CHAPTER – 3 INFORMATION ABOUT RAYMOND LTD.

INTRODUCTION: Raymond, one of the most respected textile companies, has opened around 350 outlets at prime location in India and abroad. A 100% subsidiary of Raymond Limited, Raymond Apparel Ltd. (RAL) ranks amongst India's largest and most respected apparel companies. We bring to our customers the best of fabric and style through some of the country’s most prestigious brands – Raymond Premium Apparel, Park Avenue, Parx and Notting Hill. RAL entered into the ready-to-wear business with the introduction of Park Avenue in 1986 catering to the men's formal wear market. Parx was launched in 1998 to address the growing trend of smart casuals. Raymond identified the vacuum for a high end, casual wear brand and hence decided to acquire Color Plus as a part of strategic expansion plan for their ready-to-wear business. Notting Hill was launched in 2007 to cater to the popular price segment. Crossing the gender divide two of our brands, Park Avenue launched the Western Women's wear collections. 'Park Avenue Woman'- A complete range of Premium Business Wear for women is designed specially for the working women professionals of today. All our brands are available at exclusive brand stores, ‘The Raymond Shop’ retail outlets and multi-brand outlets across India and the Middle East.

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HISTORY
Years ago, when the Singhania family was building, consolidating and expanding its various businesses in Kanpur, one Mr. Wadia was in a similar manner setting up a small woollen mill in the area around Thane creek, 40 kms away from Bombay. The Sassoon, a well-known industrialist family of Bombay, soon acquired this mill and renamed it as The Raymond Woollen Mills. The Raymond Group was incorporated in 1925 and within a span of a few years, transformed from being an Indian textile major to a global conglomerate. In our endeavor to keep nurturing quality and leadership, we always choose the path untaken - from being the first in 1959 to introduce a polywool blend in India to creating the world's finest suiting fabric the Super 250s made from the superfine 11.4 micron wool. Today, the Raymond group is vertically and horizontally integrated to provide customers total textile solutions. Few companies globally have such a diverse product range of nearly 20,000 varieties of worsted suiting to cater to customers across age groups, occasions and styles. We manufacture for the world the finest fabrics - from wool to wool-blended worsted suiting to specialty ring denims as well as high value shirting. After making a mark in textiles, Raymond forayed into garmenting through highly successful ventures like Silver Spark Apparel Ltd., EverBlue Apparel Ltd. (Jeans wear) and Celebrations Apparel Ltd. (Shirts).

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We also have some of the most highly respected fabric and apparel brands in our portfolio: Raymond, Raymond Premium Apparel, Park Avenue, ColorPlus, Parx, Makers and Notting Hill. The Raymond Group also has an expansive retail presence established through the exclusive chain of 'The Raymond Shop' and stand-alone brand stores. We are today one of the largest players in fabrics, designer wear, denim, cosmetics & toiletries, engineering files & tools, prophylactics and air charter services in national and international markets. All our plants are ISO certified, leveraging on cutting-edge technology that adheres to the highest quality parameters while also being environment friendly.

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 DIFFERENT OFFERS BY THE RYMOND LTD.

1) TOTAL TEXTILE SOLUTION :
Customers today the world over, are looking at one-stop shops that can fulfill all their needs. At Raymond, we offer fully finished products that span various garment categories that has been made possible by a seamless horizontal and vertical integration across divisions. Our textile solutions encompass everything - from worsted suiting to denim and shirting. Its not just range but volume and quality that makes us the textile major that we are today. Our plants have a capacity of 31 million meters in producing the finest worsted fabrics and wool blends. The blends comprise of exotic fibres like cashmere, Mohair or Angora or blends of wool with casein and bamboo or the ultimate in fine pure wool – Super 240s. The denim division has a capacity of 47 million meters of specialty denims; not to mention our capabilities in producing shirting and carded woollen fabrics. Our joint ventures with global leaders ensure that you have access to world-class products. Our design Studios in India and Italy are supported by six states- of- the- art textile plants and four garmenting factories in India and Europe.

2) FABRICS :
a) WORSTED : Raymond is the world's largest producer of worsted suiting fabrics commanding over 60% market share in India. With a capacity of 31 million meters, we are among the few companies in the world, fully integrated to manufacture

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Alpaca.000 stores in over 400 towns across India.worsted fabrics. producing nearly 20. A trendsetter and an innovator in the Indian textile market. marks the Group's foray into the global apparel market. We also convert these fabrics into suits. our expertise has been brought forth by our in-house research & development team. 5 . recreation and support systems for employee.  TEXTILE MANUFACTURING FACILITIES : • World-class facilities : Raymond's manufacturing facilities include three world-class fully integrated plants in India. Raymond has created the world’s finest worsted suiting fabric from the finest wool ever produced in the world – the Super 240s fabric made of 11. deploying state-of-the-art technology modern quality management systems like ISO 9001 and Environment Control Systems (ISO 14001). All our plants are self-sufficient and provide staff welfare measures such as education. Silver Spark Apparel Ltd. like Cashmere. Canada. wool & wool blended fabrics. Angora. including European Union.000 designs and colours of suiting fabrics.6-micron wool. housing. From fabric to fine tailored clothing. which are retailed through over 3. Their innovations have become milestones in the worsted suiting industry. We mastered the craft of producing the finest suiting in the world using super fine wool count (from 80s to 240s) and blending the same with superfine polyester and other specialty fibers. USA. trousers and apparels that are exported to over 55 countries in the world. Japan and Australia amongst others. Pure wool and Linen. Today we are recognized as a pioneer in manufacturing worsted suiting in India.

Built on 100 acres of land. automatic drawing-in and other machines from Italy. as part of the second developmental phase of the Vapi plant. wool blended and polyester viscose suiting. the Vapi plant has been set up on 112 acres of lush green land with Hi-tech machinery such as warping equipment from Switzerland. the plant produces premium pure wool. With a combined capacity of 47 million and manufacturing facilities across 2 continents – Europe and Asia. near Mumbai and Jalgaon in Maharashtra. set up in 1991. We produce and market specialty ring colour and stretch denim. is a state-of-the-art integrated manufacturing facility located 57 kms away from Nagpur in Central India. giving it the distinction of being the single largest integrated worsted suiting unit in the world.Raymond plants are located in India at the following locations: Chhindwara in Central India. Modeled to meet international standards. This plant has achieved a record production capacity of 14. finishing machines. • Vapi Plant Raymond has increased its worsted suiting capacity by 14 million meters. Vapi in Gujarat. weaving machines from Belgium.65 million meters. • Chhindwara Plant The Raymond Chhindwara plant. India's largest textile and apparel major and UCO NV of Belgium. b) DENIM : Raymond UCO Denim is a Joint Venture between Raymond Ltd. Raymond UCO will be in a best position to develop 6 .

systems and practices. these systems produce creative denim yarns. Suker Muller & Masters slasher dye ranges support Picanol & Vamatex high speed looms to produce 20 million meters per annum. Maharashtra. Romania Capacity: 7 million meters  STATE OF THE ART USED BY DENIM : To ensure the manufacture of products of international quality. Uster testing to control the evenness of all yarns. Together with Caipo and Amsler devices. this unit uses state-of-the-art equipment. Marzoli ring spinning frames and open-end spinning are equipped with auto doffing and auto bobbin transfer systems. 7 . Giurgiu. Its Joint Ventur Companies :• • Raymond UCO Denim. India Capacity: 40 million meters UCO Tesatura.an optimal and flexible service to meet global requirements of large international brands. These include: • • • • Tensorapid equipment to measure Tensile and tear strengths. specialty denim and other niche products for the global fashion market. • • • Indigo and sulphur dyeing is achieved through two-slasher dye ranges. Each & every bale of yarn is tested and passed through a double passage draw for effective quality blending. The Denim Fabrics & Apparels is finished on the Cibitex range with micro processing to stabilize shrinkage & skew. The stenter finish stabilizes shrinkage & width of stretch products. All our facilities produce differentiated ringspun denim. Yavatmal.  ITS FACILITIES : Raymond UCO Denim has state of the art manufacturing facilities in Giurgiu (Romania) and Yavatmal (India).

