJENIK I FORMATI OGLASNOG PROSTORA U ASOPISIMA

(ukupni trokovi)

PRICES AND FORMAT OF THE ADVERT SPACE IN THE MAGAZINES

(total costs)

FORMATI OGLASA
DUPLERICA ( na najznaajnijem mjestu u planiranom izdanju) Cijena: 1.000 Eura DOUBLE PAGE ( within the lost important position in the planned edition) Price: 1.000 Euros UNUTRANJA STR. * unutarnja str. 400 Eura * 2 omotna str. 600 Eura * 3 omotna str. 500 Eura * zadnja str. 1.000 Eura

Inner page * inner page 400 Euros * 2 cover page 600 Euros * 3 cover page 500 Euros * last page 1.000 Euros

POLOENO * 250 Eura LANDSCAPE * 250 Euros

USPRAVNO * 250 Eura VERTICAL * 250 Euros

USPRAVNO 300 Eura VERTICAL 300 Euros

USPRAVNO 300 Eura POLOENO 200 Eura VERTICAL 300 Euros LANDSCAPE 200 Euros

POLOENO 120 Eura LANDSCAPE 120 Euros

KOCKICA 120 Eura CUBE 120 Euros

FREKVENCIJA DIOGEN pro kultura magazin DIOGEN pro art magazin

GODINJAK 21. mart/oujak svake godine

MJESENIK svakog prvog u mjesecu

ROKOVI (prije datuma izlaska asopisa)

...PREDAJE NARUDBENICE (REZERVACIJA/ STORNACIJA) ...PREDAJE GOTOVIH MATERIJALA ZA OBJAVU OGLASA ...PREDAJE MATERIJALA ZA IZRADU / DIZAJN

12
radnih dana

10
radnih dana

15
radnih dana

FREQUENCY DIOGEN pro culture magazine DIOGEN pro art magazine

ANNUAL 21. March every year

MONTHLY every first day in a month

DEADLINES (BEFORE THE DATE OF THE PUBLISHING OF THE MAGAZINE)

...GIVING OF THE PURCHASE ORDER (RESERVATION / CANCELLATION) ...GIVING OF THE PREPARED MATERIALS FOR ...GIVING OF THE MATERIALS FOR MAKING OF ADVERT / DESIGN

THE PUBLISHING OF ADVERT

12
working days

10
working days

15
working days

ONLINE ADVERTISING / ONLINE OGLAAVANJE DIOGEN pro kultura magazin DIOGEN pro art magazin MaxMinus magazin
728 x 90 px (u samome vrhu banera) 400 Eura (godina dana podijeljena po mjesecima) 728 x 90 px (naslovna + ostale stranice) 200 Eura (godina dana podijeljena po mjesecima)

300 x 250 px (sa desne strane pri vrhu) 500 Eura (godina dana podijeljena po mjesecima) 300 x 250 px (naslovna + ostale stranice) 350 Eura (godina dana podijeljena po mjesecima) 300 x 250 px (sa desne ispod ovoga) 350 Eura (godina dana podijeljena po mjesecima)

USLUGE KREIRANJA BANNERA

(gif, jpg, png) (gif animacija) (flash animacija) 50-100 Eura 100-200 Eura 200 - 350 Eura

Cijena ukljuuje kreiranje, dizajn i postavljanje bannera

ONLINE ADVERTISING DIOGEN pro culture magazine DIOGEN pro art magazine MaxMinus magazine
728 x 90 px (within the top of the page 400 Euros (per year divided per month) 728 x 90 px (front cover + other www sites) 200 Euros (per year divided per month)

300 x 250 px (on the right side near by the top) 500 Euros (per year divided) 300 x 250 px (front cover + other www sites) 350 Euros (per year dividied per month) 300 x 250 px (on the right side under this) 350 Euros (per year dividid per month) SERVICES FOR THE CREATION OF BANNERS (gif, jpg, png) (gif animation) (flash animation) 50-100 Euros 100-200 Euros 200 - 350 Euros

