Fashion Careers

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• Fashion Design Production Fashion Designer • Fashion Accessory Designer Marketing/Merchandising Fashion Merchandiser Fashion Buyer Fashion Sales Rep Fashion Coordinator Showroom Sales Rep Retail Merchandiser Product Manager Clothing Patternmaker Visual Merchandiser Retail Store Manager Pattern Grader Boutique Owner

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• Fashion Media & Promotions Fashion Writer Fashion Stylist Fashion PR Specialist Fashion Editor Fashion Illustrator Graphic Designer Fashion Photographer

• Other Fashion Careers Costume Designer Personal Stylist Model

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Fashion Design Production
• Fashion and accessory designers use their knowledge of design principles, techniques, and tools to create sketches and models of original garments, shoes, handbags and other fashion accessories. • They often specialize in a particular facet of clothing design, such as men's, women's, children's wear, or lingerie. • While some fashion designers control the entire design and marketing process, others use the services of patternmakers to create original textiles and trimmings, production managers to oversee the actual creation of the fashion line, and fashion merchandisers to introduce and establish the designs in the fashion marketplace.
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or individual jobs. In larger fashion houses. maternity clothes. produce. 6. Fashion design is a demanding and unpredictable job with long hours. maternity. specialty and retail stores. shows. evening dresses.FASHION DESIGNER Alternate Titles: Clothes Designer. More experienced designers may be required to travel to promote their fashion lines. an example being tailors who produce custom designs for weddings and other special events. 4. individual designers may work in very specialized areas. Fashion designers conceptualize and create new clothing. kids. 2. and individual clients. men. 5. haute couturiers. Potential employers include retailers. 3. and promote a finished. ready-to-wear product for apparel manufacturers. and fashion studios. especially when deadlines approach for launches. sportswear etc. textile and apparel manufacturers. Fashion designers usually specialize in a specific line of clothing such as women. such as tshirts. 7. Apparel Designer Job Description: 1. marketing. 5 . bridal. baby outfits. They analyze fashion trends and work closely with production. and sales departments to design. or denims.

shape. Expect long hours in the beginning and be prepared for seasonal slowdowns.computer assisted design) knowledge of fashion trends and forecasts knowledge of manufacturing and production process ability to deal with ambiguity and rejection and to handle stress due to deadlines good business and marketing skills. drawing and sketching skills computer skills (especially with the use of CAD .Outlook: • • Demand for fashion designers will remain strong as consumers constantly seek new styles and fashion. Personal Characteristics and Skillsability to discriminate between colors and judge fabric quality & a good eye for style. which creates more overall demand for clothing and accessories. and color above-average ability for sewing skills. Career Path: Design Assistant > Assistant Designer > Associate Designer > Fashion Director • • • • • • • 6 . and the population is growing.

7 . Accessory designers conceptualize and create designs for jewelry. Job Description: 1. be it men. kids. ties. 3. Accessory designers usually specialize in a specific line of accessories. to go with clothing. handbags. as well as the customers for whom they design these accessories. but also within apparel and fabric markets. 2. brides. hats. gloves. Accessory designers must always stay in touch not only with trends in their own specialties. in order to react to create pieces that complement the new hot styles in the market. belts. moms. shoes. and so on. etc. Handbag Designer. Shoe Designer.ACCESSORY DESIGNER Also called: Jewelry Designer. women. etc.

Outlook: • • Accessory design is a highly competitive field that requires a lot of selfmotivation. etc) • persistence and determination. Few staff positions are available. handle stress due to deadlines Career Path: Design Assistant/ Freelance Accessory Designer > Associate Staff Accessory Designer > Accessory Designs Director 8 . ability to work independently. Personal Characteristics/Skills – • above average ability for creative expression • technical skill in working with materials required for the chosen specialty (such as metal and semi-precious stones for jewelry designers. so most accessory designers work independently. drawing and sketching skills • knowledge of and ability to react to current fashion trends • knowledge of manufacturing and production process • ability to keep production within a tight budget.

3. production costs. A fashion merchandiser needs to be one of the first in the industry to spot the trend. Merchandisers are some of the most powerful employees within an apparel company. and previous sales numbers to determine the product direction that the manufacturers will take each season. They may also be responsible for tracking profits and losses. Apparel Merchandiser Job Description: 1. and have large personnel management responsibilities. 2. Fashion merchandising professionals on the retail side are responsible for determining store inventory and to price clothes (MPR) 4. 5. 9 . Fashion merchandisers on the apparel production side track and analyze market trends.FASHION MERCHANDISER Alternate Titles: Merchandiser.

