**MEDIA ALERT**MEDIA ALERT**MEDIA ALERT** PANDORA DISCOVERY DEN FEATURING A VARIETY OF SXSW ARTISTS WHAT: Pandora

will once again return to the SXSW music festival to stream live artists’ performances at its second annual Pandora Discovery Den. This will give millions of fans who cannot attend the festival the chance to listen to their favorite artists through Pandora’s web and mobile platforms. Listeners can add the Pandora Discovery Den mixtape to their station list at www.pandora.com/mixtapesxsw. Pandora Discovery Den at Antone’s 213 W 5th St. Austin, TX 78701 March 12, 2013 – March 15, 2013 1:00 p.m. – 6:00 p.m. CST (DAILY) Tuesday, March 12: Indie and Electronic music by bands such as Akron/Family, TOKiMONSTA, St. Lucia, Robert Delong, Guards, and The Hood Internet with others to be announced. Wednesday, March 13: R&B and Hip Hop music from Macklemore & Ryan Lewis, Dead Prez, Hopsin, Dizzy Wright, Chali 2NA (from Jurassic 5), Allen Stone, Iamsu! and Josh Baze. Thursday, March 14: Co-presented with the Americana Music Association and featuring Emmylou Harris & Rodney Crowell, Billy Bragg, Josh Ritter, The James Hunter Six, Dawes, Nicki Bluhm and the Gramblers, JC Brooks & the Uptown Sound and Field Report. Friday, March 15: A diverse mix of acts to be announced soon. ### ABOUT PANDORA: Created in 2000, Pandora Radio is an automated music recommendation

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service and curator of the Music Genome Project. The service, operated by Pandora Media, Inc., is fully available in the United States, Australia, and New Zealand. The service plays musical selections of a certain genre based on the user's artist selection. As of 2012, Pandora has acquired over 800,000 tracks from over 80,000 artists and over 150 million users. http://facebook.com/sxswfestival https://twitter.com/sxsw http://www.youtube.com/sxsw Contact: 2101 Webster Street 16th Floor Oakland, CA 94612 pandora-press@pandora.com