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HOW TO ASK FOR WHAT YOU REALLY WANT AT WORK
LEARN HOW ATHLETES
APPLY LESSONS FROM
THE FIELD TO REWARDS
IN THE WORKPLACE
“If your career isn’t focused
on what you absolutely want
to do with your life,
it’s time to make a change.”
VOLUME VII $4.95/womenforhire.com
Serve the Customer • Be Honest • Have Fun • Be a Good Neighbor • Open Doors • Always Listen • Reward Hard Work • Own Our Brand
To learn more or to apply online, please visit www.erac.com/womenforhire or call toll-free 1-888-WWW-ERAC.
I believe in two-way
And so does my
$8.2 billion company.
I heard Enterprise was different, but until I
started working here I didn’t appreciate how
much. The first thing I noticed is that people
count. Whether it’s a long-time customer or
an employee who’s just starting out, every
Take our signature "pick you up" service. This
was started by a manager who simply listened
to customers who needed a ride. Not everyone
was convinced it was a good idea, but he was
empowered to run with it - and it ultimately
developed into a trademark of our superior
So, you see, that typical, impersonal, corporate
bureaucracy you’d expect from such a successful
industry-leading company just doesn’t exist
here. So if I have a good idea, no matter what
my job title, I know it will be heard and my
career will be rewarded accordingly.
What company best
I believe this one.
We are an equal opportunity employer. M/F/D/V.
Every week a lovely lady cleans our offce. Clados, a ffty-something woman from
Honduras, is always on time and never without a smile. My Spanish is broken and she
doesn’t speak English, but we manage to communicate nevertheless. When school is
out, she brings along her beautiful young granddaughters, who sit patiently and quietly
while their abuelita does her job.
As I watched them watch her, it occurred to me that no little girl grows up dreaming of
becoming a housekeeper or janitor. When I asked about their aspirations, both kids said
they wanted to be ballerinas. Then one added, “Our grandma wanted to be a dancer,
too, but they always said she was too short.” That couldn’t have been the only challenge
My brother David, a documentary maker, did his frst flm on Maureen Lynch, a wait-
ress who moved to New York City in hopes of becoming a movie star. Her dream never
materialized, so she says she had to settle for making money instead of pursuing her
passion. She’s a devoted and well-liked waitress, but it’s not the vocation she wanted
The same theory applies for an engineer who’d rather be running a homeless shelter or a
real estate broker who’d prefer to work with children.
When I meet women looking for work, I often ask if their job search is aligned with
their dreams. I don’t just want to know if they’re aiming as high as possible; I’m more
concerned that they’re aiming in the right direction.
I worry that too many smart, talented women slog through their best years doing what
comes fast or easy, instead of pursuing what they were put on earth to achieve profes-
sionally. If that sounds familiar, it’s time to think about making a change. Create a
strategy for yourself that puts you on a path toward realizing your goals.
The women you’ll meet on these pages are doing what they love. For some of them, that
wasn’t always the case. For jewelry designer extraordinaire Mary Margrill, it took the
death of her best friend to cancer to make her realize that life is too short to be wasted
on work she didn’t adore. Bell Helicopter’s Elaine Vaught is energized by the chal-
lenge of making things fy against the odds. Forensic artist Samantha Steinberg lives to
create life-like sketches that lead to the capture of criminals. And even Omi Edelstein, a
Columbia University-educated neurobiology major, ditched the sciences to spin records
as an in-demand disc jockey.
Let these women and others around you inspire you to pinpoint your purpose and go for
it with gusto. I’ll be rooting for your success every step of the way.
Founder & CEO
Women For Hire
Photo by Allyson Lubow
We are looking for women who have arrived.
But have not stopped.
Congratulations on being here. Where are you going next?
MassMutual is not only an industry leader and a Fortune 100
Company, but also one of only 12 organizations ever to receive
the EP Symbol of Excellence.
And we succeed much the
same way you do. By simply deciding where we want to go.
Then going there.
• Fortune Most Powerful Women Conference
• Ofﬁce Depot Success Strategies for Business Women Conference
• Danskin Women’s Triathlon Series
• Working Mother Magazine Work/Life Conference
• Women in Insurance and Financial Services
• American Women’s Society of CPAs
• Executive Women’s Golf Association
• New York Women in Film and Television
• Game Face – a National Touring Photographic Exhibit of
Female Athletes and a Free Middle School Curriculum
• Center for Women’s Business Research
• 13 Women’s Advisory Boards Nationwide
Free Life Insurance Program
Visit us at the MassMutual booth or online at
www.massmutual.com/wfh, or call 1-877-333-4410
for career information.
© 2005 Massachusetts Mutual Life Insurance Company, Springﬁeld, MA. All rights reserved. www.massmutual.com
MassMutual Financial Group is a marketing designation (or ﬂeet name) for Massachusetts Mutual Life Insurance Company (MassMutual) and its afﬁliates. C:72206
Recognized in 2005 as one of Working Mother magazine's
100 Best Companies to Work For,
MassMutual is also committed to:
1 Fortune Magazine, April 18, 2005
2 The EP Symbol of Excellence, awarded by Exceptional Parent magazine and the EP Foundation for Education, is in recognition of a company/organization’s
philosophy that includes consistent support and advocacy on behalf of the special needs population.
3 Eligibility is limited. See www.massmutual.com for details.
For many, Talbots is more than just a clothing store. It's a second home, of sorts. A place where
they feel comfortable and valued. You see, as an employer of choice, we provide our
professionals with not only a unique environment of style but one that gives them the opportunity
to make notable contributions to the continued success that has made us a respected leader
in the industry. We invite you to find your place with us.
Management Trainees • Assistant Managers • Sales Associates
Please stop by our booth to speak with a company representative or forward resume to: Talbots, Attn: Human Resources, Job
Code: WFH, Human Resources, One Talbots Drive, Hingham, MA 02043. Fax: 781-741-4696. E-mail: firstname.lastname@example.org
AD.7623870.6.1.dp.qxd 6/6/06 3:06 PM Page 1
in this issue
JEN BROWN is this month’s guest editor of Women For Hire
magazine. Brown met Tory Johnson while running the website
for ABC’s Good Morning America. She continues to work in
online news. Before moving into the digital space, Brown
covered sports for the Asbury Park Press and the San Diego
Union-Tribune. She holds degrees from Columbia University
and Emory University, and lives in Harlem with her boyfriend
and their three cats.
ALLYSON LUBOW is a New York-based fashion photographer
who shot this month’s cover. Her work was recently used by
Kodak to promote a new type of flm being released this fall.
View her online portfolio at alubow.com.
LINDSAY WEITZ is an Art Director at an ad agency in Soho,
New York. In addition to creating ads for brands such as
Swarovksi, Calvin Klein and Jennifer Lopez, Weitz has been
designing for Women For Hire over the past six years. Other
freelance clients include DailyCandy and WardrobeNYC. Visit
lindsayweitz.com to view some of her recent projects.
Sketch by Samantha Steinberg
Photo courtesy of Omi Edelstein
IN EVERY ISSUE
3 Corner Cubicle
5 In this Issue
7 Inside Women For Hire
You Should Know Bulletins
64 Fair Well
2 Recruitment Strategies:
Learn how the best employers are
24 Interesting Women:
Meet three women who took traditional
backgrounds and turned them into
25 DJ Omi Edelstein
27 Forensic artist Samantha Steinberg
29 Wine shop owner Jai Jai Greenfeld
3 Baby Plus One :
Single moms who travel for work face
36 Best in Tech:
Four brilliant women are paving the
way for others to succeed in science
43 You Asked For It:
Exclusive book excerpt on asking
for what you want at work
47 Got Digital Dirt?
Advice for cleaning up your
5 Improve Your Clothing ROI:
Tips from Talbots on making your
53 Extraordinary Entrepreneurs:
Three inspiring women are following
55 Jewelry queen Mary Margrill
57 Sweet sensation Sarah Endline
59 Communications guru Claudia
6 Athletic Leadership:
Carrying success from the feld to the
Join us this fall as we bring together
the brightest women and the best
employers at our high-caliber recruiting
events. Whether you’re an experienced
professional or a graduating college
student, these one-day events are your
ideal chance to advance or to launch
Mark your calendar and plan to
join us at the event near you.
WAShINgToN, DC: SEpT. 27
TAmpA: oCT. 5
ChICAgo: oCT. 10
ST. LoUIS: oCT. 12
NEW YoRk: oCT. 17
DALLAS: oCT. 24
hoUSToN: oCT. 26
BoSToN: oCT. 31
LoS ANgELES: NoV. 7
SAN DIEgo: NoV. 9
ATLANTA: NoV. 16
NOMINATE WOMEN WHO DESERVE
Do you know an exceptionally talented woman who’s poised to do even bigger and
better things in coming years? How about a woman who’s already at the top of her
game? We want to hear their stories for the Spring 2007 issue of Women For Hire’s
magazine devoted to two categories of extraordinary women: 30 WOMEN TO
WATCH and PHENOMENAL AT 50+. Submit nominations online by completing
a short questionnaire at womenforhire.com/nominate.asp. An expert panel will
review all submissions and the top picks will appear in the next issue.
inside women for hire
Want to have the next issue of this
magazine delivered right to your
doorstep at no charge?
Visit womenforhire.com to sign up
for free home delivery.
BLOg wIth US
We’ve just launched
a dynamic blog flled
with the top trends
in recruiting, insider
information on who’s
hiring, inspiration from
the leading workplace
experts, and a behind-
the-scenes look at our
fall season of events.
Check it out as
and get in on the
Every day new positions are added to our job board in all
felds. You can:
• Create, post and store multiple versions of your resume
• Develop strong cover letters
• Set up job alerts
• Apply for opportunities that are ideal for you
Visit jobs.womenforhire.com to get started now.
Employers interested in posting positions may call
212.580.6100 or email email@example.com to connect
with a Women For Hire recruitment sales professional.
TUNE-IN TO ABC’S
GOOD MORNING AMERICA
Johnson is proud to serve as the offcial Workplace Contribu-
tor on the morning show that cares about your career. Watch
ABC’s Good Morning America with anchors Diane Sawyer
and Robin Roberts every weekday morning from seven to nine.
Catch Johnson’s segments on the latest workplace trends and
advice for achieving your professional best.
Want to know how other women are succeeding on their own
terms? Join Women For Hire CEO Tory Johnson for an early
morning seminar prior to each career expo for an exciting
seminar to inject your job search with a jolt of energy.
In addition to coffee, attendees receive priority admittance to
the career expo immediately following the seminar. Space is
limited and advance online registration is required. Visit
womenforhire.com and click on the event of your choice
to reserve your spot.
In this issue we talk about online information that can hurt
your chances of getting a job (page 47). Joining Women For
Hire’s online network is something that can increase your
chances of advancing your career because of the opportunity
to connect with thousands of other professional women who
may open new doors or offer advice.
Create your free account today by going to network.
womenforhire.com. Upload your photo, share your career
interests, seek advice, post local and national events and
invite friends to join too.
inside women for hire
And there is only one you.
As the world's largest bottler of nonalcoholic beverages, we can
offer individuals with your unique brand of talent, drive and
vision, a career with numerous advantages. We provide global
opportunities, exciting career paths, excellent compensation and
benefits, and a dynamic, positive culture that is truly our own.
There's only ONE you...
and we'd like to get to know you better.
Log in and complete your online profile.
Coca-Cola Enterprises Inc. and its Bottling Companies are an equal opportunity/drug free employer requiring drug and background checks on all new hires.
"Coca-Cola" is a trademark of The Coca-Cola Company.
Getting acquainted with talented people is important to our success. Tell us about your skills, education, goals and experience by creating your professional
profile on our newly redesigned career site. Search our current openings, complete an online profile and instantly seek your dream job using our concept
search technology. You can also set up a search agent which will send you automatic e-mail notifications of future positions that match your interests.
Explore Opportunities in these Functional Areas:
Our People. Our Products. Our Pride.
Woman for Hire Job Fairs
When women business travelers check in at the James Chicago
Hotel, they fnd a special set of amenities and procedures cre-
ated for them.The luxury boutique hotel in downtown Chicago
features twenty-four hour in-house security staff, plus well-lit
hallways and a surveillance system for guests’ safety.
More and more hotels are catering to—and competing for—the
business of legions of women road warriors traveling today.
Approximately forty-three percent of business travelers were
women last year, according to the Travel Industry of America.
Chains including Marriott, AmeriSuites and Hyatt Regency are
seeking to make those customers more secure in situations where
they are often traveling alone in unfamiliar places.
Hotels are trying to make women business travelers more
comfortable. The Wyndham hotel chain offers a “Women on
Their Way” program, for example, with small touches like skirt
hangers in the closets and lighter meal options on the room
service menu. They also offer their guests a more comprehensive
selection of toiletries, beyond the usual soap and shampoo. Some
hotels even offer webcam connections so traveling moms can
see and talk to their family members who are logged onto their
W Hotels has partnered with style icon Diane von Furstenberg
to help guests do away with fashion emergencies. The mini bars
are stocked with a kit containing lip gloss, fragrance and classic
black mascara in case the traveler’s cosmetics are lost or
forgotten at home.
get the Best Seat in the Sky
Ever wondered which airlines offer the roomiest coach seats, or
which business class seats subject you to an economy-class expe-
rience? Two websites, seatguru.com and lovemyseat.com, offer
easy-to-use guides to leave you sitting pretty on your next trip.