Personal Characteristics and Skills – • extensive knowledge of the apparel industry and trends • highly analytical with strong math skills • ability to predict and create fashion trends • ability to combine information from market sales and production data with fashion forecasts and translate into smart product-line decisions. • ability to work with other executives. Career Path: Fashion Buyer > Merchandising Assistant > Merchandiser > Merchandising Director 10 . calm under pressure. detail oriented. As a result. there are a number of merchandiser positions open • Those who have the business acumen and good fashion judgment to achieve and maintain profitability in their sector could advance high up the executive ladder.Outlook: • Every apparel maker needs at least one fashion merchandiser. well-organized. decisive.

4. They listen to their customers concerns about the product. sometimes internationally.FASHION SALES REPRESENTATIVE Also called: Manufacturer's Representative. and even help the customer sell more of the product by arranging special events like trunk shows and in-store fashion shows featuring their products. 11 . Apparel Sales Representative Job Description: 1. assist in solving problems the customer may have with the product. This is a position that requires a good deal of travel. 5. They show samples. 3. Fashion Sales Representatives sell a manufacturer's garments and accessories to Fashion Buyers from wholesale and retail stores. illustrations. 2. Sales representatives usually solicit orders from new and prospective customers within a designated geographical area. and catalogs of their manufacturer's product line. and must be able to answer any questions regarding the products.

• Often the key to getting a job is the willingness and flexibility to travel to remote locations.both written and oral • establish good relationships with customers • self-motivated with good follow-through skills • ability to deal with rejection and remain upbeat • knowledge of fashion industry trends and manufacturer's competitors. with additional positions available overseas. • Higher than average growth within the US is projected in this sector. Personal Characteristics/Skills – • highly competitive • belief in the product and ability to maintain enthusiasm for it • excellent communication skills .Outlook: • Good to Excellent. Career Path: Showroom Sales Representative/Assistant > Sales Representative > Sales Manager > Regional Sales Manager > National Sales Manager > VP Sales 12 .

advancement is a good possibility. good organizational and computer skills. 2. Career Path: Showroom Sales Assistant > Showroom Sales Representative > Showroom Sales Manager 13 . • Although a showroom sales rep is a fairly competitive position. outgoing. Outlook: • Good to Excellent. Showroom sales reps should expect to work additional long hours during the four to six market weeks or fashion weeks each year. knowledge of manufacturing and retail sectors of the fashion industry. They work at manufacturers and/or designers offices. Showroom Representative Job Description: 1. Once they convince the Fashion Buyer to purchase the manufacturer's products. 3. where they meet with visiting Fashion Buyers and show the latest product line. college graduates with good communication skills and the right personality have a good chance of being hired. They must then make sure that the right quantity of the right product reaches their customers' stores at the right time and in saleable condition. 4. good listener.SHOWROOM SALES REPRESENTATIVES Also called: Showroom Salesperson. Personal Characteristics/Skills . excellent communication and presentation skills. friendly. they are responsible for accurately taking the Fashion Buyers order. • With enough experience and some additional education or training.enthusiastic.

selling and distribution of a manufacturer or designer's products. detail oriented. ability to work with other executives. Personal Characteristics/Skills . ability to combine information from market sales and production data with fashion forecasts and translate into smart product-line decisions. Product Managers are responsible for overseeing the conceptualization. They are also responsible for overseeing the set-up and implementation of quality assurance protocols for their product. Product Managers usually handle a specific product. Career Path: Market Analyst > Merchandiser > Product Manager > Director of Product Management 14 . • As product managers gain extensive experience and knowledge of the manufacturer's operations. usually starting at an analyst or assistant position. decisive. extensive knowledge of the apparel industry and trends.PRODUCT MANAGER Also called: Product Development Manager Job Description: 1. 3. calm under pressure.highly analytical with strong math skills. or product line. 2. well-organized. 4. construction. they can be promoted into an executive leadership position. This is a fairly senior position within a manufacturer's organization. Outlook: • Employment is expected to grow 3% to 9% between 2002 and 2012. • Most aspiring product managers must work up to this senior level. design.

