Punjab Technical University Jalandhar Syllabus Scheme

(1st to 4th Semester) For

Master of Business Administration (MBA)
Implemented From Aug. 2005 and onward

MBA Syllabus (August 2005)

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STUDY SCHEME OF MBA
Total Hrs. (Lec+Pra) SEMESTER –1 MBA 101 MBA 102 MBA 103 MBA 104 MBA 105 MBA 106 MBA 107 MBA 108 MBA 109 Principles & Practices of Management Organizational Behaviour Accounting for Management Quantitative Techniques Managerial Economics Communication & Soft Skills Seminar on Executive Communication Workshop on Computers for Management Viva-voce TOTAL SEMESTER –2 MBA 201 MBA 202 MBA 203 MBA 204 MBA 205 MBA 206 MBA 207 MBA 208 Business Environment Production and Operations Management Human Resource Management Marketing Management Financial Management Workshop on Research Methodology Workshop on Information Technology Viva-Voce TOTAL 240 35 35 40 35 45 30 20 25 25 25 25 25 50 50 25 250 75 75 75 75 75 0 0 75 450 100 100 100 100 100 50 50 100 700 270 40 40 40 50 40 30 15 15 25 25 25 25 25 50 50 50 25 300 75 75 75 75 75 0 0 0 75 450 100 100 100 100 100 50 50 50 100 750 Marks Int. Marks Ext. Total Marks

MBA Syllabus (August 2005)

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SEMESTER –3 MBA 301 MBA 302 MBA 303 MBA 304 MBA 305 MBA 306 MBA 308 Applied Operations Research Corporate Legal Environment Major I Major II Major III Seminar on Management Information Systems Viva-Voce TOTAL SEMESTER –4 MBA 401 MBA 402 MBA 403 MBA 404 MBA 405 MBA 406 Strategic Management Project Evaluation & Implementation Major IV / Minor I Major V / Minor II Major VI / Minor III Final Research Project & Viva-Voce TOTAL 240 125 45 45 50 50 50 25 25 25 25 25 75 75 75 75 75 200 575 100 100 100 100 100 200 700 240 50 50 40 40 40 20 25 25 25 25 25 100 25 250 75 75 75 75 75 0 75 450 100 100 100 100 100 100 100 700

Specialization Group – Marketing MB 502 MB 503 MB 504 MB 506 MB 507 MB 509 Advertising & Sales Management Services Marketing Consumer Behaviour International Marketing Rural Marketing Product & Brand Management

Specialization Group – Finance MB 511 MB 512 Financial Services Security Analysis & Portfolio Management

MBA Syllabus (August 2005)

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MB 513 MB 516 MB 517 MB 518

Management of Financial Institutions Working Capital Management Capital Budgeting Management Control Systems

Specialization Group – Human Resource Management MB 531 MB 532 MB 533 MB 534 MB 536 MB 537 Organisation Development Human Resource Development Advanced Industrial Psychology Industrial Relations & Labour Laws Collective Bargaining & Wage Policy International Human Resource Management

Specialization Group – Information Technology MB 541 MB 542 MB 543 MB 544 MB 545 MB 546 Programming in C / C++ Database Management Systems Software Engineering Advanced Decision Support Systems Computer Network & Internet E-Commerce & IT Enabled Services

Major/Minor Specialization : • • In 3rd semester the student will have the choice of choosing any three subjects from a particular specialization group i.e. either from Marketing, Finance, HRM or IT. In the 4th semester o The student can undertake the remaining three subjects of the same specialization group which he/she opted in the 3rd semester. In this case he/she will be awarded only Major specialization and no minor. OR o The student can undertake three subjects of some other specialization group than he/she opted in the 3rd semester. In this case he/she will be awarded Major specialization in the stream in which he/she has conducted his/her ‘Final Research Project’ and Minor specialization for the other stream.

Guidelines for Internal Assessment : The internal marks will be based on a continuous assessment and the following is to be adhered to : • Test/Quiz’s (15 Marks). Best 2 out of 3. • Presentation/Reports/Home assignments (5 Marks) • Class attendance/General behaviour (5 marks) Guidelines for External Practical / Viva-Voce : The external practical /viva-voce will be conducted as per the details mentioned above in study scheme by an external examiner appointed by the University.

