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Mahatma Gandhi University MEGHALAYA www.mgu.edu.in
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PROGRAMME CODE‐‐‐ 210103 Bachelor of Business Administration (BBA) CODE MP11 MP12 MP13 MP14 MP15 MP16 MP17 MP18 MP19 MP20 MP21 MP22 MP23 MP24 MP25 MP26 MP27 MP28 MP29 MP30 MP31 MP32 MP33P The Bachelor Program consists of 23 Subjects in all. These comprise of Subjects: Year 1‐‐‐ MP11 to MP17 & MP32 Year 2 ‐‐‐ MP18 to MP24 Year 3 ‐‐‐ MP25 to MP31 & MP33
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SUBJECT Principles of management Managerial economics Introduction to information technology Communication skills Financial accounting Business law Marketing Management Human Resources Management Logistics Management Corporate legal framework Project Management Management Information System Production and Operations Management Organization Behaviour Training and Development Advertising and sales Promotion Quality Management Management of financial institutions Security analysis and portfolio management E‐commerce Enterprise resource planning Presentation/Seminar Project course work
CREDIT 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 10 10
Detailed Syllabus MP11‐‐‐ Principle of Management Unit 1 Introduction to Management Introduction, Concept of Management, Definition of Management, Need for Management, Objectives of Management, Evolution of Management, Classical School of Thought, Scientific School of Thought, Behavioral School of Thought, Modern Approach to Management, Management Process, Distinction between Management and Administration, Managers‐Executors of Management, Decision‐Making, Summary, Key Terms, Exercise Unit 2 Planning Function of Management Introduction, Concept of Planning, Nature of Planning, Importance of Planning, Limitations of Planning, Planning Process, Concept of Strategic Planning, Reasons for Failure of Planning, Summary, Key Terms, Exercise Unit 3 Organizing Function of Management Introduction, Organizing‐A Basic Function of Management, Organizing Process, Principle of Organizing, Purpose of Organizing Unit 4 Concept of Organizational Structure Principles of Organizational Structure, Factors Influencing Organizational Structure, Design of Organizational Structure, Characteristics of Organizational Structure, Elements of Organizational Structure, Departmentation, Span of Management, Delegation of Authority, Assigning Responsibility, Organizational Strategy Unit 5 Staffing Organizing the Human Resource, Recruitment, Selection, Compensation, Placement, Induction, Summary, Key Terms, Exercise Unit 6 Directing Function of Management Introduction, Concept of Directing, Definition of Directing, Characteristics of Directing, Importance of Directing, Unit 7 Personality and Attitude Introduction to personality, types and traits of personality, Theories Unit 8 Learning Perception, Motivation (characteristics, types, and theories), Learning Theories Unit 9 Leadership Characteristics, types, and theories, Concept of Supervision,
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Unit 10 Authority Concept of Authority, Centralization and Decentralization of Authority, Effectiveness of Delegation, Benefits and Limitations of Delegation, Summary, Key Terms, Exercise Unit 11 Conflict, Communication, and Coordination Introduction, Concept of Conflict, Classification of Conflict, Sources of Conflict, Outcomes of Conflict, Management of Conflict Unit 12 Negotiation An Approach to Conflict Resolution, Negotiation Process, Negotiation Strategies Unit 13 Communication Concept of communication, Communication Process, Types of Communication, Principles of Effective Business Communication, Concept of Coordination, Types of Coordination, Principles of Coordination, Techniques of Coordination, Advantages of Coordination, Summary, Key Terms, Exercise Unit 14 Controlling Function of Management Introduction, Concept of Controlling, Purpose of Controlling, Process of Controlling, Types of Control, Relationship between Planning and Controlling, Controlling Overall Organizational Performance, Summary, Key Terms, Exercise Unit 15 New Concepts in Management Introduction, Concept of Entrepreneurship, Meaning of Globalization, Concept of Business Ethics, Corporate Social Responsibility, Objectives of CSR, Benefits of CSR, Concept of Total Quality Management, Summary, Key Terms, Exercise Unit 16 Managing Strategies in an Organization Introduction, Concept of Strategy, Features and Importance of a Strategy, Concept of Strategic Business Units, Levels of Strategy, Types of Strategies, Concept of Strategic Management, Components of Strategic Management, Process of Strategic Management, Role of Strategic Management, Strategic Management in Marketing, Strategic Management in Finance, Strategic Management in Human Resource, Concept of Strategic Planning, Summary, Key Terms, Exercise Reference Books: ‐ 1. Principles and Practices of Management by Dr. Kiran Nerkar, Dr. Vilas Chopde (Paperback, Dreamtech Press) 2. Introduction to Management by Vijay Pithadia (Ph. D.) (Paperback, Biztantra) 3. Management Principles & Guidelines by Thomas N. Duening (Ph. D.) & John Ivancevich (Ph. D.) (Paperback, Biztantra)
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Summary.Concept of Managerial Economics. Summary. Meaning of Economics . Cardinal Utility Concept‐ A Neo‐Classical Approach . Measurement of Elasticity of Demand.Nature of Economics .Concept of Supply.Criticism of Indifference Curve Concept of Budget Line . Scope of Managerial Economics. Summary. Summary.Short‐Run Production . Criteria for Efficient Demand Forecasting.Business Objectives . Determinants of Demand. Scope. Cross Elasticity of Demand. Concept of Demand.Producer’s Equilibrium.Production Function . Key Terms. Techniques of Demand Forecasting.Returns to Scale . Key Terms. Review Exercise 5 | P a g e . Key Terms.Objectives of Business Organizations . Major Economic Problems . Law of Diminishing Marginal Utility Limitations of Law of Diminishing Marginal Utility.End of Chapter Exercise Unit 3 Demand and Supply Analysis Introduction. Key Terms . Ordinal Utility Concept‐ A Modern Approach Unit 7 Concept of Consumer Behavior Analysis Indifference Curve. and Importance Introduction . Maximization of Sales Revenue .Types of Elasticity of Demand. End of Chapter Exercise Unit 2 Business Objectives of Organizations Introduction . Measurement of Utility.Branches of Economics .Maximization of Profit . Properties of Indifference Curve .Law of Diminishing Returns Significance of Law of Diminishing Returns.Total Utility. Elasticity of Demand . Factors Influencing Elasticity of Demand. Summary. End of Chapter Exercise Unit 6 Utility Analysis and Consumer Behavior Analysis Introduction. Key Terms. Key Terms. Survey Methods. Importance of Managerial Economics.Market Equilibrium: Demand and Supply Equilibrium. Exceptions to the Law of Diminishing Marginal Utility. Long‐Run Production Iso‐Cost Lines . Price Elasticity of Demand.Maximization of Managerial Utility Function Maximization of Satisfaction. Summary. Marginal Rate of Substitution. End of Chapter Exercise Unit 5 Demand Forecasting Introduction. Key Terms. Utility: A Basis of Consumer Demand . End of Chapter Exercise Unit 4 Elasticity of Demand Introduction. End of Chapter Exercise Unit 8 Production Analysis Introduction . Determinants of Demand.Summary.Slope of the Budget Line .Shifts in Budget Line . Types of Demand. Expansion Path . Role of a Managerial Economist.Concept of Production . Determination of Producer’s Equilibrium. Statistical Methods.Consumer’s Equilibrium through Indifference Curve and Budget Line .Maximization of Organization’s Growth Rate . Nature. Law of Demand . Marginal Utility . Objectives of Demand Forecasting. Law of Demand . Income Elasticity of Demand. MP12‐‐‐ Managerial Economics Unit 1 Managerial Economics: Meaning.
Meaning of National Income (concepts and measurement). Price and Output Determination under Monopoly. Interest. Demand Curve under Perfect Competition. Concept of Market. Price and Output Determination under Perfect Competition .Time Element in Price Determination under Perfect Competition. Unit 9 Cost and Revenue Analysis Introduction. Marginal Productivity Theory. Pricing Methods. Monopoly Equilibrium in Case of Zero Marginal Cost Unit 12 Price and Output Determination under Monopolistic Competition Demand and Marginal Revenue under Monopolistic Competition . Review Exercise Unit 15 Introduction to Macroeconomics and its Concepts Introduction .Price and Output Determination under Oligopoly . Summary. Concept of Revenue . Price and Non‐price Competition. Perfectly Competitive Market. Review Exercises 6 | P a g e . Summary. Sweezy’s Kinked Demand Curve Model . Review Exercise Unit 11 Pricing and Output Decisions in Different Markets Introduction. Key Terms. Relationship between Total Revenue and Marginal Revenue.Different Concepts of Macroeconomics .Key Terms . Concept of Product Pricing. Economies and Diseconomies of Scale.Concept of Business Cycles (phases of business cycles). Summary . Review Exercise Unit 13Product and Factor Pricing Introduction.Key Terms. Product Life Cycle Based Pricing.Concept of Macroeconomics . Summary . Key Terms. Key Terms. Break‐Even Analysis.Price‐Output Equilibrium under Monopolistic Competition . Summary. Concept of Cost. Concept of International Trade (Globalization and Balance of Payments). credit creation by bank). Cost‐based Pricing. Demand‐based Pricing. Modern Theory of Factor Pricing Equilibrium of a Firm in Factor Market. demand. Demand and Marginal Revenue under Monopoly. Review Exercise Unit 10 Market and Market Structures Introduction. Marginal Revenue . Supply Curve under Perfect Competition . Types of Costs. Concept of a Bank (commercial and central bank. Purely Competitive Market.Theory of Employment (Say’s Law and Keynesian Theory .Collusion Model‐ The Cartel. Relationship between Average Revenue and Marginal Revenue. Other Pricing Methods Unit 14 Concept of Factor Pricing Wages.Average Revenue. Types of Market Structures.Concept of Money (Functions. Rent. Profit. and supply of money) Unit 16 Inflation Defining Inflation (types of inflation and measures of controlling inflation). Competition‐based Pricing. Imperfectly Competitive Market. Theories of Factor Pricing.
Further Readings Unit 5 Introducing Windows Operating System Introduction. Summary. Introducing Linux Files and Directory Structure. Keywords. Stephen G. Memory Management. Categories of computer. Exploring the Basic Structure of a Computer. Device Management.Keyboard. Keywords . User Accounts. Second Generation of Computer (1956‐ 1963). Working with Files in Linux. Summary. First Generation of Computers (1940‐1956). Managerial Economics by William F. Copying. Managerial Economics by Prof. Dreamtech Press) 2. Exploring Fedora Linux. Biztantra) 3. Creating.Windows 98. Further Readings Unit 6 Introducing Linux Exploring Linux Distributions. Unit 3 Input and Output devices Introduction.Third Generation of Computer (1964‐1971). Summary. (Dr. Exploring the Basic Parts of a Computer. Further Readings Unit 2 Generations and Structure of Modern Computer Introduction. and Removing Files in Linux. System Backup and Restore. Windows Vista. Introducing the Fedora Desktop. Managerial Economics An Economics Foundation for Business Decisions by Barry Keating (Ph. Review questions .) & Holton Wilson (DBA) (Paperback.mouse. Virtual Storage. Summary. Windows 7. and Review questions. Review questions.Digitizer. Internet Explorer.Reference Books: ‐ 1.) Jaswinder Singh (Paperback. Exploring the History of Computer and its Pioneers. Information Management. Describing the Basic Linux Commands.Fifth Generation of Computer (Present and Beyond). Windows XP. Internet Information Services.Trackball. Keywords. Windows 2000. D. Exploring the Terminal Window.Scanner. Windows 95.Joystick.Further Readings Unit 4 Operating Systems Introduction. Graphical User Interface. Wiley India) MP13‐‐‐ Introduction to IT Unit 1 Introduction to Computer Systems Introduction. Using Wildcards with the ls 7 | P a g e . Keywords. Computer Software. Marks (Paperback. Job Scheduling.Exploring Features of Windows OS. Processor Management.Printer. Defining Computer. Review questions. Samuelson. Fourth Generation of Computer (1971‐Present).Computer.