A game of Inches
Economy class is never fun, but some airlines offer slightly wider
seats, more leg room and seatbacks that recline a bit more than
usual. This might mean the difference between a re-energizing
power nap and a bad case of jet lag. Both websites can also help
you decide which so-called “Economy Plus” seats are worth the
Not All Business Class Seats
Are Created Equal
When it comes to business class and even frst class seats, there
can be a big difference in space, service and luxuries between
domestic and international fights, warns seatguru.com. Domes-
tic business and frst class might seem more like glorifed coach
class travel, so if you’re paying for the upgrade, ask in advance
what you should expect to receive onboard.
On a few select airlines, you can leave that extra laptop battery at
home and plug into an outlet right next to your seat. Air Canada
fights, for example, let most First Class and Hospitality Class
passengers plug-in just as they would at home. Other airlines,
including American, Continental and Delta, provide outlets to
some business and First Class travelers on various fights, but
you’ll need to buy a special adapter. Some even offer outlets to
coach class fiers, but be careful to check in advance to see which
airline and plane model you’re on. Otherwise, you might be stuck
thumbing through the in-fight magazine once your computer
runs out of juice.
Buy Now or Later?
Farecast.com takes some of the uncertainty out of buying a plane
ticket. The site predicts whether fares are going to rise or fall, and
tells travelers when to wait and save or jump on a hot deal.
you should know
tRavEL IN StyLE
ore than 10
restaurants in 2006!
U N I V E R S A L P A S T A
• Performance-based Quarterly
• Competitive Salaries
• Paid Vacation & Sick Leave
• Outstanding 401(k) with
• Broad Choice of Medical/
• Life Insurance Equal to Twice
• Comprehensive Training &
• Identity Theft Protection
• Employee Assistance Program
• Educational Reimbursement
• Management Referral Bonus
• Restaurant Dining Privileges
Real Mex Restaurants offers great
opportunities and beneﬁts
Real Mex Restaurants is the largest full-service, casual dining
Mexican chain operator in the United States.
or apply online
What are you afraid of, asks political maverick Arianna Huff-
ington in her new book, On Becoming Fearless... in Love, Work
and Life. From the fear of public speaking and the fear of aging
and death, to eremophobia and the fear of loneliness, Hufﬁngton
looks at the causes of those crises of self-doubt and shares her
secrets for overcoming them. She recommends learning to master
your fears, instead of trying to banish them altogether. “We will
never completely eliminate fear from our lives, but we can deﬁ-
nitely get to the point where our fears do not stop us from daring
to think new thoughts, try new things, take risks, fail, start again,
and be happy,” Hufﬁngton writes.
Regardless of how they do it, Hufﬁngton urges readers to con-
front their fears. “To live in fear is the worst form of insult to our
true selves,” she writes. “By having such a low regard for who
we are—for our instincts and abilities and worth—we build a
cage around ourselves.”
When the host at a work function
gives you your name tag, where do
you stick it? It makes a difference
says Jacqueline Whitmore, author of
Business Class: Etiquette Essen-
tials for Success at Work. Always
place the tag on your right shoulder,
she says. “When you shake hands,
your line of sight goes straight up
the right side from the hand to the
eyes.” If your name tag is right
there, there’s a better chance your
colleague will remember
your name, Whitmore says.
She also has some advice for women at a dinner meeting with
clients or coworkers. “A lot of times for some reason–not in all
circles–men feel like they should pay,” she says, “but the business
world is gender neutral.” To avoid an unprofessional scramble
for the check, Whitmore recommends arranging payment even
before dinner starts. “Arrive early, ﬁnd the maitre de or server
and give them the credit card and tell them not to bring a check.”
When Kathy Burke joined the New
York Police Department, just one
percent of the force’s ofﬁcers were
women. In her new autobiography,
Detective, Burke describes the
countless obstacles she overcame
during her twenty-three-year career,
including sexual harassment by
a supervising ofﬁcer as well as a
nearly fatal gunshot wound.
As Burke recovered after being
shot in the chest, she was diagnosed
with ovarian cancer, which she
still battles today. She acknowledges her story doesn’t have a
feel-good Hollywood ending. “My happy ending is that I live. I
survive. I go on. And maybe, just maybe, I make things a little bit
easier for the next guy or gal who must come down this road.”
Her perseverance and pride in her career will inspire anyone fac-
ing serious obstacles in their own lives. “My joy in being a cop
is just as strong today as it was thirty-eight years ago when I ﬁrst
came on the job,” she writes.
you should know
Is it time to set up a blog for your business? There are more than
ffty million different blogs online today–covering everything
from politics to toenail fashion to high school geometry class.
Many people consider them more of a hobby than a component
of an established business, but blogs are no longer just for fun.
Companies ranging from the Fortune 500 giants to tiny busi-
nesses run out of people’s homes have joined the trend, and more
are starting up all the time.
Blogs are simply a regularly updated journal posted online,
usually centered around a particular theme and usually featuring
links to the articles, people or places being discussed.
Murray’s Cheese, a culinary landmark in New York City, updates
its blog “Big Cheese Stories” every week or so with musings
on events, tasty new products and essays about the art of mak-
ing cheese. They also link to and comment on newspaper and
magazine articles about cheese. Filled with pictures of staffers,
expert cheese-makers and even cows in the pasture, “Big Cheese
Stories” lets customers feel like they really know the company
as a friend.
A business blog lets the company interact with its customers, try
out new ideas and get feedback. You can tip off loyal clients to
new products and services, educate them about your business
and industry and reach out to vendors, colleagues and others.
Just as important, a blog can help give a business a unique voice,
showing people who you are and why you are passionate about
your work. The Freedom Surf Shop in Virginia Beach, VA, for
example, shows its customers where its heart is by featuring
updated information about surf conditions and an appeal to help
save a local beach landmark.
Even if you’re not a business owner, blogging is an ideal way
to showcase your expertise on a given subject. A traditional
employee may blog about her passion for science just to share her
knowledge with like-minded individuals, even though she’s not
promoting a product or service. Technorati.com tracks more than
ffty million blogs so you can search by topic or author to fnd
almost anything you desire.
Blogs are generally free to set up. Sites such as blogger.com and
typepad.com will get you up and running in a single afternoon
and you’ll need only some familiarity with basic technology
and the Internet. Even better, you don’t need to be a great writer.
Blogs are expected to be informal and chatty, so what you write
can be similar to what you’d tell a friend or favorite client on the
phone. It’s important to try not to be boring; you’ll need more
than a list of shipping dates for your next product run in order to
engage your readers. Blogs can be time consuming, so be sure
you’re ready to commit the time to keep it up-to-date or you’ll
lose your audience.
you should know
BLOgS MEaN BUSINESS
Every gal needs her own card
In some situations, traditional business cards just don’t do
you justice. Designhergals.com allows you to create the
ultimate signature calling card. Enter the online dressing
room and design your virtual self by choosing skin tone,
eye shape, and hair color and style. Then select your favorite
outft and accessories (designer, of course) and you’re
guaranteed to always leave a memorable impression. Fifty
original cards are $45.
you should know
OUR FavORItE wEBSItES
Vision. Talent. Diversity. Leadership.
That’s what it takes to be America’s second largest general merchandise retailer. With over
300,000 team members strong, 1,400 stores in 47 states, we make trends happen.
As an innovative, rapidly growing company, we look for demonstrated leaders with a sense of
assertiveness and strong initiative. While we work hard, we also have fun, and encourage a
positive, friendly attitude in everything we do. Our environment is fast paced, and so are the
opportunities to grow professionally.
See yourself in our Corporate Headquarters, Stores, or within Supply Chain/Logistics.
See a company like no other.
See a world of opportunity.
See a place where diversity is appreciated.
See yourself in red.
See Yourself at
RI.7822020.8.17.am.qxd 8/21/06 1:11 PM Page 1
Time magazine recently created a list of the coolest websites,
including some must-surf sites for the workplace.
The number of podcasts available online is skyrocketing,
and many of the downloadable video and audio programs
are great for business professionals. There are podcasts on
accounting practices, technology how-to, creative marketing,
bank loans, business investing and so much more. Time
recommends podcastpickle.com as the best place to fnd
the ones that are right for you.
At footnoted.org, business journalist Michelle Leder dissects
company statements, executive salaries, corporate lawsuits and
more. It’s worth checking out to increase your fnancial IQ.
Time picked charitynavigator.org as the best site to help you
fgure out where your donations will do the most good. Their da-
tabase covers more than fve thousand organizations and the site
offers stellar advice on how to maximize your charitable giving.
Google’s search engine has conquered the Internet, but the
company is also quietly creating a host of other useful programs
and products. Time picked Google Spreadsheets as their new
favorite. The program lets you work cooperatively with
colleagues online anywhere in the world. Visit spreadsheets.
google.com to get started.
And, a nod to every working girl: Zappos.com takes the honors as
the best place to shop online for shoes. The selection, service and
shipping (free, which can’t be beat) are second to none.
Finally, even though we didn’t make the Time list (what’s wrong
with those people?), we couldn’t help mentioning our own favor-
ite site, womenforhire.com, where you can look for jobs, check
out upcoming career expos and get advice on a range of top-
ics—getting started in your career, acing an interview, handling
setbacks at work and so much more.
Let them eat cake!
Every successful woman should have her cake and eat it too.
Send a gourmet Bake Me A Wish cake to reward your employ-
ees, congratulate your co-workers, or thank colleagues and
clients. A variety of elegant cakes are made with only the fnest,
freshest ingredients by an award-winning family-run New York
bakery. Starting at just $9.99, plus shipping and handling, every
cake is custom packaged with a personalized card and guaran-
teed on-time delivery. Visit bakemeawish.com.
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JoinUs We are a twenty-six year old national association whose mission is to support and
promote graduate women in business. We have chapters at business schools across the country, and
are particularly interested in having professional women get involved with our association.
LearnWithUs Much of the support that we provide is through our
national conference, local chapters, website (www.mbawomen.org) and Woman MBA magazine.
The national conference features panels and workshops of particular interest to female professionals,
as well as high visibility keynote speakers. Our local chapters often have events geared toward career
advancement and professional development. The website and magazine fulfill important roles in
addressing many of the issues and opportunities presented to professional women.
InterviewWithUs Not really us, but the over fifty companies who have
recruiting partnerships with us. You can contact them in person, at the National Conference, or online,
at our Career Center.
Have FunWithUs Our National Conference is full of opportunities to get
to know each other, both in business and social environments. Local chapters frequently host events
in which MBA students and local professionals can meet and network.
To find out more about the conference, membership or sponsorship go to: www.mbawomen.org
Bank of America
Booz Allen Hamilton
FHL Bank of
Standard & Poor’s
T. Rowe Price
2005/ 2006 SPONSORS
& CAREER FAIR
November 3 – 4, 2006
Olin School of Business
ST. LOUIS, MISSOURI
It’s never good when you look up at the clock and think, “Ugh! It’s
only 2 p.m. How am I going to get through the rest of the day?”
The best employees—and the happiest people—are the ones who
look up at the clock and say, “Phew! It’s only 2 p.m. I’m glad I
still have time to get through the rest of my tasks.”
Looking forward to your day at the offce is good for you and
good for the company. So if you are one of those people who
count down the minutes until that proverbial bell rings, it’s time
to transform yourself from an “ugh” to a “phew.”
• Have a candid conversation with your boss about taking on
more challenging assignments that inspire you to work harder.
• Spend time with colleagues who love their jobs rather than the
ones who complain constantly. Enthusiasm is contagious, but so
• Take your lunch break. Lots of times we feel like we are too
busy to step away from the desk, but taking time for lunch will
both break up the day, and recharge you when you get back
• Create to do lists with frm timetables of getting work done.
Once you start checking tasks off the list, it will inspire you to
• Come up with clear goals. It’s hard to work toward a goal if
you don’t have one, or if the end goal is a fuzzy intangible that
• Grab a cup of coffee with a colleague you’ve always wanted to
learn more about. The more peers you get along with, the more
fun going to work will be.
• Be proactive. Challenging, fulflling assignments don’t just fall
from the sky. Think of projects that you are passionate about and
suggest them to your supervisor.
• If all else fails, look for a new job. If your job is totally wrong
for you, you’ll never be happy.
thE 2 p.M. tESt
We asked Martha Ceja, manager of diver-
sity services for Bernard Hodes Group,
an award-winning recruitment advertising
agency, to share her top tactics for attract-
“To recruit women, companies must
position themselves as an employer of
choice for women and connect with them
through their communications, highlight-
ing women-friendly benefts and examples
of high-ranking women,” says Ceja. Here
are her suggested steps for enhancing any
company’s diversity program:
• Connect with professional and com-
munity women’s organizations. Have
recruiters, senior managers and employee
ambassadors reach out to key organiza-
tions. Look at key professional groups
such as the National Society of Women
MBAs and community and advocacy or-
ganizations such as the Junior League, Na-
tional Coalition of 100 Black Women and
the Association of University Women. For
women of color, look at organizations with
deep roots within the community such as
Links, an international women’s service
organization whose members are among
the most prestigious of black women in
the country, as well as Madrinas, a Latina
business leaders networking group.