Shade standards and consistency are maintained via a system of wash blankets tested from every roll of Fabrics & Apparels. Raymond Zambaiti Ltd will combine Raymond's expertise in textile business.  FORWARD INTEGRATION FROM FABRIC TO JEANS WEAR : We offer buyers of denim fabric. The entire 105-acre site of the Denim facility in Yavatmal has been designated with a 'greenbelt' status • • Creative denims are developed with specialist finishing. the textile majors have set up a Greenfield facility in India for manufacture of high-value cotton shirting fabric. The joint venture company. Through this partnership.• • • Routine Testing and checking at every stage of the manufacturing process. a state of the art jeanswear facility to convert fabric into high fashion garments at our jeans wear facility 'EverBlue Apparel Ltd' near Bangalore. The Raymond water treatment plant purifies and recycles all indigo effluent using reverse osmosisystem This enables the company to use all the water for land projects. low cost production. The onsite laundry facility enables experimentation with creative finishing to demonstrate the full potential of each individual denim Fabrics & Apparels. fancy yarn devices and other equipment necessary to achieve world-class products. The unit converts fabric to jeanswear supplying to customers the world over. part of Gruppo Zambaiti have joined hands in the form of a 50:50 JV to manufacture and market high value cotton and linen shirting. technology and distribution with 8 . c) SHIRTING : Raymond and Cotonificio Honegger SPA.

which is unmatched. 3) APPAREL : a) TAILORED CLOTHING : We manufacture suits.0 million suits and jackets and 2. This make-up offers the complete 'tailored' with 18-20 rows of blind stitch on the lapels. quality finishing and lead times.  AT PAR WITH THE WORLD BEST : Our manufacturing capabilities are state-of-the-art: 9 .. our plant has the capacity to produce 1. To meet the growing needs of our domestic and international clients.Italian strengths of creativity. jackets and trousers through Silver Spark Apparel Ltd. style. The product range will include a wide range of fabrics and finishing including cotton apparel fabrics and high-end cotton suiting fabric produced at our newly set up state-of-the-art vertically integrated plant in Kolhapur.  HIGH-END JACKET : We not only produce engineered (fused) jackets but also have the capability to produce high -end half canvas jackets. The jackets are hand sewn to complete the tailored look. guaranteeing a roll on the lapel. production knowledge. This facility caters to the international markets at the middle to the upper end brands and offers custom designed shirting products to our discerning international customers which includes leading brands and retailers. India.0 million trousers annually. a wholly owned subsidiary of Raymond Ltd.

• • 'Siro Set' is another specialty available at the plant. • • Our automated sewing workstations are from Durkopp Adler.5 million garments per annum with integrated garment design. The manufacturing processes are largely conveyerised to ensure the seamless flow of garment components to the assembly and thereon to the warehouse. Today. Our manufacturing capabilities are complimented by an in-house design studio and sampling unit. • Stringent quality control at every stage of the process ensures that each garment produced compares to international standards. Pfaff and Strobel. ensuring the consistent steam quality in the assembly line. This combined with the fabric pinning system from Vieth. sewing and washing operations.' has been set up in Dodaballapur. Computerized presses and drying chambers ensure consistency of our products. • The cutting room is equipped with the latest generation fabric spreading and cutting machines from Gerber. 10 .• State-of-the-art fabric sponging equipment ensures the highest level of fabric consistency and relaxation. The plant has the capacity to turn out 1. Germany ensures the best matching standards on checks and stripe fabrics. This has been made possible by the optimal use of modern technology. b) JEANS WEAR : A state-of-the-art jean wears facility 'Ever blue Apparel Ltd. Dedicated sample washing machines ensure quick turnaround of samples. we are the developing and manufacturing partners of leading global brands. which is essential for new age fabrics like Super 120s. This technology. near Bangalore. 130s and lycra blends. developed and perfected in Japan is designed to impart a permanent finish to jacket seams and tailor creases on trousers made from pure wool fabrics.

This ensures that we can provide a wide variety of finishes to meet the diverse tastes of our global customers. An in-house CPC controlled laundry. regarded as the best such facility in India for washing and dyeing obtained from Europe.  AN EYE FOR DETAIL : We pay special attention to operations like armhole seam with single needle machines. The plant has the capacity to manufacture over 1.• • • • The use of a high degree of automation right from computerised Gerber spreader and cutter to laser patterning and finishing. We possess the capability of manufacturing complete shirts using single needle machines. Oil free sewing machines and a dust free environment ensure spotless whites and light colour shirts. over locking and zipper attachments. buttons and other embellishments are sourced from the best suppliers across the globe to offer our customers the highest quality products. which has a technical collaboration with Flex Japan. interlinings. sand blasting and laser patterning to create special effects on the denim. Threads. our new facility in Bangalore. The stitching facility incorporates several automatic sewing workstations for consistency of work execution. This has been made possible through Celebrations Apparel Ltd. c) DRESS SHIRT : Our formal shirts have earned the reputation of being at par with the world's best. 11 . one of the largest dress shirt manufacturers in Japan. The finishing unit consists of scraping spray booths.5 million shirts per year.

12 .The layout of the manufacturing line has sufficient flexibility to adapt to smaller runs and style changes. Germany and Japan comprise of automated spreading and cutting with an inbuilt system for matching checks and stripes. we help you capture and choose how to tell your brand story so that you can give your company one voice to drive your brand and business forward. A clear and concise brand positioning provides a single voice to tell your brand’s story. and honest conversations with brand influencers about the ideal brand. This flexibility permits the manufacture of both fused and non-fised collars and cuffs as per our customer requirements. Much more than simply planning direction. external market research.  BEHIND EACH SHIRT : Specialized machinery imported from renowned manufacturers from USA. Pocket creasing and pocket attach operations aided by SRP sewing machines make our unit one of the best shirt making facilities in South Asia. Our process of positioning a brand includes in-depth assessments. We work with companies to deliver brand-positioning strategies that drive business growth. 3) Brand Positioning Of Raymond : Brand positioning is at the very core of brand building. Working closely with your team. we lead you through our proven process to identify opportunities in your market and to create a brand personality that stands out from the competition in a way that matters to your target audience.

Linen etc. Today. Canada. As an integrated player. the brand still caters to the different faces of 'The Complete Man'. We produce nearly 20. like Cashmere.a man who is caring. woollen and linen fabrics to creating suits. Angora. 13 . Even as our products evolve with the times. Alpaca. Excellence. Japan and Australia among others. Raymond have the distinction of producing the finest suiting in the world using super fine wool from 80s to 250s count and blending the same with superfine polyester and other specialty fibres. Quality. these are some of the abiding values that have been associated with Raymond over the years. Pure Silk. USA. Types Of Brand : a) RAYMOND Trust. we provide end-to-end fabric solutions right from manufacturing worsted. we have the distinction of being the world's largest integrated producers of worsted suiting fabrics. Our consistent focus on cutting-edge research and technology has resulted in pioneering new products which have set new benchmarks in the worsted suiting industry in India. sensitive and places a huge premium on relationships. trousers and apparel.000 designs and colours of suiting fabric that have found their way in over 55 countries including the European Union.