Understanding What‐If Analysis. Opening. Exploring the PowerPoint 2007 UI. working with a Formula. Review questions. Summary. Editing and Formatting Text. Adding Gridlines . Exploring Functions.Command. Understanding Excel 2005. Keywords . Saving a Presentation in PowerPoint 2007. Summary. Quitting PowerPoint 2007. Performing Advanced Operations on Tables.Changing the Graph Type . Keywords. Working with Header and Footer. Review questions . and Closing a Word Document. Adding and Removing Slides in PowerPoint 2007. Keywords . Changing the Graph Data . Adding Data Labels . Working with Directories in Linux. Using Mail Merge. Summary. Starting and Quitting Word 2007. Exploring Pipes. Formatting Graph Objects . Exploring Data Ranges. Adding a Graph Title. 8 | P a g e . Summary. Adding Axis Titles . Closing a Presentation in PowerPoint 2007. Review questions. Keywords. Changing the Graph Layout . Further Readings Unit 10 Working with Formulas and Functions in Excel 2007 Introduction. Resizing and Moving Graphs. Unit 12: Getting Started with PowerPoint 2007 Introduction. Summary. Opening an Existing Presentation in PowerPoint 2007. Starting PowerPoint 2007. working with a Workbook in Excel 2005. Keywords. Working with 3‐D Graphs . Keywords. Review questions. Understanding the Statistical Functions. Understanding Formulas in Excel 2007. Further Readings.Exploring Word 2007 Interface Features.Further Readings. Keywords. Creating a New Presentation in PowerPoint 2007. Adding a Legend . Performing Basic Operations on Tables. Further Readings Unit 9 Getting Started with Excel 2007 Introduction. Features of PowerPoint. Creating.Further Readings. working with Data in a Worksheet. and Redirectors in Linux. History of PowerPoint. Summary. Further Readings Unit 11 Working with Graphs in Excel 2007 Introduction. History of Microsoft Word. Understanding Advanced Operations in a Worksheet. Unit 8 Working with Tables and Mail Merge Introduction.Further Readings Unit 7 Getting Started with Word 2007 Introduction. Creating a Graph . Getting Help in PowerPoint 2007. Describing the Linux File Permission. Review questions. Printing a Graph . Saving. Summary. Review questions . Filters.Changing the Graph Styles . and Review questions.
Unit 13 Working with Text. Working with Animations. Saving the HTML Document.Further Readings. Summary. Basic Components of a Network . Exploring HTML Tags. Defining Chatting. Biztantra) Comdex Computer Course Kit by Vikas Gupta (Paperback. Understanding the Basics of Networking. Review questions . and Multimedia in PowerPoint 2007 Introduction. working with Graphs. Objectives of Communication. Firewall. The Convergence of Computing with Communication. Summary. Transmission Modes. Security. Internet Protocols. Networking Cables. Defining Domain Name System . Keywords. Types of Communication Computer Applications in Management by Niranjan Shrivastava (Paperback. Unit 16 Working with HTML Introduction. Dreamtech Press) Management Information Systems by Shubhalakshmi Joshi. Review questions. Protocols. Dreamtech Press) 9 | P a g e . Working with Text in PowerPoint 2007. Importance of Communication. Virus and Its Types. Graphs. Smita Vaze (Paperback. Keywords . Antivirus. Review questions. Exploring the Types of Networks. Protocols . Process of Communication. Architectural Model. Further Readings Reference Books: ‐ • • • MP14‐‐‐ Communication Skills Unit 1: Basics of Communication Introduction. Defining E‐mail. Network Interface Card. Summary. Network Topologies . Viewing the HTML Document in a Web Browser. Web Page.Further Readings. Working with Multimedia. Exploring Blogs and Forums. Review questions . Surfing and Searching the Internet. Web Server. Concept of Communication. Keywords . The OSI Model. Summary. Need for Networking. Website. Further Readings Unit 14 Introduction to Networking Introduction. Website Hosting. Transmission Media. Networking Devices. Web Browser. Keywords. Unit 15 Getting Started with Internet Introduction. Creating an HTML Document.
Review questions. Summary. Further Readings Unit 5: Non‐ Verbal Communication Introduction. Downward Communication. Upward Communication. Summary. Horizontal Communication. Verbal communication and its types . Limitations of written communication. Essential features of a Good Presentation. Summary. Summary. Review questions.Oral communication . how to make listening effective. Limitations of Oral communication .Unit 2 Organizational pyramid Formal & Informal Channels of Communication. Types of listening skills. Direction of Communication. Advantages of written. Delivering a Speech. Barriers to effective listening. Non‐Verbal Communication.Further Readings Unit 4: Listening Skills Introduction. Communication Barriers. Keywords. Review questions. Keywords. Characteristics of a Good Speech. Business Correspondence. Keywords. Overcoming the Barriers. Further Readings Unit 9: Business Correspondence Introduction. Review questions . Diagonal Communication. Advantages of Oral communication. Socio‐psychological Barriers. Listening Skills. The Grapevine. communication. Further Readings Unit 3: Verbal Communication Introduction. Further Readings Unit 6: Communication Barriers Introduction. Summary. C’s of Communication. Personal Barriers. Review questions. Para language. Physical Barriers. Keywords. Importance of Business Correspondence 10 | P a g e . Summary . Ten Commandments of listening. Types of Communication Barriers. Organizational Barriers. Review questions. Further Readings Unit 7: Effective Speeches Introduction. Body language. Purpose of Presentation. Further Readings Unit 8: Effective Presentation Introduction. Keywords. Review questions. Keyword. Keywords.Written communication . Semantic Barriers. Summary.
Layout of Letters. Adjective. Further Readings Unit 14: Introduction to Grammar Introduction. Purpose of a cover letter. Important features of a good business Letter. Biztantra) MP15‐‐‐Financial Accounting 11 | P a g e . Review questions . Types of Letters. Interjection. Format of a Report Unit 13 Press Release Press Release. Keywords. Essential features of a good press release. Quotation Letter. Antonyms. Synonyms. Biztantra) Contemporary Business English by Scot Ober (Paperback. Review questions. Review questions. Types of the cover letter. Cover letter and its importance. Recovery Letter. Essential features of a cover letter. and Words Often Confused. Summary. Keywords. Unit 16 Reading Comprehension Précis. Review questions . Tenses . Further Readings Unit 12 Report Writing Press Release Introduction. Pronoun. Summary . Articles and its types . Subject‐ Verb Agreement and its rules .Further Readings Unit 15: Vocabulary Building Introduction. Correct Usage of articles . Paragraphs for Reading and Comprehending. Essential features of a good report. Verb. Keywords. Omission of Articles . Noun. Guidelines to write a good cover letter. Principles of drafting a report. Further Readings Unit 11 Writing a Cover Letter Introduction. Keywords . Summary.Unit 10 Business letters Business Letters. Adverb. Colloquial Phrases. Further Readings Reference Books: ‐ • • • Business Communication by Sangeeta Magan (Paperback. Order Letter. Complaint Letter.Summary. Preposition. Importance of Report Writing. Grammar and its importance . Keywords . Review questions. Types of Tenses . Summary. Enquiry Letter. Parts of a business letter. Biztantra Contemporary Business Communication (Fifth Edition) by Scot Ober (Paperback. Parts of Speech. Conjunction. e‐mail writing. One Word Substitution. Report Writing.
Conservatism Concept Unit 5 Accounting Principles Defining Accounting Principles.Branches of Accounting. Materiality Concept.Limitations of Accounting. Objectives of Accounting. International Financial Reporting Standards (IFRS) . Going Concern Concept. Functions of Accounting Standards. Periodic Matching of Cost and Revenue Concept. Advantages of Accounting . Review Questions. Review Questions. Verifiable Objective Evidence Concept. Summary. Functions of Accounting. Business Entity Concept. Summary. Key Words. Summary. Process of Setting Accounting Standards. Features of Accounting Principles. Money Measurement Concept. Book keeping and accounting. Key Words. GAAP. Key Words. Process of Accounting. Accounting Period Concept. Financial Accounting Unit 2 Cost Accounting Principles and concepts. Realization Concept. and Standards Introduction. Further Readings Unit 4: Accounting Concepts. Nature of Accounting. Consistency Concept. Review Questions. Further Readings Unit 3 Management Accounting Theories. Dual Aspect Concept. Concept of Accounting. Key Words. Accrual Concept. Key Words. Basic Accounting Concepts. Review Questions. Further Readings Unit7: Accounting Process: Recording of Transactions Introduction. Summary. Users of Accounting Information. The role of Accounting . Accounting Equation. Cost Concept. Principles. Review Questions. Further Readings Unit 8 Bookkeeping 12 | P a g e . Further Readings Unit 6 Accounting Standards Significance of Accounting Standards. Accounting Standardsin Indian. Disclosure Concept. Unit 1: Basic Concepts of Accounting Introduction. concepts.Summary.
Review Question. . Profit and Loss Account. Further Readings Unit 10 Trial Balance Introduction. Machine Hour Rate Method. Summary. Outstanding Expenses. Prepaid Expenses. Steps in Journalizing. Bad Debts and Provision for Doubtful Debts. Accrued Income. Concept of Trial balance. Review Questions. Key Words. Income Received in Advance. Errors of Omission . Compensating Errors. Difference between Journal and Ledger. Further Readings Unit 11 Rectification of Errors Rectification of Errors.Objectives of Financial Statements.Classification of Accounts.Depletion Method of Depreciation of Natural Resources. Closing Stock. Financial Statements . Subsidiary Books. Ledger Posting. Insurance Policy Method . Compound Journal Entry. Written Down Value Method.Errors of Commission . Review Question. Errors of Principle. Key Words. Suspense Account. Need for Charging Depreciation. Double Entry Bookkeeping System . Summary. Further Readings Unit 12 Preparation of Financial Statements Introduction. Trading Account.Summary. Factors Affecting the Computation of Depreciation Unit 14 Methods of Calculating Depreciation Straight Line Method. Locating the Errors. Key Words. Classification of Financial Statements. Definition of Depreciation. Key Words. Summary. Provision for Discount on Debtors. Key Words. Review Questions. Summary. Adjustments in the Preparation of Financial Statements. Journal Entry. Inventory Method .Significance of Double Entry Bookkeeping System. Key Words. Further Readings Unit 9 Journalizing Rules for Debit and Credit. Depreciation Fund Method. Methods of Preparing a Trial Balance. Limitations of Trial Balance. Objectives of Trial Balance. Concept of Capital and Revenue Expenditure. Review Questions. Further Readings Unit 13 Depreciation Introduction.Annuity Method. Ledger Books. Depreciation. Balancing the Ledger. Balance Sheet. Sum of Years’ Digits Method. Further Readings 13 | P a g e . Review Questions. Summary. Manager’s Commission. Criteria for Selecting the Depreciation Method.