good communication skills. understanding of apparel manufacturing process. Alternatively Patternmakers may be promoted into Manufacturing/Production Management positions. good computer skills (specifically with CAD programs . manufacturers or as freelancers. Clothing patternmakers make full-size paper or fiberboard patterns for clothing.CLOTHING PATTERN MAKER Also called: Pattern Maker. 15 . Because of their understanding of the technical aspect of a design. detail oriented. Career Path: Fabric Cutter/Grader > Patternmaker > Assistant Designer > Designer. expertise with body proportions. designs. straight and curved rules). and sketches. Apparel Patternmaker. Personal Characteristics/Skills . Outlook: • Pattern makers are very important to designers and fashion houses. 3. pattern makers are vital to the success of a design.computer assisted drawing). ability to visualize the finished garment from a designers drawings. 2.great technical skills with an ability to use drafting tools (calipers. • There should be opportunities either working for designers. • As styles become more complicated. Patternmakers use their expertise in body proportions and knowledge of fabric to translate the designer's apparel sketches into its various pattern pieces. Fabric Patternmaker Job Description: 1. patternmakers often act as liaisons between the design and manufacturing groups. yet the number of people entering the trade has declined. squares.

ability to manage deadlines and multiple projects. or computer programs in their work. analytical and problem-solving skills. technical expertise and experience. Outlook: • Opportunities for pattern graders are available. ability to do precise manual work. Personal Characteristics/Skills . 2. anyone starting as a pattern grader should have opportunities to progress on the road to becoming production managers. Pattern graders may use charts. especially through turnover or attrition. petite). • With the right attitude.Understanding of apparel construction and manufacturing and patternmaking. good drafting and math skills. In general.PATTERN GRADER Also called: Grader Job Description: 1. M. etc) and fits (tall. Pattern graders are responsible for reducing or enlarging a pattern created by a patternmaker order to produce clothes across a range of sizes (S. pattern grading is considered more of a technically oriented career than patternmaking or designing. • Pattern graders may work directly for design houses or manufacturers. but may also work for firms that specialize in pattern grading (such as an outsourcing provider). machinery. L. Career Path: Pattern Grading Assistant > Pattern Grader > Patternmaker > Production Manager 16 .

Fashion Marketing/Merchandising 17 .

Fashion Marketing/Merchandising • They are responsible for identifying and creating fashion trends to sell the products created by fashion designers. they promote fashion with advertising and visual marketing campaigns. Drawing on their knowledge of consumer psychology and trends. 18 . The fashion merchandising field includes jobs in both retail and wholesale sales.

and future fashion trends. men's suits or women's denim) 19 . designers. 3. Buyers often make their purchases of apparel and accessories from manufacturers. or wholesalers for the retailers or departmental stores 1 or 2 seasons in advance. Fashion buyers use their sense of style. 2. knowledge of fashion trends..FASHION BUYER Also called: Apparel Buyer.g. so it is important for fashion buyers to be able to understand past. Buyer Job Description: 1. and understanding of their target customers' desires to create an attractive selection of apparel for retail stores. Buyers must also be good at budgeting and planning inventory so that a good selection of clothing is always available for customers. 4. present. Buyers for larger department stores usually specialize in a specific line of clothes or accessories (e.

• The overall number of fashion buyer positions available is expected to decrease. but new positions become available as a result of internal promotions of experienced buyers. • Advancement opportunities are good: Those who start at the assistant buyer level have a good chance of becoming full-fledged buyers within 3 to 5 years.Outlook: • Good to Excellent. Personal Characteristics/Skills – • Fashion buyers must be fashion-lovers with knowledge of fashion history and trends • good analytical skills • good negotiation abilities • flexible work attitude • excellent budgeting and planning skills • inventory management skills • ability to deal well with deadlines and stress. Career Path: Assistant Fashion Buyer > Fashion Buyer > Divisional Merchandise Manager 20 .

6. Fashion directors need to assess the potential success of a garment or clothing line and determine the best plan for promotion and marketing. designs. suppliers. Long hours and frequent travel are part of the job. and textiles are according to plan. 5. supervising fashion photography shoots for promotions. and serving as a middleman with fabric mills. and they also share their analysis with buyers to guide them in making inventory purchases. design house. 3. 21 . 2.CO-ORDINATOR Also called: Fashion Director Job Description: 1. Additional responsibilities of a fashion coordinator may include organizing fashion parades. They are constantly monitoring industry publications and talking to designers in order to understand industry trends and keep up with the latest in fabric and textile development. 4. Fashion coordinators then share their analyses with retail salespeople and/or editors to guide them in making customer recommendations. and wholesalers to ensure that things are on schedule and colors. Fashion Coordinators are responsible for creating a unified look and feel across all fashion divisions of a department store. or fashion magazine.

