CHAPTER – 3 INFORMATION ABOUT RAYMOND LTD.

INTRODUCTION: Raymond, one of the most respected textile companies, has opened around 350 outlets at prime location in India and abroad. A 100% subsidiary of Raymond Limited, Raymond Apparel Ltd. (RAL) ranks amongst India's largest and most respected apparel companies. We bring to our customers the best of fabric and style through some of the country’s most prestigious brands – Raymond Premium Apparel, Park Avenue, Parx and Notting Hill. RAL entered into the ready-to-wear business with the introduction of Park Avenue in 1986 catering to the men's formal wear market. Parx was launched in 1998 to address the growing trend of smart casuals. Raymond identified the vacuum for a high end, casual wear brand and hence decided to acquire Color Plus as a part of strategic expansion plan for their ready-to-wear business. Notting Hill was launched in 2007 to cater to the popular price segment. Crossing the gender divide two of our brands, Park Avenue launched the Western Women's wear collections. 'Park Avenue Woman'- A complete range of Premium Business Wear for women is designed specially for the working women professionals of today. All our brands are available at exclusive brand stores, ‘The Raymond Shop’ retail outlets and multi-brand outlets across India and the Middle East.

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HISTORY
Years ago, when the Singhania family was building, consolidating and expanding its various businesses in Kanpur, one Mr. Wadia was in a similar manner setting up a small woollen mill in the area around Thane creek, 40 kms away from Bombay. The Sassoon, a well-known industrialist family of Bombay, soon acquired this mill and renamed it as The Raymond Woollen Mills. The Raymond Group was incorporated in 1925 and within a span of a few years, transformed from being an Indian textile major to a global conglomerate. In our endeavor to keep nurturing quality and leadership, we always choose the path untaken - from being the first in 1959 to introduce a polywool blend in India to creating the world's finest suiting fabric the Super 250s made from the superfine 11.4 micron wool. Today, the Raymond group is vertically and horizontally integrated to provide customers total textile solutions. Few companies globally have such a diverse product range of nearly 20,000 varieties of worsted suiting to cater to customers across age groups, occasions and styles. We manufacture for the world the finest fabrics - from wool to wool-blended worsted suiting to specialty ring denims as well as high value shirting. After making a mark in textiles, Raymond forayed into garmenting through highly successful ventures like Silver Spark Apparel Ltd., EverBlue Apparel Ltd. (Jeans wear) and Celebrations Apparel Ltd. (Shirts).

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We also have some of the most highly respected fabric and apparel brands in our portfolio: Raymond, Raymond Premium Apparel, Park Avenue, ColorPlus, Parx, Makers and Notting Hill. The Raymond Group also has an expansive retail presence established through the exclusive chain of 'The Raymond Shop' and stand-alone brand stores. We are today one of the largest players in fabrics, designer wear, denim, cosmetics & toiletries, engineering files & tools, prophylactics and air charter services in national and international markets. All our plants are ISO certified, leveraging on cutting-edge technology that adheres to the highest quality parameters while also being environment friendly.

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 DIFFERENT OFFERS BY THE RYMOND LTD.

1) TOTAL TEXTILE SOLUTION :
Customers today the world over, are looking at one-stop shops that can fulfill all their needs. At Raymond, we offer fully finished products that span various garment categories that has been made possible by a seamless horizontal and vertical integration across divisions. Our textile solutions encompass everything - from worsted suiting to denim and shirting. Its not just range but volume and quality that makes us the textile major that we are today. Our plants have a capacity of 31 million meters in producing the finest worsted fabrics and wool blends. The blends comprise of exotic fibres like cashmere, Mohair or Angora or blends of wool with casein and bamboo or the ultimate in fine pure wool – Super 240s. The denim division has a capacity of 47 million meters of specialty denims; not to mention our capabilities in producing shirting and carded woollen fabrics. Our joint ventures with global leaders ensure that you have access to world-class products. Our design Studios in India and Italy are supported by six states- of- the- art textile plants and four garmenting factories in India and Europe.

2) FABRICS :
a) WORSTED : Raymond is the world's largest producer of worsted suiting fabrics commanding over 60% market share in India. With a capacity of 31 million meters, we are among the few companies in the world, fully integrated to manufacture

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Today we are recognized as a pioneer in manufacturing worsted suiting in India. producing nearly 20.6-micron wool. deploying state-of-the-art technology modern quality management systems like ISO 9001 and Environment Control Systems (ISO 14001). wool & wool blended fabrics.000 designs and colours of suiting fabrics. like Cashmere. Alpaca. A trendsetter and an innovator in the Indian textile market. including European Union. housing. trousers and apparels that are exported to over 55 countries in the world. USA. recreation and support systems for employee. We also convert these fabrics into suits. our expertise has been brought forth by our in-house research & development team. Canada. Pure wool and Linen.000 stores in over 400 towns across India. 5 .worsted fabrics. From fabric to fine tailored clothing. All our plants are self-sufficient and provide staff welfare measures such as education. Raymond has created the world’s finest worsted suiting fabric from the finest wool ever produced in the world – the Super 240s fabric made of 11. Angora. Their innovations have become milestones in the worsted suiting industry. Japan and Australia amongst others. We mastered the craft of producing the finest suiting in the world using super fine wool count (from 80s to 240s) and blending the same with superfine polyester and other specialty fibers.  TEXTILE MANUFACTURING FACILITIES : • World-class facilities : Raymond's manufacturing facilities include three world-class fully integrated plants in India. Silver Spark Apparel Ltd. which are retailed through over 3. marks the Group's foray into the global apparel market.

65 million meters. the Vapi plant has been set up on 112 acres of lush green land with Hi-tech machinery such as warping equipment from Switzerland. near Mumbai and Jalgaon in Maharashtra. set up in 1991. the plant produces premium pure wool. wool blended and polyester viscose suiting. giving it the distinction of being the single largest integrated worsted suiting unit in the world. finishing machines. as part of the second developmental phase of the Vapi plant. India's largest textile and apparel major and UCO NV of Belgium. Vapi in Gujarat. Built on 100 acres of land. weaving machines from Belgium. Raymond UCO will be in a best position to develop 6 . is a state-of-the-art integrated manufacturing facility located 57 kms away from Nagpur in Central India.Raymond plants are located in India at the following locations: Chhindwara in Central India. With a combined capacity of 47 million and manufacturing facilities across 2 continents – Europe and Asia. Modeled to meet international standards. We produce and market specialty ring colour and stretch denim. b) DENIM : Raymond UCO Denim is a Joint Venture between Raymond Ltd. automatic drawing-in and other machines from Italy. This plant has achieved a record production capacity of 14. • Vapi Plant Raymond has increased its worsted suiting capacity by 14 million meters. • Chhindwara Plant The Raymond Chhindwara plant.