Concept of a Company. Need for Bank Reconciliation Statement. Articles of Association. Company Meeting. Further Readings 14 | P a g e . Key Words. Key Terms. Summary. Characteristics of Companies. Winding up of a Company. Biztantra) MP16‐‐‐Business Law Unit 1 Introduction to International Business Law Objectives. Key Terms. m Promotion and Incorporation of Companies. Membership. Questions and Exercises Further Readings Unit 4 Business Law in India Objectives. Definition of Bank Reconciliation Statement.) (Paperback. Public International Law and Private International Law. Questions and Exercises. Keywords. Understanding International Business Law. Indian Contract Act 1872. Biztantra) Financial Wisdom: Finance for Non Finance Executives by A. Contingent Contracts . Unit 16 Preparing a Bank Reconciliation Statement Procedure of Preparing a Bank Reconciliation Statement. General Principles of Contract.Unit 15 Bank Reconciliation Statement Introduction. Review Questions. Bank Passbook/ Bank Statement. Political and Economic Environment. Further Readings Unit 4 Company Administrations and Management Company Administrations and Management. International Trade. Summary. Key Terms. D. Quasi‐Contracts. Summary. International Treaties and Convention. Dreamtech Press) Financial Management (Second Edition) by Paresh Shah (Ph. Dhagat (Paperback. Questions and Exercises. Discharge of Contracts. Prospectus.) (Paperback. Exceptions to the Rule ‐ No Consideration. International Organizations: Roles and Functions. Dash (Ph. Further Readings Unit 2 International Environment International Legal. D. Questions and Exercises. Introduction to Business Law . Causes of Difference between Cash Book and Passbook Balances. Further Readings Unit 3 Introduction to Company Law Objectives. Memorandum of Association. Summary. Further Readings Reference Books: ‐ • • • Financial Management by Anil Kr. Summary.P. No Contract. Summary. Questions and Exercises. Key Term.
Roles of BOD. Concept of Delivery of Goods . Elements of Employment Contract. Further Readings Unit 10 Regulatory Governance Framework for Companies and Stakeholders Benefits Regulatory Governance Framework for Companies and Stakeholders Benefits. Historical Perspective of Corporate Governance. The Environmental Protection Act. Questions and Exercises. Further Readings Unit 9 Board of Directors (BOD) Introduction of Board of Directors (BOD). Conditions and Warranties . 1972. Transfer of Property. Structure of Board. Power of BOD. Health and Safety Legislation. Sale of Goods and Agreement to Sell. Key Words. Summary. Key Term. Foreign Exchange Risk. Questions and Exercises. Questions and Exercises. Key Terms. 1986. Features of Contract of Sale. Summary. Summary. Key Words. Key Term. Scope of Foreign Exchange Management Act. Features of Foreign Exchange Management Act. Further Readings Unit 11 Management of Foreign Exchanges Objectives. Need for Corporate Governance. Summary. Objectives of Foreign Exchange Management Act. Impact of Non‐ compliance with Health and Safety Legislations. The Doctrine of ‘Caveat Emptor’. Further Readings Unit 6 Contract of Sale of Goods Objectives. Law of Agency. Understanding Employment Relations. Guidelines of Corporate Governance. The Wildlife Protection Act. Corporate Governance in India. Key Terms. Further Readings Unit 12 EXIM Principles 15 | P a g e . Questions and Exercises. Key Terms. Questions and Exercises. Effects of Public Policies on Organizations . Managing Foreign Exchange Risk. Summary.Unit 5 Indemnity and Guarantee Indemnity and Guarantee. Unfair Dismissal and Wrongful Dismissal. Meaning of Contract of Sale of Goods. Environment and Environment Pollutants. Summary. Bailment and Pledge. Unpaid Seller. Questions and Exercises. Defining Corporate Governance. Sale and Hire Purchase. Summary. Questions and Exercise. Role and Power of Central Government in Environment Protection. Further Readings Unit 7Employment Relations Objectives. Issues in Corporate Governance. Foreign Exchange Market. Further Readings Unit 8 Introduction to Corporate Governance Objectives. Law of Employment. Foreign Exchange Management Act 1999.
Further Readings Unit 13 EXIM TRANSACTIONS PROCEDURES Letter of Credit. Key Words. Key Words. transaction or relationship.Objectives. ASEAN‐The prominence of the security agenda. Authoritarian legal systems (military & civilian). CISG (Convention on Sales of Goods).) by Prof. Key Words. Marketing Era 16 | P a g e . Int’l Chamber of Commerce ICC) or AAA rules for arbitration) . basic principles. D. Questions and Exercise. Regional ( & ASEAN) performance and concerns. Concept of Marketing. Focus on ASEAN (and perhaps EU based on class composition and interest). Questions and Exercises. Saudi). Key Terms. United Nations Commission in International Trade Law (UNCITRAL). Goel (Paperback. Biztantra) Corporate Governance: Principles. Summary. Summary. China). disunity in state external economic relations. Theocratic legal Systems (Pakistan.) (Paperback. UNIDROIT Principles on International Commercial Contracts. Key Words. Unity within ASEAN. Introduction. International Bill of exchange. Dominance by regional economic powers. Further Readings Unit 16 Supra‐national law at the regional level Regional Economic Integration (REI)‐principles and applications. Further Readings Unit 15 International Commercial Law System Public International Law: Definition. Relationship to bilateral trade actions (and entry of non‐ASEAN goods into ASEAN). Dreamtech Press) Business Law For Managers (2006‐2007 Ed.. Questions and Exercise. Bill of Lading. Further Readings Unit 14 Different Legal Traditions & Systems Socialist legal Systems (Vietnam. ASEAN protectionism‐global non‐competitiveness. Questions and Exercise. (Commodore) P. Sales Era. Private International Law: Definition and scope. scope. Export‐Import Documentation and Procedure. Further Readings Reference Books: ‐ • • • Corporate Governance by Sumeet Khurana (Paperback. Choosing economic policy: protectionism or “free trade”. Summary. Relationship to global (WTO) trade actions.K. Biztantra) MP17‐‐‐ Marketing Management Unit 1 Fundamentals of Marketing Introduction. Role of the state in establishing the commercial framework . Production Era.) Parthasarathy (Ph. Role of business in establishing “private” agreements as to rules of the . Summary. Traditional legal systems (Within others). Summary. Questions and Exercise. Mechanisms & Practice by Swami (Dr. Evolution of Marketing.
Concept of Product. Macro Environment. Key Words. Further Readings Unit 5 Principles and Precepts of Marketing Management Introduction. Evaluating the Market Segment. Basis of Market. Marketing Mix Elements. Concept of Pricing. . Pricing Methods. Core Concepts of Marketing. Value. Factors Affecting Pricing Decisions. Product Differentiation and its Basis. Brand Loyalty. Summary. Product Mix Analysis. Definition of Market Segmentation. Cost‐based Pricing. Product Line Analysis. New Product Development. New Product Adoption. Marketing Information System. Challenges of Product Branding Product Packaging. Brand Identity. Production Concept. Developing a Positioning Strategy Summary. Target Market Selection Process. Unit 2 Scope of Marketing Scope of Marketing. New Product Diffusion. Tools for Competitive Differentiation. Brand Equity. Levels of Market Segmentation. Demand‐based Pricing. Objectives of Marketing. Further Readings Unit 8 Pricing Decisions Introduction. Process of Marketing Research. Product Concept. Product Labeling. Process of Market Segmentation. Marketing Concept. Market. Demand Unit 3 Philosophies of Marketing Management Philosophies of Marketing Management. Review Questions. Pricing. Marketing Research. Further Readings Unit 6 Product Decisions Introduction. Product Classification. Decision Framework.Key Words. Requirements for Effective Segmentation. Price and Non‐price Competition. Competition‐ 17 | P a g e . Concept of Product Life Cycle Unit 7 Brand Management Process of Branding. Review Questions. Brand Repositioning. Levels of Product. Selecting the Market Segment. Summary. Exchange. Segmentation of Market. Societal Marketing Concept Unit 4 Marketing Environment Micro Environment. Patterns of Market Segmentation. Needs and Wants. Key Words. Review Questions. Selling Concept.
Expansion through Internationalization. Introduction to Logistics. New Product Pricing. Public Relations. Indirect Distribution Channel. Goal Attacking Strategy.based Pricing. Types of Communication. Nonverbal Communication. Other Pricing Methods. Further Readings Unit 11 Communication Mix in Marketing Introduction. Key Words. Monitoring and Managing Distribution Channel. Key Words. Visual Communication. Types of Distribution Channel Direct Distribution Channel. Levels of Distribution. Expansion through Diversification. Further Readings Unit 14 Marketing Theories Boston Consulting Group Matrix. Market Expansion Strategies. Promotional. Personal Selling. Further Readings Unit 12 Advertising Advertising. Expansion through Integration. Sales Promotion. Summary. Hybrid (Mixed) Distribution Channel. Ansoff’s Product‐Market Growth Strategy. Marketing Warfare Strategy. Review Questions. Porter’s Five Forces Model. Pricing Strategies. Importance and Functions of Distribution Channel. Review Questions. Review Questions. Written Communication. Vertical Marketing System. Warehouse Management System. Further Readings Unit 10 Warehouse Management System Wholesalers. Further Readings Unit 13 Marketing Strategies Introduction. Key Words. Product Line Pricing. Members of Distribution Channel Concept of Marketing Systems. Further Readings Unit 9 Distribution Decisions Introduction. Pricing. Summary. GE Nine Cell Matrix. Strategies Adopted by Different Marketers. Summary. Summary. Review Questions. Direct Marketing. Key Words. Key Words. Marketing Communication Process. Key Words. Concept of Communication. Design of Distribution Channel. Differential Pricing. Marketing Communication Mix. Verbal Communication. Key Words. Concept of Distribution Channel. Review Questions. Psychological Pricing. Expansion through Digitalization. Review Questions. Concept of Marketing Strategies. Expansion through Concentration . Summary. Review Questions. Porter’s Generic Strategies. Summary. Retailers. Horizontal Marketing System. Further Readings 18 | P a g e . Summary. Expansion through Cooperation.
