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Tips for Writing a Business Plan

Tips for Writing a Business Plan

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Published by James Brent
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Published by: James Brent on Apr 10, 2013
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10/26/2013

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The executive summary includes a brief description of your company. It explains the company’s level of
development: start-up, expansion, new division of a larger business, or launching a new product or service. It
also indicates the organization: sole proprietorship, partnership, or corporation. It briefly describes the
company’s historical performance, if applicable.

Business Summary Example:

Outsiders Inc., founded in 1978 by a group of investors in Anytown, Oregon, specialized in selection of
competitively priced backpacking, mountaineering, and hiking clothing and equipment. Today it has 7
locations in Oregon and Washington. The company has been profitable for most of its existence, and is
now moving toward an Internet-only presence called Outsiders.com.

Outsiders.com will be a prominent internet site for rock climbing, backpacking, and mountaineering
enthusiasts. It will provide commerce, community, and content as the first integrated outdoor website on
the internet. Customers will be able to plan trips, reserve permits, purchase gear, get important tips on
specific locations, chat with other enthusiasts, and more.

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