Its Joint Ventur Companies :• • Raymond UCO Denim. Uster testing to control the evenness of all yarns. Romania Capacity: 7 million meters  STATE OF THE ART USED BY DENIM : To ensure the manufacture of products of international quality. specialty denim and other niche products for the global fashion market. These include: • • • • Tensorapid equipment to measure Tensile and tear strengths. Each & every bale of yarn is tested and passed through a double passage draw for effective quality blending. India Capacity: 40 million meters UCO Tesatura.an optimal and flexible service to meet global requirements of large international brands. The Denim Fabrics & Apparels is finished on the Cibitex range with micro processing to stabilize shrinkage & skew. these systems produce creative denim yarns. All our facilities produce differentiated ringspun denim. Marzoli ring spinning frames and open-end spinning are equipped with auto doffing and auto bobbin transfer systems. this unit uses state-of-the-art equipment. 7 . Giurgiu. systems and practices. • • • Indigo and sulphur dyeing is achieved through two-slasher dye ranges. Yavatmal. Maharashtra. The stenter finish stabilizes shrinkage & width of stretch products. Suker Muller & Masters slasher dye ranges support Picanol & Vamatex high speed looms to produce 20 million meters per annum.  ITS FACILITIES : Raymond UCO Denim has state of the art manufacturing facilities in Giurgiu (Romania) and Yavatmal (India). Together with Caipo and Amsler devices.

The joint venture company. Shade standards and consistency are maintained via a system of wash blankets tested from every roll of Fabrics & Apparels. technology and distribution with 8 . fancy yarn devices and other equipment necessary to achieve world-class products. a state of the art jeanswear facility to convert fabric into high fashion garments at our jeans wear facility 'EverBlue Apparel Ltd' near Bangalore. part of Gruppo Zambaiti have joined hands in the form of a 50:50 JV to manufacture and market high value cotton and linen shirting. Through this partnership. c) SHIRTING : Raymond and Cotonificio Honegger SPA. low cost production. The unit converts fabric to jeanswear supplying to customers the world over. The entire 105-acre site of the Denim facility in Yavatmal has been designated with a 'greenbelt' status • • Creative denims are developed with specialist finishing.  FORWARD INTEGRATION FROM FABRIC TO JEANS WEAR : We offer buyers of denim fabric. the textile majors have set up a Greenfield facility in India for manufacture of high-value cotton shirting fabric. The onsite laundry facility enables experimentation with creative finishing to demonstrate the full potential of each individual denim Fabrics & Apparels.• • • Routine Testing and checking at every stage of the manufacturing process. Raymond Zambaiti Ltd will combine Raymond's expertise in textile business. The Raymond water treatment plant purifies and recycles all indigo effluent using reverse osmosisystem This enables the company to use all the water for land projects.

 HIGH-END JACKET : We not only produce engineered (fused) jackets but also have the capability to produce high -end half canvas jackets. our plant has the capacity to produce 1. style. production knowledge. jackets and trousers through Silver Spark Apparel Ltd. which is unmatched. 3) APPAREL : a) TAILORED CLOTHING : We manufacture suits.Italian strengths of creativity.0 million trousers annually.0 million suits and jackets and 2.  AT PAR WITH THE WORLD BEST : Our manufacturing capabilities are state-of-the-art: 9 . India. guaranteeing a roll on the lapel. This make-up offers the complete 'tailored' with 18-20 rows of blind stitch on the lapels. quality finishing and lead times. a wholly owned subsidiary of Raymond Ltd.. The jackets are hand sewn to complete the tailored look. This facility caters to the international markets at the middle to the upper end brands and offers custom designed shirting products to our discerning international customers which includes leading brands and retailers. The product range will include a wide range of fabrics and finishing including cotton apparel fabrics and high-end cotton suiting fabric produced at our newly set up state-of-the-art vertically integrated plant in Kolhapur. To meet the growing needs of our domestic and international clients.

This combined with the fabric pinning system from Vieth. Dedicated sample washing machines ensure quick turnaround of samples. • • 'Siro Set' is another specialty available at the plant. sewing and washing operations. which is essential for new age fabrics like Super 120s. This has been made possible by the optimal use of modern technology. The plant has the capacity to turn out 1. 10 . Germany ensures the best matching standards on checks and stripe fabrics. Today. • The cutting room is equipped with the latest generation fabric spreading and cutting machines from Gerber.• State-of-the-art fabric sponging equipment ensures the highest level of fabric consistency and relaxation.5 million garments per annum with integrated garment design. 130s and lycra blends. Computerized presses and drying chambers ensure consistency of our products. • Stringent quality control at every stage of the process ensures that each garment produced compares to international standards. The manufacturing processes are largely conveyerised to ensure the seamless flow of garment components to the assembly and thereon to the warehouse. near Bangalore. developed and perfected in Japan is designed to impart a permanent finish to jacket seams and tailor creases on trousers made from pure wool fabrics. b) JEANS WEAR : A state-of-the-art jean wears facility 'Ever blue Apparel Ltd. Our manufacturing capabilities are complimented by an in-house design studio and sampling unit. we are the developing and manufacturing partners of leading global brands.' has been set up in Dodaballapur. ensuring the consistent steam quality in the assembly line. This technology. • • Our automated sewing workstations are from Durkopp Adler. Pfaff and Strobel.

We possess the capability of manufacturing complete shirts using single needle machines. interlinings. This ensures that we can provide a wide variety of finishes to meet the diverse tastes of our global customers. one of the largest dress shirt manufacturers in Japan. The finishing unit consists of scraping spray booths. regarded as the best such facility in India for washing and dyeing obtained from Europe. sand blasting and laser patterning to create special effects on the denim. Oil free sewing machines and a dust free environment ensure spotless whites and light colour shirts.5 million shirts per year. This has been made possible through Celebrations Apparel Ltd. buttons and other embellishments are sourced from the best suppliers across the globe to offer our customers the highest quality products. over locking and zipper attachments. 11 . our new facility in Bangalore.• • • • The use of a high degree of automation right from computerised Gerber spreader and cutter to laser patterning and finishing. Threads. which has a technical collaboration with Flex Japan. An in-house CPC controlled laundry.  AN EYE FOR DETAIL : We pay special attention to operations like armhole seam with single needle machines. The stitching facility incorporates several automatic sewing workstations for consistency of work execution. The plant has the capacity to manufacture over 1. c) DRESS SHIRT : Our formal shirts have earned the reputation of being at par with the world's best.

This flexibility permits the manufacture of both fused and non-fised collars and cuffs as per our customer requirements. We work with companies to deliver brand-positioning strategies that drive business growth. Germany and Japan comprise of automated spreading and cutting with an inbuilt system for matching checks and stripes. we help you capture and choose how to tell your brand story so that you can give your company one voice to drive your brand and business forward.  BEHIND EACH SHIRT : Specialized machinery imported from renowned manufacturers from USA.The layout of the manufacturing line has sufficient flexibility to adapt to smaller runs and style changes. 3) Brand Positioning Of Raymond : Brand positioning is at the very core of brand building. 12 . A clear and concise brand positioning provides a single voice to tell your brand’s story. Much more than simply planning direction. external market research. Working closely with your team. Our process of positioning a brand includes in-depth assessments. and honest conversations with brand influencers about the ideal brand. we lead you through our proven process to identify opportunities in your market and to create a brand personality that stands out from the competition in a way that matters to your target audience. Pocket creasing and pocket attach operations aided by SRP sewing machines make our unit one of the best shirt making facilities in South Asia.

 Types Of Brand : a) RAYMOND Trust. we have the distinction of being the world's largest integrated producers of worsted suiting fabrics. Today. Linen etc. sensitive and places a huge premium on relationships. Raymond have the distinction of producing the finest suiting in the world using super fine wool from 80s to 250s count and blending the same with superfine polyester and other specialty fibres. We produce nearly 20. these are some of the abiding values that have been associated with Raymond over the years. trousers and apparel. Pure Silk.000 designs and colours of suiting fabric that have found their way in over 55 countries including the European Union. USA. the brand still caters to the different faces of 'The Complete Man'. Even as our products evolve with the times. Excellence. woollen and linen fabrics to creating suits. As an integrated player. Angora. Quality. Japan and Australia among others. Alpaca. we provide end-to-end fabric solutions right from manufacturing worsted. Our consistent focus on cutting-edge research and technology has resulted in pioneering new products which have set new benchmarks in the worsted suiting industry in India. 13 . like Cashmere.a man who is caring. Canada.

