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Dear Respondent, I am the students of S. K. Patel Institute of Management, Gandhinagar. As part of my Study, I am doing my Grand project - A study on emerging retail trends in Ahmadabad. which will be presented at my College. I ensure you that the data provided by you will be kept confidential and used for academic purpose only.

(1)Name of the Mall you have come to visit: ______________________________________

(2) Why are you visiting this particular mall? __________________________________________________

(3)How frequently do you visit a Mall ?

(4)Primarily I visit a shopping Mall to (Tick as many as applicable for you):

Comparison Shop

are services (5)I generally go to a Shopping mall on:

(6) How much time do you usually spend in a Shopping mall ?

6 hours

(7)Please rank following statement according to your views(1=strongly agree, 2=agree, 3= neutral,4=disagree, 5=strongly disagree) No. 1. 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 Personal information: Name : Gender: Income (per month ): 35 years Statement (I prefer to do shopping from mall because of a wide range of products availability getting a famous name brands purchase new, latest and unique products Its visual merchandising Its quality product Its customer service Its physival environment Its promotional stratagies It has presence of related services like banks, ATMs, Restaurants theatres etc It has a convenient location from home / work Here I am able to find exactly what I want in the least amount of time and easily. 1 2 3 4 5