Outlook: • Fair to Great. Personal Characteristics/Skills – • excellent understanding of fashion (e. great networking skills • great organizational skills • excellent communication. • However.) • knowledge and understanding of fashion trends • a flair for style.. and presentation skills. these are available in areas like fashion magazines.g. etc. Career Path: Retail Sales Associate > Buyer > Assistant Fashion Coordinator > Fashion Coordinator > Fashion Director 22 . negotiation. judgment. colors. cuts. • There are only a limited number of Fashion Coordinator positions available since it is a high-level position. design houses. fabrics. styles. and department stores. in-depth understanding of consumer behavior • an interest in artistic and creative pursuits.

Retail Merchandisers select. strong time management skills. designers and merchandise markets.RETAIL MERCHANDISER Also called: Merchandise Manager. They work with a team of buyers and managers to decide the most effective way to sell their products including advertising and display of merchandise & on how and where best to position and place merchandise. expertise in planning. Long hours and plenty of travel are often part of the job. pricing. competitors. highly organized. 5. promote and sell clothing and accessories for a retail store. consumers. Personal Characteristics/Skills – Exceptional analytical skills. Career Path: Buyers > Associate Merchandising Manager > Merchandise Manager > General Merchandising Manager 23 . designers. 3. and make fashion forecasts basted on the information they collect. 2. They may also be responsible for organizing and coordinating promotional activities like fashion shows. 6. They study fashion trends. 4. Like Fashion Buyers. purchase. product development and sales. forecasting. Outlook: Good to Excellent. Fashion Merchandiser Job Description: 1. Merchandisers may also specialize in a specific line of clothing. department. visit manufacturers. manufacturers and products. in-depth and up-to-date knowledge of the fashion marketplace. great leadership and management skills. division or chain.

In addition to drawing on their knowledge of customer tendencies when designing their displays.. and implementing window and instore displays for both online and brick and mortar retail stores. Visual Display Designer Job Description: 1. Visual Merchandisers may provide input or oversee the design and layout of a store or department. and any other areas where the store's apparel and accessories are displayed. designing. (2) increase customer traffic in the store. promotions. Their mail goals are: (1) create and maintain an image for a department or store that resonates with their target customers. 2. 3.VISUAL MERCHANDISER Alternate Titles: Merchandise Display Artist. promoted. Visual Display Artists take into account current fashions and trends. 5. tradeshow displays. or sold. and (3) guide their customers' browsing through merchandise placement and store layout to result in an eventual sale. Christmas and Valentine's Day). Visual Merchandisers are responsible for conceptualizing. fashion showrooms. and seasonal factors. Visual Merchandisers must combine their creativity and artistic flair with technical know-how to set up displays that maximize the space of the store while effectively catching the eye and appealing to the senses of their target customers. Visual Merchandisers coordinate with the head office and other design teams (including buyers and sales staff) to ensure consistency with the corporate brand or image. such as holidays (e. In larger department stores or retail chains. 24 .g. 6. 4.

store customer traffic and therefore their bottom lines. • In the coming years. It is also important to have the ability to work well with others. or they may be promoted to managerial positions of greater responsibilities. props. Visual Merchandiser jobs are projected to grow at a pace higher than the national average. setting up proper lighting.g. building stet. skilled Visual Merchandisers have become more sought after. Personal Characteristics and Skills: 1. • Now that retailers have realized the positive impact that displays can have on their in. • Experienced Visual Merchandisers who have a proven track record of creating great displays may have the option of joining or starting their own firms specializing in visual merchandising for retailers. Technical and design expertise (e.Outlook: • Good to Excellent. as well as knowledge of fashion and art/design industry trends and forecasts. Career Path: Visual Merchandising Assistant > Visual Merchandiser > Visual Merchandising Coordinator > Visual Merchandising Director 25 . etc) is helpful. 2. Creativity is key with an above-average ability for artistic expression.

store managers do or at least are involved in some manner in everything from approving visual displays and print or television advertisements. to hiring. They are ultimately responsible for the store's bottom line. 26 . 2. setting up pricing policies. and interpersonal skills to keep their stores profitable. firing and promoting employees. evenings and holidays are often part of the job. business acumen. Working long hours. Department Store Manager Job Description: 1. ordering a store's merchandise inventory.RETAIL STORE MANAGER Also called: Store Manager. 3. Depending on the size of a store. Retail store managers are very high-level employees who are responsible for overseeing all aspects of a store's operations. and as such must have the right combination of fashion industry knowledge. 4. training. weekends.