Price includes creation, design and putting the banner online

POPUSTI DIOGEN pro kultura magazin DIOGEN pro art magazin MaxMinus magazin Popust na tromjeseno razdoblje 10% Popust na polugodinje razdoblje 15% Popust na godinje razdoblje 20% Avansna uplata dodatnih 5 % popusta

DISCOUNTS DIOGEN pro kultura magazine DIOGEN pro art magazine MaxMinus magazine Discount for three months period 10% Discount for a half of year period 15% Discount for a year period 20% Advance payment - more 5 % discount

Raun/Konto/Account USD: Konto: 0206 00143466.60P IBAN: CH02 0020 6206 1434 6660 P EUR: Konto: 0206 00143466.61K IBAN: CH56 0020 6206 1434 6661 K SWIFT / BIC: UBSWCHZH80A Kontakt E-mail: podistimnebom@yahoo.com

OPI / OPTI UVJETI POSLOVANJA I OGLAAVANJA

OPI /OPTI UVJETI /USLOVI POSLOVANJA Naknada za objavu oglasa plaa se avansno ili po raunu u roku od 8 dana od objave oglasa. Uvjeti/uslovi plaanja s odgodom regulirani su Ugovorom o oglaavanju u kojem je jasno istaknut rok plaanja. Obavezu avansnog plaanja ima svaki novi klijent koji se prvi puta oglaava u naim magazinima. Novim klijentom e se smatrati i onaj klijent koji predaje nalog za oglaavanje nakon proteka 12 mjeseci od posljednjeg objavljenog oglasa, te e biti obvezan/obavezan unaprijed platiti puni dogovoreni troak oglasa prije njegovog objavljivanja. Avansnom uplatom smatraju se sve uplate koje su izvrene minimalno 3 dana prije izlaska magazina u kojem se objavljuje oglas za koji se vri uplata. Popust za avansno plaanje iznosi 5%. Zakanjela plaanja su plaanja nakon roka dospijea navedenog na raunu, a koji je definiran Ugovorom o oglaavanju. U sluaju prekoraenja roka plaanja primjenjuju se odredbe vicarskih/vajcarskih zakona koji se odnose na regulaciju Ugovora i kamata. Ako partner kasni s plaanjem 180 dana od dana dospijea rauna, aktivira se osiguranje plaanja (zadunica/mjenica) ili se ukupan dug alje na pljenidbu/ovrhu, a nakon dostave opomene pred tubu. Kod zakanjelih plaanja magazini imaju pravo odbiti daljnje izvrenje postojeih naloga za objavu sve dok se plaanje ne izvri bez da time otkae cijeli Ugovor. Svi ugovori podlijeu zakonima vicarske/vajcarske.

NARUIVANJE I OTKAZIVANJE OGLASA Rezervacije za zakup oglasnog prostora primaju se u pisanom obliku, u obliku narudbenice. Rokovi za dostavu narudbenica odnosno rezervacija oglasnog prostora regulirani su za svaki magazin posebno i otisnuti su u cjeniku oglasnog prostora. Podaci u narudbenici trebaju sadravati sve podatke potrebne za transparentno naruivanje i fakturiranje oglasa.

