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Sponcer. MASS..1 Q. MANUFACTURER Cf IMPROVED STENCIL DJEsT KEY CHECK AND DIES. by S. ETC. in the year 1874. - . INSTRUCTIONS JN STENCIL CUTTING. M.y \ .— % %1 CONTAINING AN ESSAY ON CANVASSING. •. in the Ofllce of the Librarian ot Congress. — BY 117 HANOVER STREET. d/^/O " ZX3S .-. BOSTON.-.. at Washington. to Act of Congress. AND STENCIL in Key Check Goods Entered according Great Variety.. INK RECEIPTS.^•.. ETC.

But I desire. Remaining Yours Truly. would aid in spreading the cement of brotherly love. In view of this I would deal with all men honestly. also. to confer a benefit upon others. I hold myself ready to aid you all in my power and hope our business intercourse will be long. My profits come only second ftajifZe^^ from the consumer. and work. Boston. me and I it shall be corrected. and upon each I warrant my wares. pleasant and would to will write. If there should be anything wrong write to enterprise with me. as all should. by the square.A In CARD live. want to profitable. common with the most of our race I wish to And do not conceal the fact that my object in carrying on this l)U8iness is to make money." would prompt me to give to every man his due. I acknowledge that Higher Power and the tie that binds all men in one common brotherhood. SPENCER. Hanover Street. M. If these higher motives were disregarded. . 117 S. like I hear of your success in the business and hope you add to the hundreds of certficates and expressions of satisfaction already received. still the selfish one of *' Honesty is the best policy. especially those who have been induced by my I recognize representations to embark in the our relationship and appreciate the responsibility. My imprint is upon every copy of Ink Directions sent out. I have a " weakness " for the comforts of life and its legitimate pleasures.

and tliat you are the rir. you must feel a lively. exhibit ease and naturalness in his deportment. The attention of the person . It should be such as to favoi'ably impress. and you Mill by that time have no desire to quit the business. if carried into It is impossible to state a particular all cases. I thinlv. He should observe the different " specimens of human nature. always obtain. Should dress with becoming taste. his appearance and language will not fail t. and parties to head your list of subscribers. a canvasser having to adapt — — effect will guarantee fmccess. with this /eeim^ of nobleness. if possible. while he who fails to gain general confidence can never rank high as a canvasser or salesman. adapting himself to the peculiarities of each. and determine to succeed. of all sects . tliat handsome wages can be made Avith Stencil Dies will then be with you a knowledge. but as a general rule such a course is not advisable. which always degrades. then. but not foppishly. you must heccme satisfied that the business is the riffht business fo7' you. The canvasser or tradesman who holds the key to every individual's credulity possesses no mean cfualification for success in his calling. First. from the first his desired patron. In entering a new place. some of the most influential persons." with which he comes in contact. avoid "everything like crouching servility. do not dispair let PEiiSEVEnAxcE be your watchword. act as if he were conferring a benefit rather than asking a favor. Some sell. and judiciously endeavor to inspire confidence in his character and representations. To this end he should maintain entire personal cleanliness. so in Stenciling.o produce that impression. to and nfeiv make their business pay better by so doing. canvassers associate other articles with Stencils. since complete success is seldom attained except by uniting one's entire energies and interests upon some one distinct business and following it. thus calling to his aid the important art Should you not meet with that success some of pleasing.— course to pursue in himself to the different persons and circumstances he meets with. days which has encouraged you on others.ht man for the business . for their influence. there are some dark days but never entertain an idea of giving up the business until you have canvassed two months at least. but if you do carry other ai'ticles. The canvasser should feel the nobleness of his calling. As in all other business. active interest in it. yet the general principles here laid down. be o} en and frank in his maimers. never exhibit but one at a time. Very much defends ufon the personal apjearance of the canvasser. direct but not too flagrant in liis appeals and statements.