A name that has over eight decades epitomized consumer's trust into its offerings into the company's unflinching faith in the quality of its product. Shirts and Trousers are made out of finest fabrics with superior construction and sophisticated embellishments that give a rich feel and super fit. It also has a healthy presence in 'The Raymond Shops'. A person who is well educated. And now these values have been extended to the range of readymade garments . Central and 'Multi brand Outlets' all over India.b) RAYMOND PREMIUM APPAREL : Raymond. classy and an intelligent man. The brand reflects the persona of a confident. 14 . Virtues like these make him the complete man in true sense of the word. discerning. Superior craftsmanship and attention to detail makes the product a pleasure to wear. Needless to say that the product is made only from premium Raymond fabrics. Raymond Premium Apparel is a premium formal wear brand which is postioned to offer classic garments with impeccable fits and inviting styles to the Global Indian.'Raymond Premium Apparel'. The Suits. Gurgaon and Chandigarh. the exclusive brand outlet at Mumbai. heritage & excellence. The range of 'Raymond Premium Apparel' is available at 'Raymond Select'. Pune. the name is synonymous with the values of trust. well traveled and above all is sensitive and caring.

Even when there isn’t one. With its range of natural. high-powered corporate meetings. colour and fashion trends. it offers a style statement for every occasion. styling. We cater to customer needs with formal clothing for varied occasions. its designs embody the latest in international fabric. 15 . Can there be a dress code for adventure? Or a little walk round the corner? Or even an informal chat among friends? The Park Avenue Spring Summer collection is proof that there can be. Park Avenue evolved into an innovation brand offering leading new styles to the corporate world and won the 'Most Admired Men’s Formalwear Brand ' at the Images Fashion Awards 2011. wool. be it for a day at office. Park Avenue provides stylish and innovative wardrobe solutions to well-dressed gentlemen. silk and linen blends in pastel and relaxed hues. social gatherings or celebrations.c) PARK AVENUE : Launched in 1986. As India's premium lifestyle brand.

With focus on product innovation and unique use of colors it has today come a long way since inception. sophisticated and discerning Indian man and changed the way he dressed. we have pioneered the techniques like Golf Ball Wash. Our distribution channel spread not only all over the country but also all over crossed borders to the Middle East. 16 . This is clubbed with the use of colors to give the sophisticate. Color Plus has always used highest quality fabrics and product engineering techniques that give the user the unique comfort and tactile feel which no other brand offers. These innovations have taken our collection to a whole new level.d) COLOUR PLUS : Launched in 1993. Color Plus brought in an international shopping experience to the country. To ensure that customers get the best product from us. making it synonymous with the words “Luxury & Style”. Color Plus created a niche in the ready to wear market in India with a premium range of clothing for men. yet colorful look that is unique to the Brand. The brand in no time has become the choice of the up market. trend-savvy. Come Dyed Casuals and Thermo-fused buttoning to name a few. With flagship stores in the best locations and international service. it continues to grow with each year with now over 350 shopping destinations across the country.

Parx has been the preferred choice of brand in the causal wear segment with continuous innovations and international trends and styling. leisure or those special moments e) PARX : Parx is a premium casual lifestyle brand. Sport. 17 . These are automated to a large extent. tracking systems and processes. The manufacturing process uses the best of machinery. Excursion and Club. dynamic and lives his life to the fullest. Parx reflects the pulse of the new generation which looks at clothing as a reflection of their attitude and vibrancy. Right from its inception in 1999.All our products are complemented by a matching range of accessories like genuine leather hand bags. techniques. outgoing. which is positioned to cater to the needs of consumers who are looking for dressing up for life across occasions and events. shoes & scarves. hand braided belts. The brand goes to great lengths to ensure quality. Color Plus today is a complete lifestyle brand complementing every facet of your personality: be it at work. Parx reflects the persona of the energetic 22-30 year old who is aggressive. It is positioned to meet the consumer needs for "beyond work" requirements and this has been addressed through categories like Urban.

along with a range of shirting fabric in 100% cotton. linen and cotton blends. which are available through Thans and cut pieces as well. and other leading menswear stores. There are currently 13 exclusive stores and a few more to be added by the end of this year.Distribution is through the following channels: Exclusive Parx brand stores. The product range comprises of poly viscose and poly wool trouser fabric. f) MARKERS : Makers is a fabric brand from the house of Raymond targeting the ever growing Tier 3 to 5 town consumers who are no longer living in the shadow of their metro counterparts but are increasingly gaining more disposable income as well as the confidence to make it big and be successful. The brand stands for more than just the fabric. Parx’s exclusive brand stores are directed toward delighting the customer with high standards of service and providing an unique shopping experience. It is committed to guide the consumers through the journey from "Fabric to Fashionable clothes" by providing branded fabric. 18 . Makers stand for “Creators of fashionable clothing for Indian middle class” and hence it aspires to bring fashion come alive in everyday dressing of the common man. which are company-owned and operated. accessories. styling tips and stitching guides. large format stores like Central. The Raymond Shop (which offers fabric from Raymond and other readymade brands from the house of Raymond).

With exceptional fits. Notting Hill promises to be an instant hit with the young working professionals. the brand collection features a spectrum of men's lifestyle products comprising of suits. handkerchiefs and socks.MAKERS also offers enhanced packaging solutions that are ideal for gifting on a special occasion. Designed inhouse. trousers. g) NOTTING HILL : Notting Hill reflects style and manifests originality of today's fashion-conscious and discerning young professionals at an affordable price. shirts. styling and colour range. Notting Hill was launched in 2007 to cater to the popular price segment. t-shirts and also accessories like ties. 19 . jeans.

makes it the largest one stop retail network in the country. trousers. contemporary range of readymades from Park Avenue. The retail chain constantly sets new standards and creates environments that make shopping a pleasure. shirts & finely crafted garments from Raymond. 20 . jackets. which makes The Raymond Shop an ideal destination for anyone to look good and feel great. The Raymond Shop has been a pioneer in organized retailing in the country starting around five decades ago. It also offers Made to Measure – a unique offering for a perfect comfort fit. Added to this is a quality Custom Tailoring service. stylish casual wear for occasions beyond work from Parx. The Raymond Shop’s wide reach and range of products. smart casuals from Color Plus and luxury formals from Manzoni.h) THE RAYMOND SHOP : The Raymond Shop is a premium retail store offering complete wardrobe solutions to the discerning man through its range of fine fabrics for suits. This chain of shops has over the years become a yardstick by which other retail stores are judged.