Needless to say that the product is made only from premium Raymond fabrics. Gurgaon and Chandigarh. The brand reflects the persona of a confident. A name that has over eight decades epitomized consumer's trust into its offerings into the company's unflinching faith in the quality of its product. And now these values have been extended to the range of readymade garments . Pune. discerning. A person who is well educated. heritage & excellence. The Suits. 14 . the exclusive brand outlet at Mumbai.b) RAYMOND PREMIUM APPAREL : Raymond. The range of 'Raymond Premium Apparel' is available at 'Raymond Select'. Shirts and Trousers are made out of finest fabrics with superior construction and sophisticated embellishments that give a rich feel and super fit. It also has a healthy presence in 'The Raymond Shops'. classy and an intelligent man. Central and 'Multi brand Outlets' all over India. the name is synonymous with the values of trust. Superior craftsmanship and attention to detail makes the product a pleasure to wear. Raymond Premium Apparel is a premium formal wear brand which is postioned to offer classic garments with impeccable fits and inviting styles to the Global Indian.'Raymond Premium Apparel'. well traveled and above all is sensitive and caring. Virtues like these make him the complete man in true sense of the word.

We cater to customer needs with formal clothing for varied occasions. styling. wool.c) PARK AVENUE : Launched in 1986. its designs embody the latest in international fabric. Park Avenue evolved into an innovation brand offering leading new styles to the corporate world and won the 'Most Admired Men’s Formalwear Brand ' at the Images Fashion Awards 2011. it offers a style statement for every occasion. Even when there isn’t one. social gatherings or celebrations. high-powered corporate meetings. silk and linen blends in pastel and relaxed hues. With its range of natural. colour and fashion trends. Park Avenue provides stylish and innovative wardrobe solutions to well-dressed gentlemen. Can there be a dress code for adventure? Or a little walk round the corner? Or even an informal chat among friends? The Park Avenue Spring Summer collection is proof that there can be. As India's premium lifestyle brand. 15 . be it for a day at office.

16 . we have pioneered the techniques like Golf Ball Wash. trend-savvy. yet colorful look that is unique to the Brand. With flagship stores in the best locations and international service. Color Plus has always used highest quality fabrics and product engineering techniques that give the user the unique comfort and tactile feel which no other brand offers.d) COLOUR PLUS : Launched in 1993. it continues to grow with each year with now over 350 shopping destinations across the country. Our distribution channel spread not only all over the country but also all over crossed borders to the Middle East. Color Plus created a niche in the ready to wear market in India with a premium range of clothing for men. Color Plus brought in an international shopping experience to the country. making it synonymous with the words “Luxury & Style”. Come Dyed Casuals and Thermo-fused buttoning to name a few. With focus on product innovation and unique use of colors it has today come a long way since inception. To ensure that customers get the best product from us. This is clubbed with the use of colors to give the sophisticate. The brand in no time has become the choice of the up market. These innovations have taken our collection to a whole new level. sophisticated and discerning Indian man and changed the way he dressed.

shoes & scarves. which is positioned to cater to the needs of consumers who are looking for dressing up for life across occasions and events. Right from its inception in 1999. The manufacturing process uses the best of machinery. hand braided belts. Color Plus today is a complete lifestyle brand complementing every facet of your personality: be it at work. Sport. It is positioned to meet the consumer needs for "beyond work" requirements and this has been addressed through categories like Urban. Parx reflects the persona of the energetic 22-30 year old who is aggressive.All our products are complemented by a matching range of accessories like genuine leather hand bags. leisure or those special moments e) PARX : Parx is a premium casual lifestyle brand. These are automated to a large extent. 17 . Parx reflects the pulse of the new generation which looks at clothing as a reflection of their attitude and vibrancy. Excursion and Club. Parx has been the preferred choice of brand in the causal wear segment with continuous innovations and international trends and styling. The brand goes to great lengths to ensure quality. techniques. dynamic and lives his life to the fullest. tracking systems and processes. outgoing.

The Raymond Shop (which offers fabric from Raymond and other readymade brands from the house of Raymond). It is committed to guide the consumers through the journey from "Fabric to Fashionable clothes" by providing branded fabric. linen and cotton blends. and other leading menswear stores. which are available through Thans and cut pieces as well. Makers stand for “Creators of fashionable clothing for Indian middle class” and hence it aspires to bring fashion come alive in everyday dressing of the common man. styling tips and stitching guides. 18 . which are company-owned and operated. There are currently 13 exclusive stores and a few more to be added by the end of this year. accessories. The brand stands for more than just the fabric. f) MARKERS : Makers is a fabric brand from the house of Raymond targeting the ever growing Tier 3 to 5 town consumers who are no longer living in the shadow of their metro counterparts but are increasingly gaining more disposable income as well as the confidence to make it big and be successful. The product range comprises of poly viscose and poly wool trouser fabric. along with a range of shirting fabric in 100% cotton. Parx’s exclusive brand stores are directed toward delighting the customer with high standards of service and providing an unique shopping experience. large format stores like Central.Distribution is through the following channels: Exclusive Parx brand stores.

jeans. the brand collection features a spectrum of men's lifestyle products comprising of suits. Designed inhouse. trousers. t-shirts and also accessories like ties. With exceptional fits. Notting Hill was launched in 2007 to cater to the popular price segment.MAKERS also offers enhanced packaging solutions that are ideal for gifting on a special occasion. styling and colour range. shirts. 19 . handkerchiefs and socks. Notting Hill promises to be an instant hit with the young working professionals. g) NOTTING HILL : Notting Hill reflects style and manifests originality of today's fashion-conscious and discerning young professionals at an affordable price.

smart casuals from Color Plus and luxury formals from Manzoni. The Raymond Shop has been a pioneer in organized retailing in the country starting around five decades ago. Added to this is a quality Custom Tailoring service. jackets. 20 . contemporary range of readymades from Park Avenue. stylish casual wear for occasions beyond work from Parx. trousers. which makes The Raymond Shop an ideal destination for anyone to look good and feel great. The Raymond Shop’s wide reach and range of products. It also offers Made to Measure – a unique offering for a perfect comfort fit. The retail chain constantly sets new standards and creates environments that make shopping a pleasure. This chain of shops has over the years become a yardstick by which other retail stores are judged.h) THE RAYMOND SHOP : The Raymond Shop is a premium retail store offering complete wardrobe solutions to the discerning man through its range of fine fabrics for suits. makes it the largest one stop retail network in the country. shirts & finely crafted garments from Raymond.

which are available throughout the chain. The Raymond Shop’s prime five values tightly woven into a cohesive whole are – Trust. The Raymond Shops offer complete wardrobe solutions to its customers with a fine range of fabric and ready to wear collection from Raymond. Srilanka. ColorPlus and the luxury brand Manzoni are available to our customers at select stores. around five decades ago. travel or just casual weekend wear. Our wide reach all over the country across big cities and smaller towns allows us to reach a wide spectrum of consumers. 21 . Its Values The chain has been customer driven right from the start providing excellent service and merchandise. It has grown multifold with a dedicated team making it the largest retail store in the country having more than 500 stores in prime locations. Saudi Arabia.Park Avenue and Parx. Mumbai. Bangladesh and Nepal. This includes wellknown brands .  Its Merchandise The Raymond Shop customer walks into the shop confident of finding merchandise for all occasions.  Its Reach The Raymond Shop network started with a small corner shop in Ballard Estate. party. in more than 200 cities in India. Extending our reach we are now present in some of the leading Malls with new retail formats. Excellence. Leadership and Service. whether it is for office. Quality. In over 200 cities in India the Raymond Shop retail chain occupies a space of more than 1 million square feet built-up area. We have also extended our network overseas having around 39 shops in 15 plus cities of Middle East.

