Questionnaire to fetch Customer Buying Behaviour and their Satisfaction Level 1. Which age group do you belong to?

Below 25 25-40 40-58 Above 58

2. Which income group do you belong to? Up to 1 Lakh P.A 1-3 Lakhs P.A 3-5 Lakhs P.A >5Lakhs P.A 3. Which one according to you is the best investment plan? Shares Bank Deposits Mutual Funds Insurance Products Others 4. Do you own an Insurance Policy? Yes No 5. Would you like to take a Life Insurance Policy? Yes No 6. Why you would take up an Insurance Policy Risk Coverage Tax Benefit Investment Purpose Pension Purpose Others 7. What are the features you consider before taking an insurance policy? Strongly Agree Agree Neither agree nor disagree Disagree Strongly Disagree

Insurance coverage High returns Low premium amount Flexile withdrawals Risk involved

8. Which company you prefer to take up a policy? LIC ICICI Bajaj Alliance IDBI Federal Others

9. Which is your preferred mode of premium payment? Monthly Quarterly Half Yearly Annually 10. How much minimum premium you willing to pay annually? <8000 8000-15000 15000-25000 > 25000

11. Which Insurance company policy you own? LIC ICICI Bajaj Alliance IDBI Federal Others

12. Are you aware of IDBI Federal Life Insurance? Yes No 13. How did you know about IDBI Federal Life Insurance? Family and Friends Internet Television Others

Print ads

14. How do you rate the features of the insurance product offered to you by IDBI Federal
Insurance? (5- Highest, 1- Lowest)
5 Life coverage High returns Low premium amount Flexible withdrawals 4 3 2 1

Extend your Satisfaction grade wise on IDBI Federal Insurance services

5 4 3 2 1

Fully Satisfied

Satisfied to certain extend

Neutral

Utterly Unsatisfied Unsatisfied

15. Ease of accessibility to the required

services through the Insurance Authoritys web and external Offices

16. Ease of contact and communication

with the Insurance Authoritys employees ( by phone and email) 17. Clarity and Accuracy of the service procedures

18. Our employees efficiency and

knowledge in clearing doubts

19. Remedying your complaints

transparently and effectively