is dear at any price. illformed letters. while the reverse is true of a plate cut with tools. Again. First show your sample plates and impressions on cloth. There is a fascination about one's printed name. . together with a bottle of indelihle ink. books. and in this manner your object can most generally be accomplished. "No. reply tliat you}. whether you succeed with the first or not. whicli. of Prospect. H. wntes us that he has lost but very few [)lales in this manner. until you have exhausted all hopes of succeeding with that. free. explaining conveniences of plate for usefulness and a neatly imthe printing their own name upon any article like clothing. This seldom fails Mr. A man carmot preach from two texts at the same time. smooth and even letters. make well formed. then try the other. Geo. cards. Keply. If you were to (lite them a plate. at the same time directing attention to some of your most tasty and generally admired patterns. but wouhl you not rather Jiave a good article at a fair price tlian a poor one at lialf price ? stencil plate cut with tools that make rough. (fee. N. "Do yon wish to subscribe for a Stencil plate ?" for in more than half the cases. subscription list. and. and some of the most successful canvassers when they find their desired customer is being interested ^Avill cut his or her name. to win the customer and his dimes. or imiDressions from plates you may have previously sold in the place." for at the time it is not probable that such a desire did exist." To succeed in schools. in the style they would be most likely to choose. One objection a canvasser will meet with among a certain class of people will be in the price.' addressed should be concentrated upon one thing. they would want it marked upon all their ]>o(»ks and wearing appai-el. like mine. etc." Then add " No one furnishing good articles thinks of selling them for less than my pnces. ''That may all be tiiie. Worden. \vill usually leave sufficient color. and mark it upon paper in their book of samples. while my Stencil plates are of superior copy-right designs. if nicely done. when he enters a house or sliop. where a sale mUiht be effected. will thus create a desire for the plate. be very clear and distinct. first get the good will and influence of the Teachers in factories and shops. uneven. To such.pi-ices are the regular standard prices of the trade. The best way to mark such samples is with your polishing brush It after scouring the plate. accompanied with a ])ottle of lamp-hlack and tar.. no matter how low it is offered. There are some who will always find fault with the price of an article. the person thus addressed will reply. Y. A canvasser should never ask. 'lome may say that they have had plates olfei-ed them cheaper than yours. tliat of the over- and you Then show your — — — A : . envelopes..

that you may take advantage of first favorable impressions. and then naturally follows an interest in his business. judiciously circulated. These jjlates should be of the styles you are the most desirous of selling. &c. — . is an important art in canvassing. Upon these occasions a well drawn — up handbill. and he must be persevering and systematic go.samples. In securing business orders. Among farmers. should be made clear. and endeavor to keep your patrons in a similar mood. that he . as many will be led to select the same style as their teacher or overseer. is ancient costume or unique article of dress resorted to to attract attention. but never s^ek the time or attention that belongs to their customers. Always he present vnfh your . To Recapitulate. and keep your canvassing book and samples neat and clean. the advantages of a Stencil plate for marking upon surfaces where printing cannot be done. secui'e a stand in the most conspicuous place possible from which to cut the plates and cry for orders. work leisurely or business-like. and enter into the feelings of the person he has to deal with thus he will be enabled to touch at once upon the jDarticular cord that shall awaken in them an interest for him. often valuable. human nature is very essential may read the thoughts.This can usually be accomplished by first ssers or foremen. shops. Alv/ays start a li^t in any town or section witli prominent influential persons if possible. take more time and appear more at leisure than in villages and cities. or articles for sale. Among merchants or tradesmen. and take great care not to hinder the employees. observe the peculiarities. Scour your sample plates bright evmorning. At Fairs.. After. and should be made the constant study and pi'actice of ei'y every beginner. be quiet. Be always good-natured. presenting to the teachers or overseers neatly gotten up plates for their individual use. To this end. Adapt yourself with ease to the different men and circumst:inces you meet. In canvassing factories. Some is occasionally A thorough knowledge of to the canvasser. INIaintain fair and regular prices. according to circumstances. stating your object to be a proper influence of trade. The novelty of seeing Stencils cut will always attract a crowd. and ahvays manage to pay your expenses in your Stencil work. manifest an obvious but not over wpparcnt interest in the particular calling or surroundings of your desired patron. since such appai-ent effort might cause your presence to become disagreeable and materially lessen your chances of success. or other public occasions. which is the object sought. Easy and ready adaptation to cii-cumstances. much will depend on the tad and energy of the canvasser. all.