These are available in denominations of 1000/. The Raymond Shop has always taken great care to build excellent customer experience and ensures that it stays contemporary and fresh to its customers. The 22 .and can be redeemed at any of The Raymond Shops across the country. Park Avenue is the single largest ready to wear brand in the country. Raymond acquired ColorPlus smart casuals. suits and accessories are distributed through all The Raymond Shops. This brand has been able to reach more customers through select Raymond Shops. 500/. Its range which consists of trousers. a luxury range of menswear and accessories of high quality and international styling has carved a special niche for itself through select shops in The Raymond Shop network.The Raymond Shop offers over 3000 qualities.  The Raymond Shop and Its Customers The Raymond Shop has been customer oriented right from the beginning. Also available at the stores are Park Avenue range of toiletries and accessories. in the Year 2003. The Parx range of semi-formal and casual cottons and denim wear was launched to cater to the fashionable and comfortable clothing segment.and 100/. With world class tailoring facilities the discerning customers find complete outfitting facilities all under one roof. jackets. shirts. If shopping is a chore.. shades and designs of Raymond fabric to its customers. just pick up a Gift Cheque and gift the freedom of choice to your loved one or business associate. The Raymond Shop is a one-stop shop for millions of discerning shoppers. Manzoni.

our various offerings including the 23 . We bring you the widest range of woollen blankets and pashmina shawls made from pure and regenerated wool and cashmere. a special plant was set up at Jalgaon to produce superior varieties of blankets and shawls. In 1944. make the customer confident and comfortable at The Raymond Shop 4) WOOLLEN OUTERWEAR : Our production of woollen blankets started way back in 1925 at the Raymond Thane plant with woollen blankets and woollen fabrics. who serve as fashion and trend advisors. well-informed sales staff and meticulous tailors. we are the largest producer of woollen blankets in the country. Over the years. At The Raymond Shop everything comes together in a harmony of colour. Courteous. Today. These are produced in an array of colours and designs in plains.interiors are designed appropriately for various and different categories keeping it customer friendly. In 1984. from welcoming ambience of tastefully appointed interiors to gleaming racks displaying row after row trendy ready to wear. dobbies and jacquards. the mill underwent a technological upgradation and modernization to produce quality woollen fabrics. design and comfort from displays in show windows to array of fabrics in shades within shades.

• Exotic Collection : These are the 9 exotic collection by the Raymond . Neutral & Light Grey Red. Buff & Cream 24 . Royal Bliss Sage & Pistachio Maroon Cream Mustard & Grey.which are given below .

CavalierCoral Green Brick Red. which are shown below in different quality & colour. Red & BeigePolar Bear Prince Peacock Camel Blue. Black & BuffCharcoal.• Camp Fire Collection : These are the 7 Camp Fire collection by the Raymond ltd. Red & OrangeFawn. Navy Blue & Grey 25 . Red & Yellow RustCarolina • Autumn Collection :These are the 16 Autumn collection used by the Raymond ltd. which are shown in below . Camellia Cascade Camel Tan Di Mustard. Black & Fawn Peacock Blue. Aqua & BuffRed Ochre.

have won the admiration of domestic and international customers. Brown & Cream MarquisMagnus Ochre. Black & Fawn Jasper Navy Fawn Blue . m at Brown Buff & Tan Esquire Green.pl o Delight Sienna Brown Red. Red & Magenta. Red & BlackBrick Red. Msutard & Aqua GreenUltramarine. Orange. Bhagirath PASHMINA DOSHALA Natural (Gents) Doshala Pashmina KarishmaDoshala Pashmina Beige | Coffee Brown | Mustard | Light Grey PASHMINA Blue Iris Karishma (Ladies) Wind Red | Cobalt Blue | Sunflower Yellow | Magenta | Blue Iris | Burgundy | Almond Blossom Triveni Fawn | Cerulean Blue | Natural Black | Khaki | 26 . Magenta Ochre & Coffee Brown • Shawl Collection: among others. Coffee Brown & Cream Magenta & Orange Sienna Brown Red & Dark Brick Red.

Competitors. The group personal accident policy provides annual insurance of up to Rs 10 lakh for the 'makers' retailers and would include their two salesmen. captures the information on its Live Stock Price and Volume. the company also announced the launch of insurance scheme for retailers in the state.ny official at the launching function. Source: BSE India19/01/2012 Raymonds . Buy Sell 27 . Key Ratios. REVIEW OF LITERATURE:  The summary page of Raymond Ltd. Comparative Analysis. Along with the brand. today launched its new economy brand 'Makers' in Rajasthan along with the incentive of insurance cover for its retailers.149.Limited Review for Dec 31.250 and the shirting range starts from Rs. a compaThe price of its suiting range begins from Rs. The brand will be available in 2300 retail outlets spread over the 33 districts of the state by the fiscal end. 2011 Type: Corporate Raymond Ltd has submitted to BSE a Copy of the Limited Review Report for the period ended December 31. Raymond Limited.Turquoise | Peach | Special Pink | Yellow | Jade Green | Mustard | Tearose Chocolate Brown Raymond Ltd. Intraday and Historical Price Chart. F&O Quotes. 52 Week High Low. he said. 2011. AIPUR: Leading textile and apparel manufacturer.

28 . Company News and Announcements.19. the shares of the company were trading at Rs 366. At 11:00 hours.Recommendations. and Community Prediction. up 4. shares of the company were trading at Rs 366. Raymond Ltd. Intraday and Historical Price Chart. LVMH negotiating to invest about USD150 million (Rs 750 crore) in Raymond Apparel led to the surge.49 per cent on Bombay Stock Exchange (BSE). Key Quarterly and Annual P&L A/c items.455. Meanwhile. Shareholding Pattern.85. the broader benchmark Sensex was quoting at 17.  Type: Corporate ( 05/03/2012 ) Smart buying saw the shares of Raymond Ltd witnessing a surge of nearly 11 per cent per cent in the early trade on the Bombay Stock Exchange. down 181. surge almost 11% on reports of LVMH investment in the company&rsquo.65per cent on the National Stock Exchange. The news of negotiations between a private equity arm of the world's biggest luxury products group. up 4. Bid and Offer Price and Volume. captures the information on Price and Volume for a user defined time interval. In a similar fashion.s apparel unit  The Prices page of Raymond Ltd.80 points at 11:00 hours. It also contains the Live Stock Price and Volume.90. 52 Week High Low.

a clutch of growth trajectory initiatives enabled your Company to deliver positive growth and further consolidate its leadership in its core businesses. Overall the financial statements have been prepared on the historical cost basis. FINANCIAL HIGHLIGHTS With the economic revival gathering momentum. The resilience and inherent strength of your Companys superior technology-based manufacturing. Your Directors wish to compliment workers of the Thane Unit for the peaceful settlement and wish them and their familes all the very best for the future. tools and auto components) having its corporate headquarters in Mumbai. The Voluntary Separation Scheme package of Rs.The Directors are pleased to present their 86th report on the business and operations of your Company together with the Audited Statement of Accounts for the year ended March 31. The Company prepares its financial statements in compliance with the requirements of the Companies Act. 238 crore was signed in October 2010 covering over 1850 workers. 2. and the Generally Accepted Accounting Principles (GAAP) in India. deep pan-India retail network accompanied by strong and successful brands were the key-drivers that enabled your Company to deliver better performance with improvements across key parameters in FY 2011. 1956. 29 . FY 2011 has been both challenging and momentous for your Company. 1. 2011. CORPORATE OVERVIEW Raymond Limited is Indias leading Textile and Branded clothing Company with interests in engineering (files. A significant development during the year under review has been the amicable solution arrived by the Company with the Workmen Union at the high-cost Thane Textile factory.

