Indian Tobacco Company.

Lets put India First

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Introduction
ITC Limited is an Indian conglomerate with a turnover of US $4.75 billion. ITC was incorporated on August 24, 1910 under the name of 'Imperial Tobacco Company of India Limited at Radha Bazar Lane, Kolkata. It was renamed to Indian Tobacco Company. in 1974. Its one of India's foremost private sector companies with a market approx US $14 billion. Its range of products includes :- Cigarettes & Tobacco, Hotels, Information Technology, Packaging, Paperboards & Specialty Papers, Agri-Exports, Foods, Lifestyle Retailing and Greeting Gifting & Stationery. 12/30/12

CSR Diversities.

e-Choupal Social & Farm Forestry Watershed Development Agricultural Productivity Womens Empowerment Livestock Development Primary Education
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E-Choupal
E-Choupals, information centers equipped with a computer connected to the Internet, located in rural farming villages. E-Choupals serve both as a social gathering place for exchange of information (choupal means traditional village gathering place in Hindi) and an e-commerce hub.
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Traditional Mandi System Vs e-Choupal

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 Enhance farm productivity by

v

Latest information on district level weather forecasts for short & medium terms.

v v

Best practices in farming. Supply of quality inputs (seed, herbicide, fertilizer, pesticides etc) in the village itself.

Improved price realization for farm produce by v Making available live data on markets viz. Location / Buyer wise prices

offered.
v International market prices of relevant agri-commodities. v

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Social & Farm Forestry

ITCs social forestry programme simultaneously addresses the livelihood problems of marginal farmers and the ecological imperative of regenerating biomass and nurturing depleted soils.

In the moisture-stressed districts of Guntur, Nellore, Khammam, Nalgonda and Prakasam in Andhra Pradesh, marginal wasteland owners, who mostly make a living as farm labourers, are often out of work for long stretches.

In an innovative move, linking these farmers need for income to the wood fibre needs of its paperboards business, ITC has enabled them to convert their wastelands to pulpwood plantations a commercially viable land use alternative that can end their marginalisation.

Watershed Development

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Agricultural Productivity

ITC offers facilitation to farmers to form agri-business societies, pool knowledge and resources, improve productivity and quality, and reach out beyond local markets to sell at better margins.

Womens Empowerment

The confidence and skills generated among women by forming credit groups and managing businesses become assets to their communities.

Livestock Development

The milk marketing co-operatives represent exemplary change in rural enterprise, away from dependence on agriculture and local markets.

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Some Statistics
E Choupal 4 million farmers empowered, 6,500 E Choupal Centers installed.

Social & Farm Forestry

95,961 hectares greened, generating 43 million person - days of employment.

Watershed Development

Approx 46,200 hectares brought under soil and moisture conservation.

Women's Empowerment

Approx 18,221 women members. 1312 self - help groups formed.

Livestock Development

12/30/12 123 Cattle Development Centre's.

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Thank You !!!

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