Participate in honest discussions with the
organizations’ leaders and look at how
your company can support the organiza-
tions’ initiatives, while building your pipe-
line with outstanding female candidates.
• Show women in leadership positions.
It demonstrates that your organization has
career paths for women, a key attractor.
Ensure that this is the case for women of
color as well.
• Demonstrate a commitment to the
advancement of women. Having your
company named to the top lists of Best
Companies for Women and Executive
Women can go far in communicating your
commitment to and transparency of your
policies for advancing women. Using
public relations to promote women who
are moving up within the organization into
senior positions within key publications
that reach women can also spread some
positive brand-building buzz.
• Show that you understand the profes-
sional and personal needs of women.
Conduct research with women within your
organization to fnd out what their percep-
tions are of your employer brand. How do
they feel about advancement opportuni-
ties? What are the positive attributes of
your employer brand? What areas need to
be worked on internally? A word of cau-
tion, when undertaking such research and
asking for honest opinions, be prepared to
make changes internally that will address
the issues revealed. Use fndings to de-
velop advertising that speaks to women.
• Highlight women-friendly benefts.
These include programs that support work
life balance, fexible work schedules, and
• Use preferred media. Look at television,
radio, print, and Internet sites that reach
your targeted audience.
• Build a pipeline. Forge partnerships with
future candidates by reaching universities
graduating highest percentages of women
and women of color. Connect with sorori-
ties and student organizations. Commit
to the education of your future workforce;
consider creating and maintaining scholar-
ships and internships and reach out to area
high and elementary schools.
• Integrate cultural competency at every
level. We work with best practice compa-
nies every day and we fnd they are con-
stantly evaluating themselves, never quite
satisfed with where they are and seeking
to improve their benchmarks. They use
research to understand their employees
and candidates’ experiences, percep-
tions and needs by constantly working to
implement best practices to address the
issues uncovered to advance their diverse
workforce. Internal and external research
is used to benchmark and create the most
Ceja has over ten years of project
management, marketing and communica-
tions experience, working with clients
on the strategy, management and
implementation of research initiatives.
Her client list includes Siemens
Corporate, Corning Inc., Intuit, Merck,
Dominion, Hamilton Sundstrand
CaLLINg aLL RECRUItERS
aNd hIRINg MaNagERS:
hERE’S hOw tO attRaCt wOMEN
LEADINg EmpLoYERS pARTICIpATE IN WomEN FoR hIRE CAREER ExpoS
AS oNE pART oF ThEIR DIVERSITY RECRUITmENT STRATEgIES.
At Dell, we’re committed to understanding and meeting
the challenges many of us face at work. Through career
development, mentoring programs and networking
groups, we offer opportunities to support our employees’
successful career paths and help strike a balance
between professional and personal lives. Our goal is to
ensure that Dell is a great place to work, grow and aspire.
Success real time. Capture it at Dell.
Dell and the Dell logo are registered trademarks of Dell Inc. ©2006 Dell Inc. All rights reserved. Dell Inc. cannot be held responsible for errors in typography or photography. Dell is an AA/EO employer. Workforce diversity is an essential
part of Dell’s commitment to quality and to the future. We encourage you to apply, whatever your race, gender, color, religion, national origin, age, disability, marital status, sexual orientation, or veteran status.
How do you get started? Visit www.dell.com/wfh.
CAREERS AT DELL. CONSIDER THE POSSIBILITIES.
Dell is a proud sponsor of Women for Hire.
Trisa Thompson uses a Dell Latitude D610
DEL-641_WomenForHire 1/18/06 1:58 PM Page 1
LIFE IS FULL OF CHOICES.
Make the career choice that lets you take charge of your life — become an A.G. Edwards ﬁnancial
consultant. As an A.G. Edwards ﬁnancial consultant, you navigate your own path to success. Choose
the clients you want to work with and the products and services most suitable for them. Build close
relationships with your clients, and help them make good ﬁnancial choices. You are an integral part
of their choice to buy that vacation home or retire early. It’s not just a job; it’s a career and a lifestyle
— all with the support of a Fortune 1000 company that’s committed to putting its clients’ needs ﬁrst.
At A.G. Edwards, you are in charge of your business.
Take the ﬁrst step on your path to success by calling (866) 455-2217
or visiting agedwards.com/opportunity.
© 2006 A.G. Edwards & Sons, Inc. Member SIPC
Kit Paulin’s life has
been full of choices
— career choices.
She has been a
manager, pilot, stay-
at-home mom and
To ﬁnd a successful, rewarding
career, Kit has had to be choosy. Her
choice to become an A.G. Edwards
ﬁnancial consultant — a stockbroker
— has led her to what she calls the
“best business in the world” — the
securities industry. Kit explains why
she chose this career and what it has
meant to her and her family.
Q: What makes you say the
securities industry is the
“best business in the world”?
Kit: Working in this industry has
brought me tremendous personal
and professional satisfaction and
success. It was my ﬁrst boss who
said: “Kit, this is the best business
in the world. You have complete
control over your time, your specialty,
your clients and your income.” I was
working as a secretary for the No. 1
broker in a large brokerage ﬁrm, and
when I left to pursue a career in retail
management, he also told me, “You
will be back.”
He was absolutely right. I not only re-
turned to the best business, but I went
to work for A.G. Edwards, one of the
“100 Best Companies to Work For” [as
named by Fortune magazine (2006)].*
As a ﬁnancial consultant I have devel-
oped deeply rewarding relationships
with clients and colleagues, enjoyed
signiﬁcant earning potential that I
never thought possible for my family,
and gained control over my life.
Our business is about control. And
A.G. Edwards has given me control
of my business and my client
relationships. I determine the clients
I want to work with and the products
and services that best suit them. I
also control what becomes of my own
efforts. Many ﬁnancial consultants
bring in their sons and daughters
to work alongside them, and then
they pass on their life’s work to their
children. This career is both ﬁnancially
and personally rewarding — you are
only limited by how hard you are
willing to work.
Q: What makes your career
Kit: I’m not just helping people make
sound ﬁnancial decisions — I am
helping them plan their futures. I talk
with people all day long about their
dreams and realities and develop
relationships with them that are
indescribably heartwarming. I help
people work toward their ﬁnancial
goals — whether it’s sending their
children to college or passing on their
estates to the people and charities
they love. When you become part of
those kinds of life-changing events,
it’s a feeling that is nearly impossible
to ﬁnd anywhere else.
I began my ﬁnancial consultant career
by going door-to-door in retirement
communities and holding seminars
on ﬁnancial topics. That may sound
intimidating, but the residents
welcomed my female presence, and
they eagerly invited me into their
homes to share ideas and consider
doing business with me. Although
my personal experience may not
represent the experience of every
ﬁnancial consultant, this acceptance
from clients has been extremely
satisfying. I am always honored when
people grant me the privilege of
working on their behalf.
Q: How has this career choice
affected your family?
Kit: In one word: perfectly. My
family, as well as my friends and
my community, has beneﬁted from
the rewards of the service I bring to
my clients. For the past 16 years, I
have maintained a full-time position
as a ﬁnancial consultant, raised
two fabulous sons, and watched my
hardworking husband start and grow
a tremendously successful company
of his own. I can’t help but feel proud
that while my husband started building
his own company, the contributions,
such as beneﬁts, from my career at
A.G. Edwards allowed him space and
ﬂexibility to fulﬁll his own dream.
In addition to health beneﬁts, our
family has taken advantage of other
contributions A.G. Edwards offers
— such as the ﬁrm’s 401(k) plan,
which has been called one of the best
in the industry. My husband and I
decided early on that we would save
the maximum amount possible in
my 401(k) and take full advantage of
A.G. Edwards’ stock purchase plan.
I don’t believe any other career would
have provided our family the ﬂexibility,
beneﬁts, satisfaction and control that
we have experienced with my years at
A.G. Edwards. Both of our sons are
attending private colleges, and my
husband and I are looking into our
goals for retirement. It is satisfying to
share our personal experiences with
young clients who are counting on me
to help them do the same for their
children and families.
Q: What are some other beneﬁts of
Kit: The ongoing career support I’ve
received has been incredible — not
only from other ﬁnancial consultants
but from the ﬁrm itself. In fact,
A.G. Edwards’ training program has
been named one of the top 100
training organizations by Training
magazine for the sixth consecutive
year (2006).* Through training
sessions you get to know other
ﬁnancial consultants from across the
country who are struggling with the
same issues and challenges that you
are. Deep friendships and supportive
networks develop that allow you to
maintain your independence but
provide you with a sense of support
that destroys the loneliness that could
exist without this network.
Q: Why is now a good time to
become a ﬁnancial consultant?
Kit: Many people are intimidated by
investing. They work hard for their
money and don’t want to do anything
foolish with it. They need help. And
with baby boomers starting to reach
retirement and the future of Social
Security in doubt, there isn’t a better
time to consider becoming a ﬁnancial
consultant. If you are willing to work
hard and are looking for personal and
professional satisfaction that you never
believed possible, look no further.
Discover a fulﬁlling career that I have
come to know as an A.G. Edwards
ﬁnancial consultant. Join me in the
best business in the world.
CHOOSE A CAREER IN THE ‘BEST BUSINESS IN THE WORLD’
An A.G. Edwards ﬁnancial consultant shares her story
2006 A.G. Edwards & Sons, Inc. Member SIPC
TO LEARN MORE ABOUT THIS
EXCITING CAREER OPPORTUNITY,
CALL (866) 455-2217 OR VISIT
* Past performance is no guarantee of future results. Fortune and Training magazines are not afﬁliated with A.G. Edwards,
nor do they endorse any product or service A.G. Edwards offers.
Seriously, when I enrolled in Columbia University, I landed an internship in a lab under
a doctor who won the Nobel Prize a few years after I graduated. I was starting to do
what I thought I wanted to do with the top people in the medical feld, but I was not sure
I could imagine the rest of my life working long hours in the lab and the hospital.
The true sources of my digressions are the liberal arts classes which I was required to
take in college. There was a moment when I met with a world-famous cultural anthro-
pology professor and convinced him to let me in his graduate seminar entitled “Sorcery
and Magic.” It opened my mind and led my thoughts in many new directions. I ended
up graduating with a concentration in Modern Thought along with my pre-med major in
What’s crazy about my four years in college is that I turned off my internal music-maker
to study all the time. I didn’t even listen to the radio or watch TV, which is nuts because
until I left home my whole life was about music. I played piano my whole life, played
xylophone in regional bands and I always had music on—classic rock and hip hop.
Senior year, I started going to this club on Friday nights where a guy I was dating was
DJing. He was so good, and he made it seem like the coolest job ever—crazy money
and free clothes, sneakers, electronics and more.
When I graduated I decided I wanted to pursue DJing. My
mom took it well. When I was very young, she left her offce
job in the fashion industry to start a jewelry line. As a result,
I have very little concept of what it is like not to be self-em-
ployed. She has always just wanted me to be happy and acts
proud no matter what I do. The rest of the family was harder
to convince. They were thrilled when I was headed for medi-
cal school. When I started DJing, I got a lot of private lec-
tures trying to convince me to go back to school—it is quite
recent that everybody else has accepted that this is what I do.
I’m at the point now where I am fnally an international DJ.
I hold residencies at some of New York’s hottest clubs and
have played almost everywhere. I come up frst when you
Google me and most everybody in the New York scene has
either heard me play or owns one of my mix CDs. I’ve met
many celebrities and have been able to support myself and set
up a music recording studio.
I feel like I’ve reached the top fve to ten percent in my feld,
but there is still a long way to go. DJing is a great stepping
stone. It is probably as much a means to bigger things as it is
an end in its own. Within the next fve years, I hope to have
my mix CDs distributed and a mix show on a radio station.
I want to start a deejay school and also fnish developing an
after-school program for inner city kids teaching them to
Hopefully, within the next years, I will not be DJing in clubs every night. My ultimate
goal is to earn a living by working in my music studio every day. At that point, my DJ
rate should be astronomical and that will be a huge perk. In twenty years, I hope to be
based somewhere tropical where I can make my music in the sun—truly realizing my
– As told to Women For Hire
in her own words in her own words
meet three incredibly interesting women who took
traditional backgrounds and transformed them into
They’re living proof that just because you start down one road, doesn’t mean you’ll stay
on the same path. Go where your passion takes you—not where your education or train-
ing most obviously dictates.
• After Omi Edelstein majored in neurobiology at Columbia University, she became
an international DJ, hopping from country to country to play her innovative music for
A-listers around the globe.
• Samantha Steinberg ended up working as a forensic artist for the Miami-Dade Police
Department, using her art education from the prestigious Rhode Island School of Design
to help families fnd justice and closure to traumatic events in their lives.