It has grown multifold with a dedicated team making it the largest retail store in the country having more than 500 stores in prime locations. In over 200 cities in India the Raymond Shop retail chain occupies a space of more than 1 million square feet built-up area. 21 . Our wide reach all over the country across big cities and smaller towns allows us to reach a wide spectrum of consumers. party. Bangladesh and Nepal. Excellence.  Its Merchandise The Raymond Shop customer walks into the shop confident of finding merchandise for all occasions. Saudi Arabia. around five decades ago. in more than 200 cities in India. travel or just casual weekend wear. whether it is for office. ColorPlus and the luxury brand Manzoni are available to our customers at select stores. Its Values The chain has been customer driven right from the start providing excellent service and merchandise. We have also extended our network overseas having around 39 shops in 15 plus cities of Middle East. Mumbai. Srilanka. Leadership and Service. The Raymond Shops offer complete wardrobe solutions to its customers with a fine range of fabric and ready to wear collection from Raymond. This includes wellknown brands .Park Avenue and Parx. The Raymond Shop’s prime five values tightly woven into a cohesive whole are – Trust. Quality. Extending our reach we are now present in some of the leading Malls with new retail formats.  Its Reach The Raymond Shop network started with a small corner shop in Ballard Estate. which are available throughout the chain.

The Raymond Shop is a one-stop shop for millions of discerning shoppers. Park Avenue is the single largest ready to wear brand in the country.  The Raymond Shop and Its Customers The Raymond Shop has been customer oriented right from the beginning. With world class tailoring facilities the discerning customers find complete outfitting facilities all under one roof. jackets.and can be redeemed at any of The Raymond Shops across the country. These are available in denominations of 1000/. shades and designs of Raymond fabric to its customers. in the Year 2003. Its range which consists of trousers.and 100/. just pick up a Gift Cheque and gift the freedom of choice to your loved one or business associate. 500/.The Raymond Shop offers over 3000 qualities. suits and accessories are distributed through all The Raymond Shops. This brand has been able to reach more customers through select Raymond Shops. The 22 . Also available at the stores are Park Avenue range of toiletries and accessories. The Raymond Shop has always taken great care to build excellent customer experience and ensures that it stays contemporary and fresh to its customers. shirts. a luxury range of menswear and accessories of high quality and international styling has carved a special niche for itself through select shops in The Raymond Shop network. Manzoni. If shopping is a chore.. Raymond acquired ColorPlus smart casuals. The Parx range of semi-formal and casual cottons and denim wear was launched to cater to the fashionable and comfortable clothing segment.

we are the largest producer of woollen blankets in the country. a special plant was set up at Jalgaon to produce superior varieties of blankets and shawls. our various offerings including the 23 . design and comfort from displays in show windows to array of fabrics in shades within shades. well-informed sales staff and meticulous tailors. These are produced in an array of colours and designs in plains. dobbies and jacquards. Over the years. In 1984. In 1944. Today. At The Raymond Shop everything comes together in a harmony of colour. Courteous. the mill underwent a technological upgradation and modernization to produce quality woollen fabrics.interiors are designed appropriately for various and different categories keeping it customer friendly. We bring you the widest range of woollen blankets and pashmina shawls made from pure and regenerated wool and cashmere. who serve as fashion and trend advisors. make the customer confident and comfortable at The Raymond Shop 4) WOOLLEN OUTERWEAR : Our production of woollen blankets started way back in 1925 at the Raymond Thane plant with woollen blankets and woollen fabrics. from welcoming ambience of tastefully appointed interiors to gleaming racks displaying row after row trendy ready to wear.

Buff & Cream 24 . Royal Bliss Sage & Pistachio Maroon Cream Mustard & Grey.which are given below .• Exotic Collection : These are the 9 exotic collection by the Raymond . Neutral & Light Grey Red.

Black & BuffCharcoal. Red & Yellow RustCarolina • Autumn Collection :These are the 16 Autumn collection used by the Raymond ltd. Red & OrangeFawn. Black & Fawn Peacock Blue. Navy Blue & Grey 25 . Aqua & BuffRed Ochre.• Camp Fire Collection : These are the 7 Camp Fire collection by the Raymond ltd. Red & BeigePolar Bear Prince Peacock Camel Blue. CavalierCoral Green Brick Red. which are shown in below . Camellia Cascade Camel Tan Di Mustard. which are shown below in different quality & colour.

Red & BlackBrick Red. Coffee Brown & Cream Magenta & Orange Sienna Brown Red & Dark Brick Red. Msutard & Aqua GreenUltramarine. Bhagirath PASHMINA DOSHALA Natural (Gents) Doshala Pashmina KarishmaDoshala Pashmina Beige | Coffee Brown | Mustard | Light Grey PASHMINA Blue Iris Karishma (Ladies) Wind Red | Cobalt Blue | Sunflower Yellow | Magenta | Blue Iris | Burgundy | Almond Blossom Triveni Fawn | Cerulean Blue | Natural Black | Khaki | 26 . Black & Fawn Jasper Navy Fawn Blue . m at Brown Buff & Tan Esquire Green. Orange. have won the admiration of domestic and international customers. Magenta Ochre & Coffee Brown • Shawl Collection: among others. Brown & Cream MarquisMagnus Ochre.pl o Delight Sienna Brown Red. Red & Magenta.

Key Ratios. Competitors.Turquoise | Peach | Special Pink | Yellow | Jade Green | Mustard | Tearose Chocolate Brown Raymond Ltd. The brand will be available in 2300 retail outlets spread over the 33 districts of the state by the fiscal end. F&O Quotes. captures the information on its Live Stock Price and Volume. the company also announced the launch of insurance scheme for retailers in the state. Intraday and Historical Price Chart. 52 Week High Low. The group personal accident policy provides annual insurance of up to Rs 10 lakh for the 'makers' retailers and would include their two salesmen. AIPUR: Leading textile and apparel manufacturer. Raymond Limited. REVIEW OF LITERATURE:  The summary page of Raymond Ltd.149. 2011. today launched its new economy brand 'Makers' in Rajasthan along with the incentive of insurance cover for its retailers. 2011 Type: Corporate Raymond Ltd has submitted to BSE a Copy of the Limited Review Report for the period ended December 31. Comparative Analysis. a compaThe price of its suiting range begins from Rs.ny official at the launching function.250 and the shirting range starts from Rs.Limited Review for Dec 31. Buy Sell 27 . Along with the brand. Source: BSE India19/01/2012 Raymonds . he said.

Intraday and Historical Price Chart. the shares of the company were trading at Rs 366.90. surge almost 11% on reports of LVMH investment in the company&rsquo. shares of the company were trading at Rs 366. In a similar fashion.Recommendations. the broader benchmark Sensex was quoting at 17. LVMH negotiating to invest about USD150 million (Rs 750 crore) in Raymond Apparel led to the surge. up 4.49 per cent on Bombay Stock Exchange (BSE).455. Shareholding Pattern.19. up 4. Raymond Ltd. 28 . Key Quarterly and Annual P&L A/c items.s apparel unit  The Prices page of Raymond Ltd. down 181. Meanwhile. 52 Week High Low.  Type: Corporate ( 05/03/2012 ) Smart buying saw the shares of Raymond Ltd witnessing a surge of nearly 11 per cent per cent in the early trade on the Bombay Stock Exchange. Bid and Offer Price and Volume. At 11:00 hours. It also contains the Live Stock Price and Volume.80 points at 11:00 hours. captures the information on Price and Volume for a user defined time interval.85.65per cent on the National Stock Exchange. The news of negotiations between a private equity arm of the world's biggest luxury products group. and Community Prediction. Company News and Announcements.

tools and auto components) having its corporate headquarters in Mumbai. 2011.The Directors are pleased to present their 86th report on the business and operations of your Company together with the Audited Statement of Accounts for the year ended March 31. The Company prepares its financial statements in compliance with the requirements of the Companies Act. The Voluntary Separation Scheme package of Rs. Your Directors wish to compliment workers of the Thane Unit for the peaceful settlement and wish them and their familes all the very best for the future. a clutch of growth trajectory initiatives enabled your Company to deliver positive growth and further consolidate its leadership in its core businesses. 29 . Overall the financial statements have been prepared on the historical cost basis. A significant development during the year under review has been the amicable solution arrived by the Company with the Workmen Union at the high-cost Thane Textile factory. FY 2011 has been both challenging and momentous for your Company. FINANCIAL HIGHLIGHTS With the economic revival gathering momentum. 1. The resilience and inherent strength of your Companys superior technology-based manufacturing. deep pan-India retail network accompanied by strong and successful brands were the key-drivers that enabled your Company to deliver better performance with improvements across key parameters in FY 2011. 238 crore was signed in October 2010 covering over 1850 workers. 2. and the Generally Accepted Accounting Principles (GAAP) in India. CORPORATE OVERVIEW Raymond Limited is Indias leading Textile and Branded clothing Company with interests in engineering (files. 1956.