Career Path: Retail Sales Associate > Associate Manager > Store Manager > Department Store Manager 27 . sales and management. Personal Characteristics/Skills – • interpersonal and management skills • highly organized • detail oriented yet constantly thinking of the big picture • good business skills particularly in marketing. The growth of national chains has created more jobs at companies (instead of small retail stores) and thus created a career development path for many aspiring managers. Candidates with retail experience will have the the best opportunity for jobs as store managers.Outlook: Employment for retail store managers / supervisors is expected to grow 3% to 9% between 2002 and 2012. accounting. Job stability for Retail Store Managers is now more than ever determined by the store's ongoing profitability.

vintage. Owner Job Description: 1.BOUTIQUE OWNER Also called: Specialty Store Owner. One could start a fashion boutique in one of the following areas: sportswear. Boutique owners must be jacks of all trades as they typically oversee all aspects of a boutiques operations from planning and purchasing their inventory. sunglasses. 2. and more. Their stores often target a specific customer profile and often carry a specific mix of clothing and/or apparel designers that appeal to this demographic. 4. watches. setting up the in-store displays and managing employees. lingerie. T-shirts. 3. Successful boutique owners are very entrepreneurial-minded and driven people who use a combination of savvy business skills and in-depth knowledge of the fashion retail industry to make a profit. novelty items. 28 . tuxedos. accessories. shoes. beachwear. handbags. dresses.

• Setting up a boutique usually requires obtaining a bank loan or drawing from personal savings to cover initial investments. Accounting. owners can go on to open additional stores. or if they have created a strong enough brand. and the value of being one's own boss cannot be underestimated. sell franchises for subsequent locations. • Once the store is profitable. successful owners are those who can attract investors with a solid business plan and operational structure. Career Path: Retail Sales Associate > Buyer > Retail Manager > Boutique Owner 29 . • Often. multi-tasking capabilities. excellent time management and communication skills. Sales and Management • in-depth and up-to-date knowledge of the fashion retail marketplace. Personal Characteristics/Skills – • entrepreneurial and risk-taking personality • solid business background in fields such as Marketing.Outlook: • Being a small business owner is a dream for many people. including trends and forecasts • flexible.

Fashion Media & Promotions 30 .

and other media outlets to keep consumers up-to-date on style trends. • Fashion photographs. • Fashion writers and editors are employed by newspapers. 31 .Fashion Media & Promotions • The fashion industry offers a number of opportunities for creative professionals who aren't attracted to the design side. and stylists are often employed by catalogs and magazines. illustrators. magazines. web sites.

they are pitched to chief editors or other fashion media buyers like Vogue or Cosmo. models.FASHION WRITER Also called: Fashion Journalist. 5. who together dig up their own stories e.. interesting and engaging to readers. 4. 32 . Fashion Critic. celebrities and others who make up fashion's inner circle. newspapers.g. and of course for television. Fashion Reporter Job Description: 1. editors. submitting articles on a freelance basis is often the preferred career direction.. formal portraits of designers. After developing these stories behind the scenes. but for those who specialize in areas like designer collection reviews. Fashion writers produce editorial copy for media outlets such as fashion magazines. fashion reporters must do thorough research and/or conduct interviews when preparing articles. 2. 3. Like all journalists. The majority of the industry's fashion writers work within editorial departments of fashion design firms. fashion / design websites or blogs. Most draw upon their personal interest and incorporate their own personality into stories to make their pieces fun. Talented fashion editors tend to partner with photographers.

fabrics and business are also important. historical trends. • Two thirds of the nations working fashion editors will reside in either New York or California (US Dept of Labor). Personal Characteristics . spelling and grammar).Outlook: • National employment demand for all fashion journalists and writers is expected to grow through 2014.. Skills – • Excellent English communication and writing skills (e. textiles. attention to detail. and superior research and fact-checking skills are essential.Good interpersonal communication skills are needed for interviews and dealing with editors. designers. • A love of fashion and knowledge about the industry. • The fashion writing industry can be extremely competitive.g. Freelance fashion writers must have persistence and perseverance and be good at marketing their work Career Path: Editorial Assistant > Staff Fashion Writer > Fashion Editor 33 .