• Jai Jai Greenfeld gave up the comfort of a lucrative career in fnancial services with big
bucks clients and fat expense accounts to start a wine shop in Harlem.
Refection and determination can lead to the career that may not be the one you thought
you would pursue, but ends up being the one that makes you happy to get out of bed
When I was really young I wanted
to work in a beauty parlor (this
is still a family joke). By the time
I was seven, I wanted to be a
mathematician. By high school I
changed to wanting to be a brain
surgeon. So naturally I became a
DJ, traveling all over the world to
play my music.
Jai Jai Greenfeld
Photo courtesy of Omi Edelstein
With a major in illustration, I started working for a number of different advertising
agencies. All the while, I read a lot of true crime books. In one book, police found
the unidentifed human remains of a teenage girl in Texas and turned to a woman who
worked in their graphic design division to reconstruct a likeness of the girl based on the
remains. That woman eventually went on to instruct at the FBI Academy. I thought
that was fascinating. I also fgured that if she could use her artistic skills in that way,
then so could I.
I think you only have that kind of bravado when you are twenty-fve.
I called the FBI to ask how I could become a forensic artist, and they told me that I had
to be affliated with a police department and have a record of success in order to get into
the FBI Academy.
I called the Miami-Dade Police Department and they referred me to Charlie Holt who
had just been reassigned to Crime Scene Bureau to work as a forensic artist. He never
had any formal training as an artist, so I gave him some drawing tips and he taught
me about law enforcement. I offcially registered as an unpaid volunteer hoping there
would eventually be a position for me. The whole year I volunteered, Charlie constant-
ly warned me that the chances of getting the job I wanted were slim to none. However, I
believed in my talent, and I fgured that landing a full-time position was just a matter of
proving myself to the police department.
When one is that passionate about something, that passion is evident to others.
In 1999, I was hired as a paid member of the MDPD staff and shortly thereafter became
the frst person to hold the title of Forensic Artist in Miami-Dade County. In 2001, I was
selected by the FBI to attend their Forensic Facial Imaging course.
Some of my responsibilities today include completing composite drawings, age pro-
gressions of missing children and wanted fugitives; creating photographic line-ups us-
ing digital imaging software; rendering postmortem facial approximations and prepar-
ing both two and three-dimensional facial reconstructions from skeletal remains.
My partner and I have completed over seven hundred assignments in the last year. At
least three hundred of those assignments have been composite drawings. Consequently,
I have co-founded a Forensic Art Unit that has yielded two hundred identifcations of
criminal subjects since its inception in 1998.
I love that I can assist a victim to get closure or help someone identify a loved one who
is missing or deceased. What better use could I fnd for this drawing ability?
– As told to Women For Hire
As a forensic artist with the Miami-
Dade Police Department, I get to
draw with a purpose every single day.
However, compiling sketches of crimi-
nals and reconstructing the remains
of murder victims is hardly what I
thought I would be doing following
graduation from the Rhode Island
School of Design.
in her own words
Best Buy offers competitive pay,
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Share it—with a Career at Best Buy
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Apply online at careers.bestbuy.com for the following positions:
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© 2006 Best Buy
WomenforHireColor2 2/10/06 4:07 PM Page 1
Sketches courtesy of Samantha Steinberg
I had a great job with Morgan Stanley and I was making great money, but it wasn’t
personally gratifying for me.
At the same time, I was seeing all these changes going on in Harlem, where my husband
and I go to church and my grandparents had lived. Businesses and new people were
starting to come into the neighborhood and I realized that if there’s a market for a yoga
studio and a bowling alley in Harlem, surely there’s a market for a high-end, full-scale,
full-service wine store. And if I’m not going to do it, someone else is going to recognize
the potential. All my education at Wharton and at Kellogg would have been for naught
if I didn’t try.
So in February 2002, I decided to open Harlem Vintage with my partner, Eric Woods.
I started to get into wine while entertaining clients for Morgan Stanley at restaurants
with extensive wine lists. Lots of times I would be the only female or the only black
person, and I wanted a way to contribute to the dinner discussions. These guys knew
everything about trade and stocks, but they didn’t know a thing about wine. I fgured
this was my angle to deepen my relationship with the client. I’m going to know all I can
about the wines that are served at these restaurants.
I couldn’t do what I’m doing now if I didn’t have seven years at Morgan Stanley. I’m a
big believer that everything happens for a reason.
In many ways, I’m doing the same things running Harlem Vintage that I did before, in
that I’m selling a product. The difference is the interaction with the customer. On Wall
Street, there wasn’t the personal relationship with the client. They didn’t really care if
they liked the stock, and they didn’t care if they liked the sales person. Here, there is
much more of a personal relationship. The customer really holds you accountable and
gives you feedback that helps make your product stronger.
Owning your own business takes stress to a whole new level. I’m constantly thinking
about every aspect of the store, from the scuff on the foor to what’s the next step for
Harlem Vintage, and I haven’t seen my husband in two weeks. There are some sacri-
fces, but ones that are worth being made.
I am so much happier and more satisfed
For any other woman trying to fgure out
what would satisfy them professionally,
I would say do what you like. We are
sometimes so restrictive in our career
options because we just don’t know what
is out there. You have to know yourself
professionally and get good training—
three years or more—on someone else’s
dime frst. Work for someone who can
give you experience so when you want to
open your own business, you can make
that leap with confdence, having seen the
big guys do it.
– As told to Women for Hire
in her own words
JAI JAI gREENFIELD,
After 9/ I started thinking: “Would I
have been one hundred percent happy
professionally if I had been one of the
Management • Research
w h e r e
NYU Medical Center provides its staff with far more than just a place to work. Rather, we are an institution
you can be proud of, an institution where you’ll feel good about devoting your time and your talents. And
just as our employees invest so much in us, we invest in our employees. We’re pleased to have one of the
most competitive compensation packages not only among New York’s hospitals and healthcare institutions,
but within the corporate sector as well.
To find out more about us and to apply online please visit www.nyumc.org and click on “CAREERS.” We
are an equal opportunity employer.
We advance medicine.™
B R I L L I A N T C A R E E R S B E G I N
One of the premier healthcare institutions in the world, NYU Medical Center combines the impressive
resources of Tisch Hospital, the Rusk Institute of Rehabilitation Medicine, and the NYU School of Medicine.
We’re the first choice for entry-level professionals from diverse fields for one simple reason: our
commitment to developing our people through continuous learning and exposure to the best minds in the
industry. So, whether you’re interested in a career within healthcare; within science; or in another area such
as management, finance, or administrative support, NYU Medical Center can offer you the resources,
recognition, challenges, and rewards that you need to perform at your very best. We are always looking for
talented people to join us in the following areas:
NYUMED.NY25773 1/24/06 3:38 PM Page 1
Photo by Jen Brown
Traveling for her job as a product engineer
never really bothered Shay Ashmon, until
she unexpectedly became pregnant in 2004.
As her due date neared, traveling ten days
out of every month became diffcult, and
when her daughter, Hayden, was born in
2005, Ashmon realized that being a single
mother and holding down a job that requires
her to travel ffty percent of the time was
“This is very stressful because I feel I am
robbing myself and my daughter of precious
time we could be spending together,” Ash-
mon says. “I have missed a lot of frsts. I’ve
missed her frst time clapping, her frst time
saying mama, her frst time rolling over and
her frst steps. Her daycare provider is great
and I know she is well taken care of, but it
still hurts to know that I’m missing out on
so many important milestones in her life.
Even though she is now thirteen months
old, it’s still hard leaving her when it’s time
to go to work. It’s even harder to leave her
when I have to go out of town on overnight
More than ten million mothers were raising
children on their own in 2003, up from three
million single mothers in 1980, according to
the U.S. census. While all single moth-
ers struggle with childcare solutions and
balancing work and home life, mothers who
have to travel out of town for work face the
added burden of fnding overnight care for
their children. Some rely on family mem-
bers, some pay the high cost of live-in help,
and some decide to leave their job entirely,
perhaps taking lower-paying jobs, in order
to remain closer to home.
Taking the show on the road
When Corey Jamison gave birth to her frst
child ten years ago, she simply took her
daughter on the road with her. Although
married at the time, Jamison felt it was
important to have her daughter by her side
when she was still young.
“I was working for a fnancial services frm
in New Jersey, and I would drive down
[to business trips] with a gigantic car full
of diapers, wipes, a high chair and bibs,”
single moms work
BaBy pLUS ONE
Single moms who travel for work face a unique
challenge, but are fnding ways to succeed
“I have missed a lot of
frsts. I’ve missed her frst
time clapping, her frst
time saying mama, her
frst time rolling over and
her frst steps.”
Work in Fortune 100
on a flexible basis.
Wly uo moie rlan 70 Ioirune 100 comµanies iely on us
ro suµµoir rlem virl maikering ralenr· As rle voilu`s
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is given rle lexiLiliry ro Luilu rleii iesumes vlile also
aclieving voik/liíe Lalance.
• Product/Brand Management
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oui oínces ar 800 650 0550.
Photo of Shay Ashmon and daughter Hayden, courtesy of Ashmon
she says. “Everyone in the hotel knew my
daughter and would run out from behind the
desk to greet her. It was great.”
Jamison would bring the nanny along as
well, and when her daughter was hungry,
the nanny would bring her to the conference
room and Jamison would nurse while giving
a presentation to a room full of older men.
“I didn’t really stop to think through the im-
pact it was really having on them,” Jamison
says. “I was working and I knew I had
something important to say. I was focused
on that and equally on being the kind of
mother to my daughter that I wanted to be,
which meant nursing her as long as that
worked for her and for us.”
Jamison became a single mother when her
children were three and one and again—
now with a third child—when her second
marriage ended in a messy divorce. (She is
currently writing a book about escaping her
second marriage called, It’s Not Like He Hit
Her home life improved when she left the
abusive relationship, but traveling for work
became more diffcult.
“Now if I’m traveling, there is no one at
the house,” she says. “That is obviously a
Jamison has had many nannies, and says
she has learned how important it is to be in
sync with the nanny and vice versa when
you are leaving your children in the care of
another person for long periods of time.
A company solution
A few years ago when Jamison voiced her
frustration about not having quality time
with her children, her boss said the com-
pany would hire a home life coordinator for
“She’s sort of a nanny, but she sees herself
having more managing responsibilities,”
Jamison says. “She’s paid as a full-time
employee by our company and seen as
someone who has an important role.”
Over the course of any given week, the
home life coordinator may pick up the
dry cleaning, buy the groceries, organize
the freezer, pick up the kids and stay at
Jamison’s house overnight if she is out of
town on business. The help allows Jamison
to concentrate on the things she likes to do
when she is home—she loves doing laundry
and planning her children’s meals—and to
enjoy the time she has at home, rather than
constantly playing catch up with household
Not every company is nearly this receptive
to accommodating single mothers. When
Ashmon approached her boss about being
more fexible with her schedule, he didn’t
offer any solutions.
“I told them traveling ten days out of the
month is a lot to ask with me being a single
parent and basically I can’t be away from
my child that much,” Ashmon says. “I was
expecting them to say, ‘Well maybe you can
do half the travel, and maybe offer other
solutions such as video conferencing or
Instead, Ashmon says she was told the com-
pany found she was most effective when
she was face-to-face with the clients, which
meant her schedule has remained the same.
“We’re fguring out all this technology
in the world, so we can fgure out how to
single moms work
Over the course of any given week, the home life coordinator may pick up the
dry cleaning, buy the groceries, organize the freezer, pick up the kids and stay
at Jamison’s house overnight if she is out of town on business.
Our company wouldn’t be the same without diversity. Nor would we be successful in shipping to more than
220 countries and 120,000 destinations worldwide. At DHL, we’re committed to creating a diverse, open and
respectful culture that embraces the differences in the thoughts and backgrounds of our people, our customers,
our business partners and the markets we serve in order to drive greater business success. We believe in many
faces that comprise only one team – a team of all shapes from all walks of life. So, visit our website and see the
opportunities that await you. Because our boxes may be square, but our belief in diversity isn’t.
WE WORK WITH
SHAPES AND SIZES.
©2006 DHL Express (USA),Inc. All rights reserved.
keep women engaged in the workplace,”
Jamison says. “I refuse to have that
problem, have me or any other women in
the organizations I am involved with have
to leave because of childcare issues. I feel
like what I do for a living makes a differ-
ence in the world and I want my children,
especially my daughter, to see it is pos-
sible to have it all.”
Staying on the professional track
Nikki Marcole gave birth to her daughter,
Madison, in the beginning of August, and
while she also would like to provide a
good example, as a single mother she
can’t afford to leave her job as a divisional
manager of a pharmaceutical
She’s paying two mortgages at the mo-
ment—she moved into a bigger house
when she became pregnant and is still
waiting to sell her condo—and she has to
support her daughter.
But in order to keep up with her work
schedule, which requires her to go on at
least one overnight trip a week and often
leave for day trips at fve a.m., she needs
live-in help. For the frst year, Marcole’s
mother plans to live with her Tuesday
through Friday. Afterwards, Marcole will
reassess, perhaps look into an in-home
day care and rely on help from Madison’s
father, who lives in town.
