The Blair Witch Project.

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1999 American psychological horror film written and directed by Daniel Myrick and Eduardo Sánchez Studio: Haxan Films Budget= $500,000–$750,000 Box Office= $248,639,099 Released by Artisan on 30 July 1999 after months of publicity, including a ground-breaking campaign by the studio to use the Internet and suggest that the film was a record of real events The script began with a 68-page outline, with the dialogue to be improvised. Accordingly, the directors advertised in Back Stage magazine for actors with strong improvisational abilities. There was a very informal improvisational audition process to narrow the pool of 2,000 actors Filming began in October 1998 and lasted eight days Heather Donahue had never operated a camera before, and spent two days in a "crash course". A trilogy of video games based on the film was released in 2000. The film's "found-footage" format received near-universal praise by critics and has been declared a milestone in film history. Roger Ebert of the Chicago Sun Times gave the film a total of 4 stars, calling it "an extraordinarily effective horror film". First widely released film marketed primarily on the internet. The film's official website featured fake police reports and 'newsreel-style' interviews. Due to this, audiences and critics initially thought it was an actual documentary about the 'missing' teenagers. These augmented the film's convincing found footage style to spark heated debates across the internet No one had ever done anything like that before. It was completely new and totally unexpected-blew people's minds.

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