5% world growth in 2011 and 2012. Your Directors are optimistic that the Companys performance will improve and also observe that the exceptional charge of Rs. Profit before tax and exceptional items was Rs. The net loss after exceptional items.100. distribution strength and customer relationships. 27.02 crore as against Rs. 3. the global economic recovery is gaining strength and the IMF has projected a 4.25. 100. an amount of Rs.1496. 30 .06 crore last year. Accordingly. sharp increase in oil prices consequent to the turmoil in the Middle East and North Africa is fuelling uncertainty to the pace of global recovery. While growth in emerging economies remain strong. 238 crore in the Financial Statements for FY 2011 consequent to the Workers Settlement in Thane has resulted in a Net Loss of Rs. OVERVIEW OF THE ECONOMY Despite new risks. As per the approvals granted by the Honble High Courts. Your Company continues with its task to build business with long-term goals based on its intrinsic strength in terms of its powerful brands.238 crore. Subsequently. The dividend tax on the dividend recommended will be Rs. your Directors propose to declare dividend out of Reserves by following the Companies (Declaration of Dividend out of Reserves) Rules 1975. For the Financial Year ended March 31.19 crore as against a net profit of Rs. In view of the good operating profits. 1956 the Assets and Liabilities of erstwhile Raymond Apparel Limited have been transferred to Solitaire Fashions Limited with effect from April 1.18. The loss is on account of the exceptional item of the one-time workers settlement at the Companys Thane Textile Unit amounting to Rs.00 crore (Previous Year: Nil). that in the US and European region is slowly gaining momentum. the name of Solitaire Fashions Limited has been changed to Raymond Apparel Limited. In view of the divestment of Files business effective October 1. prior year adjustments and provision for taxes was of Rs. Globally. 2009.53 crore as compared to Rs. figures of the current periods are not comparable with corresponding figures of previous year. your Directors recommend a dividend of 10% aggregating to Rs.The amalgamation of erstwhile Raymond Apparel Limited with Solitaire Fashions Limited during FY 2011 has enabled to optimize operational efficiencies and rationalise costs. Bombay and Madras respectively under Section 391-394 of the Companies Act.37 crore in the previous year. Rationalising and streamlining operations to bring about efficiencies and reducing costs will remain top priority.19 crore. quality manufacturing prowess. 100. 2009.1339.14 crore (Previous Year: Nil) on Equity Shares.1. elevated food and commodity prices accompanied by the spike in oil prices have engendered inflation concerns. 6.07 crore has been withdrawn from General Reserves. Out of the amount available for appropriation. 2011. as per the aforesaid High Courts Orders.88 crore in the previous year. The natural disaster in Japan. the gross turnover of your Company was Rs. Some of economies of the developed nations are still a concern with the Euro zone being the most vulnerable as rating agencies continue to downgrade the sovereign rating of many of economies in this region.

The inherent strength. 4 and 5 towns. cutting-edge technology and unparalleled product innovation capabilities combined with the deep retail market penetration. Textile products including wearing apparel have registered a growth of 4. provide a highly potent platform to seize opportunities in the form of newer markets. Central Statistical Organizations recent estimated Indian GDP growth rate of 8. merchandise exports and bank credit suggest that the growth momentum persists. The industry is expected to grow steadily from its present US$ 70 billion to US$ 110 billion by 2015.The Indian Economy registered improved growth and was amongst the better performers amid emerging market economies.6% for 2010-11 is consistent with the RBIs projections for the same period.3% during April-January 2010-11. the index of industrial production continues to be volatile. Indias Textile industry is one of the leading textile industries in the world. The industry is expected to continue to grow at a significant rate in the future. fully integrated state-of-the-art production facilities. as per the Index of Industrial Production (IIP) data released by the Central Statistical Organisation. Opportunities and Challenges The present global economic scenario throws up opportunities for fundamentally strong companies such as your Company. etc. continuing uncertainty about energy and commodity prices may vitiate the investment climate. It provides direct employment to over 35 million people and is the second largest provider of employment after the agricultural sector. in the form of strong domain expertise. ANALYSIS AND REVIEW Textile Industry Conditions The Textile industry is one of the largest and most important sectors in the Indian economy in terms of output. While the area sown under the Rabi crop is higher than last year which augurs well for agricultural production. the textile and apparel industry went through a tough year struggling with the surging and fluctuating prices of raw materials. The Ministry of Textiles has sanctioned a total of US$ 133 million under Technology Upgradation Fund Schemes (TUFS) during September 2010. However. direct and indirect tax collections. 4. growth potential of the Tier 3. as it is fuelled by a strong domestic consumption. 31 . new channels of distribution. 4% to the GDP and 17% to the countrys export earnings. new segments of customers. powerful brand positioning and strength and resilience of the brands. posing a threat to the current growth trajectory. However. Inflation remains a challenge for the Indian Economy and the key risks are tighter monetary conditions and rising prices eating into the consumers disposable income. Notwithstanding signs of recovery from the previous financial crisis. the Government is making efforts in boosting the textile industry through various initiatives and investments are increasing steadily. The other indicators such as latest Purchasing Managers Index. foreign exchange earnings and employment. It contributes approximately 14% to Indias industrial production.

43 crore compared to Rs. Overview The Company is the market leader in the textiles sector in India. The Company continued its focus on retail segment expansion during this financial year. sharp increase in raw material prices. The Company continues to be judicious in its selection of store locations.40 crore as against Rs. 136. The Textile exports for the financial year 2010. During FY 2011 the Company opened 56 new retail stores. 4 and 5 towns. 1349. proposed imposition of mandatory levy on branded garments and interest rates are some of the challenges facing the Textile Industry at large. The Company is considered as the most respected company in the Apparel and Textile sector of India. Market Share and Retail Network The Company is the market leader in India and is considered as one of the most formidable players in the global markets for high-quality suiting. The Company continues its growth of its retail network of TRS in tier 3. value buying by consumers. Performance Highlights Robust demand conditions in the domestic market facilitated the Company to improve its realisation by passing on the cost increase and improving the product mix.64 crore in the previous year. continued weakness in developed geographies.93 crore in the previous year. fiscal tightening. garments and accessories in a premium shopping environment. Raw Material Wool prices have shown an upward trend in most of the months in the year under review.03 crore as against Rs.On the other hand. The 32 .2011 remained flat and were Rs. 1485. The net sales for Textiles Division were Rs. The Australian Dollar has appreciated against the Indian Rupee and has shown a rising trend over the last 6 months.29 crore in FY 2010. prospect of higher domestic inflation. state-of-the-art manufacturing facilities and a strong all India retail presence in the form of The Raymond Shop (TRS). Export The Exports market condition were tough during the financial year because of severe competition and continuous increase in the raw material prices resulting in increase in the input costs. has a powerful brand Raymond. The Company is on the path to becoming a lifestyle solution for discerning customers with an offering of a range of fabrics. In FY 2011 the Textiles Divisions domestic sales were Rs. 133. 1222.1089.