If the travel becomes unmanageable,
Marcole has the option of taking a position
as a sales rep, which would allow her to
stay in the area, but would also be a step
down and a pay cut. That is not a path she
is currently interested in pursuing.
“I just think that I was raised to work
extremely hard and I’m proud of the level
I’ve gotten to so far in such a short time,”
she says. “The workplace needs to adapt
and be fexible with working mothers
because I know I’ll still be very effective
as a divisional manager.”
Ashmon also has the opportunity to
change her title to a support position,
which would allow her not to travel but
would also essentially be a demotion. In-
stead, she is relying on her family to help
out; an aunt, uncle, two cousins and her
daughter’s father all assist with babysit-
ting. But she knows that is only a short
term solution. Eventually she plans to fnd
another job in product engineering that
will not require travel.
“I made a promise to myself that I would
always make sure my daughter came frst
and that if it ever came to the point where
my job was forcing me to choose—direct-
ly or indirectly—I would defnitely choose
to be with my daughter,” she says.
“Three years old would be my absolute
cut off point,” Ashmon says. “I think at
three she’ll be able to remember mommy
always leaving and I don’t want that.”
single moms work
“The workplace needs to adapt and be fexible with working
mothers because I know I’ll still be very effective as a divisional
At Harrah’s Entertainment,
we’re always looking for
diverse talent. We’re the
world’s leading casino
with more than 100,000 employees and $10 billion in annual revenue.
We currently have professional opportunities for talented individuals in multiple
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Photo of Nikki Marcole and daughter Madison, courtesy of Marcole
People talk about having a fve-year plan
and a roadmap for their careers. I never
had one. I was teaching Pascal (a now-an-
cient computer language) for the Women
in Science program at University of Texas
at Arlington. Someone at Bell asked me
if I was interested in a job. I couldn’t tell
one helicopter from the next, but I was
immediately hooked. There’s a sex appeal
about anything that can fy. Helicopters
defy the natural laws of science by beating
the air into submission. Technically it’s
challenging. It’s executing in the art of the
We’re responsible for the processes that
design, build, and support all our aircraft
and products, as well as a technology
roadmap and a long-term research and
development strategy. Any time we meet a
commitment to a customer, that’s satisfy-
ing. When we hit a milestone or solve a
huge problem—for example, no one ever
few a tiltrotor vehicle before at the speeds
that we have recently done it—that’s
pretty heady. From a technical viewpoint,
the most exciting experience I had was
testing equipment at an Army base airport
at midnight before troops few off to the
Persian Gulf. We do important work. We
do things that make this world better. We
saved 54,000 people after the earthquake
in Pakistan. We saved countless people
after Hurricane Katrina.
We’re on the cusp of a huge growth
opportunity for both commercial and
military development. I’m excited about
re-energizing and mobilizing my team
toward more of a focus on innovation and
solutions for products and solving some
process issues. I’m absolutely pumped up
for it. Our Engineering and XworX folks
are naturals for the Textron Six Sigma
tool set—we have a number of black
belts and green belts so there’s a lot of
energy around that. We’re defning roles
and tightening the processes, which gives
people added enthusiasm moving forward.
I’m in the offce twelve to fourteen hours
a day. Eight of those are spent in meetings
helping solve different problems—techni-
cal problems and career problems. During
those other hours I’m committed to con-
necting with people to make sure obstacles
and perceived obstacles are removed so
they can do their jobs. I don’t feel satisfed
unless I connect with people in a personal
way. I think about that every day on my
way home. “Did I help someone do a bet-
ter job today?” If I were to have a legacy it
would be to help a group or a person take
a step forward.
My vision is to focus on the building
blocks that will feed our aircraft much
faster, investing in new technologies,
leaning our processes, and getting minds
around reducing development cycles in
a quantum way. Twenty years ago no one
thought we could put a tiltrotor aircraft
in the air. It’s putting things in the air in
ten or twenty years that we’re passion-
ate about today that people don’t think is
When I speak to women’s groups, I en-
courage women who want to do some-
thing meaningful and make money to
consider careers in engineering, whether
in telecoms, dotcoms, or even aerospace.
It’s a very challenging career but enor-
mously rewarding. It’s not easy for women
to break the glass ceiling, so I hope the
work I’ve done will make it easier for my
daughters to fnd meaningful work and get
paid for it. My advice is be open to possi-
bilities, keep a sense of humor, and always
take the high road.
Vaught was named Senior Vice President
of Engineering and XworX in April 2006.
She joined Bell in 1985 as an avion-
ics software programmer and has spent
the last twenty-one years working in all
aspects of the rotorcraft industry. Visit
bellhelicopter.com for details on career
pUShINg ENgINEERINg aNd
XwORX tO FLy hIghER
BY ELAINE VAUghT
Education: Bachelor of Science, Mathematics, University of Oklahoma; Executive
Master’s of Business Administration,Texas Christian University; Alumni,Women
in Science Program, University of Texas, and Thunderbird Executive Education
Program, American Graduate School of International Management
Photo courtesy of Bell Helicopter
Can you talk tech?
To help you keep up with the latest jargon, here are some of the
most common and confounding terms today.
RSS: Really Simple Syndication is an easy way to let Internet
users subscribe to content published on a particular site, such as
a newspaper or blog. With RSS, you can have a single webpage
with different sections containing the latest headlines from what-
ever sites you choose.
Bluetooth: This short-range radio frequency allows devices such
as cell phones to connect wirelessly with a headset. Bluetooth-en-
abled gadgets can be linked to each other, so your Blackberry and
laptop can share calendar information, or your digital camera can
send fles to a printer—all without cable connections.
Wi-Fi: This term refers to wireless high-speed Internet transmis-
sion. Public Wi-Fi hotspots are becoming increasingly popular
in libraries, cafes, airports and even parks nationwide, providing
wireless broadband access for your portable electronic devices.
Places like San Francisco and New York are in the process of
making the entire city a Wi-Fi zone.
Podcast: The fusion of iPod and broadcast, these prerecorded
audio and video fles can be downloaded to a computer or other
device over the Internet. Users can subscribe to their favorite
podcasts through programs like Apple’s iTunes and others, and
then watch or listen anytime.
VOIP: Voice Over Internet Protocol is a way to use a computer as
a telephone by transmitting your voice communications over the
Internet instead of over a phone line. Companies such as Skype
and Vonage offer different VOIP services, which are usually
cheaper than traditional phone calls.
Web 2.0: This catchphrase has become a buzzword meant to
signal a cutting edge website. In some cases it’s more hype than
reality, but experts say Web 2.0 sites are usually highly interac-
tive, letting users rate and comment on material, and add their
SMS: Short Message Service is another name for the text mes-
sages sent from cell phone to cell phone. Texting has become
a popular form of communication and many news services are
using SMS technology to make cellphones more useful. For
instance, Paypal now allows users to text payments to other ac-
DVR: A digital video recorder is a hard-drive-based device that
hooks up to a television and allows you to schedule recordings of
your favorite shows, as well as pause live TV and zip past com-
mercials. TiVo is the most popular DVR company, but increas-
ingly cable and satellite companies are offering their own DVRs.
A recent survey by the oxygen Network found that more
women than men shop online, edit photos on their computer
and send text messages and pictures on their cell phones. But
that form of technology doesn’t hold a candle to the
way these brilliant women are driving advances in engineering
Less than ffteen percent of computer science and engineer-
ing graduates at major research universities last year were
women. But as these role models from BELL hELICopTER,
BEARINgpoINT, L-3 and BoEINg prove, there’s a place for
more women to become successful innovators in science and
technology and they’re proudly paving the way.
While conducting an interview, an ap-
plicant asked me how long I had been
with the company. My response—thir-
teen and a half years—actually took me
by surprise. When I started in 1992 as a
summer intern, I was not thinking of a
long-term career. Yet at a time when most
of my friends are with their third or fourth
company since graduation, I still enjoy
working for the same company.
Through name changes (Hughes Aircraft
Company, Hughes Space and Com-
munication, Boeing Satellite Systems,
Boeing Electron Dynamic Devices, L-3
Communications Electron Technolo-
gies Incorporated), different locations
(El Segundo, Calif., Dubai, United Arab
Emirates, Torrance, Calif.), and varied as-
signments (from member of the technical
staff to engineering manager with many
stops in between), my responsibility is to
ensure that all hardware delivered is the
highest quality and meets the customers’
unique specifcations. These are essential
for providing clear, uninterrupted modes
of communication via satellite television,
telephone, pagers and radio.
Early in my career, I sought guidance
from multi-level employees (both tech-
nical and non-technical). I used advice
from the company president (focus on the
company’s goals and objectives), human
resource/diversity manager (focus on
the employee), engineers (focus on good
design and hardware performance), and
inspectors (focus on quality) to become
one of the youngest managers in the
company’s history. At twenty-fve, I was
responsible for over two million dol-
lars a year and supervised twenty-two
engineers and technicians. Several other
management positions followed with more
customer interface and increased fnancial
responsibility. In my last assignment as the
Deputy Director, I supported an organiza-
tion of almost one hundred people with an
annual budget of over twenty-two million
One of my most challenging positions
was as an Integrated Product Team Lead
in the Middle East. I spent eleven months
in Dubai, United Arab Emirates working
with my husband and a team of engineers
to set up a ground station for a mobile
telephone satellite system. I was responsi-
ble for installing and upgrading software,
troubleshooting the system, validating
the user manual, tracking and correcting
any problems and training the customer
on proper usage. Amidst a culture where
women do not typically work and are not
regarded as technically savvy, I was able
to gain the trust and respect of the cus-
tomer. The telephone terminals used by
the troops in the Middle East today are a
result of this successful project.
I provide guidance to other women (and
some men) trying to fnd ways to balance
work and home life. As a mother of two
children ages four and one, I know how
hectic things can be when both parents
work. I suggest ways for employees to
approach their supervisors with modifed
schedules, effective ways of maximizing
their time at work, and options for work-
ing some unclassifed projects from home
(i.e. document review, schedule updates).
Although I am not a benefts adminis-
trator, I also tell them about different
programs available for extended family
leave, returning from maternity leave,
daycare searches, and preparing for life as
a new working parent. These are critical to
retaining employees and minimizing daily
ThE CompANY ToDAY
L-3 ETI is a very successful small com-
pany—not an enormous, bureaucratic
corporation—where everyone’s contri-
bution is valuable and recognized. This
sentiment is expressed by the company’s
president, Kevin Mallon, and felt by the
employees, including me, “Everyone who
works here can make a difference and has
an impact on our success.” Everyone is
encouraged to speak up and address issues
all the way up the chain of command. Not
many people in the workplace have this
L-3 ETI offers the opportunity to work on
many different tasks—working with the
technicians on the foor, visiting vendors/
customers, performing design and analyti-
cal work, presenting technical informa-
tion to customers, handling compliance
issues—based on expertise and interest.
The company employs talented women at
every level and has a commitment to offer-
ing part-time and fexible work schedules.
Electrical engineers, mechanical engineers
(designers and analysts) and program
managers are highly encouraged to inquire
about joining our team. Visit www.l-3com.
Charles is the Engineering Manager
for Passive Microwave Devices at
L-3 Electron Technologies.
In the early ‘0s, just three years after
graduating from Rutgers University, Gail
Steinel was promoted to senior auditor
at Arthur Andersen—at that time, a rare
achievement for a woman. Upon con-
gratulating her, her boss laid out what he
considered an exciting career path: using
her new audit management position as a
springboard to eventual partnership and a
career in auditing.
Steinel, today executive vice president of
the Global Commercial Services practice
at BearingPoint, Inc., says it was her “ah-
ha” career moment: “I loved my clients. I
loved auditing. But spend the rest of my
life doing it? Not for me.”
Always one to speak her mind, Steinel
told her boss how she felt. “He was aston-
ished, because it sounded just fabulous to
him,” she says. In the awkward moment
that followed, he picked up a training
brochure that happened to be on his desk
and offered to send Steinel to a course on
cost reduction strategies. She went—and
neither Steinel nor Arthur Andersen would
ever be the same.
“I was completely reborn,” Steinel says
today. On the plane home from that
course, she wrote up a business plan for
a new Arthur Anderson division focused
on cost reduction, and within weeks sold
an important client a multimillion-dollar
contract—the frst win for what evolved
into a major service line. Over the next
twenty years Steinel oversaw the fast
growing consultancy and eventually
became the global managing partner of
Arthur Andersen’s $2.5 billion Business
But then came Enron—and Andersen’s
swift demise. Because of Steinel and her
team’s recognized leadership and exper-
tise, in July 2002, Steinel joined Bearing-
Point as head of its Commercial Services
practice and many of her seasoned consul-
tants joined her.
Steinel immediately set to work build-
ing BearingPoint’s Commercial Services
practice into the global powerhouse it
is today. Just four years after she joined
as executive vice president of Commer-
cial Services, it is a major contributor to
BearingPoint’s annual revenue. Concern-
ing the transition to BearingPoint and why
the frm was such a great ft for her and
her team, Steinel says that its culture was
“very welcoming of different people from
different organizations at different stages
of their careers.”