MBA Syllabus (August 2005)

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early ideas on span of management. Authority & power . Organizing: Concept of organization.programmed decisions. Part B will have 12 long answer questions of 5 marks each. Creativity . Part A will have 15 short answer questions (40-60 words) of 2 marks each. Fayol.programmed decisions. Introduction to decision-making under uncertainty. Elton Mayo. premising and forecasting. Is managing a science or art? Ethics in managing and social responsibility of managers. Concept and process of Managing by Objectives. group-aided decisions. reasons for decentralization and types (or methods) of decentralization. . Span of Management – concept. Chester Bernard. setting objectives. responsibility. accountability. decision tree.concept of delegation. Herzberg. an overview of planning.Closed system versus open system. Delegation . bases of departmentation. Maslow. Nature and purpose of strategies and policies. The syllabus of the subject is divided into 3 sections I. Functions of a manager. Likert and McGergor. Evolution of management thought.MBA 101 PRINCIPLES & PRACTICE OF MANAGEMENT ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. Contributions made by Taylor. elements of delegation authority. factors determining effective span-situational approach. Operations Research/Mathematical School/ Decision Theory approach.creative problem solving. problems of use of staff & ways to avoid line-staff conflict. System Boundary. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. Line & Staff concept. steps in planning. Strategic planning process. Systems Approach: Key concepts in systems . Section II Decision-Making: Importance and steps in Decision Making. Weber. Gantt. Gilbreth. process of organizing. purpose and scope of management. Decentralization .concept. and process of planning. Traditional approaches to decision-making. nature. The question paper will cover the entire syllabus uniformly. Management Science. ________________________________________________________________________ Section I Definition.concept & distinction. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. SWOT analysis. organizing and controling. Reasons for failure of delegation & how to make delegation effective. MBA Syllabus (August 2005) Page 5 of 45 . Portfolio matrix. Planning: Types of plans. II and III. Brain storming. McKinsey’s 7-S Approach. non. A and B. Decision making under certainty . Nature of objectives. Subsystems.

group processes. establishing standards. group decision – making techniques. Theories of Maslow.What managers do. Porter & Lawler Model. process of control -setting objectives. The syllabus of the subject is divided into 3 sections I.biographical characteristics. A and B. Foundations of Individual behaviour . II and III.Concept. Human response to control. Control: Concept. work teams. Johari Window. techniques or methods to ensure effective coordination. Dimensions or Types of Control .(a) Feed forward control (b) Concurrent Control (Real Time Information & Control). planning-control relationship.Section III Coordination. theories. Styles and their application.Transactional analysis. Section II Motivation . __________________________________________________________________________ Section I Organizational Behaviour . development and structure. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. MBA 102 ORGANISATIONAL BEHAVIOUR ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. ability. Values. Life Positions. Herzberg. Interpersonal Skill . Leadership: Concept. challenges and opportunities for OB. MBA Syllabus (August 2005) Page 6 of 45 .Brief review of Traditional Techniques & Modern Techniques of Control.Concept and importance of coordination.Group formation. definition of OB. Attitudes and Job satisfaction. factors which make coordination difficult. Comparative study: Comparative study of main features of Japanese Management and Zculture of American Companies. Application of Motivation concept. (c) Feedback Control v) Techniques of Control . correcting deviations. Part B will have 12 long answer questions of 5 marks each. contributing discipline to OB. Part A will have 15 short answer questions (40-60 words) of 2 marks each. The question paper will cover the entire syllabus uniformly. Foundations of Group Behaviour . McCelland. measuring performance. Personality and Emotions Perception. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. and learning.

Branches of accounting: Financial. The question paper will cover the entire syllabus uniformly. Crisis Management Organisational Change & Development. Preparation of financial statements of an organization (with adjustment) Introduction to recent developments in cost management---. II and III. A and B. fund flow and cash flow statements. Absorption costing. MBA 103 ACCOUNTING FOR MANAGEMENT ___________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts.Meaning. Part A will have 15 short answer questions (40-60 words) of 2 marks each.Concepts and objectives.accounting as an information system. Introduction to emerging dimensions in accounting ---. Social Accounting.ratio analysis. break-even analysis. Tools of Financial Analysis.Price level accounting. common size financial statements. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. Kaizen costing and activity based costing. human resource accounting. Role of accountant in an organization. marginal costing. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. Cost and Management Accounting and their inter-relationships Accounting Cycle. Section II Financial Analysis ---. creating learning organization Organisational Culture Organisational Effectiveness. __________________________________________________________________________ Section I Introduction of accounting ---. MBA Syllabus (August 2005) Page 7 of 45 .Target costing.Section III Power and politics in organization Conflict Management. Section III Cost Accounting ---. use of cost data in managerial decision-making. innovation. Scope and Classification of costs. convention0 and principles of accounting. trend analysis. Stress Management. concepts. The syllabus of the subject is divided into 3 sections I. Part B will have 12 long answer questions of 5 marks each.