38 crore (previous year loss : Rs.36 crore as compared to the previous year Rs. 33 . PERFORMANCE OF SUBSIDIARY COMPANIES Domestic Raymond Apparel Limited Members will recall that in order to optimize operational efficiencies.49 crore). The Company had a profit after tax of Rs. 3.64 crore (Previous Year: 34. This company has taken many initiatives to consolidate its market leadership. 3.62 crore (Previous Year: Rs. The Company had a Profit after Tax of Rs.49 crore. 10.40 crore). the erstwhile Raymond Apparel Limited was amalgamated with another subsidiary company namely. 1956 the name of Solitaire Fashions Limited was changed to Raymond Apparel Limited. Colorplus Fashions Limited The Companys gross turnover for the year ended March 2011 was Rs. 83. 6.. FY 2011 witnessed improvement in customer sentiments with marginal increase in foot-falls. As part of the Scheme approved by the Honble High Courts and after following the legal process stipulated under Section 21 of the Companies Act. rationalize cost. improve profitability. the performance of this company was better than the previous year. Solitaire Fashions Limited and the Scheme of Amalgamation and Arrangement was sanctioned by the Honble High Court of Judicature at Madras and by the Honble High Court of Judicature at Bombay. This Company continues its initiatives at innovation and is a leading player in the premium casual wear segment. 468. etc. appropriate product-price mix and operating efficiencies with a special focus in retail. FINANCE AND ACCOUNTS The observations made by the Auditors in their Report have been clarified in the relevant notes forming part of the Accounts. product innovation.79 crore (Previous Year: Rs.29 crore) while the Net Profit after tax was Rs. Consequently. Silver Spark Apparel Limited The gross turnover of the Company was Rs. which are self explanatory.06 crore).00 crore (Previous Year: Rs. 5. 109.Polyester Fibre prices also had an increasing trend during the year under review. 22. 406. 172. The gross turnover for the FY 2011 was Rs.28 crore). enhance synergies of Branded Apparel Business. 154. 5.

control on cost. 2.138. productivity. optimizing working capital and aggressive marketing are the factors which have helped the Company to register good performance for the year under review. this Company added to its portfolio of products to the established business of High Precision Files. The Company incurred a loss before prior period adjustment of Rs.72 crore in the corresponding previous year.42 crore).44 crore).82 crore (Previous Year: Rs. The Company reported gross turnover of Rs. net of returns and discounts was Rs. In spite of spiraling inflationary trends and volatile foreign currency.4. With acquisition of Files & Tools Division of Raymond Ltd.100.. 17.85 crore (Previous Year Rs.66 crore). Everblue Apparel Limited The Company earned a Profit after Tax of Rs. 4. The Company continues to be the market leader in the files segment in the domestic market and the largest producer of Steel Files in the world. 1.32 crore (Previous Year: loss Rs. 17. effective implementation of Theory of Constraints model. in the previous financial year. This legal process is expected to help improve the capacity of your Company and enhance operational efficiencies.10. 34 . 50.58 crore).91 crore (Previous Year : Rs.10 crore compared to Rs. The significant growth during the year is also seen on account of acquisition of Files & Tools business of Raymond Ltd.58 crore (Previous Year: Rs. Your Company is in the process of seeking necessary legal approvals from members / others for the amalgamation of this company. 272. The Company earned a profit after tax of Rs.Celebrations Apparel Limited The gross turnover of the Company was Rs. the Company was able to put up a significantly good performance during the year under review.45. Power Tools and Hand Tools.09 crore). JK Files (India) Limited The Company is engaged in manufacturing and marketing of Steel Files.17 crore).17 crore (Previous Year: Rs.12 crore for the year under review (Previous Year: Rs. process and control over rejections. customer service. The profit after tax was Rs. 2.0. The Export sales of the Company was Rs.. The initiatives taken to improve on time in full (OTIF). during second half of previous year. Raymond Woollen Outerwear Limited The gross turnover of the Company.0. HSS Cutting Tools.15 crore). 46.

as it continued its initiative on improvement in productivity. The Gear sales showed significant growth during the year under review and were higher by 58% at Rs. The capacity expansion is progressing as per schedule and is expected to be complete by September 2011. Ratnagiri District. 116.55 crore as compared to the previous year when it was Rs. The performance of the Company during the year was good.05 crore in the previous year. The sales for Bearing Division were marginally higher at Rs. to take total Ring Gear capacity to 4.631) during the year under review. With growing demand. 46.73 crore.44 crore).43.29 crore (Previous Year: Rs. 73. Ring Plus Aqua Limited The gross turnover of the Company was at Rs.21.5 million per annum. and control on costs.0. gross turnover of the Company was at Rs. in the state of Maharashtra. With significant growth trend in the Auto Industry.74 crore). Profit after Tax was at Rs. 17. The Company recorded Profit after Tax of Rs.1. 81.5 million gears during the year under review.62 crore (Previous Year: Rs.34.21 crore as compared to Rs. the Company crossed the milestone of gross sales turnover of Rs.99 crore in the FY 2011 as compared to a loss of Rs. During the year. quality.43 crore (Previous Year: Rs. 35 . JK Talabot Limited The Company manufactures Files and Rasps at its plant located in Chiplun.30 crore in the previous year.0. 25.666 (Previous Year: loss of Rs. working capital. USA continued to be the major market for Bearing exports. The export sales have doubled and domestic sales have recorded good growth of around 22% compared to previous year. Pashmina Holdings Limited The Company made a profit after tax of Rs 1.55 crore (Previous Year: Rs.08 crore).100 crore during the year under review. 26.The Company has taken conscious efforts towards better environment and safety at all its manufacturing facilities. This companys all manufacturing units now have BS OHSAS 18001:2007 and ISO 14001: 2004 certification. and better capacity utilization through effective implementation of Theory of Constraints model. 11. the Company has decided to augment its capacity by 1.83 crore) during the FY 2011. Scissors Engineering Products Limited The Company incurred a loss of Rs. 5.