Keywords. Multilevel Marketing. Uses of Job Analysis. Summary. Sponsorship. Scope of HRM. Bhawna Mehra (Paperback. Further Readings 19 | P a g e . Methods used for HRP.Unit 15 Neo‐Marketing Trends Introduction. Vijay Prakash Anand (Paperback. Careers in HRM. Opportunities in Event Marketing. Limitations of HRM. Concept of HRP. Key Words. Key Words. Event Marketing Management . Dreamtech Press) International Marketing by Dr. Marketing for Nonprofit Organizations Summary.) P. Objectives of HRM. Mukesh Pandey (Paperback. Summary . (Dr. Further Readings Unit 3 Job Analysis Introduction. Rural Marketing Management. Introduction to Web‐based Marketing. Concept of HRM. Review questions. Purpose of Job Description. Cause‐related Marketing Management. Review Questions. Techniques for Collecting the Job Analysis Data Unit 4 Job Description Job Description. Shakeel Ahmad Siddiqui (Paperback. Further Readings Unit 2 Human Resource Planning Introduction. Process of HRP. Guidelines for writing an effective Job Description. Pre‐Requisites for successful HRP. Difference between Human Resource Management and Personnel Management. Job Analysis. Steps in job analysis. Functions of HRM. Global Marketing Management. Review Questions. Summary. Keywords. Further Readings Reference Books:‐ Marketing Management by Prof. K. Biztantra) Marketing Management by Prof. Biztantra) MP18‐‐‐ Human Resource Management Unit 1 Overview of HRM Introduction. Limitations of Job Description. Features of HRM. Network Marketing Management. Integrating HRP into Strategic Planning. Green Marketing Management. Consumerism. Summary. Review questions. Difficulties in HRP. Customer Relationship Management. Keywords . Chopra. Further Readings Unit 16 Customer Relationship Marketing Customer Life Cycle.) by Dr. Review questions . Dreamtech Press) Contemporary Indian Cases in Marketing (2006‐07 Ed. Features of HRP.
Procedure of Job Evaluation. Techniques in Selection. Features of Career. Summary . Process of Career Planning . Keywords. Process of Training . Further Readings Unit 6 Recruitment and Selection Introduction . Further Readings Unit 8 Performance Appraisal Introduction . Summary . Scope of Change. Methods of Training . Potential Appraisal versus Performance Appraisal . Keywords . Review questions . Role of a Trainer . Challenges Faced During Change Management. Review questions . Summary . Keywords . Concept of Performance Appraisal . Review questions . Challenges Faced in Performance Appraisal . Process of Recruitment . Objectives of Job Evaluation. Human Resource Development for Organizational Effectiveness. New trends in Performance Appraisal . Training of Human Resource . Importance of Training. Sources of Recruitment Policies. Job Evaluation. Further Readings Unit 7 Training and Development Introduction . Concept of Career . Process of Change Types of Change . Human Resource Planning. Selection. Change Management Failure Interventions in Managing Change. Limitations of Job Evaluation. Review questions . Problems in Career Planning Career Planning Vs. Types of Recruitment. Objectives of Recruitment . Recruitment. Keywords . Summary . Benefits of Career Planning . Change Management . Objectives of Performance Appraisal.Unit 5 Job Specification and Job Evaluation Job Specification. Process of Selection . Career Stages. Requisites of an Effective Induction and Orientation Program Placement . Models of Change.Nature of Training . Concept of Change . Induction and Orientation Program. Induction and Orientation. Features of Potential Appraisal . Objectives of Career Planning. Purpose of Job Specification. Methods of Job Evaluation. Strategic Issues in Recruitment. Drivers of Chang. Keywords . Process of Performance Appraisal Methods of Performance Appraisal .Objectives of Training . Features of Career Planning. Principles of Change. Review questions . Guidelines for preparing Job Specification. Summary . Concept of Potential Appraisal . Career Planning. Benefits of Performance Appraisal . Further Readings Unit 9 Change Management Introduction. Human Resource Development Mechanism . Career Anchors. Job Design. Role of Psychometrics Testing in Career Planning Unit 11 Succession Planning 20 | P a g e . Defining Potential Appraisal . Further Readings Unit 10 Career Planning Introduction. Development of Human Resource. Objectives of Development of Human Resource. Purpose of Induction and Orientation .
Benefits of Human Resource Information Systems. Need of Total Quality Management. Knowledge Management. Significance of Job Evaluation. Review questions . Salaries. Review questions. Review questions. Quality of Work Life. Defining Human Resource Maintenance. Quality Circles Benefits of Quality Circles. and Fringe Benefits. Review questions. Review questions . D) (Paperback. Fringe Benefits. Summary. Concepts of Compensation. Managing the Flow of Knowledge. Kleiman (Paperback. Keywords . Objectives of Human Resource Information System. Knowledge Management in Multinational Companies. Keywords. Human Resource Audit. Designing Human Resource Information System.Succession Planning Features of Succession Planning . Further Readings Unit 14 Latest Trends in Human Resource Management Introduction. Wage Salary . International Human Resource Management Practices. Summary. Further Readings Unit 15 Total Quality Management Total Quality Management . Keywords . Further Readings Unit 16 International human resource management International Human Resource Management. Demotion. Summary . Further Readings Unit 12 Maintenance of Human Resource Introduction. Job Evaluation and compensation. Limitations of a Quality Circle. Dreamtech Press) Human Resource Management (Third Edition) by Lawrence S. Biztantra) Training & Development (Indian Text Edition) by B. K. Transfer. Differences between International and Domestic Human Resource Management. A New Trend in Compensation‐Employee Stock Options. Further Readings Unit 13 Compensation Management Introduction. Need for Knowledge Management. Kaizen – A Continuous Improvement Philosophy. Further Readings Reference books:‐ Human Resource Management by P. Human Resource Information System. Encouraging Good Performance of Human Resource Promotion. Summary . Succession Planning . Keywords. Keywords . Keywords . Concept of Wages. Review questions . Gupta (Paperback. Biztantra) MP19‐‐‐ Logistics Management 21 | P a g e . Types of International Organizations. Scope of Succession Planning . Pre‐Requisites for Effective Job Evaluation Objectives of job Evaluation. Career Planning Vs. Benefits of Total Quality Management. Implementation of TQM. Summary . Janakiram (Ph. Collective Bargaining Summary .
Significance of warehousing in logistics. Keywords. Types of warehouses . Logistics and Supply Chain Management Logistics and Competitive advantage Summary. Role of Logistics in economy. Further Readings Unit 10 Logistical Packaging 22 | P a g e . Keywords . Review questions Further Readings Unit 3 Supply Chain Management Need.Unit 1 Introduction to Logistics Management Introduction. Need for warehousing management. Rail. Types of Inventory. components and design. Warehousing costs Summary . Keywords. Transportation modes. Concept of Logistics. Evolution of warehousing . Summary. Review questions. Review questions. Unit 4 Logistics Mix Logistics Mix ( warehousing. Pipeline. packaging. Inventory Costs. Inventory Planning Measures. Functions of Warehouses. Keywords. Keywords. Further Readings Unit 7 Transportation Selection and Decision Transportation Selection and Decision. Importance of inventory management. Review questions Further Readings Unit 5 Inventory Management Introduction. Summary. Concept of warehousing . Review questions. Further Readings Unit 8 Warehousing Introduction. Concept of Inventory. Definition of Logistics. Review questions. Review questions . transportation) . Summary. Types of Logistics Summary. Summary. Transportation Cost. Further Readings Unit 9 Warehousing Strategies Warehousing Strategies. Water. Concept of Transportation. and Review questions Further Readings Unit 2 Logistics management Logistics management. Keywords. inventory control. Highway. Further Readings Unit 6 Transportation Management Introduction. Inventory Performance Measures. Keywords. Air Summary. Development of Logistics . Keywords.
Physical Controls. Summary . Concept of Logistical Packaging. Concept of International Logistics.) (Paperback. line and staff organizations Unit 16 EOQ MODELS Introduction. Effect of legal framework on organizations . Importance of International Logistic. Export Packaging . Summary. Keywords . Types of packaging material Packaging Costs . customer service Unit 13Logistic information systems Logistic information systems: Need. PHI) . ABC and VED Analysis Reference Books:‐ • • • MP20 ‐‐‐Corporate Legal Framework Unit 1 Introduction to Corporate Legal Framework Introduction. types of containerization. Monetary policies . Keywords . components and design. Biztantra) Global Operations And Logistics: Text And Cases by Philippe‐Pierre Dornier. Summary . Design Consideration in Packaging. Michel Fender. Further Readings Unit 12 material handling Material handling. Departmentation. Unit 14 Containerization Containerization. Components of International Logistics. Further Readings Unit 11 International Logistics Introduction. Introduction. Unit 15 Logistic organization Logistic organization. Wiley India) Logistics Management by Satish C Ailawadi. routing. Review questions . International Transportation . Rakesh Singh (Paperback. Need for Corporate Legal Framework. Panos Kouvelis (Paperback. packaging. Review questions . Further Readings Unit 2 Corporate Governance 23 | P a g e International Logistics by Pierre David (Ph.Keywords . EOQ Models. Review questions . requirements. International Insurance . Ricardo Ernst. Concept of Corporate Legal Framework (Corporate Legal Framework is set by CG). D. Fiscal policies . International Commercial Documents. Types of organizations. Methods of Entry in Foreign Markets. Economic policies .
K. Investors’ Problems in India. Further Readings 24 | P a g e . Views of N. Review questions. Definition of a Director. Stealing the Investors’ Funds. Obligations towards Society. 1992. Further Readings Unit 4 Securities and Shareholder’s Protection in India Trading of Securities. Remuneration of a Director. Obligations of Corporate Governance. Views of Naresh Chandra Committee. Eligibility of a Director. Role of Board of Directors. Summary. 1999. 2003. Further Readings Unit 6 Board of Directors Introduction. Transfers of Securities. Defining Investor Protection. Summary. Role of Directors in setting Corporate Legal Framework. Summary. Investor Protection and Ownership Control. Keywords. Poor Record of Shareholders’ Protection in India. Rights of Shareholders. Remuneration of a Director. Keywords . Protecting Investors’ Rights. Review questions . Keywords . Relationship between Investor Protection and Corporate Legal Framework . Investor Protection and the Financial Market. Further Readings Unit 5 Investor Protection and Corporate Legal Framework Introduction. Responsibilities of a director. Keywords. Duties of a Director. Obligations towards Employees. Liabilities of a Director. Views of Narayan Murthy Committee. Views of Various Committees on the Protection of Shareholder Rights. Corporate Management Structure. Mitra Committee on Investor Protection. Views of Confederation of Indian Industry (CII). Keywords . Rights of Investors. Review questions. Role of the Board. Review questions . Guidelines for the Protection of Shareholders’ Rights and Responsibilities. Obligations towards Customers. Review questions .Corporate Misgovernance in India. Review questions . Summary. Views of Working Group on Companies Act. The Evaluation of SEBI’s Performance. Keywords. Limitations of a Director. 1992. Types of Directors. Further Readings Unit 7 Duties of a director. Power of the Board. Summary. Views of Kumar Mangalam Birla Committee. Keywords . Obligations towards Investors. Further Readings Unit 8 Remuneration of a Director Introduction. Responsibilities of a Director. Issues in Investor Protection. Further Readings Unit 3 Shareholder’s Rights and Privileges Introduction. Liabilities of a director Introduction. Investor Protection in the Indian Scenario. Summary. Review questions. Summary. Scams affecting Investor Protection.