As per the approvals granted by the Honble High Courts.53 crore as compared to Rs.19 crore.00 crore (Previous Year: Nil). The natural disaster in Japan.The amalgamation of erstwhile Raymond Apparel Limited with Solitaire Fashions Limited during FY 2011 has enabled to optimize operational efficiencies and rationalise costs.07 crore has been withdrawn from General Reserves. your Directors propose to declare dividend out of Reserves by following the Companies (Declaration of Dividend out of Reserves) Rules 1975. Your Directors are optimistic that the Companys performance will improve and also observe that the exceptional charge of Rs. prior year adjustments and provision for taxes was of Rs.1339. Out of the amount available for appropriation.1496. OVERVIEW OF THE ECONOMY Despite new risks. Rationalising and streamlining operations to bring about efficiencies and reducing costs will remain top priority. 6. 100.238 crore. 30 . 2011. 3. that in the US and European region is slowly gaining momentum. 2009.14 crore (Previous Year: Nil) on Equity Shares. Profit before tax and exceptional items was Rs. Subsequently. 27. Your Company continues with its task to build business with long-term goals based on its intrinsic strength in terms of its powerful brands. the gross turnover of your Company was Rs. figures of the current periods are not comparable with corresponding figures of previous year. the global economic recovery is gaining strength and the IMF has projected a 4. distribution strength and customer relationships. 2009. For the Financial Year ended March 31. Some of economies of the developed nations are still a concern with the Euro zone being the most vulnerable as rating agencies continue to downgrade the sovereign rating of many of economies in this region. In view of the good operating profits.37 crore in the previous year.1. The loss is on account of the exceptional item of the one-time workers settlement at the Companys Thane Textile Unit amounting to Rs.5% world growth in 2011 and 2012. the name of Solitaire Fashions Limited has been changed to Raymond Apparel Limited. 1956 the Assets and Liabilities of erstwhile Raymond Apparel Limited have been transferred to Solitaire Fashions Limited with effect from April 1. your Directors recommend a dividend of 10% aggregating to Rs. 238 crore in the Financial Statements for FY 2011 consequent to the Workers Settlement in Thane has resulted in a Net Loss of Rs. Accordingly. The net loss after exceptional items. The dividend tax on the dividend recommended will be Rs. Bombay and Madras respectively under Section 391-394 of the Companies Act. as per the aforesaid High Courts Orders. 100.88 crore in the previous year. quality manufacturing prowess. In view of the divestment of Files business effective October 1. an amount of Rs.25.100.02 crore as against Rs. elevated food and commodity prices accompanied by the spike in oil prices have engendered inflation concerns. sharp increase in oil prices consequent to the turmoil in the Middle East and North Africa is fuelling uncertainty to the pace of global recovery.18.19 crore as against a net profit of Rs. While growth in emerging economies remain strong.06 crore last year. Globally.

the textile and apparel industry went through a tough year struggling with the surging and fluctuating prices of raw materials. It provides direct employment to over 35 million people and is the second largest provider of employment after the agricultural sector. The industry is expected to continue to grow at a significant rate in the future. Notwithstanding signs of recovery from the previous financial crisis. Opportunities and Challenges The present global economic scenario throws up opportunities for fundamentally strong companies such as your Company. fully integrated state-of-the-art production facilities. The Ministry of Textiles has sanctioned a total of US$ 133 million under Technology Upgradation Fund Schemes (TUFS) during September 2010. However. continuing uncertainty about energy and commodity prices may vitiate the investment climate.3% during April-January 2010-11. new segments of customers. 31 . 4% to the GDP and 17% to the countrys export earnings. The inherent strength. ANALYSIS AND REVIEW Textile Industry Conditions The Textile industry is one of the largest and most important sectors in the Indian economy in terms of output. Textile products including wearing apparel have registered a growth of 4. in the form of strong domain expertise. the index of industrial production continues to be volatile. Indias Textile industry is one of the leading textile industries in the world. It contributes approximately 14% to Indias industrial production. The other indicators such as latest Purchasing Managers Index. direct and indirect tax collections. Inflation remains a challenge for the Indian Economy and the key risks are tighter monetary conditions and rising prices eating into the consumers disposable income. The industry is expected to grow steadily from its present US$ 70 billion to US$ 110 billion by 2015. cutting-edge technology and unparalleled product innovation capabilities combined with the deep retail market penetration. posing a threat to the current growth trajectory. the Government is making efforts in boosting the textile industry through various initiatives and investments are increasing steadily. as it is fuelled by a strong domestic consumption. merchandise exports and bank credit suggest that the growth momentum persists. new channels of distribution. However. Central Statistical Organizations recent estimated Indian GDP growth rate of 8. etc. foreign exchange earnings and employment. growth potential of the Tier 3. While the area sown under the Rabi crop is higher than last year which augurs well for agricultural production. 4. as per the Index of Industrial Production (IIP) data released by the Central Statistical Organisation. powerful brand positioning and strength and resilience of the brands. provide a highly potent platform to seize opportunities in the form of newer markets. 4 and 5 towns.The Indian Economy registered improved growth and was amongst the better performers amid emerging market economies.6% for 2010-11 is consistent with the RBIs projections for the same period.

state-of-the-art manufacturing facilities and a strong all India retail presence in the form of The Raymond Shop (TRS).On the other hand. Market Share and Retail Network The Company is the market leader in India and is considered as one of the most formidable players in the global markets for high-quality suiting. The Company continued its focus on retail segment expansion during this financial year.64 crore in the previous year.40 crore as against Rs. sharp increase in raw material prices. 136. 1222. value buying by consumers.2011 remained flat and were Rs. Overview The Company is the market leader in the textiles sector in India. In FY 2011 the Textiles Divisions domestic sales were Rs.43 crore compared to Rs. 4 and 5 towns. 1485. 1349.1089. Export The Exports market condition were tough during the financial year because of severe competition and continuous increase in the raw material prices resulting in increase in the input costs. prospect of higher domestic inflation. continued weakness in developed geographies.29 crore in FY 2010. The Textile exports for the financial year 2010. 133. The Company continues its growth of its retail network of TRS in tier 3. garments and accessories in a premium shopping environment. The Company is considered as the most respected company in the Apparel and Textile sector of India.03 crore as against Rs. The net sales for Textiles Division were Rs. The 32 . During FY 2011 the Company opened 56 new retail stores. The Company is on the path to becoming a lifestyle solution for discerning customers with an offering of a range of fabrics. Performance Highlights Robust demand conditions in the domestic market facilitated the Company to improve its realisation by passing on the cost increase and improving the product mix. fiscal tightening. proposed imposition of mandatory levy on branded garments and interest rates are some of the challenges facing the Textile Industry at large. The Australian Dollar has appreciated against the Indian Rupee and has shown a rising trend over the last 6 months. Raw Material Wool prices have shown an upward trend in most of the months in the year under review.93 crore in the previous year. The Company continues to be judicious in its selection of store locations. has a powerful brand Raymond.