his efforts will not be attended with complete succe-ss. p. in the centre of the plate. and place it within convenieut reach. generally supposed. Cut the plate lengthwise of the brass or silver. and systematically advertising through the Press for work. brushes. Beginners will find it much easier to cut a good plate by a curved line than by a straight one as a slight variation from " trueness" will not be observed in the curved design. By opening a shop at any point desired. losing no time otherwise no matter how skillful he may be. This makes a very neat business. fastening it under the gauge. have your "Copy" before you and estimate about the space it In cutting " business " cards it is well to draw will i-equire. &c.. executing your orders and sending the small plates by mail and the first-class business can in this way large ones by express. Take the case containing the dies. of *'poor" often asked. about half an inch larger than yoiu. — A your agents.. In cutting large plates or those where you cannot use the gauge. working from the center. for half the retail price. it being a kind of wholesale trade you dealing only with . a line at right angles with the guide line. there is infinitely less difference in territory than is is. like g. In cutting name plates begin with the fii'st letter in the name. then you can set tlie dies true above your gide line. Local Business. — "where is the best place to sell Stencil plates?" I always reply: Begin The fact rijht where yon are and ivork your VKiy abroad. If a letter comes below the line. a variety of good tools will seldom find occasion to complain or territory want of success. Seethat your plate lays over a smooth part of your . the plate running from you.frame. then cut the upper and lower lines. from tiic trunk. place bottom of your die against the pattern and strike it through the plate. with the line o]i brass with a "pencil. Employ two or three first-class canvassers to obtain orders. The difference is in canvassers and tlie good canvasser with quality and the variety of tools used. 2nd. count the letters in the middle line and beginning with the c(!nter letter cut each way. furnishing ink. cut their plates. —I am A Directions for Cutting Stencil Plates.ing at it as lie would do a day's work. Place your pattern on the brass in the right position. rule a line on your Sit facing the light. leave a space and strike it through after you have removed the gauge and pattern. etc. be readily established by an energetic person. There are two ways of conducting a local Stencil business successfully: 1st. Tiie^Best TePvEITOY.

put in the periods where they belong. and cut correspondlnr/ parts before you rej^lace the tool. and find all right by looking through it toward the light. or some smooth. so as not to break through any of the letters. rubbing over it very lightly at first. clip the corners of the plate close to the frame. place the bottom against the zinc pattern. planed or turned smooth. and strike the die a sharp. Seasoned rock maple. Pick out any little piece of brass that may remain. . Avhich can be done with a When the name is cut. Polish the plate by rubbing with the polishing brush and powder. without leaving any scratches on the brass. take tlie die in your left hand. hickory or any common hard tight-grained wood can be used instead of lignum-vita?. Always put the dies in their proper jDlaces when you are through. rub the plate down perfectly smooth and flat. All the skill required is to get the spaces between the letters equal. (or with special care you can hold the pattern in place by turniug the corners of the plate over upon it) cat the name through the paper and plate where the letters are To Cut my your then cut the oj-namental work with the proper border tools. The corners of the dies vv'ill become worn off in time. they being clearly indicated by their shape on the pattern. place the frame on the back side. Great care must be taken tc get the face of the die true and square. The grit which wears from the smoothing stone answers a good purpose for pollishing. and with the smoothing-stone. Turn the plate over on your zinc finishing plate. The block when cut over should be rendered smooth again by scraping it with the block buffei". in the pattern. Blocks of lead are sometimes used to cut small plates on. then v/ijth the framing chisel turn the edges of the plate over the edges of frame and rub them down tight. (though they are made of the best cast steel. Ain^y of Designs. for the large dies. paste the pattern upon plate. This will sink it into the frame perfectly. and it is ready to frame. but it wears the sharp corners of the dies more than wood. or it may be rasped. quick blow with the hammer. grind off the burr.block. Then \\\\\i the framing chisel. border. while it lays on your zinc finishing plate. select the flowering tool to be used in the center. Sink the face of the plate into the frame with the rubber countersinker. by placing the rubber on the face side of the plate. To frame your plate. with the point of a pen-knife. which is done by polishing with a hard fine grain oil-stone.) and the dies need refacing. After you have finished the border. and strike it several blows with your hammer. solid surface. if you wish for a little practice.