Corporate Governance and RBI. Review questions . Keywords . Review questions . Auditing in Indian Scenario. Restricting Competition. Keywords. Environmental Management in India. Further Readings Unit 15 Competition Acts Introduction. Summary. 2003. 2003. Objectives of Competition Bill. Further Readings Unit 12 Business Ethics Introduction. Ethics and the Indian Corporate Culture. Further Readings Unit 11Corporate Legal Framework in Banks Introduction. Unit 9 Concept of Audit Introduction. Review questions. Naresh Chandra Committee. Benefits of Competition. Basel‐II and Risk Management. Importance of Corporate Social Responsibility. Causes and Issues of Unethical Behavior. Responsibilities of an Auditor. Keywords . The 25 | P a g e . Quality Audit and Corporate Governance. Keywords. Duties of an Auditor. Concept of Business Ethics. Types of Auditors. Types of Competition. Essentials of a Sound Competition Policy. Concept of Competition . World Bank’s Initiatives towards Corporate Legal Framework. Importance of Business Ethics. Definition of Corporate Social Responsibility. Role of Basel Committee on Banking Supervision. Summary. Responsibilities of an Audit Firm. Environmental Concerns for Organizations. Review questions . Formation of Indian Competition Act. Competition and Ownership Control. Summary. Need of Corporate Legal Framework in Banks. Summary . Summary. Sound Corporate Governance Practices‐ Setting legal framework . Companies (Auditor’s Report) Order (CARO). 2002. Types of Audit. Summary. Corporate Legal Laws and Ethics. Review questions. Competition and Stakeholder’s Benefits. Review questions . Keywords. Scope of Corporate Social Responsibility. Keywords. Cost Audit/ Internal Audit and Corporate Governance. Further Readings Unit 10 Audit and Corporate Governance Audit and Corporate Governance. Objectives of Audit. Companies (Amendment) Bill. Further Readings Unit 14 Environmental Concerns Concept of Environmental Concerns in Corporate Governance. Further Readings Unit 13Corporate Social Responsibility Concept of Corporate Social Responsibility. Role of an Auditor. Corporate Social Responsibility in the Indian Scenario.
Summary. Mechanisms & Practice by Swami (Dr. Keywords. Review Questions Unit 5 Project Planning Introduction. Summary.) (Paperback. Summary. Further Readings Reference Books:‐ Corporate Governance by Sumeet Khurana (Paperback. and Delivering Phase. Concept of Project Planning. Summary.) Parthasarathy (Ph. Cultural Differences. Qualities of a Project Manager. Project Management. Review Questions Unit 4 Project Team Formation of a Project Team. Three Areas of Concern for Competition Act. Design Phase. Review questions .) P. Biztantra) MP21‐‐‐ Project Management Unit 1 Introduction to Project Management Introduction. Scope of a Project. Matrix Team Problem. Project Key Personnel 26 | P a g e . Project Process. (Col. Post Completion Phase. Testing. Problems of a Project Team. Analysis and Evaluation phase. Functional Areas of a Project Manager. 2002 and the MRTP Act. Responsibilities of a Project Manager . Project Management Life Cycle. Project Resources. Project Structure. Inspecting. 2002. Summary. D. Summary. Keywords. Further Readings Unit 16 MRTP And Competition Act Monopoly and Corporate Governance.S Bajaj & Dr. Keywords. Objective of Project Management. Keywords. Raj Agrawal (Ph. Dreamtech Press) Business Ethics: An Indian Perspective by Prof. Biztantra) Corporate Governance: Principles. Marketing Phase.D) (Paperback. Advantages of Project Management. Project Cost. Concept of a Project. Review Questions Unit 3 Project Manager and Project Team Introduction. Project Planning Tools. Review questions. Keywords. Keywords. Selection of a Project Manager. Project Cycle. Project Organization.Competition Act. Difference between the Competition Act. Intra‐Team Conflict. Steps in Project Planning. Characteristic of a Project. Review Question Unit 2 Principles of Project Management Principles of Project Management. 2002 .
Factors Affecting Market Information. CPM Model. Estimation of Time. Installment Credit. Designing of Monitoring System. Product Mix Analysis. Summary. Resource Loading . Commercial Papers. Financing. Factoring. Venture Capital Financing. Resource Leveling. Gantt chart. Information Collection and Analysis. Review Questions Unit 8 New Product Developments New Product Development. Estimation Tools.Unit 6 Project Management Team Project Management Team. Environmental Aspects of a Project . Bills of Exchange. Project Planning Estimation. Medium Term. Developing a Project Network. Concept of Project Scheduling. Essentials of Estimation. Estimation of Working Capital Requirements. Money Market. Product Line Analysis. Commercial Bank. Reporting and its Types. Process of Resource Scheduling . Keywords. Keywords. Quantitative Approach of Demand Forecasting. Keywords. Sources of Long Term Financing. Cooperative Bank. Cash Credit. Review Questions Unit 7 Market Analysis in Project Management Introduction. Lease Finance. Keywords. Planning‐Monitoring‐Controlling Cycle. Financial Feasibility of a Project. Review Questions Unit 10 Project Scheduling Introduction. Plant Capacity. Keywords. Long Term Financing. Task Duration. Review Questions Unit 9 Financing of a Project Introduction. Project Monitoring. Summary. Summary. Customer Advances. Qualitative Approach of Demand Forecasting. Hire Purchase. Process of Demand Forecasting . Retained Earnings. Collection of Market Information. Summary. Agencies Providing Financial Facilities. Selection of Plant Location. Certificate of Deposits. Public Deposits. Summary. Key Stakeholders. Keywords. Trade Credit. Summary. Estimation of Cost of a Project. Project Network Analysis. Estimation of Production and Sales. National Bank for Agriculture and Rural Development (NABARD) . Review Questions Unit 11 Resource Scheduling Introduction . Project Team Development. Keywords. Key Resources . Summary. Review Questions Unit 13 Controlling a Project 27 | P a g e . Demand Forecasting. Review Questions Unit 12 Monitoring a Project Introduction. Work Breakdown Structure . Purpose of Estimation. Bank Loan. Estimation of Cash Flow. Short Term Financing. Goldratt’s CCPM. Earned Value Analysis. Capital Market . PERT Model. Resource Allocation. Concept of Resource Scheduling. Concept of Market Analysis .
and Review Questions Reference Books:‐ • • • Project Management by Prof. Keywords. seventh edition by Jack R. Keywords. (Dr. Review Questions Unit 4 Decision Support System Decision Support System. Structure of MIS. Audit Report. Keywords. Summary. Review Questions Unit 16 Project Termination Introduction. Concept of Project Evaluation. Review Questions Unit 3 Activities at Various Levels of MIS Introduction. Mantel (Paperback. Project Termination Process. Project Audit Life Cycle. Keywords. Identifying Strategic Control Points. Review Questions Unit 14 Project Evaluation and Auditing Introduction. Types of Control . Keywords. Summary. Identifying Key Performance Areas. Management Control System. Summary. Factors Considered for Terminating a Project. Activities at Various Levels. Summary. Project Final Report. Physical Components. Dreamtech Press) Project Management: A Managerial Approach. Review Questions 28 | P a g e . Meredith. Characteristics of MIS. Meaning of Project Termination. Control System Designing. Advantages of Project Evaluation. Summary. Keywords. Purpose of Controlling . Management Summary. Audit Team. Wiley India) MP22‐‐‐ Management Information System Unit 1 Introduction of Management Information System Introduction. Information Processing. Summary. Tools of Control. Types of Control Systems. Nature and Scope of MIS. Keywords.) Sanjiv Marwah (Paperback. Management Information System (MIS). Differences between Project Evaluation and Project Audit. Summary. Review Questions Unit 15 Project Auditing Concept of Project Audit.Project Controlling. Auditing in Indian Scenario. Keywords. Purpose of Project Evaluation. Wiley India) Project Management Jump Start (second edition) by Kim Heldman (Paperback. Samuel J. Functions of MIS. Review Questions Unit 2 Structure of MIS Introduction.
Summary . Keywords. Understanding DSS. Enterprise Resource Planning (ERP) Systems. Review Questions Unit 10 Decision Support Systems Introduction. Strategic MIS. Keywords. Relational Data Model. Keywords. Review Questions Unit 7 Business Process Re‐Engineering (BPR) Introduction. Concept of System Analysis. Review Questions Unit 9 Types Of Data Models Hierarchical Data Model. ERP Implementation. Competitive Advantages with MIS. Keywords .Unit 5 Strategic Role of MIS Introduction. Benefits of ERP. Role of ERP in New Product Development. Types of Decision Support Systems. Summary. Summary. Review Questions Unit 12 Knowledge Management and Systems Introduction. Keywords. Tools and Technologies used in DSS. Keywords. Network Data Model. Developing MIS. Summary. Review Questions Unit11 System Analysis and Design Introduction. Review Questions Unit 13 Introduction to ERP Introduction. ERP Product Evaluation. Keywords. Summary. Data Warehousing. Summary. Review Questions Unit 14 Role of ERP in New Product Development Introduction. Review Questions Unit 8 Management of Data Resources Introduction. Summary. Summary . Enterprise Resource Planning. Enterprise Management System. ERP in Customer Centric Organizations. Summary. ERP Models and Modules. Keywords . System Analyst: Meaning and Roles. Summary. Designing Database. Knowledge Support System. Transactional Processing. Keywords. DSS and Outsourcing. Data Mining. Keywords. Review Questions Unit 6 Enterprise Resource Planning (ERP) Introduction. System Development Life Cycle (SDLC). Concept of Rapid Application Development. Review Questions 29 | P a g e . Business Process Re‐Engineering (BPR).
Key Terms. Key Terms. End of Chapter Exercises Unit 3 Forecasting Introduction. The Basic Operation Management Transformation Model An Input Output System. Review Questions Reference Books:‐ • • • Management Information Systems by Shubhalakshmi Joshi & Smita Vaze (Paperback. and Marketing Strategies. Key Terms. Summary. Difference between Goods and Services. Potter (Paperback.Review Questions Unit 16 CRM Introduction. Summary. Revising and Updating the Operations Strategy. Concept of Production and Operations Management. Developing an Operations Strategy. Operations. Definition. Steps in Forecasting. Problems Faced by Operations Manager. Developing an Effective ERP System. Keywords . Contrasting Production and Operation Management. Wiley India) MP23‐‐‐ Production and Operations Management Unit 1 Overview of Production and Operations Management Introduction. Criteria for Efficient Forecasting. Survey Method. Relationship among Organization. Summary. Government And Society by RAHUL DE (Paperback. Concept of Operations Strategy. Biztantra) Introduction To Information Systems: Supporting And Transforming Business by Rainer. Key‐Terms.Unit 15 Strategies of ERP Strategy of Organization and ERP. Summary. Turban. Summary. End of Chapter Exercises Unit 4 Techniques of Forecasting Techniques of Forecasting. Statistical Methods. Period of Forecasting. End of Chapter Exercises Unit 5 Concept of Product 30 | P a g e . End of Chapter Exercises Unit 2 Operations Strategy Introduction. Summary . Keywords. Types of Operations Strategies. Role of ERP in achieving Organizational Objectives. Limitations of Forecasting. Wiley India) MIS: Managing Information Systems In Business. Historical Evolution of Operations Management. Competitive Priorities. Forecasting in Different Departments. Concept of Forecasting.