Silver Spark Apparel Limited The gross turnover of the Company was Rs. 1956 the name of Solitaire Fashions Limited was changed to Raymond Apparel Limited. This Company continues its initiatives at innovation and is a leading player in the premium casual wear segment.49 crore.79 crore (Previous Year: Rs. which are self explanatory. The Company had a Profit after Tax of Rs.00 crore (Previous Year: Rs. FY 2011 witnessed improvement in customer sentiments with marginal increase in foot-falls. Consequently.38 crore (previous year loss : Rs. Colorplus Fashions Limited The Companys gross turnover for the year ended March 2011 was Rs.62 crore (Previous Year: Rs. rationalize cost. appropriate product-price mix and operating efficiencies with a special focus in retail. 3.. 6. The gross turnover for the FY 2011 was Rs.36 crore as compared to the previous year Rs. 154. 5. 109. As part of the Scheme approved by the Honble High Courts and after following the legal process stipulated under Section 21 of the Companies Act. enhance synergies of Branded Apparel Business. 22.Polyester Fibre prices also had an increasing trend during the year under review. FINANCE AND ACCOUNTS The observations made by the Auditors in their Report have been clarified in the relevant notes forming part of the Accounts.64 crore (Previous Year: 34. 10. The Company had a profit after tax of Rs.49 crore). 468.06 crore). Solitaire Fashions Limited and the Scheme of Amalgamation and Arrangement was sanctioned by the Honble High Court of Judicature at Madras and by the Honble High Court of Judicature at Bombay. 172. 5. product innovation. PERFORMANCE OF SUBSIDIARY COMPANIES Domestic Raymond Apparel Limited Members will recall that in order to optimize operational efficiencies. etc. 3. 406.29 crore) while the Net Profit after tax was Rs. improve profitability. the performance of this company was better than the previous year.28 crore). 83. 33 . the erstwhile Raymond Apparel Limited was amalgamated with another subsidiary company namely. This company has taken many initiatives to consolidate its market leadership.40 crore).

10. the Company was able to put up a significantly good performance during the year under review. Power Tools and Hand Tools. The Company incurred a loss before prior period adjustment of Rs. in the previous financial year. customer service. 4.17 crore (Previous Year: Rs. 272.10 crore compared to Rs. The Company reported gross turnover of Rs. The Export sales of the Company was Rs.66 crore).4.44 crore)..15 crore). In spite of spiraling inflationary trends and volatile foreign currency.100. The profit after tax was Rs.91 crore (Previous Year : Rs. this Company added to its portfolio of products to the established business of High Precision Files. productivity.0. JK Files (India) Limited The Company is engaged in manufacturing and marketing of Steel Files. 1. Raymond Woollen Outerwear Limited The gross turnover of the Company.58 crore).32 crore (Previous Year: loss Rs.0. 46. With acquisition of Files & Tools Division of Raymond Ltd.82 crore (Previous Year: Rs. net of returns and discounts was Rs. 17.Celebrations Apparel Limited The gross turnover of the Company was Rs. Everblue Apparel Limited The Company earned a Profit after Tax of Rs..45.42 crore). 34 . effective implementation of Theory of Constraints model. The Company earned a profit after tax of Rs.12 crore for the year under review (Previous Year: Rs.09 crore). 50. process and control over rejections.72 crore in the corresponding previous year. 2. The Company continues to be the market leader in the files segment in the domestic market and the largest producer of Steel Files in the world. HSS Cutting Tools.58 crore (Previous Year: Rs.85 crore (Previous Year Rs.17 crore). The initiatives taken to improve on time in full (OTIF). during second half of previous year. This legal process is expected to help improve the capacity of your Company and enhance operational efficiencies. optimizing working capital and aggressive marketing are the factors which have helped the Company to register good performance for the year under review. control on cost. 2.138. Your Company is in the process of seeking necessary legal approvals from members / others for the amalgamation of this company. 17. The significant growth during the year is also seen on account of acquisition of Files & Tools business of Raymond Ltd.

17.0.631) during the year under review. as it continued its initiative on improvement in productivity. 5. 73. Profit after Tax was at Rs. quality. Ratnagiri District.34. With significant growth trend in the Auto Industry. This companys all manufacturing units now have BS OHSAS 18001:2007 and ISO 14001: 2004 certification.100 crore during the year under review. 81. working capital. to take total Ring Gear capacity to 4. 26.5 million gears during the year under review. Ring Plus Aqua Limited The gross turnover of the Company was at Rs.44 crore). the Company has decided to augment its capacity by 1. Pashmina Holdings Limited The Company made a profit after tax of Rs 1.55 crore (Previous Year: Rs. 116.21 crore as compared to Rs. The capacity expansion is progressing as per schedule and is expected to be complete by September 2011.55 crore as compared to the previous year when it was Rs.1.74 crore).5 million per annum. Scissors Engineering Products Limited The Company incurred a loss of Rs. the Company crossed the milestone of gross sales turnover of Rs. JK Talabot Limited The Company manufactures Files and Rasps at its plant located in Chiplun.43. 35 . 11. The Company recorded Profit after Tax of Rs.The Company has taken conscious efforts towards better environment and safety at all its manufacturing facilities.0. and control on costs.05 crore in the previous year. gross turnover of the Company was at Rs. The Gear sales showed significant growth during the year under review and were higher by 58% at Rs. With growing demand.29 crore (Previous Year: Rs.21.43 crore (Previous Year: Rs. The export sales have doubled and domestic sales have recorded good growth of around 22% compared to previous year. and better capacity utilization through effective implementation of Theory of Constraints model.08 crore). 25.73 crore. The sales for Bearing Division were marginally higher at Rs.83 crore) during the FY 2011.99 crore in the FY 2011 as compared to a loss of Rs. The performance of the Company during the year was good. USA continued to be the major market for Bearing exports.30 crore in the previous year.666 (Previous Year: loss of Rs. in the state of Maharashtra. 46. During the year.62 crore (Previous Year: Rs.