catalog publishers. fashions. commercial. Fashion stylists often scout locations. 4. 3. which can include basic tasks such as steaming and ironing garments. television and film production houses. etc. Companies such as magazines. Fashion stylists are responsible for bringing to life a photographer or director's vision for a fashion photo shoot. Stylists may also be employed by agents. and even models to fit the theme of the shoot. 5. newspapers. layout. They coordinate colors and styles and ensure that all clothes are ready for the shoot. or wealthy clients as wardrobe consultants to help them prepare for major events or appearances. and music production companies often employ fashion stylists.FASHION STYLIST Job Description: 1. 2. celebrities. accessories. create the mood for the shoot by selecting and setting up the appropriate props. 34 . Many stylists also choose to run their own businesses. retailers. print advertisement. advertising agencies. music video. public relations firms.

Lauren Hutton. Libery Ross. clients usually hire stylists they have used in the past or those who have proven success in the business. budgets. Naomi Campbell Rachel Zoe: Celebrity clients include Nichole Richie. Career Path: Intern/Stylist's Apprentice > Assistant Fashion Stylist > Staff Fashion Stylist Famous Fashion Stylists: Jeff Ihenando: Stylist for supermodels Kate Moss. stylists who maintain a good professional reputation can expect plenty of repeat business and often take advantage of this by setting up their own independent businesses. creativity and resourcefulness • broad knowledge of fashion history. Kelly Price 35 . good interpersonal and networking skills • persistence and self-motivation. trends and forecasts • technical know-how for setting up sets. ability to market oneself • savvy business skills to deal with invoicing. bills. Personal Characteristics and Skills – • eye for style.Outlook: • Aspiring fashion stylists should expect to work their way to the top. Kylie Minogue. • Once established. Mischa Barton. etc. • The most successful fashion stylists have extensive networks of contacts within the fashion industry to get the job done quickly and on budget. Keira Knightly Wardrobe stylist for Madonna. • In addition.

3. 4. They are also responsible for interacting with media when questions or crises arise from outside sources. PR specialists must maintain strong professional relationships with media personnel. As such. Because they do not pay for publicity or media coverage. newspapers. radio and direct mail. Fashion Public Relations Specialists and Publicists help apparel companies and retail stores build and maintain a favorable public image.FASHION PUBLIC RELATIONS SPECIALIST Also called: Fashion Publicist. PR specialists select information that they want to share with the public and write up press releases or conduct press conferences to distribute the news through television. 36 . Public Relations (PR) Specialists must find creative ways to keep the company's brand name in the public eye. 2. Fashion Media Relations Specialist Job Description: 1.

good time management and multi-tasking skills • ability to maintain an even temperament under stress. • The market for PR specialists focused solely on fashion is growing quickly. Career Path: Promotions Assistant > Public Relations Specialist > Public Relations Coordinator > Director of Public Relations 37 .Outlook: • Good to Excellent. • In addition to working on staff for design houses and retailers. PR specialists often move into more senior PR Coordinator positions. Personal Characteristics/Skills – • Knowledge of journalistic basics including proper news release formats • excellent written and oral communication and presentation skills • good interpersonal skills. After 3-5 years of experience in the field. PR specialists may also work at PR firms that handle work for a variety of clients.

Editors may specialize in apparel.. specialty boutiques. Fashion editors supervise the process of creating. Under guidance of the editor-in-chief.g. In addition. 2. Accessories Editor. London. photo shoots. Paris. beauty and make-up. Due to the deadline-driven nature of their work. Fashion Producer Job Description: 1.FASHION EDITOR Also called: Apparel Editor. 4. Editors occupy the mid to highest-level positions at publications 3.g. and so on. and Milan). 5. 38 . developing and presenting content for fashionspecific magazines. New York. accessories. Some fashion editors choose to freelance. or television shows. retail stores. working on a per-contract basis and assuming all of the costs of the fashion shoot (e. both salaried and freelance editors should enjoy a fastpaced environment.. clothing and accessories). and vintage clothing stores 6. they are responsible for deciding the creative influence and direction that their departments will pursue during a given season or issue. editors are often required to travel to keep up with the latest fashion trends through meetings with designers and visits to fashion shows throughout the world (e. websites. newspaper sections.