Otkazivanje ve naruenih oglasa mogue je zakljuno sa zadnjim danom predvienim za rezervaciju oglasnog prostora i to u pismenom obliku. Ako klijent/medijska agencija i nakon roka predvienog za otkazivanje eli otkazati objavu, to je mogue jedino ako magazin ili arak u kojem je oglas smjeten nije ve otisnut, a klijent je duan platiti punu neto cijenu oglasa koja je jednaka onoj za objavljeni oglas. Oglaivai, odnosno medijske agencije odgovorne su za to da sadraj oglasa bude u skladu s pravilnikom o oglaavanju. Magazini zadravaju pravo odbiti objavu oglasa ako sadraj oglasa nije u skladu sa zakonskim normama. Pozicijske stranice mogu se otkazati pismenom izjavom, uz otkazni rok od dva mjeseca. Otkazni rok poinje tei s danom primitka izjave o otkazivanju naruenih stranica. Zakup druge omotne stranice u svim izdanjima magazina smatra se konanim ako se do posljednjeg roka predvienog za rezervaciju oglasnog prostora ne zakupi duplerica. SVE NAVEDENE CIJENE SU FINALNI IZNOSI KOJI NISU PODLONI PLAANJU PDV U VICARSKOJ / VAJCARSKOJ REKLAMACIJE Klijent je odgovoran za pravovremenu dostavu i zadovoljavajuu kvalitetu grafike pripreme oglasa. Ukoliko oglasni materijal ne bude dostavljen na vrijeme ili bude dostavljen nepotpun te zbog toga ne bude mogue njegovo objavljivanje, klijent snosi pune trokove objave oglasa. Greke print materijala koje nisu na vrijeme prepoznate i uoene su tek na dan objave oglasa ne mogu se uzeti u obzir kao osnova odtetnog potraivanja od strane klijenta ako su posljedica greke na poslanom materijalu. Uz gotov oglas, obavezno je dostaviti i probni otisak. U protivnome ne odgovaramo za kvalitetu oglasa u tampi i ne prihvaamo reklamacije za kvalitetu objavljenog oglasa. U sluajevima kada je oglas pogreno tampan, odnosno ako je tampano krivo rijeenje oglasa klijent ima pravo traiti objavu zadovoljavajueg zamjenskog oglasa. Zahtjev za obeteenje se nee priznati ako se klijent nije pismenim putem oglasio o greci u roku od 7 radnih dana nakon objave oglasa. Sve reklamacije se prihvaaju samo u pisanom obliku i to najkasnije 7 radnih dana od datuma izlaska magazina.

POSEBNI UVJETI / USLOVI OGLAAVANJA Poseban smjetaj oglasa naplauje se 20% vie od njegove cijene. Oglas u formi advertoriala koji je dostavljen kao gotovo rjeenje naplauje se 15% vie od njegove cijene. Oglas u formi advertoriala koji izrauje redakcija naplauje se 15% vie od njegove cijene plus trokovi produkcije (fotografije, tekstovi i sl.) Izrada oglasa naplauje se 10% vie od njegove cijene. Za objavu dvije razliite robne marke razliitih vlasnika u jednom oglasu naplauje se 15% vie od njegove neto cijene. Za objavu tri ili vie robnih marki razliitih vlasnika robnih marki u jednom oglasu naplauje se 30% vie od njegove cijene.

PREDNOSTI OGLAAVANJA NA INTERNETU: oglaavanjem na Internetu lako se dolazi do publike koja trai i eli kupiti upravo ono to vi prodajete oglas je vidljiv im netko otvori stranicu, 24 sata dnevno rezultati oglaavanja i uinak bannera vidljivi su odmah brzina - marketinku kampanju na Internetu mogue je osmisliti i realizirati u vrlo kratkom roku fleksibilnost kampanja na Internetu kreativna rjeenja se mogu mijenjati i usmjeravati ak i nakon poetka kampanje nove mogunosti i razliita podruja oglaavanja feedback - Internet publika non-stop reagira na sadraj koji se nalazi na stranicama i tako daje svoje miljenje o nekoj kampanji ili sadraju potencijalni kupac moe detaljno vidjeti i izabrati vae proizvode, dok je u drugim medijima ogranien prostorom i vremenom

