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Submitted By : Harsimran Singh MBA Gen B
Nominal scale (1) What is marital status Married Widowed Divorced Separated
(2) What is your Gender? Male Female Ordinal (3) How do you feel today
1. Strongly Rank order Scale Questions (7) Please rate following features of product .from most to least important to you [1 most important – 5 Least important] 1st Air tight packaging Price Free Gifts Discounts 2nd 3rd 4th 5th . 3. Agree 5. Very Unhappy Unhappy OK Happy Very Happy Interval Scale (4) Mathematics is important for my future profession I totally disagree (1) (2) (3) (4) I totally agree (5) Ratio Scale (5) How many hours do you spend on internet daily? 0 2 4 6 8 Likert Scale (6) Customer care service employees have full knowledge about product 1 Strongly Disagee Agree 2. 2.Neither disagree nor agree 4. Diasgree 3. 5. 4.
Best Quality Semantic differential scale (8) Experience of navigating through website Hard (Very Hard) (Somewhat Hard) (Neither hard nor easy) (Somewhat Easy) (Very Easy) to navigate Easy To Navigate Constant sum (9) Distribute 10 points among following features for product Air tight packaging Price Free Gifts Discounts Stapel Scale (10) How satisfied you are with our product (Positive towards right) 1 2 3 Satisfied 4 5 6 .