Process of Capacity Planning. Summary. Control Charts for Attributes. Location Pattern 31 | P a g e . Weber’s Theory of Industrial Location. Elements of product Planning. ISO 9000 Standard. Design Changes. Factors Affecting the Product Design. Design for Volume Production. Concept of Product Planning. End of Chapter Exercises Unit 6 Product Selection Concept of Product Selection. End of Chapter Exercises Unit 12 Facility Location and Layout Introduction. End of Chapter Exercises Unit 11 Quality Management Strategic Issues Introduction. Key Terms. Location Concepts. Quality Management . Defining Control Charts.Structure. End of Chapter Exercises Unit 7 Concept of Product Design Characteristics of Good Product Design. Classification of Quality Control Techniques. Benefits of ISO 9000 series. Product Specification. Concept of Product and its Characteristics. Economic Considerations in Product Selection. Concept of Quality Control. Product Mix Analysis . Advantages of Product Development. Importance of Product Planning Unit 8 Product Development Concept of Product Development. Determination of Capacity. Summary. Commercialization of Select Product. Elements of Product Development. Key Terms. Key Terms. Definition of Capacity. Summary. Steps in ISO 9000 Registration. Product Differentiation and its Basis. Concept of Facility Location. Detailed Service and Delivery Design. Levels of Product. Equipment Requirements for a Single Production Stage. Concept of Service Design. Summary. Control Charts for Variables. Customer Benefits and Design Parameters for Delivery. End of the Chapter Exercises Unit 10 Capacity Requirement Planning Introduction. Design and Production Costs. Objectives of Designing. Learning Objectives. Principles of Product Development. Types of Design. Product Line Analysis. Summary. Key Terms. Measurement of Capacity. Factors Affecting Location of a Facility. Sargant Florance’s Theory of Industrial Location. Aspect of Designing a Product. Concept of ISO. Meaning of Process Capability. Quality Requirements. Service Capacity . Introduction. Importance of Quality Management. Process Variation Distribution. Definition of Quality. Key Terms. Scope of Product Planning and Product Development Unit 9 Process of New Product Development Process of New Product Development. Product Selection Methodology. Meaning of Quality System. Capacity Requirement Prediction. Product Classification. Choice of CBP Design.
KANBAN Production Information System. Advantages of a Good Layout. Quality Production through JIT and KANBAN. Difference between Production Planning and Production Control.of Indian Industries . Key Terms. Key Terms. Concept of Materials Planning. Cost of Holding Inventory. Methods for designing a layout. Material Requirements Planning. Prerequisite for Developing a Layout of Facilities. Factors Affecting Inventory. Summary. Objectives of Plant Layout. Major Historical Developments in Organizational Behavior. Summary. Functions of Inventory Control. Relay Room Experiments (1927‐1932) Mica Splitting Test Room 32 | P a g e .) (Paperback. Benefits of MRP. JIT Methods. Hawthorne Experiments for Studying Organizational Behavior. Concept of Inventory Control. Importance of Production Planning and Control. Characteristics of Bad Layout. Principles of Deigning a Facility Layout. Key Concepts of Organizational Behavior. Effectiveness of PPC and Its Management. End of Chapter Exercises Unit 13 Materials Planning and Requirement Introduction. Key Terms. Wiley India) Production and Operations Management by R. Key Terms. Benefits of Holding Inventory. End of Chapter Exercises Unit 15 Production Planning and Control Introduction. End of Chapter Exercises Unit 16 Just‐in‐Time Production Management Introduction. Martinich (Paperback. Panneerselvam (Paperback. Concept of Organizational Behavior. MRP Logic. Characteristics of an efficient layout. Guidelines for Materials Planning. Significance of Inventory Control. End of Chapter Exercises Reference Books:‐ • • • Production and Operations Management by Martin K. End of Chapter Exercises Unit 14 Inventory Management Introduction. Factors Affecting Materials Planning. Biztantra) Production And Operations Management: An Applied Modern Approach by Joseph S. The Just‐in‐Time (JIT) Revolution. Illumination Experiments (1924‐1927). Four Elements of Organizational Behavior. Disciplines Contributing to Organizational Behavior. Starr (Ph. Organization Structure of Production Planning and Control Department. Inventory Models. Concept of Production Planning. Concept of Inventory Management. Techniques of Materials Planning. D. Objectives of Inventory Management. PHI) MP24‐‐‐ Organization Behavior Unit 1 Evolution of Organizational Behavior Introduction. Fundamentals Of JIT. Functions of Production. Summary. Planning and Control. Concept of Facility Layout. Just In Time Production System. Key Terms. Summary. Summary.
Personality Theories. Organization and Individual. Perceptual Process. Features of Motivation. Theory X and Theory Y. Attitude. Summary . Motivational Techniques. Summary . The Process of Motivation Unit 6 Theories of Motivation Maslow’s Hierarchy of Needs. Determinants of Personality. Job Attitude Unit 4 Learning Behaviorism. The 7‐S Framework of an Organization . Constructivism/ Social Learning.Experiments. Distortions in Perception. Mass Interviewing Program (1928‐1930). Further Readings Unit5 Motivation Introduction. Learning Organization. Characteristics of an Organization. Relationship between Personality and Values of an Employee. Elements of Perception. Levels of Organizational Behavior Unit 2 Significance of Organizational Behavior Managerial Skills Influencing Organizational Behavior. Components of Attitude. Concept of Motivation.Further Readings Unit7 Leadership Introduction.Herzberg’s Two Factor Theory / Motivation‐Hygiene Theory. Pre‐Requisites of an Effective Motivation . Behavior and Performance. McClelland’s Theory of Needs. Cognitive Evaluation Theory . Significance of Perception. Review questions . Bank Wiring Room Study (1931–1932). Personality. Personality. Developing Perceptual Skills. Perception. Congnitivism. Review questions. ERG Theory. Vroom’s Expectancy Theory. Equity Theory . Keywords . Factors Affecting Motivation. Behavior Modification Theory . Factors Influencing an Individual’s Perception. Concept of Organization. Cognitive Dissonance Theory. Leaders versus Managers 33 | P a g e . Types of Leaders. Functions of a Leader. Summary Keywords. Challenges Faced by Organizational Behavior. Organization as a System. Values. Significance of Motivation . Characteristics of a Leader. Definition of Leadership. Attribution Theory of Perception. Keywords . Goal Setting Theory. Review questions . Further Readings Unit 3 Foundations of Individual Behavior Introduction.
Sources of Conflict. Types of Organizational Culture. Summary . Relationships between Performance and Conflict.Further Readings Unit 13 Organizational Culture and its Management Introduction. Conflict Management Unit 12 Negotiation‐ An Approach to Conflict Resolution Negotiation Process. Three Views on Conflict. Team Effectiveness.Other Approaches for Conflict Resolution. Group. Factors Affecting an Employee’s Morale.Review questions .Negotiation Process. Contingency Theories. Group Dynamics. Management by Objectives (MBO). Outcomes of Conflict. Keywords . Team Culture . Behavioral Theories. Group Properties. Summary . Characteristics of Conflict. Analyzing Organizational Culture.Conflict Process. Keywords. Need of a Group. Features of MBO. Group Decision‐Making and Its Techniques Unit 10 Concept of a Team Types of Teams. Process of MBO. Keywords . Determinants of Work 34 | P a g e . Types of Groups. Further Readings Unit11 Conflict and Negotiation Introduction. Review questions. Difference between a Group and a Team. Relationship between Morale and Productivity. Organizational Culture. Managing Cultural Diversity Unit 14 Organizational Politics Reasons for Political Behavior. Managing Political Behavior Unit 15 Morale Fundamentals of Building Good Morale. Conflict. Indicators of Low Morale. Trait Theory. Levels of Conflict . Summary.Unit 8 Leadership Theories Charismatic Leadership Theory. Classification of Conflict. Stages of Team Development. Functions of Organizational Culture. Working Conditions. Team Diversity. Political Strategies. Cognitive Levels of Organizational Culture. Review questions . Further Readings Unit9 Group and Team in an Organization Introduction. Leadership Styles.
Keywords . Writing Objectives 35 | P a g e . Training ‐ Role and Relevance. Benefits of Organization Development. Supreet Ahluwalia (Paperback. Factors Affecting Organization Development. Ananda Das Gupta (Ph. Budgeting for Training. Concept of Organization Development. Keywords. Review questions. Types of Training Objectives.) (Paperback. Summary . Structure and Culture by DR. Dreamtech Press) • Organizational Behaviour: Design. Summary. Summary. Definition of Training. Constraints in the Design. Organization support for Training Need Assessment. Training and Human Resource Development. Significance of Training Needs Analysis Unit 4 The Triggers for Training Methods and Techniques of Training needs assessment. Dreamtech Press) MP25‐‐‐ Training and Development Unit 1 Training Introduction. Future Trends in Training. Requirements Analysis. Problems of Training. Keywords.Conditions. Further Readings Reference Book:‐ • Organizational Behavior by Supreet Ahluwalia (Paperback. Organization Development Interventions. Keywords. Review Questions Unit 3 Analysis of Training Needs Introduction. D. Impact of Working Conditions on Employees’ Performance. Developing Training Objectives. Objectives of Organization Development. Scope of Training Unit 2 Objectives of Training Benefits of Training. Managing Effective Organization Development. Training and Development. Organization Development in Indian Scenario. Dreamtech Press) • Organizational Behavior by Kamran Sultan. Review questions . Considerations while Designing a Training Programme. Phases of Organization Development. Review Questions Unit 5 Training Design Introduction. Summary. Organization Development Facilitators. Identifying Objectives. Factors Affecting Training Design. Beneficiaries of Training. Further Readings Unit 16 Organization Development Introduction.
Review Questions Unit 13 Implementation of Training Introduction. Nature of Learning. Implementation of Training Unit 14 Classroom Management Training Policy. and Review Questions Unit 7 Learning Introduction. Considerations while Designing the Training Programme Unit 10 Training Implementation Training Policy. Stages in Design a Structure. Keywords. Kolb’s Learning Cycle. Review Questions Unit 9 Training Process Introduction. The ‘Systems’ Approach. Training. Review Questions Unit 15 Trainers Skills and Styles 36 | P a g e . The ‘Analytical’ Approach. Factors Influencing Transfer of. Key words. Logistical arrangements. Focus on Training. Designing the Training Programme. The ‘Educational’ Approach. The ‘Sitting by Nellie’ or ‘Learning by Exposure’ Approach. Keywords. Other factors to facilitate Transfer of training. Training Plan. Principles of Learning. Identification of Alternative methods of instruction. Focus on Training Design. Facilitation of Transfer. Summary. Design Theory. Elements of Programme Design. Review Questions Unit 11 Training Methods. Identification of Evaluation Objectives. The ‘Competences’ Approach. Conditions of Practice. Physical arrangements. Internal and External Training Resources. Training Approaches. The ‘Problem‐centred’ Approach. Summary. Techniques and Aids Introduction.Unit 6 Facilitation of Learning Focus on the Trainee. Summary. Summary. Theories of Motivation. Factors Affecting Design and Development of a Training Programme. Incorporating Learning Principles. Keywords. Hierarchy of Learning. Learning Process and its elements Unit 8 Technology of Training Building Effective Instructions. The ‘Action Learning’ Approach. Keywords. The ‘Training Process’ or ‘Procedural’ Approach Unit 12 Training Method Classification of Training Methods & Methodologies. Definition of Learning. Summary. Outcomes of Design.