When it comes to women in business and
technology, Steinel is passionate and in-
volved. “We’ve made so much progress,”
she says. “There are so many more of us
[women] in business, accounting, and
engineering today than there ever were.”
As well, an increasing number of her
clients—CEOs, CFOs and CIOs at major
global frms—are women.
BearingPoint is on the forefront of this
trend, according to Steinel. Since the new
BearingPoint CEO, Harry You, stepped in
less than two years ago, Steinel went from
being the only woman on its management
team, to one of four.
“Realizing that women were underrepre-
sented,” says Steinel, “Harry went out and
found some extremely talented women
to add to the team and he encourages his
direct reports to do the same.”
Out of the eight executives reporting
directly to Steinel, three are women. And
this is not just happening in the executive
suite, according to Steinel. “I think Bear-
ingPoint has seen a dramatic shift over
the last few years in terms of hiring and
promoting qualifed women throughout
BearingPoint has a diversity task force, of
which Steinel is executive sponsor, which
is devoted to examining issues like mater-
nity leave, compensation, and opportuni-
ties for advancement.
Twice recognized as one of Consulting
Magazine’s Top 25 consultants, as well
as being named by the magazine as one of
the top two consultants who will “change
the face of the consulting industry,” Stei-
nel is a big believer in mentors, and men-
toring programs. “It’s a really critical kind
of relationship,” says Steinel, who herself
has been on both the giving and receiv-
ing end of mentoring relationships. She’s
especially adamant that young women
shouldn’t have to suffer through the things
she learned the hard way.
Steinel has advice for women entering
the technology feld that mirrors her own
experience. “Take your rightful seat at
the table. Don’t sit in the second row,
apologize for making a comment, or ask
permission to speak,” she says. “Say what
you have to say, and then make it happen.”
Visit bearingpoint.com for details on
g-FORCE: SURpaSSINg thE
BOUNdaRIES OF INdUStRy
BY mELISSA ChARLES
at EvERy LEvEL
Photo courtesy of Melissa Charles
Our Family Tree
Without you, it’s incomplete.
If you’re looking for a place to call home, where you
can grow and develop, turn to MidAmerican Energy.
As a result of continued growth we need people
who can help anticipate and meet the energy needs
of our customers. Through our different perspectives,
cultures and experiences, we will grow and continue
to deliver outstanding service.
MidAmerican Energy was named the utility with the
highest customer service ranking in the nation in the
2005 Electric Utility Business Customer Satisfaction
Study, according to J.D. Power and Associates
This recognition is due to the commitment of our
employees in meeting and anticipating the needs
of the communities we serve.
When you join MidAmerican Energy, you can look
forward to the training and development opportuni-
ties that keep your career on a growth track. We are
committed to growing and developing employees to
their fullest potential.
For more information about career opportunities,
visit www.midamericanenergy.com. Online
applications are available. Or, email your resume,
noting WFH in the Subject Line, to:
An Equal Opportunity Employer, Committed to Diversity.
*This is the third consecutive J.D. Power and Associates customer satisfaction
study to rank MidAmerican highest in customer satisfaction in the Midwest.
MidAmerican Energy was awarded “Highest Customer Satisfaction with
Business Electric Service in the Midwestern U.S.” and tied for “Highest Overall
Customer Satisfaction Among Residential Electric Customers in the Midwest”
according to J.D. Power and Associates’ 2004 studies. jdpower.com
Curious to see how the family VCR
worked, eight-year-old Tyria Riley took it
apart, saw what she needed to see, and
adroitly reassembled its many parts.When
all was said and done it worked just fne.
So no one was too surprised that by
junior high she was ready to make her
career plans known. Riley would become
an electrical engineer.
Riley grew up in Illinois, in East Saint
Louis, and selected the University of
Southern Illinois at Edwardsville to pursue
her degree in electrical engineering. This
course of study is extremely diffcult,
but with the help of her family, she was
encouraged to push on, and graduated in
2002, looking forward to what lay ahead.
Today, she is an electrical engineer in
the St. Louis facilities of the largest
technology company in the world—
The Boeing Company. Her primary re-
sponsibility is to design and test
wiring systems that are being altered or
upgraded in sophisticated FA/18 fghter
aircraft. She is the only engineer within
her group of information technology
experts who still maintains a computer-
aided electrical wiring design system. So
once again, she fnds herself taking things
apart and putting them back together.
Boeing employs more than 153,000 people
in more than sixty-seven countries, repre-
senting one of the most diverse, talented
and innovative workforces anywhere.
More than 83,800 of their employees hold
degrees—including 28,900 advanced
degrees—in virtually every business and
technical feld from more than 2,800 col-
leges and universities worldwide. Riley is
thrilled to be part of this global team.
“The company is huge, so there are so
many opportunities,” she says. “I love
the diversity, and the fact that manage-
ment is so supportive of my professional
Constantly eager for knowledge, Riley
has taken full advantage of the Boeing
Learning Together Program. It pays
tuition and books for any employee’s
further education in any feld. By
December, she’ll have a master’s degree
in systems engineering from the
University of Missouri at Rolla. Once
she completes that, she plans to go for
her doctorate in systems science and
mathematics at Washington University
in St. Louis. Riley is also active in the
National Society of Black Engineers,
and serves as the organization’s regional
Alumni Extension chair.
Because of her amazing attitude and drive,
Riley was recently promoted, and she is
looking forward to all the opportunities
that The Boeing Company will continue
to offer her.
For information on career opportunities,
way tO thE
tOp: a BOEINg
Photo of Tyria Riley courtesy of Boeing
Boeing employs more than 153,000 people in more than
sixty-seven countries, representing one of the most diverse,
talented and innovative workforces anywhere.
ALL-NEW Book oFFERS ExpERT
ADVICE oN ASkINg FoR WhAT YoU
WANT AT WoRk
In their new career book, Take This Book
to Work: How to Ask For (And Get) Money,
Fulfllment and Advancement, published
in September by St. Martin’s Press,Tory
Johnson and Robyn Freedman Spizman tell
you how to ask for what you want in the
workplace. Seventy-something scenarios
are presented, from asking for an inter-
view to negotiating the best severance
package and everything in between.
KELLY RIPA calls it a “must-read for
every career woman.” Real estate genius
BARBARA CORCORAN says it’s the
“ultimate guide for nice girls who want
to get ahead—practical, engaging, clear
and helpful.” “No nonsense, concise and
compelling,” raves Good Morning America
co-anchor ROBIN ROBERTS.
If I had only asked!
Perhaps this phrase
You probably know
frsthand how hard
it is to ask for what
you want at work.
Ask and you shall
receive? Surely we
all know it’s not
that easy, especially
in the cutthroat
world of work.
In their new career
book, Johnson and
more than fve hun-
women, some of
them looking for a
job and some hap-
pily employed on
what they viewed
as the biggest
hot-button issues with which they rou-
tinely struggle. Three topics consistently
emerged: money, professional advance-
ment and personal fulfllment. Regardless
of their industry, occupation or level of
success, most working women throughout
the country have these issues at the top of
their minds. As Johnson and Spizman dug
deeper, they discovered a specifc thread
at the core of each of these workplace
challenges: it all came down to what an
individual did to prepare and then was
willing or able to ask for.
Whether they’re seeking employment for
the frst time or simply trying to advance
their careers after years on the job, many
women routinely grapple with how to
ask for what they want and feel they have
earned through hard work and commit-
ment. But often we don’t ask questions
because we’re shy, intimidated, or simply
uncomfortable. Other times, we just don’t
feel like we’re entitled to ask, or we allow
a fear of looking stupid—and/or a feeling
of self-consciousness to hold us back. It
often boils down to an uncertainty about
timing, protocol and even specifc lan-
guage to use when asking specifcally for
what we want. In the end, many women
wind up sitting on the situation, stalling
and stewing instead of asking.
Fortunately, asking the essential questions
is a learned skill, one that any woman can
master quickly. Take This Book to Work
will be your guide to learning it. This book
paves the way to successful workplace
communication by offering you specifc
tactics and strategies that will leave you
feeling ready to ask for it and satisfed that
you did. It’s written in an easy-to-follow
format with straight-forward advice, as
opposed to hard-to-decipher theory.
Here’s a snippet of what you’ll fnd:
How to Ask to be Considered for
Positions Outside of Stereotypical Roles
Not every position is going to put you
on the fast track to the top. In fact, most
support positions, which are traditionally
held by women, rarely lead to advance-
ment to the highest levels of the company.
The roles that will help you reach the top
are called line jobs. These positions directly
impact the company’s bottom line—its
profts and losses.
How to Ask for a Raise
Because he has his own responsibilities,
your employer doesn’t know everything
you do. Therefore, it’s time to pull out the
“Look what I’ve done!” fle and brag about
yourself—professionally, of course.
What results has your work achieved? List
any accomplishments of yours that have cut
costs, increased revenue or productivity,
improved safety or performance, or saved
time. Give specifc examples, with percent-
ages, facts, and fgures, to back up your
points. Write a paragraph at the top of this
list to summarize your achievements, but
think about the bottom-line impact you have
How to Ask about Sports When You Know
Very Little About the Topic
Make a habit of reading the headlines in
the sports pages every day or tuning in to
the sports segment of your local televi-
sion or radio news to learn how your local
teams are performing. Be able to name the
football, basketball, and hockey teams in
your area in case you’re asked about them.
In addition to knowing the star players, as a
businessperson you’ll want to pay particu-
lar attention to leadership challenges or
changes in team ownership and coaching
How to Delegate Responsibility
Learning to delegate is essential. To del-
egate, you must have a clear understanding
of your responsibilities and the parameters
of your job. When you ask your boss for
permission to delegate, show the beneft to
the company. Say, “I’m spending a lot of
time handling the invoicing, which is taking
away from my ability to effectively handle
the sales calls. If we could have someone
else handle the invoicing, I could devote
more time to generating revenue.”
When you delegate a project, you must
still take responsibility for its successful
completion. However, you need to give
your designee the freedom and authority
to complete the task. Explain why the task
is important, why you’re delegating it and
what your expectations are.
How to Ask for a Day Off to Attend to a
Junior high was the time to ask permission
on minute details. But now that you’re a
qualifed, competent businesswoman, you
get to make the rules—well, most of the
time. In the case of major life events, such
as the high-school graduation of your child,
you do not have to ask permission in a meek
manner. For example, instead of saying,
“My son is graduating from high school
next month, and I’m hoping it’s okay for me
to miss a few hours of work in the morn-
ing,” you should say, “My son is graduating
from high school next month, so I’ll need to
take off a few hours that morning, which I’d
like you to note on your calendar.”
Take This Book to Work: How to Ask for
(And Get) Money, Fulfllment, and Advance-
ment is available on amazon.com, bn.com
or in your favorite local bookseller. We’re
asking you to buy it—so please accept our
appreciation in advance.
WANT AN AUTogRAphED CopY
oF ThE Book?
Just buy a copy of Take This Book to
Work, then send a self-addressed
stamped envelope to Women For
Hire, 4 West 72nd Street, New
York, NY 0023, and we’ll send you
back a specially-created sticker to
affx to the frst page of your book.
It will be signed personally for you
by the co-authors.
Ready to join our team?
Apply online today for full-time and part-time positions:
The Home Depot is an Equal Opportunity Employer. Bilingual candidates are encouraged to apply. Available positions may vary by store.
FOCUS ON TEAMWORK.
The Home Depot is more than an equal opportunity
employer. We constantly look to our associates for
great ideas, and we recognize that many minds are
better than one. That’s why diversity, teamwork and
innovation continue to help The Home Depot grow
as an industry leader.
But before you hit that “upload” button, consider this: friends aren’t the only ones who are
going to be seeing your photos or reading your blog entries. Potential employers could be
Do you really want a future boss to see that hot guy taking tequila shots from between your
bosoms last Saturday night? Probably not.
According to a recent survey of one hundred executive recruiters conducted by Execunet,
an executive job search and recruiting network, seventy-seven percent of employers use
Internet search engines to investigate candidates, and thirty-fve percent have eliminated a
candidate from consideration based on what they’ve found. That fgure is up from twenty-
six percent just one year ago.
In this era of Google searches and social networking outlets, it’s essential to know if you
have digital dirt—information about you that’s available to the public through personal
websites, social networking sites and blogs—that could be deemed unattractive by employ-
ers. And if you have it, clean it up.
It’s silly to let the contents of a social website to stand between you and your dream job.
The easiest step to clean up your digital dirt is by updating the websites you know are out
there. If you belong to a social network like MySpace or Friendster, take down any infor-
mation that has the potential to make an employer wince. This includes everything from
promiscuous photos to profles that brag about a love for boozing and staying out all night
to blog entries that complain excessively about a past job or a previous boss.
Others could have contributed to your digital dirt on these sites by posting comments or
testimonials about you that reveal less than fattering information. Sweep this dirt under the
rug by activating features that block these comments or require your approval before they
are published to the live site. You can also manually delete anything you fnd objection-
able, and change the settings so only friends you have approved to be in your network can
view your profle.