3. During the year under review. R & A Logistics INC.239 (equivalent to Rs. 2010.51 crore (Previous Year: Rs. 7.06 crore including exports of Rs.27 crore in the previous year ended March 31. 11.84 crore)] for the year ended December 31. Rs.318 (equivalent to Rs. the sales turnover of Indian operations. 466. PERFORMANCE OF JOINT VENTURES Raymond UCO Denim Private Limited During the year under review.14 crore) [Previous Year: loss Pound Sterling 111. 596. 20 crore has been made towards diminution in the value of investment in the books of this Company made in its subsidiary. net of returns and discounts recorded a 28% growth to Rs.20 crore). 163.0.111 (equivalent to Rs.23 crore arising from write back of interest provided on loans and debentures subscribed by one of the shareholders of the Company.804 (equivalent to Rs.667 (equivalent to Rs. as compared to Rs.Overseas Companies Jaykayorg AG recorded a profit of CHF 240. Raymond Zambaiti Limited The gross turnover of the Company was Rs.15 crore) [Previous Year: loss CHF 743. 2010.30 crore including exports of Rs. 211.04 crore) [Previous Year: profit US$ 7.12 crore) during the year ended March 2011.6. USA. 36 .263.1. 2010.92 crore for the previous year ended March 31. The Company had a Profit after Tax of Rs. earned a profit of US$ 11. 2011. a subsidiary of Ring Plus Aqua Limited set up in USA to provide better service to US based customers.0.44 crore.18 crore as against a loss of Rs 4. The subsidiary has used these funds for repaying its obligations to the European Banks and consequently the corporate guarantee stands discharged. 0. Raymond (Europe) Limited recorded a profit of Pound Sterling 19.03 crore)] for the year ended March 31. This Company is the preferred premium high value shirting supplier to leading domestic brands and has a strong emphasis on quality and innovation. steep increase in cotton prices has impacted the profitability of the Company. 7.76 crore (Previous Year: Rs. A provision of Rs. The previous year had an exceptional gain of Rs. 2010. During the year.54 crore was invested in its subsidiary from the proceeds of the equity capital subscribed by both the shareholders. The Company recorded a profit before tax and exceptional items of Rs.0. 7.34 crore)] for the year ended December 31.474 (equivalent to Rs. 48. 226.

38.83 crore). .04 crore (Previous Year Loss : Rs. QUALITY & ACCOLADES Your Company continues to win awards year-on-year.198. 9. . 2010. .K.43. The Consolidated Profit after tax for the year was Rs. .50.2507.92 crore (Previous Year: Rs.J. 10. Some notable awards during the year are: .The Vapi Textile Unit won the 2nd Prize and Jalgaon Textile Unit was awarded Certificate of Merit in Energy Conservation at The National Energy Conservation Awards in the Textile sector on December 14. The Gross Consolidated Turnover for the year FY 2011 was Rs.The Company has been awarded the SAP Customer Centre of Expertise (CCOE) certification for its SAP operations on November 3.The Vapi Textile Unit has been certified OHSAS 18001:2007 and declared as ISO 14001:2004.19 crore). CONSOLIDATED ACCOUNTS In accordance with the requirements of Accounting Standard AS-21 prescribed by The Institute of Chartered Accountants of India. Your Company is in compliance with the standards set out by Clause 49 of the Listing Agreement with the Stock Exchanges.The Company bagged the most prestigious award as The Franchisor of the Year at the Franchise and Star Retailer Awards organized by Franchise India. Files (India) Limited has won for the 4th consecutive year EEPC India Star Performer Award year 2008-09. .3035. 2010.8. The Consolidated Profit before Tax before exceptional items was Rs.91 crore (Previous Year : Rs. . the Consolidated Accounts of the Company and its Subsidiaries (including the Joint Ventures) is annexed to this Report.15 crore).The Company has recently been adjudged as Indias Most Respected Company in the Textile and Apparel sector by Business World.The Chhindwara unit of the Company won The National Safety Award under Scheme-II and runner up in Scheme-I for the performance year 2008. 37 . for the highest engineering exports in Hand Tools (Large Enterprise). CORPORATE GOVERNANCE Your Company continues to be committed to good Corporate Governance aligned with good practices.

2011 and of the loss of the Company for the year ended on that date. Irani. (iii) the Directors have taken proper and sufficient care for the maintenance of adequate accounting records in accordance with the provisions of the Companies Act. being eligible offer themselves for re-appointment. Shri Nabankur Gupta and Shri Shailesh V. 13. 12. retire by rotation at the forthcoming Annual General Meeting and. (iv) the Directors have prepared the annual accounts on a going concern basis. who are Statutory Auditors of the Company hold office up to the forthcoming Annual General Meeting 38 . Haribhakti. Directors. Chartered Accountants. Dalal & Shah. 2011. DIRECTORS In accordance with the provisions of the Companies Act.A separate Report on Corporate Governance along with the Auditors certificate on compliance with the Corporate Governance as stipulated in Clause 49 is set out in this Annual Report and forms part of this Report. In terms of Section 260 of the Companies Act. Independent Directors were appointed as Additional Directors of the Company with effect from April 21. Shri Akshay Chudasama and Shri Boman R. the applicable accounting standards have been followed along with proper explanation relating to material departures. The Company has received requisite notice in writing from members proposing their respective names for the office of Director liable to retire by rotation. (ii) the Directors have selected such accounting policies and applied them consistently and made judgments and estimates that are reasonable and prudent so as to give a true and fair view of the state of affairs of the Company as at March 31. 1956 for safeguarding the assets of the Company and for preventing and detecting fraud and other irregularities. 1956. 11. DIRECTORS RESPONSIBILITY STATEMENT Pursuant to sub-section (2AA) of Section 217 of the Companies Act. both Shri Chudasama and Shri Irani hold office only upto the date of the ensuing Annual General Meeting. 1956. 1956 and the Companys Articles of Association. AUDIT Messrs. the Board of Directors of the Company hereby state and confirm that: (i) in the preparation of the Annual Accounts.

1956.and are recommended for re-appointment to audit the accounts of the Company for the Financial Year 2011-12. interest rates. The Internal control systems is improved and modified continuously to meet the changes in business conditions. The Audit Committee of the Board of Directors. R. Foreign Exchange Risk The Companys policy is to actively manage its long term foreign exchange risk within the framework laid down by the Companys forex policy. RISK MANAGEMENT The Company is exposed to risks from market fluctuations of foreign exchange. the Company has appointed Messrs. the Company has obtained written confirmation from Messrs. compliance risks and people risks. as Cost Auditors to audit the cost accounts of the Company for the Financial Year 2011-12. statutory and accounting requirements. Dalal & Shah that their appointment if made would be in conformity with the limits specified in the Section. 2010. your Company carries out an audit of cost records relating to Textile Division every year. Interest Rate Risk Given the interest rate fluctuations. The Audit Committee of the Board of Directors actively reviews the adequacy and effectiveness of internal control system and suggests improvements for strengthening them. The Company has a robust Management Information System which is an integral part of the control mechanism. the Company has adopted a prudent 39 . Nanabhoy & Co. As per the requirement of Central Government and pursuant to Section 233B of the Companies Act. INTERNAL CONTROL SYSTEMS AND THEIR ADEQUACY Your Company believes in formulating adequate and effective internal control systems and implementing the same strictly to ensure that assets and interests of the Company are safeguarded and reliability of accounting data and accuracy are ensured with proper checks and balances. Subject to the approval of the Central Government. Statutory Auditors and the Business Heads are periodically apprised of the internal audit findings and corrective actions taken. 14. As required under the provisions of the Section 224 (1B) of the Companies Act. 2010 was filed on August 12. business risk.. 1956. 15. Cost Accountants. commodity prices. The cost audit report for the Financial year 2009 – 2010 which was due to be filed with the Ministry of Corporate Affairs on September 30.