Types of Communication. Forms of Advertising Unit 7 Advertising Models 37 | P a g e . Advertising. Summary. Verbal Communication. Dreamtech Press) Human Resource Management (Third Edition) by Lawrence S. Key Words. Managing Integrated Marketing Communication. Brand Equity. Sales Promotion. Factors Affecting Marketing Communication Mix. Competence of Trainer. Personal Selling Process. Communication Process Model. Events and Experiences Unit 5 Public Relations Direct Marketing.Introduction. Body Language and Gestures. Create the Aggregate Marketing Communications Budget Unit 3 Marketing Communication Mix Characteristics of marketing Communication Mix. Review Questions Unit 4 Promotion Mix Introduction. Design the Communications. Biztantra) MP26‐‐‐ Advertising and Sales Promotion Unit 1 Marketing Communication Introduction. Review Questions Unit 6 Introduction to Advertising Introduction. K. Word‐of‐Mouth. Biztantra) Human Resource Management by P. Measuring Communication Outcomes. Non‐verbal Communication. Marketing Communication. Select the Communication Channel. Personal Selling. Developing Effective Communication process. Determine the Communication Objectives. Classification of Advertising. Written Communication. and Sales. Communication Skill Unit 16 Listening Skills Motivating Participants. Kleiman (Paperback. Summary. Concepts of Advertising. Gupta (Paperback. Key Words. Janakiram (Paperback. Visual Communication Unit 2 Role of Marketing Communication Changing Marketing Environment. Questioning Skills. Identify the Target Audience. Review Questions Reference Books:‐ • • • Training & Development (Indian Text Edition) by B. Summary. Concept of Communication. Key Words.
Concepts of Advertising Planning. Concepts of Internet Advertising Unit 12 Media Strategy Delivering Objectives. Criticism against Advertising. Summary. Advertising Approaches.AIDA Model. Review Questions Unit 15 Executing Advertising in Business Activities 38 | P a g e . Aspects of Advertising. Advertising effectiveness. Copywriting. Advertising Agencies. Thoughts of Advertising Experts . Types of Media Planning . Stages and Challenges. Communication Model in Advertising. Concepts of Media Planning . Key Words. Considerations for Advertising Campaign Planning Unit 9 Budgeting Advertising Creativity. Concepts Media Advertising. Communication Process. Monitoring. Characteristic of Media Advertising. Advertising Budget Unit 10 Advertising Research Measuring Advertising Effectiveness.Ethics in Advertising. Ends‐of‐Chapter Exercises Unit 11 Media for Advertising Introduction. Summary. Secondary Demand. Review Questions Unit 14 Advertising Industry and Demand Creation Introduction. Allocation of media budget . Key Words. Advantages and Limitations of Media Advertising. Demand Creation Role of Advertising. Review Questions Unit 8 Planning Introduction. Advertising Layout. Key Words. Key Terms. Advertising Rating. Summary. Hierarchy of Effects Model. Laivdge‐ Stenier Model. Comparative study with different promotion mix. Media Vehicle selection. Media Planning Process. Summary. Legal and Ethical Issues for Indian Ad‐Agencies. Primary Demand. Target audience strategies. Types of Media for Advertising. Evaluation of Media Planning Unit 13 Media Buying Media Tactics. Components of Advertising Industry.
Summary. Concept of Quality Management. Wiley India) MP27‐‐‐ Quality Management Unit 1 Introduction to Quality Management Introduction. Commonly Used Control Charts for Variables. Advertising and Customer Behavior. Starting the Control Charts. K. Review Questions Reference Book:‐ • • • Marketing Management by Prof. and The Three C’s of TQM. Concept of Quality Circle Unit 3 Leadership Strategic Quality Planning. The TQM System. THOMAS E. Edwards Deming. Elements of JIT. Wiley India) Sales Management: Concepts And Cases. Bhawna Mehra (Paperback. Key Words. Network Marketing Advertising. Contribution of Masaki Imai.) P. Process Capability. Relationship between Advertising and Customer Behavior. Dimensions of Product and Service Quality. (Dr. Definition of Control Chart. The Quality Hierarchy. Key Words. Lies & Advertising: The Art Of Account Planning by JON STEEL (Paperback. Contribution of Philip B Crosby. Review Questions Unit 4 Statistical Process Control and Process Capability Introduction. tenth edition by WILLIAM L. Total Quality Management. Contributions of W. Chopra. A Shift to Quality. Control Charts for Variables. Basic Tenets of TQM. Dreamtech press) Truth. Objectives of the Control Charts Unit 5 Control Charts for Variables: Frequency of Sampling Control Limits. Advertising and Event Management. Customer Focus in Quality Management. Methods of Calculating Process Capability Unit 6 Comparison of X and R chart with P chart 39 | P a g e . Fundamental factors affecting Quality‐(9 M’s). Process Capability Analysis. Advertising and Channel Design Decisions. Corporate Advertising. Characteristics of Customer Behavior .Introduction. CRON. Industrial Advertising. Benefits of TQM Unit 2 Quality Movement in India Contributions of Quality Gurus. Summary. Factors Influencing Customer Behavior. Contribution of Joseph M Juran. Some Control Chart Patterns. Motivation analysis and Value Proposition Unit 16 Advertising and Direct Marketing Advertising and Sales Promotions. Chance of Making an Error. DECARLO (Paperback.
Key Words. Summary. ISO 9004:2000. Benefits of QFD Unit 13 The House of Quality (HOQ) QFD Methodology. The Essence of Reengineering Unit 11 The Three R’s of Reengineering Quality and Reengineering. Methods for CBM (Condition‐Based Maintenance) for Monitoring Quality in the Process. ISO 9000 Standards. Review Questions Unit 15 Quality Standard Introduction to ISO. Choice of Equipment for CBM Unit 8 Maintenance Control System for Planned Maintenance. TQM and Predictive Maintenance (TPM). Requirement of Reengineering Unit 10 Principles of Reengineering BPR project at Ford Motor Company. Key Words. Summary. Benchmarking. Employee Involvement. Key Words. Business Process Reengineering. TQM and Total Safety Systems (TSS). Objectives of QFD. Key Words. Definition of Benchmarking. Control Charts for Defects. Introduction of Quality Function Deployment (QFD). Review Questions Unit 9 Definition of Business Process Reengineering Introduction. Role of Information Technology in Quality Management. Review Questions Unit 7 TQM Maintenance Introduction. Summary. Benefits of ISO 9000 series. Summary. Design of Experiments Unit 14 Tool Kit for TQM Tools for Process Management (Problem Solving). Seven Old Statistical tools. Summary. Key Words. Quality Council. Quality Audit Unit 16 Implementation TQM Culture. Types of Benchmarking. Definition of Reengineering. Process of QFD. Taguchiís Off‐Line Approach to Quality. Taguchiís Approach. Maintenance and Reliability. Review Questions Reference Books:‐ 40 | P a g e . Review Questions Unit 12 Quality Management Tools Introduction. Quality and Reliability. Quality Function Deployment (QFD).
Summary. Wiley India) MP28‐‐‐ Management of Financial Institutions Unit 1 Introduction to Financial Markets Introduction. Land Development Banks. Financial Institutions. Investment Credit Refinance Unit 9 Agricultural Finance Consultancy Ltd. Power Finance Corporation (PFC).) & Mr. Summary. (AFC) Introduction. Biztantra) Managing Quality. Industrial Finance Corporation of India. Key Words. Principal Activities. State Industries Development Corporations. Biztantra) Management Guide to Quality and Productivity (Second Edition) by Mr. Production Credits. Dale. Review Questions Unit 2 Financial Institutions in Industrial Sector Introduction. Industrial Development Bank of India. Small Industries Development Bank of India Unit 4 Export Import Bank of India Unit 5 Small and Medium Enterprises Finance Unit 6 Agri Finance Unit 7 Film Finance Unit 8 Financial Institutions in Agriculture Sector Introduction. Small Scale Industries Development Corporations (SSIDCS).• • • Total Quality Management by S. Types of Refinance Facilities. Ton Van Der Wiele. Rajaram (Ph.) & M. Shipping Credit and Investment Company of India. Interest Rates. Review Questions Unit 10 Other Financial Institutions II Introduction. National Bank for Agriculture and Rural Development. John Bicheno (Paperback. Financial Services Offered by Corporation Unit 11Other Financial Institutions III 41 | P a g e . Sivakumar (Paperback. Key Words. D. Jos Van Iwaarden (Paperback. Gopalan (Ph. D. R. Classification of Financial System. Development of Financial Systems. Industrial Reconstruction Bank of India (IRBI) Unit 3 Other Financial Institutions I State Finance Corporations (SFCs). fifth edition by Barrie G. Area of Specialization of AFC.
Postal Life Insurance. Non‐Banking Financial Intermediaries. Review Questions Unit 16 International Monetary Fund (IMF) Concept of IMF. Key Words. D. Types of Risk. the International Bank for Reconstruction and Development. Special Drawing Rights.) (Paperback. Provident/Pension Funds. Unit Trust of India and other Mutual Funds. Biztantra) Financial Management by Anil Kr. Summary. Summary. Women Enterprise Development Schemes (WEDS). Meena Goel (Ph. National Cooperative Development Corporation(NCDC)National Housing Bank (NHB). Review Questions Reference Books:‐ • • • Financial Wisdom: Finance for Non Finance Executives by A. Key Words. North East Equity Fund (NEEF). Working Capital Term Loan. Micro Finance Institutions in India. Review Questions Unit 15 Financial Intermediaries II Post Offices. Refinance Assistance from NHB. Summary. Key Words. Housing Development Finance Corporation (HDFC). Summary. Review Questions Unit 2 Industry Analysis 42 | P a g e . Summary. Dhagat (Paperback. Keywords. Jute Enterprises Development Schemes (JEDS). Key Words. IMF Facilities. Summary.Introduction. LIC and GIC.) (Paperback. Dreamtech Press) Strategic Financial Management by Dr. Biztantra) MP29‐‐‐ Security Analysis and Portfolio Management Unit 1 Risk Management Introduction. North Eastern Development Finance Corporation Ltd. Summary. Scheme for North East Handloom and Handicrafts (SNEHH). Micro Finance Scheme. Dash (Ph.P. Review Questions Unit 12 Area Specific Financial Institutions Introduction. MFIs and Legal Reforms. Hire Purchase Finance Companies. Equipment Finance. D. Concept of Risk. Keywords. Review Questions Unit 13 Micro Finance Introduction. Equipment Leasing Finance Companies. Key Words. NIDHIS. Chit Funds. Housing and Urban Development Corporation (HUDCO). Project Finance Scheme. Risk in a Traditional Sense. Mutual Funds. Review Questions Unit 14 Financial Intermediaries I Introduction.