Part A will have 15 short answer questions (40-60 words) of 2 marks each. Arithmetic Progression & Geometric Progression Section II Data Analysis: Measure of Central Tendency Measures of Dispersion: Range Quartile Deviation. __________________________________________________________________________ Section I Role of Mathematics and statistics in Business Decisions Theory of Sets Logarithms: Laws of operations. Log tables. Responsibility accounting. (t. and Standard Deviation Skew ness and Kurtosis Correlation Analysis: Rank Method & Karl Pearson’s Coefficient of Correlation and Properties of Correlation. Zero base budgeting. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. The syllabus of the subject is divided into 3 sections I. Properties of Regression Coefficients and Relationship between Regression and Correlation Section III Time Series Analysis Index Numbers Theory of Probability Theoretical Distributions: Binomial. Poisson and Normal Distribution Theory of Estimation Testing of Hypothesis: Large Sample Tests. Part B will have 12 long answer questions of 5 marks each. QUANTITATIVE TECHNIQUES MBA 104 __________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. Equations: Linear. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section.Preparation of budgets and their control. Quadratic & Simultaneous Equations Matrix Algebra Binomial Theorem Principles of Mathematical Induction. F. MBA Syllabus (August 2005) Page 8 of 45 . Z Test and Chi Square Test). Mean Deviation. The question paper will cover the entire syllabus uniformly. A and B. II and III. depreciation and annuities.Cost Control Techniques . Small Sample test. Standard costing and variance analysis. Regression Analysis: Fitting of a Regression Line and Interpretation of Results. compound interest.

Distinction between Micro and Macroeconomics. Section II Pricing analysis: Market structures. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. Part A will have 15 short answer questions (40-60 words) of 2 marks each. break even analysis. Section III Theory of multiplier: Concept of static and dynamic multiplier. MBA Syllabus (August 2005) Page 9 of 45 .MBA 105 MANAGERIAL ECONOMICS _______________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. A and B. Demand behaviour: Duessenbury and Friedman. The syllabus of the subject is divided into 3 sections I. National income analysis: Techniques of social accounting. transfer pricing. cost output relationship in short and long period. Theories of income. Measures to control trade cycles. Part B will have 12 long answer questions of 5 marks each. demand function. Various pricing methods. supply curve. output and employment: Classical Keynesian. ________________________________________________________________________ Section I Introduction to Managerial Economics: Scope of Managerial Economics and other disciplines. Cost Analysis: Concept of cost and its types. selling costs. Demand forecasting. The question paper will cover the entire syllabus uniformly. balanced budget multiplier. elasticity. Theory of trade cycles: Concept and causes of trade cycles. Basic economic concepts in decision-making. determinants. profit planning. Macro economic policy: Monetary and fiscal. Income generation process through multiplier. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. II and III. Demand analysis: Types. product differentiation. price discrimination. price determination under different market situations.

Helpful Expressions. their effectiveness. persuasion. barriers to communication.) The student will be evaluated on the basis of : „ „ „ „ „ his / her presentation style Feedback of Faculty & Students General Etiquette Proficiency in Letter Drafting / Interview Preparation The paper is internal and at least 3 tests will be taken. Punctuation.Role & Function of Correspondence. Preparing for the Interviews. Do’s & Don’ts of Resume. Best 2 of 3 shall account for final grades (70% Test & 30% Presentation) MBA 107 SEMINAR ON EXECUTIVE COMMUNICATION Meaning and importance of communication in business. Receipt and Dispatch of Mail. Styles of Presentation. Guidelines. Preparing the Resume. Body Language. General Etiquette. Channels of communication. Interview Process. Audience Awareness. Interview Preparation: Types of Interview. Process. Filing Systems. motivation. Voice & Picture Integration. Elements of Structure. Attending the Interview. Classification of Mail. Helpful Hints Presentation Skills: Importance of Presentation Skills. Media of communication. models of communication. Employers Expectations. advise. Voice Modulation. Capturing Data. Drafting the Applications. Phonetics Office Management : Types of Correspondence. Guidelines to make Presentation Interesting. limitations. MBA Syllabus (August 2005) Page 10 of 45 . suggestion. warning and education. the process of communication. of presentation time & 45 minutes of discussion on his/ her presentation. MBA-106 COMMUNICATION & SOFT SKILLS Essentials of Grammar: Parts of Speech. . MIS. Importance and Function. Forms of Layout. Vocabulary Building. Visual Aids. tools of communication. Presentation Plan.Theories of inflation: causes and control of inflation. Managing Computer Letter & Resume Writing: Types of Letters-Formal / Informal. types of information-order. approaches to effective communication. Postures & Gestures Group Discussion & Presentation: Definition. Evaluation (Note: Every student shall be given 15 minutes. Dressing Sense.