16. foreign exchange and regulatory changes. Compliance Risks The Company regulations these risks internal as People Risks Retaining the existing talent pool and attracting new manpower are major risks. The Company has an innate desire and zeal to contribute towards the welfare and social upliftment of the community. which are managed by regular monitoring and corrective actions. Commodity Price Risk The Company is exposed to the risk of price fluctuation on raw materials as well as finished goods in all its products. various businesses of the Company are exposed to certain operating business risks. but also to the children of the local populace. having overall strength of around 7400 students. provide quality education not only to the Raymond employees children. The Company is mitigating through regular reviews of legal compliances. .P.. training and integration of learning activities. proactive management of vendor development and relationships. The Company proactively manages these risks in inputs through forward booking. The Company has initiated various measures such as rollout of strategic talent management system. The Company continues to support the following CSR initiatives: . Sulochanadevi Singhania School at Thane. which helps to identify. M. nurture and groom managerial talent within the Raymond Group to prepare them as future business leaders.and conservative risk mitigating strategy to minimise the interest costs. product differentiation and service.Smt. the existence of a powerful brand image and a robust marketing network mitigates the impact of price risk on finished goods. Risk Element in Individual Businesses Apart from the risks on account of interest rate.Raymond Embryo Research Centre for cattle is a centre set up at 40 . The Company has also established Raymond Leadership Academy. The Companys strong reputation for quality. CORPORATE SOCIAL RESPONSIBILITY (CSR) is exposed to risks attached to various statutes and including the Competition Act. inventory management. through well as external compliance audits. Maharashtra and the Kailashpat Singhania High School in Chhindwara.

18. 19. were in 41 . The Companys policy requires the conduct of all operations in such manner so as to ensure safety of all concerned. The Centre provides free vocational training workshops to young boys over the age of 16. compliance of statutory and industrial requirements for environment protection and conservation of natural resources to the extent possible. HUMAN RESOURCES AND INDUSTRIAL RELATIONS The Company takes pride in the commitment. Industrial relations remained generally cordial.Raymond Rehabilitation Centre has been set-up for the welfare of under-privileged children at Jekegram.1 to this During the FY 2011. 17. Bilaspur in Chhattisgarh and its ceaseless efforts and endeavours have made several significant achievements in Embryo Transfer. Uttarakhand and Andhra Pradesh. Various HR initiatives are taken to align the HR Policies to the growing requirements of the business. air-conditioning & refrigeration. Raymond was the first organisation in India to introduce Embryo Transfer in Sheep. and . . This initiative operates in a network of over 4000 Integrated Livestock Development Centre in Chhattisgarh. This initiative enables less fortunate children to be self-sufficient in life. Information pursuant Companies Act. plumbing etc. Madhya Pradesh. STATUTORY INFORMATION to sub-section 1 (e) of Section 217 of the read with the Companies (Disclosure of Particulars Board of Directors) Rules. The mission of this initiative is to significantly improve the quality of life in Indias rural areas through a "Cattle Breed Improvement Programme". competence and dedication shown by its employees in all areas of business. 1988 is given in Report. 1956. Thane. Trust Gram Vikas Yojana (JKTGVY) launched in 1997 helps transfer of the technical expertise gained over three decades to the grass-root level. ENVIRONMENT AND SAFETY The Company is conscious of the importance of environmentally clean and safe operations.J. Objective appraisal systems based on Key Result Areas (KRAs) are in place for senior management staff. in the Report of the Annexure . The Company has a structured induction process at all locations and management development programmes to upgrade skills of managers. Technical and safety training programmes are given periodically to workers. The three-month vocational courses comprise of basic training in electrical.Gopalnagar. 13 employees employed throughout the year. K.

upon request by any of its shareholders.5 lakh per month or more amounting to Rs.1474. solidarity.receipt of remuneration of Rs. 2011. 1956 read with the Companies (Acceptance of Deposits) Rules. was transferred to Investor Education and Protection Fund during the year under review. The unclaimed Fixed deposits amounting to Rs. cyclical demand and pricing in the Companys principal markets. 21. 95. The Company has not accepted any deposits. The Central Government has granted general exemption from complying with Section 212 of the Companies Act. Accordingly. projections. within the meaning of Section 58-A of the Companies Act. None of the employees hold (by himself or along with his spouse and dependent children) more than two percent of the equity shares of the Company. Your Directors also wish to thank the customers. 1956. The annual accounts of the subsidiary companies will also be kept for inspection. 42 . 1975 and forming part of the Directors Report for the year ended March 31. The Company has also disclosed in the Consolidated Balance Sheet the information required to be provided as per the aforesaid notification dated February 8. The information required under Section 217 (2A) of the Companies Act. None of the employees listed in the said Annexure is a relative of any Director of the Company. and support your Companys achievements would not have been possible. the consolidated financial statements of the holding company and all its subsidiaries. As per Section 212 of the Companies Act. by any member at the Registered Offices of the Company and its subsidiary companies. the Company is required to attach the Directors Report. CAUTIONARY STATEMENT Statement in this Directors Report & Management Discussion and Analysis describing the Companys objectives.as on March 31. APPRECIATION Your Directors wish to place on record their appreciation for the contribution made by employees at all levels but for whose hard work. economic developments within India and the countries in which the Company conducts business and other incidental factors. 1956 to all companies vide Notification No. changes in Government regulations. your Company has presented in this Report. dealers. estimates.540. 2011. Balance Sheet. Important factors that could make a difference to the Companys operations include raw material availability and prices. 2011 is given in Annexure – 2 to this report. duly audited by the Statutory Auditors.60 lakh per annum or more amounting to Rs. expectations or predictions may be "forward-looking statements" within the meaning of applicable securities laws and regulations. 1956 read with Companies (Particulars of Employees) Rules. 5/12/2007-CL-III dated February 8. Actual results could differ materially from those expressed or implied. tax regimes. 20.50 lakh. and Profit and Loss account of subsidiaries. The Company will make available the audited annual accounts and related information of its subsidiaries.000/.28 lakh and 27 employees employed for part of the FY 2011 were in receipt of remuneration of Rs. 2010. 1975 made thereunder.

the concerned State Governments and other Government Authorities for their support and co-operation. for and on behalf of the Board Gautam Hari Singhania Chairman and Managing Director Mumbai. April 21. The Company also thanks the Central Government. investors and bankers for their continued support and faith reposed in the Company. 2011 1 Raymond Limited Parent Company Category Sector Tagline/ Slogan F e e l s li Raymond limited Apparel and Accessories Lifestyle and Retail 43 . joint venture partners. suppliers.agents.

k e h e a v e n . C o m p l e t e m a n USP High quality and STP 44 . M a d e t o m e a s u r e .

Increased social and ecological awareness will put pressure on company to follow international labor laws and environmental laws. Presence of Indian and international brands offers more offering to customers therefore high brand switchingOpportunity1. Good advertising and popular branding through TVCs and print ad campaigns 1. Loyalty of employees due to decentralization 4.Owns 550 stores in more 200 cities across India and overseas 5. People trust on products and high brand loyalty 6. Parx SWOT Analysis 1.Large and growing market 3. Global penetration is limited as compared to a few other international brands 2.innovation Segment Target Group Positioning Premium business and fashion clothing Urban upper-middle and higher class males An aspirational brand for achievement Product Portfolio 1. Regional trade alliances 3. Loyalty of customers and high product quality 3.Co nsistent growth over years 2. ThreatsWeakness Competition 45 . All major players in the industry are competing with each other not only on low price but also better quality 2. Color Plus 2. Global expansion would give more opportunities for brand to growStrength Brands 1. Being a multinational company it has the ability to attract more customers than local companies 7. Strong research and development for product and innovations 2. Park Avenue 3.

Louis Philippe 3. Utmost Care has been taken in the analysis of the brands. However.Competitors1. if you find any ambiguity kindly help us improve. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only.Zodiac Edit the Brand above or Add a New One : Contribute to BrandGuide The brandnames and other brand information used in the brandguide section are properties of their respective companies. 46 .Arvind mills 2.