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NSSF Hunting study

NSSF Hunting study

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Published by Lydia DePillis
2008 study of the state of american hunting and how it can be promoted in the future.
2008 study of the state of american hunting and how it can be promoted in the future.

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Published by: Lydia DePillis on Feb 04, 2013
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02/04/2013

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Active shooters who are likely to continue shooting

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Active shooters who are at high risk of deserting the sport

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Inactive shooters who may be easily persuaded to start
shooting again

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Inactive shooters who are less likely to be persuaded to start
shooting again

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Non-shooters who are very interested in shooting

These target markets were identified based in part on a breakdown of
active shooters, inactive shooters, and non-shooters according to
their interest in shooting in the next year, as shown in Figures 6.6,
6.7, 6.8, 6.9, and 6.10 (Phase III—RM 2007a).

The Future of Hunting and the Shooting Sports

129

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