2010.0. net of returns and discounts recorded a 28% growth to Rs. During the year under review.14 crore) [Previous Year: loss Pound Sterling 111. 0.04 crore) [Previous Year: profit US$ 7.15 crore) [Previous Year: loss CHF 743.54 crore was invested in its subsidiary from the proceeds of the equity capital subscribed by both the shareholders.667 (equivalent to Rs.76 crore (Previous Year: Rs.Overseas Companies Jaykayorg AG recorded a profit of CHF 240.0. Raymond (Europe) Limited recorded a profit of Pound Sterling 19. The previous year had an exceptional gain of Rs.0.03 crore)] for the year ended March 31.6.06 crore including exports of Rs.34 crore)] for the year ended December 31. The Company had a Profit after Tax of Rs. 48. 226.263. A provision of Rs. as compared to Rs. Rs.111 (equivalent to Rs. USA. 7.51 crore (Previous Year: Rs. 36 . a subsidiary of Ring Plus Aqua Limited set up in USA to provide better service to US based customers. 2011. 2010.20 crore).804 (equivalent to Rs.12 crore) during the year ended March 2011.92 crore for the previous year ended March 31.44 crore.23 crore arising from write back of interest provided on loans and debentures subscribed by one of the shareholders of the Company. steep increase in cotton prices has impacted the profitability of the Company.3. This Company is the preferred premium high value shirting supplier to leading domestic brands and has a strong emphasis on quality and innovation.30 crore including exports of Rs.239 (equivalent to Rs. 7. 466. PERFORMANCE OF JOINT VENTURES Raymond UCO Denim Private Limited During the year under review.18 crore as against a loss of Rs 4. 20 crore has been made towards diminution in the value of investment in the books of this Company made in its subsidiary. 2010. 7.318 (equivalent to Rs. 596. The subsidiary has used these funds for repaying its obligations to the European Banks and consequently the corporate guarantee stands discharged.474 (equivalent to Rs.1. 2010. Raymond Zambaiti Limited The gross turnover of the Company was Rs. During the year. earned a profit of US$ 11.27 crore in the previous year ended March 31. the sales turnover of Indian operations. The Company recorded a profit before tax and exceptional items of Rs. 163.84 crore)] for the year ended December 31. 11. R & A Logistics INC. 211.

91 crore (Previous Year : Rs.The Company has been awarded the SAP Customer Centre of Expertise (CCOE) certification for its SAP operations on November 3.19 crore).38. Your Company is in compliance with the standards set out by Clause 49 of the Listing Agreement with the Stock Exchanges.198.The Company bagged the most prestigious award as The Franchisor of the Year at the Franchise and Star Retailer Awards organized by Franchise India.3035. . .8.K.The Company has recently been adjudged as Indias Most Respected Company in the Textile and Apparel sector by Business World. CONSOLIDATED ACCOUNTS In accordance with the requirements of Accounting Standard AS-21 prescribed by The Institute of Chartered Accountants of India.J. 10. 2010. The Gross Consolidated Turnover for the year FY 2011 was Rs.50. 9. .43.The Chhindwara unit of the Company won The National Safety Award under Scheme-II and runner up in Scheme-I for the performance year 2008.2507.83 crore). for the highest engineering exports in Hand Tools (Large Enterprise). . the Consolidated Accounts of the Company and its Subsidiaries (including the Joint Ventures) is annexed to this Report.92 crore (Previous Year: Rs. Files (India) Limited has won for the 4th consecutive year EEPC India Star Performer Award year 2008-09. 37 . Some notable awards during the year are: .04 crore (Previous Year Loss : Rs. 2010. . CORPORATE GOVERNANCE Your Company continues to be committed to good Corporate Governance aligned with good practices. The Consolidated Profit after tax for the year was Rs.The Vapi Textile Unit has been certified OHSAS 18001:2007 and declared as ISO 14001:2004. .15 crore).The Vapi Textile Unit won the 2nd Prize and Jalgaon Textile Unit was awarded Certificate of Merit in Energy Conservation at The National Energy Conservation Awards in the Textile sector on December 14. The Consolidated Profit before Tax before exceptional items was Rs. QUALITY & ACCOLADES Your Company continues to win awards year-on-year.

The Company has received requisite notice in writing from members proposing their respective names for the office of Director liable to retire by rotation. both Shri Chudasama and Shri Irani hold office only upto the date of the ensuing Annual General Meeting. who are Statutory Auditors of the Company hold office up to the forthcoming Annual General Meeting 38 . Shri Nabankur Gupta and Shri Shailesh V. 11. AUDIT Messrs. 1956 and the Companys Articles of Association. In terms of Section 260 of the Companies Act. Irani. 12.A separate Report on Corporate Governance along with the Auditors certificate on compliance with the Corporate Governance as stipulated in Clause 49 is set out in this Annual Report and forms part of this Report. 1956 for safeguarding the assets of the Company and for preventing and detecting fraud and other irregularities. (iii) the Directors have taken proper and sufficient care for the maintenance of adequate accounting records in accordance with the provisions of the Companies Act. Directors. 1956. the Board of Directors of the Company hereby state and confirm that: (i) in the preparation of the Annual Accounts. Haribhakti. the applicable accounting standards have been followed along with proper explanation relating to material departures. Shri Akshay Chudasama and Shri Boman R. 2011. (ii) the Directors have selected such accounting policies and applied them consistently and made judgments and estimates that are reasonable and prudent so as to give a true and fair view of the state of affairs of the Company as at March 31. DIRECTORS In accordance with the provisions of the Companies Act. being eligible offer themselves for re-appointment. Independent Directors were appointed as Additional Directors of the Company with effect from April 21. 2011 and of the loss of the Company for the year ended on that date. Chartered Accountants. Dalal & Shah. 1956. retire by rotation at the forthcoming Annual General Meeting and. 13. (iv) the Directors have prepared the annual accounts on a going concern basis. DIRECTORS RESPONSIBILITY STATEMENT Pursuant to sub-section (2AA) of Section 217 of the Companies Act.

1956. Cost Accountants. Nanabhoy & Co. 2010 was filed on August 12. 1956. the Company has appointed Messrs. business risk. statutory and accounting requirements. The Company has a robust Management Information System which is an integral part of the control mechanism. compliance risks and people risks.. interest rates. As per the requirement of Central Government and pursuant to Section 233B of the Companies Act. As required under the provisions of the Section 224 (1B) of the Companies Act. RISK MANAGEMENT The Company is exposed to risks from market fluctuations of foreign exchange. Subject to the approval of the Central Government. INTERNAL CONTROL SYSTEMS AND THEIR ADEQUACY Your Company believes in formulating adequate and effective internal control systems and implementing the same strictly to ensure that assets and interests of the Company are safeguarded and reliability of accounting data and accuracy are ensured with proper checks and balances. The Audit Committee of the Board of Directors actively reviews the adequacy and effectiveness of internal control system and suggests improvements for strengthening them. 15. The cost audit report for the Financial year 2009 – 2010 which was due to be filed with the Ministry of Corporate Affairs on September 30. Dalal & Shah that their appointment if made would be in conformity with the limits specified in the Section. the Company has obtained written confirmation from Messrs. as Cost Auditors to audit the cost accounts of the Company for the Financial Year 2011-12. The Internal control systems is improved and modified continuously to meet the changes in business conditions. Interest Rate Risk Given the interest rate fluctuations. The Audit Committee of the Board of Directors. Statutory Auditors and the Business Heads are periodically apprised of the internal audit findings and corrective actions taken. 14. your Company carries out an audit of cost records relating to Textile Division every year. Foreign Exchange Risk The Companys policy is to actively manage its long term foreign exchange risk within the framework laid down by the Companys forex policy. 2010. the Company has adopted a prudent 39 . commodity prices.and are recommended for re-appointment to audit the accounts of the Company for the Financial Year 2011-12. R.

provide quality education not only to the Raymond employees children. inventory management. various businesses of the Company are exposed to certain operating business risks. which helps to identify. The Companys strong reputation for quality. proactive management of vendor development and relationships. The Company continues to support the following CSR initiatives: . Compliance Risks The Company regulations these risks internal as People Risks Retaining the existing talent pool and attracting new manpower are major risks. but also to the children of the local populace. .Smt. foreign exchange and regulatory changes. the existence of a powerful brand image and a robust marketing network mitigates the impact of price risk on finished goods. having overall strength of around 7400 students. The Company has initiated various measures such as rollout of strategic talent management system. The Company is mitigating through regular reviews of legal compliances. which are managed by regular monitoring and corrective actions. nurture and groom managerial talent within the Raymond Group to prepare them as future business leaders. training and integration of learning activities. product differentiation and service. The Company has an innate desire and zeal to contribute towards the welfare and social upliftment of the community. CORPORATE SOCIAL RESPONSIBILITY (CSR) is exposed to risks attached to various statutes and including the Competition Act. The Company has also established Raymond Leadership Academy.Raymond Embryo Research Centre for cattle is a centre set up at 40 . Commodity Price Risk The Company is exposed to the risk of price fluctuation on raw materials as well as finished goods in all its products. The Company proactively manages these risks in inputs through forward booking. through well as external compliance audits.. Risk Element in Individual Businesses Apart from the risks on account of interest rate.P. 16. Maharashtra and the Kailashpat Singhania High School in Chhindwara. Sulochanadevi Singhania School at Thane.and conservative risk mitigating strategy to minimise the interest costs. M.