Place two or three thicknesses of old newspapers upon the lignumvitse block (or as has been intimated. neat box to put them in.00 to $3. Oil the face of your dies occasionally with sperm oil. Bronze. usually sell for three or four cents a The above of course includes one bottle of ink. brush.) lay your plate upon the paper. — A — .. on the end of the block. add 1 lb. and with care in making will produce It is A Perfectly Indelible Ink. only use as little ink as possible. RECEIPTS.. it cheaper. mark the name with ink as usual.6 wlio can drive a nail ought to be able to copy my designs. one or two smart blows upon the die will cut the brass or copper Flatten the plate between two pieces of zinc or with plate. For their grain bags they use v^heel grease. a small. a wooden mallet. «S:c. brush. ink directions. Brands sell for about 6 cents per letter. I have found the following receipt. pure Sulphate of Iron. &c. and have it mark plain and after removing the plate. you will find it more expensive to put it uj) yourself than to send to me for it. Dissolve 1 lb. flowers and even human faces have been quite accurately copied Any boy by stencil cutters. PreciptiThis tated Carbonate of Iron and stir till they combine. Swan. For Ordinary flowered plain name and residence. Retail PpvICEs for plain name plates are 50 cents. it may be of maple or any seasoned hard wood. as it does not wash out easily. To Cut Brands with Large Dies use a hammer weighing about 2 lbs. brush over a small quantity of the bronze with the camel's hair plate?. reliable. as a general rule. in 1 1-4 lb. one letter. and with some stencil cutters. and can therefore make Most Stencil Cutters prefer to buy it. He will also find a field here to exercise his ingenuity and cultivate his taste and genius. Acetic Acid. Birds. To bronze books. should command $2. however. Many farmers use a common boot brush and apply common blacking on wood surfaces. box of mercantile ink at 25 cents extra. 75 cents. Business plates. cards. and a brush for 25 to 40 cents. 75 cents. 1 make it in large quantities. Indelible ink retails for 25 cents per bottle.00 each. Then put — . should be done in an iron kettle over a slow fire. bought of a New York chemist at an expense of $25. cut with small dies. Corner jjlates. the Cross. sometimes convenient and desirable for you to make your own Ink.

in a day or so it will become hard. ) —For ounce Nitric acid. and a sufficient amount of Ink will adhere to make a good impression through the stencil plate. spirits of Turpentine with 5 lbs. Mix Lampblack with boiled Linseed oil. i. Add a pint of water and it is ready for use. fine Book Ink and stir well mixed. Water Proof Black. Dissolve 1 lb.. Sift into the mixture 2 1-2 lbs.—For marking on canvass or wood where exposed to the weather. finely sifted. Ethiops Mineral. To com])lete.in 3 lbs. Make the mixture into a thick paste and cake. Spir- — of use. This should be made in an iron kettle but not heated. (Avoid breathing the vapor arising from it as it is poisonous. stir till they unite. its Turpentine to thin down to a proper consistency for Silvering metal temporarily. Black Dry Ink. and put up in the same way. Blue Dry Ink. ) . as prepared and sold in the shops for painting purposes. This will fill nearly ICOO drachm vials. Green Dry Ink. as for other colors. or pour it into boxes while hot.—Equal parts of Whiting and Brunswick Green. and one ounce Quicksilver put them in an open glass dish in the open air and let them stand till dissolved. and a sufficient amount of Ivory Black to thicken suitably about 1-2 lb. lithographic Varnish. Mix equal parts of Lampblack and Ivory Black with a sizing made of Glue and Brown Sugar a very small proportion of Glue should be used. paper or other surfaces where indelibility is not required. may be made by mixing Vermillion red with boiled Linseed Oil and spirits of Turpentine to any thickness desired. Another Eeceipt.— Two parts English Whiting to one of Ultramarine blue. Printers' Varnish. pure Sulphate of Iron in 2 1-2 pints of soft water. mixed with sizing the same as for black. — — . add 1 lb. mixed with sizing the same as for Blue and Bed — — — — Black. and put up and used in like manner. For marking on wood. Ethiops Mineral. The shades of color in the above dry Inks can be varied to suit your taste. and if necessary. To make a Silver Powder— add Whiting to the solution Silver Wash. Moisten your brush and rub it over the cake. Or more properly paint. add Asphaltum varnish. not mixed with oil. then add this to the solution of Iron and stir the whole till they are thoroughly combined. e. 2 lbs. All should be used diy. One one ten cent piece (Scrip won't answer the contract.—Mix 2 parts of Wliiting and 3 of Ameri- can Vermillion with sizing. Red Dry Ink. til] — Ink. ready for use. Put 1 qt.

