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A Proposal

Mission One Million

Providing Affordable Drinking Water, Solar Lighting and Smokeless Chullah to the Masses

To be supported by R.K. Jena Foundation Submitted by

Youth Development Foundation


Plot No. 63/1331, Sarala Nagar, Laxmi Sagar, Bhubaneswar-751006, Odisha, India

Food- A basic necessity for all


What does a rural household need? The drudgery of cooking with firewood with smoke choking their nose and respiratory system, problems of safe drinking water, unavailability of sustainable and green lighting solution and storage of hot cooked food to be served hot All of these things in just Rs. 1500/-. If statistics say that even a Rickshaw wala can buy a mobile, why not reverse the priority of providing these extremely essential utilities in the same price with easy instalment model. Mission One Million (Swabalamban) is an initiative to reach one million households in Odisha by 2015. What it will address It will address the climate change issues considerably with increased life expectancy and life chances. Swabalamban will work in a mission mode as a for profit social enterprise mostly led by young people. Roadmap1. Targeting 5 lakh households in every year come down to close to 40,000/- households every month. We will collaborate with for profit social enterprises, CSR groups, different youth clubs and civil society organisations to achieve this target. 2. Organisations having specialisation in manufacturing these huge quantity of materials will be encouraged to start their manufacturing units in different parts of the state and outside. 3. Government agencies will be encouraged to partner in this mission.

Pilot ProjectThe pilot project will be taken up in Northern Odisha to start with and later on will be scaled up in the country with strategic partnership. Costing of the Kit 1. 2. 3. 4. 5. Smokeless Chullah- Rs. 600/Solar Light Rs. 500/Tera fill Water Filter Rs. 250/Hay Box (Low cost Hot Case) Rs. 100/Service Charge Rs. 50/-

Team and Management YDF has been working on rural development issues for the last 5 years with a big network of youth organisations across the state. In the recent past, Odisha Yuva Jagaran Yatra- Developing Odisha through Entrepreneurship was conducted by the organisation which gave rise to a new centre- Centre for Social Entrepreneurship. The organisation has got a very good young team passionate about seeing some visible changes in their life time. R.K. Jena Foundation has spearheaded community development initiatives under the guidance and leadership of Mr R.K Jena, an entrepreneur and philanthropist working for the welfare of the people in North Odisha in particular and in Odisha in general. After the idea is successfully incubated with piloting done in north Odisha, the model will be replicated in other parts of the country. Financial Support Financial Support is to be extended by R. K. Jena Foundation and the company to be formed after the successful incubation will be formed with shareholding from R.K Jena Foundation for the initial investment in R & D to bring out the product in the present shape.
Sl 1 2 3 4 Particulars Remuneration of the Team Leader Two Program staff Capital Cost (loan) 1000 households Administrative Expenses Total Unit/ Month 12 12 1000 24 Unit Cost 20,000/8,000/1500/3000 Amount (In Rs) 2,40,000 1,92,000 15,00,000(The Bank will provide) 72,000 5,04,000 Remark

Five Lakh Four Thousand Only Team Leader-

Gobinda Ballava Dalai, M.A. (Social Work), TISS Secretary, Youth Development Foundation Mobile - +91 94379 36315 E-mail: gobinda@ydfindia.org

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