Assumptions. Concept of CAPM. Labour and other Industrial Problems. Key Words. Summary. Bar Charting. Limitations of CAPM. Risk‐return Relationship. Government Policy with Regard to Industry. Market Portfolio. Capital Market Line (CML). Risk and Required Return. Two Assets. Alpha and Beta Coefficient. Key Words. Price/Book Value Multiple. Demand and Market. Capacity Installed and Utilized. Summary. Utility Function and Risk Taking. Markowitz Mean‐ Variance Model. Methods of Valuation. Models of Valuation. Key Words. Summary. Review Questions Unit 8 Valuation of Shares & Business II Valuation Based on Company's Fundamentals. Debt Equity Ratio. Dow Theory's Defects. Key Words. Efficient Frontier. Review Questions Unit 4 Capital Asset Pricing Model and Modern Portfolio Theory Introduction. Technical Analysis and Fundamental Analysis‐Distinction. Types of Companies and Stocks. Summary. Matrix Approach in Investment Decisions. Separation Theorem. Single Asset. Review Questions Unit 5 Fundamental Analysis Introduction. Dow Theory. Investment Strategies. The Arbitrage Pricing Model. Revenue of Sales Multiple. Return and Risk on Assets and their Portfolios. Economic Analysis. Assumptions of Model. Review Questions Unit 6 Technical Analysis Introduction. Operating Free Cash Flow Multiple. Summary. Capital Structure and Business Value. Difficulties in Valuation. Book Value. Asset Based Valuation. Line Charting. Indifference Curves and Attitudes to Risk. Valuation Relative to Industry Averages. Product Line. Assumptions of CAPM. Concept of Certainty Equivalent.Introduction. Summary. Operating Multiple. Portfolio Diversification and Risk. Trend. Summary. Beta Factor of a Market Portfolio. Return on Investment. Price/Earnings Ratio. Review Questions Unit 9 Efficient Market Hypothesis 43 | P a g e . Fundamental Analysis. Value of Share and Company. Benefits of Diversification. Review Questions Unit 7 Valuation of Shares & Business I Introduction. Review Questions Unit 3 Investment Risk and Return Introduction. Industry Analysis. Dow Jone's Industrial Average (DJIA). Chartism. Industry Characteristics. Operating Profit Multiple. Management of Risk. Multiple. Key Words. Benefits of CAPM. Three assets. Key Words. Keywords. Earnings Per Share. Raw Material and Inputs.
Summary. Key Words. Types of Debt Instruments. Hedgers. Types of Risk in Debt. Commodity Exchange. Types of Tests. Equity (Derivative Markets). Advantages And Disadvantages of VAR. Applying a VAR Method to a Single Stock. Growth of Mutual Funds. Put Option. Revision and Evaluation. Arbitragers. Bond Pricing. Key Words. Random Walk Theory. Collateral. Concept of VAR. Risk‐Management Through Derivatives. Review Questions Unit 13 Commodity Market Introduction. Indian Commodity Exchanges. Types of Mutual Funds. MPT and Dominance Concept. Price‐yield Relationship. Global Exchanges. Review Questions 44 | P a g e . Key Words. Diversification Process. Review Questions Unit 15 Portfolio Management Introduction. Roles of Commodity Exchange. Summary. Tax aspects of Mutual Funds. Professional Investment Management. Futures Contract. Methods of Calculating. Relationship between Bond Price and Time. Assumption of Random Walk Theory. Reward. Review Questions Unit 12 Mutual Funds Introduction. Portfolio Construction. CAPM and SML. Objectives of Investors. Impact of Debt Market on Economy. Summary. Investment in Mutual Funds. Key Words. Evolution of Commodity Exchange. Converting One Time Period to Another. Protective Covenants. Review Questions Unit 14 Value at Risk Introduction.Introduction. Review Questions Unit 11 Derivatives Introduction. Advantages and Disadvantages of Options. Summary. Commodity vs. Summary. Risk vs. Features of Options. Debt/Bond Valuation. Options. Mutual Fund Performance. Applications of Portfolio Management. Sinking Fund. The Regulator And Regulations. Types of Futures Contract. Features of Debt Instruments. Review Questions Unit 10 Bond Markets and Valuation Introduction. Choosing a Fund. Forward Contract. Call Option. Critique of EMH. Markets in India. Investment Strategy. Yield. Concept of Derivatives. Assumptions. Objective & Scope. Random Walk and Efficient Market Theory. Key Words. Key Words. Market Participants. Summary. Summary. Forms of EMH. Modern Portfolio Theory (MPT). Portfolio Management. Key Words. List of Commodities. Important Features of Futures Contract. Types of Risks. Speculators. Factors Affecting the Pricing of Options 183. Efficient Market Hypothesis. Commodities Futures Market. Mutual Fund Industry: An Introduction. Swaps. Bond Markets in India. Realized Yield to Maturity. Risk and Beta.
Issues of Concern. Supply Chain Management. Review Questions Unit 6 E‐Commerce Business Models II Business to Customer (B2C) Business Model. 8th edition by edwin j. Key Words. Servicing. wiley india) • Investments: analysis and management.) (Paperback.Unit 16 Portfolio Performance Measurement Introduction. Telnet. martin j. Retailing. Summary. Publishing. Review Questions Unit 5 E‐Commerce Business Models I Introduction. Market Strategy. Summary. Key words. Summary. Review Questions Unit 4 File Transfer Protocol (FTP) Introduction. FTP. 9th ed by charles p. Competitive Environment. Review Questions Reference Books:‐ Security Analysis and Portfolio Management by Suyash N Bhatt (Ph. Internet Protocols. Review Questions Unit 7 Impact of Internet on Business Strategy • • 45 | P a g e . Summary. Gruber. william n. Definition and Scope of E‐Commerce. Brown. Electronic Data Interchange (EDI). Elton. Key Words. Summary. Key words. Sharpe's Model. Value Proposition. Revenue Model. Summary. Business to Business (B2B) Business Model. Basis for Cut off Rate. Hypertext Transfer Protocol (HTTP). Internet Applications in E‐Commerce. Key words. Jones (Paperback. Business Models of E‐Commerce. Internet Search. World Wide Web (WWW). Changes Brought by E‐Commerce. Summary. Goetzmann (paperback. Optimal Portfolio of Sharpe. Jensen's Model . Treynor's Measure. WHOIS. Wiley India) MP30‐‐‐ E‐Commerce Unit 1 Introduction to E‐Commerce Introduction. Biztantra) Modern portfolio theory and investment analysis. Market Opportunity. Jenson's Measure. stephen j. Review Questions Unit 3 Technology Structure for E‐Commerce Introduction. E‐Commerce Scenarios. Organizational Development. Review Questions Unit 2 Different Types of E‐Commerce Introduction. D. Key words. Key words.
Key words. Summary. Industry Value Chains. Core Marketing Concepts. Key words. Key words. Organization Value Webs. Business Strategy. and Process. Basic Ethical Concepts Related with E‐Commerce. Rights of Privacy and Information. Intellectual Property Rights. Segmenting. Review Questions Unit 12Pricing Strategies Introduction. Review Questions Unit 16 Other Issues in E‐ Commerce Reference Books:‐ • E‐Business and Commerce Strategic Thinking and Practice by Brahm Canzer (Paperback. Review Questions Unit 14 Political Issues in E‐Commerce Unit 15 Social Issues in E‐Commerce Introduction. Key words. Review Questions Unit 10 Marketing Concepts in E‐Commerce II Product and Brand. Structure. Summary. Security Threats.Introduction. Review Questions Unit 7 Business Policies and Public Laws Unit 8 E‐commerce Payment System Introduction. Market Entry Strategies. Summary. Key words. Review Questions Unit 6 Online Security and Payment System Introduction. Key words. Summary. Key words. Industry Structure. Summary. Key words. Organization Value Chains. Summary. Managing Channel Conflict. Targeting. Technology Solution. Electronic Billing and Payment. B2B and B2C E‐Commerce Marketing. Biztantra) 46 | P a g e . and Positioning. Summary. Review Questions Unit 13 Ethical Issues in E‐Commerce Introduction. Summary. Summary. Governance. Internet Audience and Consumer Behavior. Review Questions Unit 9 Marketing Concepts in E‐Commerce I Introduction. Customer Relationship Management. Public safety and Welfare. Key words. E‐Commerce Security Environment. Review Questions Unit 11 Internet Marketing Technologies Introduction.
Review Questions Unit 6 Hierarchical Data Model Introduction. Raymond Lee. Summary. Types of Decision Support Systems. Enterprise Resource Planning (ERP). Key words. Competitive Advantages with MIS. Business Process Re‐Engineering (BPR).• • E‐Commerce. Summary. Review Questions Unit 7 Decision Support Systems‐ I Introduction. Key words. Summary. Key words. Fundamentals And Applications by Henry Chan. Review Questions Unit 5 Management of Data Resources Introduction. Key words. Designing Database. Review Questions Unit 4 Strategic Role of MIS Introduction. Data Mining. Summary. Data Warehousing. Summary. PHI) MP31‐‐‐ Enterprise Resource Planning Unit 1 Introduction of Management Information System‐ I Introduction. Wiley India) Essentials Of E‐Commerce Technology by Rajaraman (Paperback. Review Questions Unit 8 Decision Support Systems‐ II Tools and Technologies used in DSS. Nature and Scope of MIS. Hierarchical Data Model. Physical Components. Relational Data Model. Decision Support System. Understanding DSS. DSS and Outsourcing. Summary. Information Processing. Network Data Model. Key words. Key words. Review Questions Unit 3 Structure of MIS Introduction. Summary. Key words. Elizabeth Chang (Paperback. Management Information System (MIS). Management Activities at Various Levels. Tharam Dillon. Review Questions Unit 2 Introduction of Management Information System‐ II Characteristics of MIS. Strategic MIS. Key words. Functions of MIS. Review Questions Unit 9 System Analysis and Design I 47 | P a g e . Summary.
Review Questions. System Analyst: Meaning and Roles. Alexis Leon (Paperback. ERP Implementation. Summary. Summary Unit 15 ERP and CRM‐ II Strategy of Organization and ERP. Enterprise Management System. Concept of System Analysis. ERP Product Evaluation. Key words. Transactional Processing. Role of ERP in achieving Organizational Objectives. Tata Mac Graw‐Hill) Enterprise Resource Planning.Introduction. Key words. Enterprise Resource Planning (ERP) Systems. Knowledge Support System. Review Questions Unit 14 ERP and CRM‐ I Introduction. Concept of Rapid Application Development. Summary. Review Questions Unit 16 Developing an Effective ERP System Reference Books:‐ Management Information Systems by Shubhalakshmi Joshi. Summary. ERP in Customer Centric Organizations. Mary Sumner (Paperback. Summary. Key words. Review Questions Unit 12 Knowledge Management and Systems Introduction. Key words. ERP Models and Modules. Benefits of ERP. Summary. Key words. Review Questions Unit 10 System Analysis and Design I System Development Life Cycle (SDLC) Unit 11 Developing MIS Introduction. Key words. Review Questions Unit 13 Introduction to ERP Introduction. Smita Vaze (Paperback. Summary. Role of ERP in New Product Development. Biztantra) Enterprise Resource Planning. Pearson Education) MP32‐‐‐Presentation/seminar MP33‐‐‐Project Course Work • • • *************** 48 | P a g e .
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