Find out what else is out there about you by doing some narcisurfng—searches about
yourself. Not only can you Google yourself, but you should also go to sites that retrieve
information from multiple search engines like dogpile.com.
To keep on top of your digital dirt, sign up for services like Google Alert or Pubsub.com,
which will let you know any time your name is mentioned online.
gOt dIgItaL dIRt?
With the prevalence of digital cameras and high-speed Internet access, sharing
photos and stories with friends and family is easier than ever before.
If you ﬁnd objectionable information about you on websites outside of your control, contact
the webmaster and ask that the information be removed.
SWEEP IT UNDERTHE RUG
Sometimes there is no way to remove your digital dirt. If that is the case, consider burying
it. Search engines rank their results based on the number of sites that link to the pages. So
the more links to the page, the higher it will show up during a search.
If you start a professional website or a blog that you would be proud to show to an employ-
er, make sure it has more links to it than any pages containing digital dirt in order to better
the chances a perspective employer will read about your positive attributes ﬁrst.
Some teens and twenty-somethings are hesitant to sanitize their online proﬁles. Many
believe an employer doesn’t control their life twenty-four hours a day, and what they do on
their private time is a personal matter.
For those who refuse to budge on the racy photos or salacious contents of their proﬁles, it’s
key to be prepared to address that information if asked.
An interviewer might say, “So I saw your MySpace proﬁle and you certainly like to have
fun, don’t you?” Instead of saying, “Hey, that’s none of your beeswax,” you’ll want to take
a less defensive approach. “Yes, I enjoy being with my friends. I’m also a great student
and I’ve worked very hard to maintain a strong GPA. I believe that it’s ok to relax and have
fun too. That’s never affected my performance on the job, nor will it.”
But again, keep in mind that you might not have the chance to defend yourself because
someone might nix you from the running without even asking you to explain the online
The good news about the Internet is that it works both ways—just as employers are check-
ing you out, you should be researching perspective employers.
Not too long ago, a Gallup poll of one million workers found that bad relations with the
boss is the number one reason for quitting a job. Numerous surveys back up the belief that
the majority of people would dump their bosses if they could.
Even though none of us can expect perfection, a satisfactory relationship with our direct
supervisor should be a fairly simple and attainable goal. Unfortunately, that’s often not the
case. In fact, when people leave their jobs, they’re typically quitting their bosses, not their
positions or their employers.
This is why it’s increasingly important to not only research the company you’re interested
in working for, but also checking out the person you’ll be reporting to.
Anyone with a computer can dish online about his or her boss. Thousands of random mes-
sage boards and dozens of major social networking sites enable people to post comments
about their current and former employers. Sites like LinkedIn.com, Ryze.com and others
also allow you to search for, and connect with, people who work at companies that you
might be interested in joining. With a few simple searches, you can come up with a lot of
information about the person you’re eyeing as your new boss.
Different perspectives generate fresh ideas. That’s why at Bank of the West, we value
diversity of gender and equal opportunity for our female employees. Year after year,
we continue to grow stronger thanks to our unique blend of people. After all, in today’s
competitive banking environment, it is our employees with innovative ideas that keep
us a step ahead of the rest.
AT BANK OF THE WEST,
WE VALUE THE INDIVIDUAL.
AT BANK OF THE WEST,
WE VALUE THE INDIVIDUAL.
AT BANK OF THE WEST,
WE VALUE THE INDIVIDUAL.
BANK OF THE WEST
Business women can battle deadlines,
avoid crises, settle dilemmas and balance
budgets. So why do we have such a tough
time managing our own closets?
Despite the best of intentions, our closets
are bursting with clothes and we still have
nothing to wear. According to Talbots
National Fit Study, a quarter or more of
women’s clothes never leave the hanger
and the top reason is ft. More than half
of the women surveyed cite poor ft as the
number one reason they don’t wear more
of their clothes more often.
Clothes that get worn a lot earn their keep;
the ones that don’t should be paying rent.
According to the Talbots study, eighty
percent of women thirty-fve and older
wear less than seventy-fve percent of
their clothes. Buying styles that ft your
proportions will help reduce the waste in
your closet and maximize the return on
your clothing investment.
Take measure. Size specifcations vary
by designer, so it’s helpful to know your
measurements when determining which
size or sizes will ft you best. Use a tape
measure—the fexible kind a dressmaker
uses for fttings—to measure your bust,
waist and hips, as well as your inseam.
Compare your sizes to the manufacturer’s
size chart. Re-measure yourself every
couple of years. Your measurements
may change as you get older, even if your
weight remains constant.
Focus on ft, not size. Don’t be afraid to
mix sizes or cross between different size
categories for the best ft. Opt for coordi-
nated separates if you need different sizes
for tops and bottoms.
Think like a stylist. Choose styles that
reinforce the areas you like while defect-
ing attention from those places you might
prefer disguising. For example, fare leg
pants help minimize wide hips, raglan
sleeves deemphasize broad shoulders,
wide necklines help magnify narrow
shoulders, deep “V” and “U” necklines
elongate the neck and fatter a fuller bust
line. Too many accessories, patterns or
colors can be distracting so aim for a
singular dramatic effect versus sensory
Easy on the breaks. Breaks of color and
pattern are eye catching so avoid styles
that hit at your widest points, and be
sensitive to both the scale and placement
of pattern and visible styling details like
pockets. To look fve pounds slimmer,
steer clear of horizontal breaks of color or
pattern in favor of vertical styling details
like princess seams and pinstripes.
Hit the ftting room. Try different styles
and sizes on at one time so you can com-
pare how they ft. Watch for wrinkle clues
that might indicate that there is either
too little or too much fabric. Aim for a
ft that skims the outline of your fgure
without clinging to every curve. Make
sure there’s enough ease in the cut for a
comfortable range of movement. Raise
your arms, bend, sit, stand and walk.
Don’t compromise. Settling for ill-ft-
ting clothes is a waste of time, money and
ultimately prime closet space. Before you
buy make sure you love the way it looks
and feels on. Be wary of those unbeliev-
able bargains. They still cost too much
if they don’t ft or fatter. Certain adjust-
ments are worth a trip to the tailor. Sleeve
and hem lengths are relatively easy to
change, but reconstructing the entire shape
of a garment is rarely worth the expense.
Thompson is the director of public
relations and fashion spokesperson for
Talbots, a leading specialty retailer,
cataloger and e-tailer based in Hingham,
Mass. Visit talbots.com.
BY BETSY ThompSoN
You've always been the one to come up with innovative
ideas, the one whose talents drive the group faster and take it
farther. At Canon U.S.A., we're looking for those people who
stand apart from the crowd. Our exceptional teams encounter
no boundaries. We encourage ingenuity and passion – it's what
takes us and our employees to the top. If you'd like to be part
of a company where you can develop your career with your
own style, look no further! Discover more about the success
and opportunities Canon can offer you. Benefits include
competitive salaries, profit sharing, a 401K plan, and more.
To view all job opportunities or to apply online,
please visit our website www.usa.canon.com
click on "Careers."
We are an Equal Opportunity Employer M/F/D/V.
What IMAGE do you see of yourself?
Yo u ' r e u n i q u e .
Who among us hasn’t had a great idea for a new product
or desired to set up shop and work for ourselves?
While it’s fun to daydream about such scenarios, it’s quite another thing to actually leave
the comforts of a regular salary, healthcare coverage and paid vacations to strike out on
For those women with the courage to take the plunge into self-employment, there is
almost always that period of uncertainty when questions can undermine confdence: Was
this the right decision? Will my company make it? Will others respond to my product
as strongly as I do?
Meet three women who followed their dreams by starting businesses, and share their
moments when they knew for certain they had made the right choice.
• For jewelry designer MARY MARGRILL, learning Jennifer Aniston had bought one of
her necklaces was a moment of pure joy.
• Seeing her sweet treats on the shelves of Whole Foods was a huge victory for
• As a communications consultant, CLAUDIA BROOKS D’AVANZO realized a client’s
vote of confdence boosted her own.
One in every eleven adult
women is an entrepreneur,
according to the Center for
Women’s Business Research in
thE ROad LESS tRavELEd
Photo courtesy of M2 Design
New Day. New Job.
With your smarts and our savvy, fnd the job you’re meant for.
St. Louis At Work matches your skills with the jobs you want.
8x10.75_adF.indd 1 8/25/06 10:55:04
Before starting your own business, what other jobs did you
hold, and how did they help you get to where you are today?
Production manager for catalogues at Christie’s auction house
to ffteen years of working for the country’s largest jewelry pro-
duction and wholesalers to director of merchandising for Seiko
Watch Corporation. I learned every aspect of what it takes to
run a company. I was always well-respected for my aesthetic
opinion and got paid to learn everything I needed to know
about the industry as I further developed my skills.
What was the impetus to strike out on your own?
I always wanted to have my own business and I wanted to
make a profound difference in the world. When my best friend
of twenty years died of cancer (we met the frst day of school
at Bennington College where I was a sculpture major and she
a set designer), I knew it was time to go out on my own and
fulfll on my destiny as this life seemed too short. My husband
and best friends helped me to pave the way.
How did you differentiate yourself from all the other designers
I didn’t pay attention to what others were doing. I stayed out-
side of the industry, under the radar so to speak, and followed
my heart and soul. My designs are purely out of my own soul
and the way that I developed my business was completely
outside of the box because of that.
Was there a major retailer that changed your life by deciding
to carry your line?
Two big ones: The Rectory and Neiman Marcus. They both
have been instrumental in my business. I didn’t have to do
any convincing to get them to carry my line. My work was
creative, original and inspired.
How did you feel the frst time you learned a celebrity was
wearing your jewelry?
I got a call from an editor at InStyle magazine and after talking
to her for about thirty minutes, she fnally said, “Ok, I guess
you don’t know or you would have told me by now in this
conversation. I saw Jennifer Aniston last night on Jay Leno and
she was wearing your necklace!” I literally danced with joy. I
got a call once from an editor of a major national tabloid who
told me to go online and I would see a picture of Halle Berry
wearing one of my necklaces.
Who else loves your line?
Jennifer Aniston, Sienna Miller and Keira Knightley, Heather
Graham, Naomi Watts, Jennifer Garner, Courtney Cox, Penel-
ope Cruz, Kirsten Dunst, Hillary Swank, Ashlee Simpson—the
list goes on.
What are the best and worst parts of your job?
The best part is connecting with people. I love my staff. The
generosity that people have shown me is astounding and I am
so grateful to the many friends I have made along the way.
And the worst would be there never seems to be enough time.
What advice would you give to other women who are looking
to start their own business?
Believe in yourself and your product and be authentically
passionate and positive. Authenticity speaks for itself. Know
your industry well and then step outside of the box. It takes
inspiration, information, focus and the right action.
A few of our favorite things…
While everyone who joins our team is drawn here by something different – from the support we offer
new graduates to our advanced services that open exciting challenges for even the most experienced
team members – one thing is always the same. Our dynamic career environment is designed to bring out
the best in individuals by helping them own their future and to bring out the best in our entire team
through a shared mission of excellence in patient care. Our spectacular new expansion, outstanding
education benefits and flexible scheduling options are some of the fantastic assets our team enjoys, all
in a beautiful suburban location.
A Magnet facility and one of the region's busiest, most comprehensive facilities, AMH is an independent,
570-bed, acute-care teaching hospital with a medical staff of more than 800 physicians and 5,000
What will be your favorite thing?
• Generous tuition reimbursement
• Formal reward and recognition program
• Flexible scheduling
• Career advancement
• On-site child care facility
Learn more and apply online at www.amh.org
We are an equal opportunity employer.
A JCAHO Certified Primary Stroke Center
DESIgNER AND FoUNDER, m2 DESIgN BY mARY mARgRILL
Before starting your own business, what other jobs did you hold?
I started out after undergrad running the largest cultural exchange
program in the world, AIESEC. After that, I worked for the
World Bank’s initiative to partner corporations and non-proﬁts
for developing countries. I also worked at the National Founda-
tion for Teaching Entrepreneurship as the National Director of
Marketing and Product Development. After getting my MBA
at Harvard Business School, I worked at Yahoo! on launching
products, developing brand positioning, building customer com-
munications plans and creating loyalty strategies.
When did you know you wanted to start your own business?
I think I had the inkling dating back to undergrad. I wanted to
create the next Ben and Jerry’s—an amazing company that gave
back to the community, has a wonderful product, and takes a
really fun approach. I was really fascinated with the candy com-
How did you settle on cacao?
I had started out in candy factories in China just looking around,
when I realized I wasn’t interested in those products and they
weren’t the future. It didn’t feel right.
I came home and I started working on the idea of fair trade
organic premium chocolate and along the way I found the bean.
At the same time I was doing consumer research, getting an idea
about what people like to eat. That’s where I started to realize
this idea of natural food that’s healthy and good for me and still
I’m a huge believer in the idea that you don’t need to come up
with an entirely new product, but ﬁgure out your own unique
How did you know the time was right to strike out on your own?
