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Published by Ella Tran
resume, web editorial, web producer, digital media, travel
resume, web editorial, web producer, digital media, travel

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Categories:Types, Resumes & CVs
Published by: Ella Tran on Apr 29, 2013
Copyright:Attribution Non-commercial


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Address: 216 E 111th St., Apt#1W, New York, NY 10029 (415) 699-7438 • ellatran91@gmail.com • @ellatran91 • linkedin.com/in/ellatran • ellatran.com EXPERIENCE Web Editorial Assistant | SnagFilms New York, NY|Jan’13 - Present SnagFilms is a website that features over 3,000 on-demand independent films to watch for free. • Publish videos and images via Content Management System (Brightspot) • Tag keywords after researching the most searched terms on Google Adwords • Resize and retouch photos using Photoshop • Write and send out bi-weekly newsletter to 60,000+ subscribers Multimedia Producer | AggieTV Davis, CA|Sept’10 – Sept’12 AggieTV is an on-campus video production studio and website at University of California, Davis. • Created the film/media blog section and uploaded content via Wordpress • Researched keywords using Google Adwords to fill out SEO • Wrote, filmed, edited using Final Cut Pro, and produced short documentaries and news videos • Distributed videos across digital platforms and promoted content through social media Social Media Strategist | TEDxUCDavis Davis, CA |Jan’12 – Sept’12 TEDxUCDavis is the local event of TED, a global set of conferences with the mission “ideas worth spreading.” • Build online presence through engaging with the targeted audience and generating online discussions • Coordinated with other departments to develop a distinctive but consistent voice for the brand • Attended events and documented the experience through Twitter, Facebook, and Storify Marketing Assistant|UC Davis – Global Study Program Davis, CA|Jan’12 – Sept’12 Global Study Program offers the opportunities for students around the world to enroll in UC Davis courses. • Updated official website via Content Management System (Drupal) • Filmed, edited using Final Cut Pro, and produced promotional and tutorial videos for international students • Wrote weekly newsletter about American customs, travel suggestions, events to 200 international students • Wrote promotional articles and retouched pictures for marketing catalogs Research/Sales & News Producer Intern | Hearst Television – KCRA 3 Sacramento, CA|Jan’11 – Dec’11 KCRA 3 is a Hearst-owned NBC's affiliate in Sacramento that has won national awards for its news coverage. • Wrote, proofread, and fact-checked scripts for anchors to read live on-air • Edited news clips using AVID News Cut • Researched demographic market and viewing trends to create Excel graphs and PowerPoint presentations • Compiled reports about the media industry to write newsletters and to produce media kits CROSS-CULTURAL BACKGROUND Languages • French (Fluent – SAT II French with Listening 800/800), Vietnamese (Native), and English “Third-Culture-Kid” Background • Born in Hanoi (Vietnam), I have lived in Vienna (Austria), Geneva (Switzerland), and San Francisco (California) Travel Experience • Have visited over 20 countries in North America, Europe, and Asia • Solo traveled as a student to various independent film festivals from California to Utah (Sundance) EDUCATION B.A., University of California, Davis Degree awarded in Sept‘12 • Communication Studies Major • Double Minors in Writing and Economics • Graduated in 3 years SKILLS Photography and Video Production • Adobe Creative Suite (Photoshop, Illustrator, InDesign), Final Cut Pro, Motion 4, AVID Web • HTML, Content Management System (BrightSpot, Drupal), Wordpress, SEO, GoogleAnalytics, Hootsuite Miscellaneous • CisionPoint, Egnyte, SharePoint, MailChimp, MediaPost, Scarborough Research

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