ENGLISH WITHIN NEXT PAGES

GENERAL TERMS / CONDITIONS FOR DOING BUSINESS Fee for publication of advertisements, it has to be paid in advance or by account within 8 days of the announcement. Terms / conditions of delayed payment are regulated with Advertising contract in which is clearly enhanced payment deadline. Obligation to prepay has every new client thathas, for the first time, advertised in our magazines. The new client will be considered and the client that submitted the order for advertising after the expiration of 12 months from the last published advertisement, and he will be required / mandatory pre-pay the full agreed cost of the ad before its publication. Advance payment means all payments made at least 3 days before the publishing of the magazine in which the ad is published for which payment is being made. Prepayment discount is 5%. Late payment after the payment is due date stated on the invoice, which is defined in the Agreement on advertising. In case of exceeding the due date, the provisions of Switzerlands law relating to the regulation of the Treaty and interest are cinsidered. If a partner is late with payment 180 days from the date of maturity bills, insurance payments triggered (promissory notes / bills) or the total debt is sent to forfeiture / seizure, and after delivering a warning before the lawsuit. For delayed payments magazines have the right to refuse any further enforcement of existing orders to be published until payment is carried out without thereby cancel the entire contract. All contracts are subject to the laws of Switzerland.

ORDERING AND CANCELLATION OF AD (ADVERTISEMENT) Reservations for the lease of advertising space are received in writing, in the form of purchase orders. Deadlines for submitting orders and booking of advertising space for each magazine are regulated specifically and printed within the rate card. The data in the order form should contain all information necessary for transparent ordering and invoicing in regard of the ads.

Fees for advertisements can be ordered as of the last day prescribed for booking advertising space and it should be done in writing. If the client / media agency and after the period provided for the cancellation wants to cancel the announcement, this is only possible if the magazine or sheet in which the ad is placed, but not printed, and the client is obligated to pay the full cost of the net price that is equivalent to the published ad. Advertisers and/or media agencies are responsible for the content of the ad that is in accordance with the regulations on advertising. Magazine reserves the right to refuse to publish the ad if the ad content is not in accordance with legal norms. Position pages may be canceled by written notification, with a notice period of two months. The notice period starts on the date of receipt of the statement of cancellation of ordered pages. Lease second cover page in every magazine issues considered final if the last period provided for booking advertising space not buy a centerfold. ALL THESE PRICES ARE FINAL AMOUNTS THAT ARE NOT SUBJECT TO VAT payment in Switzerland

COMPLAINTS The customer is responsible for the timely delivery and satisfactory quality prepress of the ads. If advertising material is not delivered on time or is submitted incomplete because it is not possible to its publication, the customer bears the full cost of publication of the advertisement. Mistakes within print materials that are not recognized at the time and were seen only on the day of the announcement can not be taken into account as the basis of indemnity claims by the client if the consequences of errors are within the transmitted material. With the finished ad, must deliver the proof (printed ad). Otherwise we do not guarantee the quality of the ads in the press and does not accept any claims for the quality of the published ads. In cases where the ad was printed incorrectly, or if the wrong solution printed ad client has the right to seek disclosure of a satisfactory alternate ad. Application for compensation will not be awarded if the client is not, within the writing, send the complaint within 7 working days after the announcement. All complaints will be accepted only in writing, not later than 7 working days from the date of the magazine.

SPECIAL CONDITIONS / TERMS OF ADVERTISING Special placement for the ads will be charged 20% more than its price. An advertisement in the form of advertorials, which was delivered as the final solution will be charged 15% more than its price. An advertisement in the form of advertorials, which makes newsroom (Editorial board) charged 15% more than its price plus the cost of production (photos, text etc.). Making of the ads will be charged 10% more than its price. To write two different brands of different owners in one ad will be charged 15% more than its net cost. To write three or more brands of owners of different brands in one ad will be charged 30% more than its price.

BENEFITS OF ADVERTISING ON THE INTERNET Advertising on the Internet is easy to reach an audience that seeks and wants to buy exactly what you sell ad is visible as soon as someone opens the site, 24 hours a day The results and impact of the advertising banners are visible immediately Speed - a marketing campaign on the Internet is possible to design and implement within a very short time Flexibility campaigns on the Internet - a creative solution can be modified and focus differently even after the campaign began new opportunities and different areas of advertising Feedback - Internet audiences are non-stop reacting to the content contained on the site and in that way gives his/her opinion on a campaign or content potential buyer can see details and choose your products, while in other mediaa is limited by space and time