Basic concepts of operating systems. complaints and adjustment. Basic DOS Commands. tables and sorting. working with texts and graphics in power point. MBA Syllabus (August 2005) Page 11 of 45 . briefcase. and new developments in Windows. deleting and copying etc. format of a window. MBA 201 BUSINESS ENVIRONMENT ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. minimize buttons. graphics mail merge and macros. types and components of computer system. excel formatting techniques. concepts of files. seminars. agency letters and sales letters. chart features and working with graphics in excel. Spreadsheets and their uses in business. Excel basics. Formatting texts and documents. title bar. A and B. Problem analysis. frame. working with heading and footnotes. sentence. documents printers and applications etc. MS Office 95/97/2000 Word Processing: MS Word. II and III. time moving the taskbar. Word basics. system requirement. menu bar. The syllabus of the subject is divided into 3 sections I. window buttons.Diction. File printing. directories and other systems of computers. Low and high level languages and its implementation. symposia and conferences. control menu. Difference between Windows 95 and 98. Part A will have 15 short answer questions (40-60 words) of 2 marks each. Power Point: Basics. moving and resizing windows. conference and other formal communication with public at large. paragraph. Delivering information with Microsoft Mail. punctuation and report writing. on the desktop taskbar. structure of business correspondence: inquires and replies. flow charting. MBA 108 WORKSHOP ON COMPUTERS FOR MANAGEMENT Introduction to computers: Classification. interviews. Working with Windows 95: Icons on the desktop. and other applications of windows. Group communication through committees. rearranging worksheets. start menu. credit and status inquires. switching between windows. recycle bin. Windows 95 and 98: Introduction. putting new objects like folders. Network Neighborhood. algorithm and decision tables. The question paper will cover the entire syllabus uniformly. orders and their executions. Specific business communication : essentials of effective business communication. Part B will have 12 long answer questions of 5 marks each. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section.

FEMA.INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. Public sector in India: concepts. Section III Social environment: social responsibility of business. Joint sector and co-operative sector in India. MRTP. components of environment: economic.Legislature. Executive and Judiciary. Control of foreign direct investment. technological & international. MBA 202 PRODUCTION & OPERATIONS MANAGEMENT ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. social. Economic environment: Economic systems. Part A will have 15 short answer questions (40-60 words) of 2 marks each. political. Trading blocks. The Environment Protection Act 1986. The syllabus of the subject is divided into 3 sections I. Privatisation. New economic policies. II and III. Fundamental rights and Directive Principles of state policy. Need to scan the business environment and techniques of scanning the business environment. EXIM in light of liberalization policies. Rationale and extent of state intervention. appropriate technology. problems and constraints. Technological policy. its role and functions. The question paper will cover MBA Syllabus (August 2005) Page 12 of 45 . Technological environment: Impact of technology on business. performance. Section II Political Environment: Three political institutions. economic planning in India. International environment: Emergence of globalistion. objectives. __________________________________________________________________________ Section I Introduction and definition of Business and its emergence in the 21st century. Legal Environment: company regulatory legislations in India. Part B will have 12 long answer questions of 5 marks each. The concept of environment. import of technology. problems in technology transfer. consumer movement & Consumer Protection Act 1986. Industrial policy and industrial licensing. benefits and problems from MNCs. legal. philosophy and objectives. WTO. SEBI guidelines relating to capital issues. strategies and evaluation of current five year plan. A and B. implications for India.

Materials Management . Objectives. Functions Product Design & Development . Factors Affective Capacity. capacity Planning Decisions. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. Difference Between Inspection. acceptance Sampling MBA 203 HUMAN RESOURCE MANAGEMENT ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts.Objectives. Quality Assurances. Inventory Costs. Process Selection . Basic Types of Layouts Section II Capacity Planning . Methods. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. Basic EOQ Model. Functions Work Study .the entire syllabus uniformly. Functions.Productivity.Quality Concepts. Procedure Stores Management . Objectives. Factors in Location Analysis. Functions Purchasing Management . Product Development Techniques. Location Analysis Techniques Facility Layout .Project. Product Development Process (Technical). Production Planning & Control (PPC) . Coding Methods Value Analysis . Objectives.importance. Job. Total Quality Management. Functions.Concepts.Concepts. Quality Control. ________________________________________________________________________ Section I Operations Management .Product Design and its Characteristics. Planning.Concepts. Product . The syllabus of the subject is divided into 3 sections I. Objectives. INSTRUCTION FOR CANDIDATES MBA Syllabus (August 2005) Page 13 of 45 . Control Charts. Functions. Advantages. II and III. Batch.Concepts. Part B will have 12 long answer questions of 5 marks each. Classification.Process Mix Facility Location .Types of Stores. Types of Maintenance Quality Management . Factors Affecting Inventory Control Policy. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. Part A will have 15 short answer questions (40-60 words) of 2 marks each. A and B. Mass & Process types of Production Systems.Concepts.Concepts. Method Study. Work Measurement.Concepts Section III Inventory Management . The question paper will cover the entire syllabus uniformly. Re-order Level.Objectives. ABC Analysis Maintenance Management .