Pi. 117 Hanover Mass. and a very good use is made of it by house-wives in cleaning Britannia and plated ware which has become worn. then add the Lead. I cannot send goods and collect the full amount on delivery. I would gladly accommodate. Shred Isinglass in it. Address. dissolve 3 oz. Occasionally this powder is carried by stencil cutters for sale. Half pound White Glue. and stir in one ounce of White Lead ground in 1 ounce of alcohol. SPEHCER. This is really a valuable article and is worth what it cost ($10. It is better to send the whole amount when ordering goods. Add 1-2 drachm gum Shellac. One teaspoonful Spirits Camphor to one quart soft water. water 1-2 pint.—-One half pint of as above. which can very readily be done by rubbing it with this powder. S. best White Glue. and the balance will be collected if preferred. it is Sometimes We A — A Alcohol. will be dedu(rted from your bill. let the glue dry well.E A8E Notice. then break the spools apart if you can.cjive a temporary finished appearance to a stencil-plate or oilier metallic articles. as it saves you the expense of collecting and returning the money by express. when used. Three ounces American Isinglass.) It is almost insoluble in water and amazingly strong.8 desirable to . or Fish Glue. cut in a 1 ounce vial of Alcohol. and it is ready to bottle. Stkong Glue. . Street. but my profits do not warrant the risk as in case the goods are not taken I am obliged to have them returned. M. Take two common thread spools and stick them together end to end. by no means advise you to use it on the plates you sell unless you explain to the parties its inconstant nature. and pay the 0!XI will sell press charges both waj^s. then the Alcohol and Camphor. you as cheaply as possible. but not boil. to prevent the escape of the alcohol. Pour into vials while hot and keep corked tight when not in use. Boston. Silver ware is made to look very ])right and new by its use. « EECirE roll Japanese Cement. One fourth pound White Lead. First dissolve the Glue and Isenglass in the water. which is a dead loss. but I must be secured on exSend me >>'k which press charges before I ship th<^ goods. Take pure soft or mend a broken trace to your harness. then 1 oz. — . which will hold a strap on your boot. I think that the certificates given are sufficient to convince you that I am entirely resjponsible for any amount entrusted to me. It must be melted by warming the bottle.

June 1.. 1873. S. M. June 1. and have found him. and in every way worthy of the confidence and esteem of his patrons. 1870. M.BosTON. M. Spencer. I GEO. M. Having had a business acquaintance of several years with S. Spencer. CHENEY & OLAPP. to be an honest. I able to see the vast superiority of his Stencil Dies over any other make I have ever seen. and his thorough practical knowledge of every department of the Stencil business. NEWTON. Cashier of the Vermont National Bank. HOKACE DODD. pleasure to bear testimony to the character of S.. as a gentleman of integrity and worthy of the patronage and entire confidence of the community. From former long connection with the Stencial business. Sept. S. Spencer intimately for the past fifteen years. S. June 1870. my am D. Clerk of Brattleboro. I have known Mr. MILLIKEN. S. Beattleboro. . Spencer. From S. Publishers. both in a business way and in the ordinary routine of society. it affords me much pleasure to certify that in all our transactions I have invariably found reliable. Agent Am. Mass. in all intercourse I have had with him. M. It gives me June It is 1. we do not hesitate to express our entire con- fidence in his integrity and responsibility. St. Booksellers and Stationers. M. as a gentleman of strict integrity and fair dealing. New England Agent for T. him prompt. 121 Washington 1870. and cheerfully hear testimony to his integrity. & Fisk'Sc Go's Express. honorable and upright man. Advertising Agent. Spencer. and trustworthy. 1. of this village. L. U. my WILLIAM Town S. 1. financial responsibility. 1873. 1869. pleasure to bear witness to the character of S. Spencer. & Son. Yt. long personal and business acquaintance with Mr. DOWLEY. have known Mr. Arthur Boston. March 13. of Brattleboro. M. perior excellence. His stencil outfits have a wide reputation for suWILLIS BEMIS. Brattleboro. Vt.

you the business. watch or a horse. you will be pushed by no local competition. healthy. Stencil Ink. 2nd. in use. NOTICE. neat. it will pay you from $5 to 0th. as brings in large profits when expense when not in use. and will be sent at your risk. and the business wants of every community. 013 972 804 A I Advantages of the Stencil Business. fice laws. whenever and wherever you may follow it. The employment is light. It is subject to no license. It is founded permanently upon the private wants of every individual. pleasant. and even for occasional is kept without at any time as saleable as a outfit. as three hours practice will teach $25 to no costly investment of time or money. In it 5th. subject to no man's shop-bell.) cents for every two ounces but will invariably be sent by express unless money be sent with the order to pay postage. freest field for trade and travel. 3d. It it pays to have a Stencil is use. useful. taxation. and from $50 capital establish you in it. 4th.LIBRARY OF CONGRESS GENE RAL 1st. (all Goods may be sent by mail with the exception of liquids being excluded from the mails by Post Ofin packages of 12 ounces or less. . besides paying for the goods. or high rents. 7th. at the rate of 2 . $20 a day. It involves If you are wide-awake. with the widest.

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