The ﬁrst thing I did, which I highly recommend, is I tried to set
aside “x” amount of hours a week to work on my business while
I was still at another job. I tried to read a lot of books and tried
to get myself psyched and prepared to work for myself. During
this time I was also trying to save money so I would be somewhat
secure when I got to my jumping point. I ﬁnally got to the point
where I realized I could keep talking about my idea, but I needed
to work on it full time.
Once I quit my job, I structured my life so it wasn’t like I was
taking time off; I was just moving to the next job. Once I
jumped, it was like, okay, now starting my own business is my
full time job.
Was there one moment when you knew starting your own
business was the right decision?
About a month after launching, in October 2005, I landed the
Whole Foods account. I remember the date vividly. That was a
really huge milestone for us, a huge validation. I don’t think the
best entrepreneurs ever really rest and say okay, now we can just
hang out. All of these opportunities create new challenges. It’s
like your running a marathon. New opportunities open up and
you’re doing your best to grab every opportunity you can. But
seeing your product in Whole Foods is deﬁnitely a validation.
What advice do you have for other women who are looking to
start their own business?
There’s something to be said for setting goals and having really
high expectations. It does impact your performance when you
aim higher than you ever could imagine and then achieve.
MASTERMIND AND CHIEF RIOTER, SWEETRIOT
Photos courtesy of Sweet Riot
Before starting your own
business, what other jobs did
you hold and how did they
help you get to where you
I started out as a secretary
(before they invented the
term administrative assistant)
making $12,000 a year at a
local advertising agency in
Atlanta. I took that job be-
cause, after graduating from
Auburn University with a de-
gree in PR and journalism, I
had set my sights on working
for one of Atlanta’s top PR frms, Manning, Selvage & Lee. But
when I called that frm to see when they would like to interview
me, they promptly informed me they would not even consider
anyone without agency experience. They practically hung up the
phone on me I was so defated I ran outside my parents’ house,
found my dad and just cried.
So I looked in the local paper’s classifeds for an agency that was
hiring. I interviewed that week and started a few days later.
I kept sending my resume to MS&L and six months later—guess
what?—I got hired. That was the real start of my PR career. I
stayed at MS&L for seven years. I later joined Fleishman-Hill-
ard and worked there for eight years, departing as a senior vice
president in 1998 to start my own business. It was the experience
of working for those two frms that prepared me to run my own
What was the impetus to strike out on your own?
Freedom. Freedom to live the life I choose and to work in my
own way. Freedom to work with people I really enjoy. Freedom
to be a mom, and be there for my family whenever and wherever
I want to or need to. I didn’t need permission from anyone any
longer to do these things.
When did you realize you had made the right decision?
I was in the process of moving my business out of my house to
our frst offce. I had to let a freelancer go who was not working
out. I was nervous about calling one of our large clients to say I
was making a staff change, thinking the client might choose this
freelancer over me or just let us go. But the client said something
like, “Claudia, this is your bus. We trust that you’ll put the right
people on your team, but that sometimes you’ll have to move
folks on or off as you need to. That’s your business. But as far
as we’re concerned, on the outside of that bus it says, ‘Claudia’s
Bus.’” That response gave me so much confdence. I knew then
that the clients perceived me as a legitimate business owner.
What are the best and worst parts of your job?
Best parts: A day flled with laughter, great work, happy team
members and happy clients. And I’m home in time for dinner
with my husband and kids.
I really don’t have much to complain about. It’s a challenge for
me to be patient when there’s so much to get done in a day and I
always feel like I’m running behind.
What advice do you have for other women who are looking to
start their own business?
If you are passionately connected with what you’re doing and the
risk you’re about to take, the road will be so much easier. And
you’ll be amazed at the generosity of other entrepreneurs who
will want to help you.
CLaUdIa BROOkS d’avaNzO
FoUNDER AND pRESIDENT, CREATIVE CommUNICATIoNS CoNSULTANTS
Photos courtesy of Claudia Brooks D’Avanzo
Traci Vinopal-Phillips had no sales
experience when she frst interviewed for
a job as a sales representative for Forest
Pharmaceuticals four years ago. What she
did have was two decades of experience in
high-pressure situations on the basketball
court, two years experience selling recruits
on the Michigan Tech basketball team she
helped coach and the discipline and self-
confdence acquired from playing profes-
The company saw something special
in Vinopal-Phillips, and hired her over
other candidates with stronger sales back-
grounds. The chance paid off. She was
the top seller for two of the three full quar-
ters she worked as a sales rep, earned a
promotion within eleven months of being
hired and made divisional manager within
two-and-a-half years of starting with the
“No matter what, I didn’t want to lose,”
she says. “I wanted to be the best rep
and get the best results, so in a way I was
promotable because of sports.”
More women than ever are involved in
high school and collegiate sports where
they are learning discipline, commitment,
teamwork and self-confdence. Once they
leave the scholastic setting, those lessons
learned on the hardwood and grass felds
are helping female athletes distinguish
themselves from their peers and propel
them to success in the business world.
“Coming out of college and not having
much work experience, my main resume
builders were extra-curricular activities,
swimming being the main one,” says
Becky Mutz, who was the captain of the
Emory University swim team and current-
ly works as a certifed public accountant at
KPMG. “I was able to demonstrate that I
had leadership skills by being the captain,
that I was dedicated by the number of
years I had been swimming, and that I was
hard working by all my achievements.”
For Harmony Hunt, a former NCAA
Division I basketball player, her experi-
ence as an athlete came into play when
she decided to start her own promotional
marketing business – Triuniversal – six
“I had to take that competitive edge and
put it in the offce,” Hunt, twenty-nine,
says. “In volleyball, if you have trouble
with serving, you have to talk to others
that are better than you at serving and
practice over and over. Sometimes you
may be tired and you want to take a nap in
the closet, but it is those times that sepa-
rate the weak and the strong the league
champs versus the national champs.”
In high school, Hunt played volleyball
and basketball. She still holds records in
rebounding and shooting percentage in
her hometown of Miamisburg, Ohio, but
it was her volleyball prowess that earned
Hunt a full ride to Division I Youngstown
State University in Ohio.
“Those individuals that have been in-
volved with sports have a different mind-
set,” Hunt says. “Those people want to
succeed. They are self-motivated enough
to push through the bad days. Anyone
who practices seven days a week to win a
ribbon or a plastic trophy, I can shape into
a superstar entrepreneur.”
It takes a superstar entrepreneur to know
one. Since starting Triuniversal in July
2000, Hunt’s client list has expanded to
more than twenty offces spanning from
San Diego to Boston. Combined, all the
offces she consults currently have annual
sales of almost ffteen million dollars, with
her own business personally responsible
for two million dollars.
In the past year, Hunt was able to pur-
chase not only a dream home for herself
(complete with seven bedrooms, four
bathrooms and a four-car garage), but also
a historic Victorian home for her grand-
Mutz, twenty-seven, also recognizes her
sports background has helped advance her
FEmALE AThLETES ARE USINg LESSoNS FRom
ThE FIELD To WIN IN ThE BUSINESS WoRLD
“Sports has defnitely indirectly helped me
earn awards and recognition at work,” she
says. “One of the ways to get recognized,
promoted and awarded is to go above
and beyond what everyone else is doing.
Sports taught me to go the extra mile and
to push myself a little bit harder. In addi-
tion, sports taught me that hard work pays
That kind of attitude is exactly what Vino-
pal-Phillips, thirty-three, looks for when
she is hiring sales reps for Forest.
“Athletes are usually extremely com-
petitive, which we need in our industry,”
Vinopal-Phillips says. “Typically they’re
very confdent, and they usually have a
really strong work ethic and know how to
manage their time. If I get an athlete and
they don’t have any sales experience, I
have no problem hiring them if I see some
of the intangibles in their personality. You
can teach someone our process of selling.
You can’t teach intangibles that a lot of
athletes already possess.”
Like Hunt and Mutz, Vinopal-Phillips also
excelled at the college level, earning hon-
ors on the Michigan Tech basketball team.
After graduating, she played two seasons
of professional basketball in Denmark,
and when she returned home to take care
of her mother who was diagnosed with
cancer, she kept her foot in the game by
working as an assistant coach her alma
mater. During her coaching tenure, she
also found time to earn a second degree
in communications and journalism and
appeared as a sports broadcaster on local
By the time the sales rep opportunity
presented itself (a former basketball com-
petitor thought of Vinopal-Phillips when
the job opened up and contacted her),
Vinopal-Phillips fgured she had already
succeeded in so many different areas, why
couldn’t she succeed in pharmaceutical
“I just knew that I could do anything I
put my mind to,” she says. “I think that’s
fostered by sports.”
“Sports provided me with a skill set that enables me to be
successful in the real world. “
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In the past year and a half she has worked
as a divisional manager, Vinopal-Phillips
has drawn on her own experience as a
coach and the positive and negative expe-
riences of being coached by people with
“Coaches that motivated me are the ones
that collaborated with me and tried to fnd
out what makes Traci tick,” she says. “I
take the same collaborative efforts with
my reps. That defnitely helped me in
keeping my reps motivated. They know
I’m working with them and have their best
interests in mind.”
Being able to foster that sense of team-
work is also what Hunt identifed as the
most valuable lesson she learned from
“With volleyball if you have a great dig
and the setter fails to deliver the ball to the
hitter, you lose,” she says. “If the defen-
sive specialist is off then the setter can’t be
the playmaker and you lose. A team that
can work together can beat a team of all-
stars. Effciency is much more effective
than talent. Talent is not worth anything,
unless it is being utilized. Open lines of
communication are the key to any success-
Vinopal-Phillips, Hunt and Mutz all say
they want their children to play sports,
so they, too, can learn those valuable life
“Sports provided me with a skill set that
enables me to be successful in the real
world,” Mutz says. “I feel that sports
teach you valuable life lessons that are
transferable into your professional life.
Dedication, hard work, and leadership
skills are things that you learn being an
athlete that are the building blocks to have
a successful career.”
“It doesn’t matter which sport,” Vinopal-
Phillips adds. “I think they all teach kids
how to work with other people, it teaches
them confdence, and it teaches them a
strong work ethic. I think those are the
key things to learn as a woman in order to
In many ways, Pat Carr felt like she was
going through a divorce in 2004 when
American Airlines downsized and she was
laid off from her position as a manager in
the cargo division.
“I had been with the company for twenty-
three years,” she says. “I was over ffty,
and you look around the job market and
you see all these young people looking for
jobs, too, and there’s new technology and
you think I’m not going to get a job.”
Carr, now ffty-three, decided to treat
her situation as an opportunity to embark
on a new path with new challenges. But
after looking for a new job on her own
for nearly two months, she still had
no promising leads. So Carr turned to
Women For Hire for help.
“I found the Women For Hire Web site
and saw they had a job fair coming up,”
Carr says. “I still had travel privileges
as part of my severance package with
American, so I decided to go.”
Carr followed the tips on the Women For
Hire website to prepare for the expo and
attended the early morning seminar led by
Tory Johnson, CEO of Women For Hire.
“Women For Hire gave me the confdence
to know that even at ffty-three years old I
can fnd a great job in another feld,” Carr
Armed with her new confdence, Carr
started interviewing with companies simi-
lar to American Airlines. Nothing seemed
very promising. But as she was rounding
a corner at the expo, a group of enthusias-
tic people from Target caught her eye.
“They were energetic and wouldn’t let
anyone go by without talking to them,”
Carr says. “I remembered one of my
colleagues from American went into
retail so I decided to talk to them. I told
them my thirty-second speech, gave them
my resume and they said they’d call in a
couple of days.”
Target called for an interview, and in Janu-
ary of this year, Carr was hired as a team
leader responsible for 230 employees.
“I make things happen in the store, which
I love,” she says. “When I left American
it was a daunting prospect but it turned
out fne. I love what I do, I’m making the
money I want to make and I’m learning a
new way of managing.”
Carr is already on the track to become a
district manager, and the job has a major
bonus—it allows her to live in the same
house as her husband. From 1999 to 2004,
Carr was based in cities away from her
northern California home, and only saw
her husband on the weekends.
“I went from airline transportation to
retail,” Carr says. “The skills that I have
are about leading people. Those are skills
and those are marketable skills. Women
need to take an assessment of themselves
and say this is what I have to offer.”
Archer Daniels Midland Company
remains committed to unlocking the
potential of all its people. As a supporter
of Women For Hire, we seek to recruit
talent wherever it exists, especially
women who share our commitment of
improving the quality of life for all
We have great opportunities in finance,
engineering, marketing, accounting,
research and development and I.T. If you
are searching for an exciting and
challenging career, please visit us online
Unlock your potential with ADM.
ADMis an Equal Opportunity Employer.
Archer Daniels Midland Company
remains committed to unlocking the
potential of all its people. As a supporter
of Women For Hire, we seek to recruit
talent wherever it exists, especially
women who share our commitment of
improving the quality of life for all
We have great opportunities in finance,
engineering, marketing, accounting,
research and development and I.T. If you
are searching for an exciting and
challenging career, please visit us online
Unlock your potential with ADM.
ADMis an Equal Opportunity Employer.
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