A and B. The syllabus of the subject is divided into 3 sections I. variable compensation individual & group. its functions. separation. absenteeism & turnover. objectives & approaches to human relations. Job Compensation: Job evaluation.Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. scope. process and importance. employee grievances and discipline. Recruitment. performance appraisal. Section II Personnel Development Program: Employee training. Human Resource Management practices in India. MBA 204 MARKETING MANAGEMENT _______________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. employee welfare . objectives. Counseling for effective Human Resource Development. health and safety. Part A will have 15 short answer questions (40-60 words) of 2 marks each. II and III. objectives and importance of Human Resource Management. MBA Syllabus (August 2005) Page 14 of 45 . HR audit Human Resource Planning: Definition. Section III Quality of work life & quality circles. demotions. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. specification. wage & salary administration. Personnel Management. incentive plans & fringe benefits. description. The question paper will cover the entire syllabus uniformly. transfers. Promotions. Human Relations: definition. placement and induction process. participation & empowerment. Part B will have 12 long answer questions of 5 marks each. Organizing the Human Resource Management department in the organisation. Introduction to collective bargaining. job analysis. executive development and career planning & development. selection. Social security. ________________________________________________________________________ Section I Introduction: Meaning. policies & roles. job satisfaction and morale. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section.

Pricing Strategies. II and III. Branding. Marketing Implementation & Control. Product Life Cycle and strategies. Factors affecting pricing decisions. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. The syllabus of the subject is divided into 3 sections I. A and B. Section II Market Segmentation & Targeting. Marketing System & Marketing Environment. Buying process. Labeling. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. New product development. Part B will have 12 long answer questions of 5 marks each. Product Decisions: Product Mix. Public Relations. Managing the Sales force. Promotion Mix. Section III Channel Decisions: Nature and types of Marketing Channels. Consumer Behaviour : Factors influencing consumer buying behaviour. Pricing Methods. Pricing Decisions: Objectives. Part A will have 15 short answer questions (40-60 words) of 2 marks each. Retailing. Marketing Tasks. Physical distribution. Sales Promotion. Channel Design and Channel Management Decisions. MBA 205 FINANCIAL MANAGEMENT ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. Organising for marketing. The question paper will cover the entire syllabus uniformly. Strategic Planning.________________________________________________________________________ Section I Marketing Concepts and orientations. Wholesaling. ________________________________________________________________________ MBA Syllabus (August 2005) Page 15 of 45 . Marketing in modern context. Consumer adoption process. Differentiation & Positioning. Packaging. Marketing Information System : Concept and Components. Marketing Planning & Marketing Process. Advertising. Promotion Decisions : Communication process.

Determining working capital requirements. Corporate Restructuring: Reasons and factors affecting Mergers. types. Capital Structure: Determinants of Capital Structure. Interviewing Sampling Designs: Concepts. and Methods of Collection. Cost of Capital. Interpretation and Report Writing. Dividend Theories. Limitations. Introduction to Various Capital Budgeting Techniques. Project formulation & Project Selection. Operating and Financial Leverage. scope and objectives of financial management. Sources of Long term funds: Equity shares. Scaling Techniques: Concept. Types and Techniques Sample Size Decision Theory of Estimation and Testing of Hypothesis Small & Large Sample Tests. Preference shares. Capital Rationing. Public deposits. Recent developments—Introduction to concepts of EVA. Capital Structure Theories. Average rate of return. Multi Dimensional Scaling. MVA. Net Present Value method. factors affecting working capital requirements. Takeovers and sell-offs’. Advantages and disadvantages of leasing. Tabulation. factors affecting long term funds requirements. Objectives of Research Research Process Research Designs Data Collection: Secondary Data. MBA 206 WORKSHOP ON RESEARCH METHODOLOGY Introduction to Research: Definition. Benefit-Cost Ratio. Tests of Significance based on t. Z test and Chi-Square Test. Capital budgeting: Capital Budgeting Process. Section II Lease financing: Concept. Debentures. IRR. Primary Data.Section I Evolution of financial-management. Payback Period Method. F . and CAPM. Rating scales & Ranking Scales Scale Construction Techniques. Working Capital: Concepts. Editing. Forms of Dividends. Acquisitions. MBA 207 WORKSHOP ON INFORMATION TECHNOLOGY MBA Syllabus (August 2005) Page 16 of 45 . Scope. and Types. Sources of working capital. Consideration in dividend policy. Coding. Designing Questionnaire. Bonus Shares. Types. Section III Management of Retained Earnings: Retained earnings & Dividend Policy.