ENVIRONMENT AND SAFETY The Company is conscious of the importance of environmentally clean and safe operations. 17. Bilaspur in Chhattisgarh and its ceaseless efforts and endeavours have made several significant achievements in Embryo Transfer. 18. were in 41 . in the Report of the Annexure . Thane. K. Technical and safety training programmes are given periodically to workers. compliance of statutory and industrial requirements for environment protection and conservation of natural resources to the extent possible. Various HR initiatives are taken to align the HR Policies to the growing requirements of the business. Uttarakhand and Andhra Pradesh. air-conditioning & refrigeration.J.1 to this During the FY 2011. Raymond was the first organisation in India to introduce Embryo Transfer in Sheep. 19. STATUTORY INFORMATION to sub-section 1 (e) of Section 217 of the read with the Companies (Disclosure of Particulars Board of Directors) Rules. The Company has a structured induction process at all locations and management development programmes to upgrade skills of managers. The Companys policy requires the conduct of all operations in such manner so as to ensure safety of all concerned. Industrial relations remained generally cordial.Gopalnagar. Madhya Pradesh. This initiative enables less fortunate children to be self-sufficient in life. 1956.Raymond Rehabilitation Centre has been set-up for the welfare of under-privileged children at Jekegram. The mission of this initiative is to significantly improve the quality of life in Indias rural areas through a "Cattle Breed Improvement Programme". This initiative operates in a network of over 4000 Integrated Livestock Development Centre in Chhattisgarh. 13 employees employed throughout the year. 1988 is given in Report. Trust Gram Vikas Yojana (JKTGVY) launched in 1997 helps transfer of the technical expertise gained over three decades to the grass-root level. The Centre provides free vocational training workshops to young boys over the age of 16. and . HUMAN RESOURCES AND INDUSTRIAL RELATIONS The Company takes pride in the commitment. . Information pursuant Companies Act. Objective appraisal systems based on Key Result Areas (KRAs) are in place for senior management staff. The three-month vocational courses comprise of basic training in electrical. competence and dedication shown by its employees in all areas of business. plumbing etc.

95. 2011 is given in Annexure – 2 to this report. expectations or predictions may be "forward-looking statements" within the meaning of applicable securities laws and regulations.1474. 2011. The Central Government has granted general exemption from complying with Section 212 of the Companies Act.60 lakh per annum or more amounting to Rs. Important factors that could make a difference to the Companys operations include raw material availability and prices. 1956 read with the Companies (Acceptance of Deposits) Rules. The Company will make available the audited annual accounts and related information of its subsidiaries. 1956 read with Companies (Particulars of Employees) Rules. 1975 made thereunder. changes in Government regulations. The Company has not accepted any deposits. within the meaning of Section 58-A of the Companies Act. Balance Sheet. was transferred to Investor Education and Protection Fund during the year under review.540. projections. the consolidated financial statements of the holding company and all its subsidiaries. 2010. None of the employees listed in the said Annexure is a relative of any Director of the Company. The information required under Section 217 (2A) of the Companies Act. The annual accounts of the subsidiary companies will also be kept for inspection. 2011. cyclical demand and pricing in the Companys principal markets. and Profit and Loss account of subsidiaries.receipt of remuneration of Rs. Accordingly. estimates. The unclaimed Fixed deposits amounting to Rs.50 lakh. 1956 to all companies vide Notification No. your Company has presented in this Report.000/. 1956. 21. CAUTIONARY STATEMENT Statement in this Directors Report & Management Discussion and Analysis describing the Companys objectives. 5/12/2007-CL-III dated February 8. 42 .28 lakh and 27 employees employed for part of the FY 2011 were in receipt of remuneration of Rs. upon request by any of its shareholders. Actual results could differ materially from those expressed or implied. and support your Companys achievements would not have been possible. by any member at the Registered Offices of the Company and its subsidiary companies. tax regimes.as on March 31. solidarity. The Company has also disclosed in the Consolidated Balance Sheet the information required to be provided as per the aforesaid notification dated February 8. 1975 and forming part of the Directors Report for the year ended March 31. Your Directors also wish to thank the customers.5 lakh per month or more amounting to Rs. APPRECIATION Your Directors wish to place on record their appreciation for the contribution made by employees at all levels but for whose hard work. the Company is required to attach the Directors Report. None of the employees hold (by himself or along with his spouse and dependent children) more than two percent of the equity shares of the Company. As per Section 212 of the Companies Act. 20. economic developments within India and the countries in which the Company conducts business and other incidental factors. dealers. duly audited by the Statutory Auditors.

suppliers. April 21. 2011 1 Raymond Limited Parent Company Category Sector Tagline/ Slogan F e e l s li Raymond limited Apparel and Accessories Lifestyle and Retail 43 . joint venture partners. The Company also thanks the Central Government. for and on behalf of the Board Gautam Hari Singhania Chairman and Managing Director Mumbai.agents. the concerned State Governments and other Government Authorities for their support and co-operation. investors and bankers for their continued support and faith reposed in the Company.

k e h e a v e n . C o m p l e t e m a n USP High quality and STP 44 . M a d e t o m e a s u r e .

Loyalty of customers and high product quality 3. People trust on products and high brand loyalty 6. All major players in the industry are competing with each other not only on low price but also better quality 2. ThreatsWeakness Competition 45 . Parx SWOT Analysis 1. Loyalty of employees due to decentralization 4. Presence of Indian and international brands offers more offering to customers therefore high brand switchingOpportunity1. Increased social and ecological awareness will put pressure on company to follow international labor laws and environmental laws.Large and growing market 3.Co nsistent growth over years 2. Global expansion would give more opportunities for brand to growStrength Brands 1. Good advertising and popular branding through TVCs and print ad campaigns 1. Color Plus 2. Being a multinational company it has the ability to attract more customers than local companies 7.Owns 550 stores in more 200 cities across India and overseas 5. Park Avenue 3.innovation Segment Target Group Positioning Premium business and fashion clothing Urban upper-middle and higher class males An aspirational brand for achievement Product Portfolio 1. Strong research and development for product and innovations 2. Global penetration is limited as compared to a few other international brands 2. Regional trade alliances 3.

Competitors1. However. The brand names are used purely for educational/academic purpose only. if you find any ambiguity kindly help us improve. Utmost Care has been taken in the analysis of the brands.Zodiac Edit the Brand above or Add a New One : Contribute to BrandGuide The brandnames and other brand information used in the brandguide section are properties of their respective companies.Louis Philippe 3. 46 .Arvind mills 2. The companies are not associated with MBASkool in any way.

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