broad knowledge of fashion industry trends and forecasts • excellent writing/journalistic talent with the ability to communicate effectively and clearly • great organization and planning skills.Outlook: • Employment of editors and writers is expected to increase 10% to 20% between 2002 and 2012 • There are a variety of outlets in which prospective editors may seek employment including but not limited to: fashion magazines. etc. fashion sections of news. newspapers. aspiring editors must be creative. entertainment and lifestyle magazines. Personal Characteristics/Skills – • Passion for fashion. hard working and willing to start at the bottom and take opportunities as they arise. excellent interpersonal and management skills • competitive spirit • ability to perform well under stress. • Growth in any of these sectors means an increased demand for experienced writers and editors. Career Path: Associate Editor > Editor > Senior Editor > Editor-in-Chief Famous Fashion Editor-in-Chiefs: Anna Wintour: Vogue Magazine Cindi Leive: Glamour Magazine Robbie Myers: Elle Magazine 39 . • Once in the system. opportunities for advancement become more readily available. television shows. • Because competition for these jobs is fierce. websites.

and flyers. for whom photographs will not suffice. Fashion illustrators conceptualize and create sketches and drawings of apparel. • In addition. ability for self-promotion. basic business know-how. direct mail catalogs. high level of creativity and artistic expression. catalogues. shoes. television commercials.FASHION IILUSTRATOR Also called: Fashion Artist Job Description: 1. Outlook: • Many of the jobs once performed exclusively by fashion illustrators are now also done by fashion photographers. brochures. exceptional drawing skills. particularly with CAD software. there are still opportunities for fashion illustration and fashion artist jobs. Personal Characteristics/Skills – Excellent computer skills. • For example. 2.g. or out of their own studio. well-trained and skilled illustrators are sought by employers like pattern companies and fashion forecast firms. and accessories for fashion advertisements. however. and other media either by hand or use special computer software programs (e. computer aided design/CAD). Career Path: Fashion Illustrator Freelance > Staff Fashion Illustrator 40 . Professional fashion artists may work on a freelance basis for an advertising agency. films. Fashion illustrations are used in newspaper and magazine advertising layouts. or department store.. manufacturer. full-time jobs are often available with clothing catalog firms. department store ads. 3.

good computer skills. Graphic designers may work for an advertising agency. business acumen. • Success for graphic designers is usually based on creativity and design sense. ability to collaborate other professionals. Career Path: Paste-up Artist > Graphic Designer > Art Director > Creative Director 41 . In large agencies. attention to detail. or out of their own studio.GRAPHIC DESIGNER Also called: Graphic Artist Job Description: 1. ability to tolerate criticism. variety and length of experience. advertising. as a freelance designer. graphic design firm.Good sense of style. and turnover in top positions. 2. Outlook: • Good to Excellent. • Faster than average growth is projected for graphic designers in the coming years thanks to the growth of the Internet and the increase in competition among apparel designers and manufacturers. including business cards and stationary. fashion magazine. color and design. book covers. creativity and imagination. • Those who fit the bill may progress to become art directors or creative directors. Graphic Designers design and prepare camera-ready copy for any type of printed material. brochures. Personal Characteristics/Skills . they work on a team with the Art Director and Creative Director in order to conceptualize and create specific designs to be approved by their client. or may decide to open their own graphic design firm and hire other designers. packaging. and many other types of materials. for various fashion businesses.

Fashion photographers either freelance or are employed by catalogs.FASHION PHOTOGRAPHER Also called: Photographer. 2. and fashion houses to conceptualize. magazines. In addition to taking pictures. Magazine Photographer Job Description: 1. Catalogue Photographer. develop. Web sites. and print still photos and/or videos to show off clothes and accessories in a creative manner that catches the eye of consumers. 3. Professional fashion photographers must have a good eye for style and beauty and be skilled at working with models to achieve & capture the best possible poses and photos. photographers may also be responsible for scouting locations and hiring models and personnel for the photo shoot 42 . shoot.

ability to promote oneself • knowledge of trends in both photography and fashion industry.Outlook: • Competition for jobs in magazine and commercial photography is stiff. increased use of the Internet may spur further growth in fashion photography. and those who can develop a solid portfolio (body of work) may attain full-time staff positions or set up their own studios and work with more exclusive or well-known fashion clients. and special characteristics of films and paper • good business and networking skills. composition. Career Path: Photographer's Assistant > Staff/Freelance Photographer > Photo Editor > Director of Photography Famous Fashion Photographers: Richard Avedon. • With experience comes more opportunity. Mario Testino. • However. and aspiring fashion photographers may outnumber the available assignments. as Web sites look to continuously refresh their content. darkroom procedures. Mario Sorrenti 43 . Personal Characteristics/Skills – • Artistic and creative expression • thorough knowledge of the technical and aesthetic aspects of photography. Patrick Demarchelier. solid interpersonal skills to communicate with models and convey your ideas. lighting. S • starting as an assistant or an apprentice is one way to get a foot in the door. Helmut Newton. Steven Meisel. including camera operations. Michael Thompson.