Home. Application of IT in Business & Industry. editing and moving records. Introduction to WAN. MS Access : Creating database. IP address. Engineering and Math. System. Difference between the Internet and Intranet: Introduction to TCP/IP. Weaing a better Web. The syllabus of the subject is divided into 3 sections I. Communication . Entertainment & Arts. II and III. • Use of search engines. adding. Saving and Editing. Person to person Communication. Information Systems. • Send & receive messages. Education & Training. sending and reading e-mails. Practical on Internet access to : • Create E-mail address • Perform transactions. Part A will have 15 short answer questions (40-60 words) of 2 marks each. OR Models: Principles and Types. LAN : Architecture. Creating and Using forms. MBA 301 APPLIED OPERATIONS RESEARCH ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. Managing Data and Files. Internet and Intranet: Meaning of Internet. MBA Syllabus (August 2005) Page 17 of 45 . what is Internet addressing. Using Web Browser. Querying: Creating. types of Internet connections. A and B. Link between Networks : Devices & Media. New Developments.The Electronic Web : Network Applications : Fax. Science. Web access through on-line services. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. Creating and Printing Reports. Part B will have 12 long answer questions of 5 marks each. Setting up an Internet. World Wide Web: Introduction. Protocol and dial up access. Group Communication. ________________________________________________________________________ Section I Introduction to OR Managerial Decision Making and OR.Information Technology : Introduction. The question paper will cover the entire syllabus uniformly. Software and data. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. Information Services. voice.

The question paper will cover the entire syllabus uniformly. Dynamic Programming Section III Queuing Theory : Models (M/M/1) : (FcFs/ ). Difference between Transfer of Property and Possession. Introduction to the concept of agent and different types of mercantile agents. Part A will have 15 short answer questions (40-60 words) of 2 marks each. Performance and Discharge of Contract and Remedies for Breach of Contract. Section II Negotiable Instrument: Bills of Exchange. A and B. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. and Sensitivity Analysis Section II Transportation Models. Sale of Goods Act: Meaning. (M/M/1) : (FcFs/N). Legality of Object. Law of Insurance: Fundamentals Elements of Insurance. Cheque and Rules Regarding the Crossing of Cheques. Duality. Replacement Models.Linear Programming: Problem Formulation. Right of an Unpaid Seller. Part B will have 12 long answer questions of 5 marks each. II and III. PERT-CPM MBA 302 CORPORATE LEGAL ENVIRONMENT ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. Meaning of condition and warranties. Traveling Salesman Problem. Formation of contract. offer and Acceptance. The syllabus of the subject is divided into 3 sections I. Graphical & Simplex Method. Capacity of parties. Consideration. (M/Ek/1): (FcFs/ ) and (M/M/C/) : ((FcFs/N) Inventory control (deterministic Models only) Game Theory. Transshipment Problem. Dishonor of cheques and liability of banker and drawer. ________________________________________________________________________ Section I Law of Contract : Definition. Assignment Models. Free Consent. Section III MBA Syllabus (August 2005) Page 18 of 45 . Promissory Note. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section.

Winding Up by court. Information Presentation. MIS Support for Programmed and NonProgrammed Decision Making. Part A will have 15 short answer questions (40-60 words) of 2 marks each. Kinds and Formation of Company. Organisation & Information Systems : Relationship. Sub-System. Basic features of Central excise. Direct and indirect taxes. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. Classes of DSS. Types of Systems. The syllabus of the subject is divided into 3 sections I. A and B. Executive Support Systems. Taxation: Constitutional framework of taxation. Systems Concept: Definition of a System. Effect of organisation on Information Systems and Vice Versa. Decision Support & Repetitiveness of Decisions. Customs. Quality of Information. Model of Decision Making. Decision Support Systems: Characteristics of DSS. Salient Feature of Organisation. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. Expert Systems Artificial intelligence. Meeting. MBA 306 SEMINAR ON MANAGEMENT INFORMATION SYSTEM Introduction: Definition & Significance. II and III. Structure of MIS: Based on Management Activity & Organisational Function. Central and state sales tax. MB 401 STRATEGIC MANAGEMENT ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. Information Concept: Definition of Information. Evolution. Rail and Shipping) Company law: Characteristic of Company. distinction between company and partnership. Advanced Information Systems: Knowledge Work Systems. Characteristics of GDSS. Part B will have 12 long answer questions of 5 marks each.Basic features of law relating to carriers (Air. ERP: An Introduction. Decision Support & Structure of Decision Making. Application Examples of Information Systems. The question paper will cover the entire syllabus uniformly. Conceptual & Physical Structure of MIS. ________________________________________________________________________ Section I MBA Syllabus (August 2005) Page 19 of 45 . and Systems Concepts & Organisation. DSS Users. Road. GDSS.

