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Cerinte Lucrare Seminar

Cerinte Lucrare Seminar

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Published by Mihai Pop

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Published by: Mihai Pop on Jun 07, 2013
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06/07/2013

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Cerinte lucrare seminar  1. Alegeti un produs sau serviciu si realizati o scurta descriere a acestuia (maxim1pagina; 1punct) 2.

Analiza preliminara (2 pagini, 2 puncte)    a. Segmentarea pietei (pentru a identifica grupul de clienti) b. Mixul de marketing - folosind una din cele 2 modele;

3. Analiza principala: colectarea si analiza datelor empirice (4 pagini, 5 puncte)   a Analiza SWOT a produsului b. Analiza satisfactiei clientilor

4. Recomandari (cum putem imbunatatii produsul sau serviciul/utilizarea acestuia) (1 pagina, 1 punct)

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