Other Fashion Careers 44 .

for TV. film and theater productions • personal stylist .positions with high-end department stores and private clients • and modeling work .for everything from newspapers ads to strutting the catwalk in Milan or Paris 45 .Other fashion career opportunities include --- • costume design .

costume designers must get a feel for the mood. time period and setting in which the action occurs. With any given project. create sketches of costumes. They work primarily for motion pictures. A good costume designer plays a big part in character or time period to vivid life on stage or screen. concerts and stage companies. 3. television.COSTUME DESIGNER Also called: Theatrical Designer Job Description: 1. 4. country or social class costumes. 46 . They do research. and develop costume budgets for the entire production. 2. Costume Designers research and design for authentic period.

University/Regional Theatre > Costume Designer. • As demand for movies and theater grow and the productions themselves become increasingly rich in design and costume. Broadway/OffBroadway Productions > Costume Designer. perseverance. Personal Characteristics/Skills – • Creativity.often as unpaid volunteers in college productions. University/Regional Theatre > Costume Designer. this hard work should enable the designer to land a higher-paying job in the television and film industries.Outlook: • Employment opportunities for costume designers depends largely upon the Entertainment Industry. demand for costume designers should follow. • With the right skills. • Aspiring costume designers usually start as assistants . Career Path: Design Assistant. Television and Film 47 . and a little luck. knowledge of fashion history and art history • as well as general world history • good research skills • technical skill in designing and dressmaking • ability to work and collaborate with other professionals • ability to handle stress from deadlines. experience.

Personal Characteristics/Skills – Excellent fashion sense. • Personal stylists may give classes for small groups or run seminars for a client company.PERSONAL STYLIST Also called: Wardrobe Consultant. Consultants make an evaluation of their clients' physical attributes. Career Path: Retail Sales Associate > Related Fashion Position > Personal Stylist 48 . friendly and tactful. Outlook: • Aspiring stylists should first get some experience in fashion retail positions. • Some lucky stylists work exclusively with high-profile celebrities in the sports and entertainment industries where a client's everyday look or image is often more important than how they look while they work. lifestyle. • With enough experience. good listener. personal shoppers and merchandise buyers can gain credentials to work as independent consultants. ability to promote oneself. Personal stylists work with individuals or companies to educate clients about general fashion apparel and accessories. 2. 3. knowledge of fashion trends and forecasts. and fashion style in order to make recommendations on which fashion choices will help the client achieve and maintain their desired image. enjoy shopping. good networking skills. business savvy. Personal Shopper Job Description: 1. Personal stylists may often shop for their clients and pick out items that suit their image. great presentation and oral communication skills.

persuading people to buy the products they advertise. Others work mainly pose for still photographs used in print ads. 2. brochures and catalogs. excellent fashion style. Models work with clothing. Personal Characteristics/Skills photogenic and physically attractive with height. 3. self-discipline. those who succeed often segue into careers in fashion and entertainment. which is more theatrical. good people skills. Karolina Kurkova. • Yet. Career Path: Print Model > Runway Model > Supermodel 49 . make-up. Famous Supermodels: Kate Moss. Tyra Banks. Heidi Klum. custom salons or specialty stores. Naomi Campbell. formal fashion show procedures and the use of cosmetics. retail stores. Outlook: • Demand for both male models and models who are representative of diverse racial and ethnic groups should rise higher than average for all models. familiarity with different modeling techniques. and costume accessories in a variety of poses and settings. Print Model Job Description: 1. Others work in fashion show modeling. • Like most glamorous and high status careers. Adriana Lima. They may model in showrooms.FASHION MODEL Also called: Fashion Model. many people aspire to become models and the competition is healthy. and Laetitia Casta. Christie Brinkley. Cindy Crawford. Runway Model. Models try to convey an idea by their appearance. weight and body measurements falling within certain industry standards. a positive attitude.

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