MBA Syllabus (August 2005) Page 20 of 45 . Conditions. risks and benefits of Cost leadership. Porters’s five forces model. Goals and Objectives. Mission. Internal Appraisal – The internal environment. Process of strategic management and levels at which strategy operates.Definition. Business definition. nature. Qualitative factors in strategic choice. Industry standards and benchmarking. components of environment (Economic. Business level strategies—Porter’s framework of competitive strategies. Section III Strategic Analysis and choice—Corporate level analysis (BCG. Importance. Building and use of Core Competence. Strategic decision-making. Part B will have 12 long answer questions of 5 marks each. historical analysis. Methods and techniques used for organisational appraisal (Value chain analysis. Part A will have 15 short answer questions (40-60 words) of 2 marks each. Strategic control and operational Control. scope. Industry level analysis . Corporate restructuring. GE Nine-cell. political and technological). Strategy implementation: Resource allocation. Identification of Critical Success Factors (CSF).ETOP. Location and timing tactics. Ethics and Social responsibility. Financial and non financial analysis. QUEST and SWOT (TOWS). Leadership and corporate culture. Integration of functional plans. Defining strategic intent: Vision. legal. Concept of Synergy. organisational capabilities in various functional areas and Strategic Advantage Profile.Stability. Role of strategists. and importance of strategy. Corporate level strategies-. Environmental scanning techniques. Operational and derived functional plans to implement strategy. Expansion. A and B. Organistional systems andTechniques of strategic evaluation. social. Concept. Hofer’s product market evolution and Shell Directional policy Matrix). Section II Environmental Appraisal—Concept of environment. Differentiation and Focus strategies. Values. and strategic management (Business policy). Projects and Procedural issues. Balanced scorecard and key factor rating). Retrenchment and Combination strategies. Organistion structure and systems in strategy implementation. MB 402 PROJECT EVALUATION & IMPLEMENTATION ______________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts.

Section II Economic & market appraisal including market survey for forecasting future demand and sales. preparation of projected financial statements viz. Project management: meaning and scope. projected income statement. Environmental appraisal. Contract management: basic concept. ________________________________________________________________________ Section I Project: Definition. Technical appraisal.meaning. Preparation of detailed project report. Projected balance sheet. The question paper will cover the entire syllabus uniformly. projected funds & cash flow statements. characteristics. Managerial appraisal. appropriate composition of funds (capital budgeting). rationale. MBA Syllabus (August 2005) Page 21 of 45 . internal rate of return. social appraisal of projects in developing countries with special reference to India. problems of project implementation. Remedies for non-performance of contract. types. approaches to SCBA SCBA by FI’s : UNIDO approach. net terminal value method. accounting rate of return. importance. role of project manager. project audit. project life-cycle. net present value method. multiple internal rate of return. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. II and III. Implementation of projects: Project scheduling & control. sources of funds. Financial appraisal: project cost estimation & working capital requirements. steps in identification of projects. Section III SCBA .The syllabus of the subject is divided into 3 sections I. L-M approach. Need & techniques for ranking of projects : payback method.

Advertising Agencies: Structure. ________________________________________________________________________ Section I Advertising: Its definition. Role of Advertising in Marketing Mix. The question paper will cover the entire syllabus uniformly. Concept of Integrated Marketing communication. A and B. Consumer protection and MRTP. II and III. Objectives. Communication Models: AIDA Modal. Laws and Ethics of Advertising in India. Functions and Client Relationship. Guidelines for copywriting. and Multi-Media Strategies. Personal Selling objectives. Basic types of sales organistion structures: Relationship of sales department with other departments in the organisation. Market Segmentation and Brand positioning.SPECIALIZATION GROUP . Advertising as a Communication Process.Setting Standards. Copywriting for print. Comparing Standards to Performance. Marketing Strategies. Selling process. Sales Contests. Media planning. Part B will have 12 long answer questions of 5 marks each. Creative styles. MBA Syllabus (August 2005) Page 22 of 45 . Section III Objectives of Sales Management. Advertising Budget. The syllabus of the subject is divided into 3 sections I. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. TV and outdoor media. Planning and Managing. Determining Sales Related Marketing Policies.MARKETING MBA 502 ADVERTISING & SALES MANAGEMENT _______________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. Audio. Media Selection. Advertising Campaign: Introduction. Advertising layout Evaluation of Advertisements: Measuring Advertising Effectiveness. Controlling the Sales Force :. Section II Media: Types of Media. Managing Distribution Channels Motivating Sales Personnel Compensating Sales Personnel. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. Laivdge Stenier Model. Scope and Social Implications and Advertising. ASCI. Part A will have 15 short answer questions (40-60 words) of 2 marks each.

Services Management Trinity. Pricing Strategies Service Quality and Productivity. Service Marketing Mix. Sales Territories. Quality Gaps Model. Section II Service recovery. Customer Service Function. ________________________________________________________________________Se Section I Growth of service sector economy. A and B. Benefits and Strategies. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. Service Classification. Service Development and Design: New Service Types. Customer Perception of Service. Relationship Marketing . Sales Budget. Part B will have 12 long answer questions of 5 marks each. Positioning Maps Servicescape Types.Control. Section III Managing Demand. Developing Positioning Strategy. Market Segmentation and Targeting. Understanding Customer expectation and Perception through Marketing Research. Intermediaries and Customer Participation. The syllabus of the subject is divided into 3 sections I.Concept. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. Part A will have 15 short answer questions (40-60 words) of 2 marks each. Supplementary Services. Communication Strategies Factors related to Pricing. Customer Expectation of Service. Service Marketing Triangle. The question paper will cover the entire syllabus uniformly. Sales Quotas. Waiting Line Strategies Services Marketing Communication Mix. Service Characteristics. Pricing approaches. SERVICES MARKETING MBA 503 _________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. Servicescape effects on behaviour Importance and Strategies for effective delivery through Employees. Prescriptions for closing Quality Gaps. Interfunctional Conflicts. Internal Marketing MBA 504 CONSUMER BEHAVIOUR ___________________________________________________________________ MBA Syllabus (August 2005) Page 23 of 45 . Consumer Behaviour in Services. II and III. Quality Gaps. Managing Capacity.

INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. Consumer motivation: Needs. II and III. organisation and interpretation. Market segmentation : Importance and use. societal marketing concept. Consumer learning: Motivation. quality and risk. cues. response and reinforcement. Impact of social class. Part A will have 15 short answer questions (40-60 words) of 2 marks each. Part B will have 12 long answer questions of 5 marks each. Effective targeting and segmentation strategies. A and B. Relationship marketing. limited and extensive problem solving behavior. Recognition and recall.INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. Kollat-blackwell and Nicosia models of consumer decision-making. Consumer decision-making process: Routinised response. goals and their interdependence. importance and interdisciplinary nature. Celebrity and family.Consumer perception: Absolute and differential threshold. Section III Influence of reference groups . culture. Dynamic nature of motivation. MBA Syllabus (August 2005) Page 24 of 45 .Friendship. The syllabus of the subject is divided into 3 sections I. Diffusion and adoption process of innovations. quantitative and qualitative research. Vanity and consumer behavior Section II . Howard-Sheth. Behavioral learning and cognitive learning theories. Freudian. Motivational research. Bases of segmentation. subculture and cross-cultural factors on consumer behavior. Attitude formation and change: What is attitude and its formation. Self-image. Product personality and brand personification. The consumer research process. Consumer gifting behavior. ____________________________________________________________________ Section I Consumer behavior: Scope. Neo-freudian and trait theories. Marketing concept. Attitudinal and behavioral measures of brand loyalty. Engell. The question paper will cover the entire syllabus uniformly. Communication process and design of persuasive communication. Perceived price. Product and service positioning. Rational vs emotional motives. Work. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. Cognitive dissonance theory and attribution theory. Perceptual selection. social responsibility and ethics in marketing. Role of personality in understanding consumer diversity. Profile of consumer innovators. The process of opinion leadership and motivation behind opinion leadership. Hierarchy of needs. Manufacturer’s image. Personality and consumer behavior : Nature of personality. subliminal perception.

shipment and procedures thereof.MBA 506 INTERNATIONAL MARKETING ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. The question paper will cover the entire syllabus uniformly. International marketing tactics. International marketing research. Part A will have 15 short answer questions (40-60 words) of 2 marks each. MBA Syllabus (August 2005) Page 25 of 45 . producing for exports. and distribution channel. world trade tariff and non-tariff restrictions. Part A will have 15 short answer questions (40-60 words) of 2 marks each. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. role of WTO and trading blocks. A and B. planning of export marketing strategy-product. A and B. Part B will have 12 long answer questions of 5 marks each. export incentives. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. The selection of export markets. difference between domestic and international marketing. organisation and structure of export and import houses. Indian export and import policy export promotion organizations. MBA 507 RURAL MARKETING ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. export quality control. processing of an export order. The syllabus of the subject is divided into 3 sections I. Part B will have 12 long answer questions of 5 marks each. export finance. promotion. international monetary system. Direction & composition of Indian exports. Section II International economic environment. The procedure and practices of processing of an export order. II and III. ________________________________________________________________________ Section I Meaning and scope of international marketing. pricing. reasons for entering export marketing and organisation of an export department. Section III Export documents.

Factors influencing rural marketing: Socio-cultural factors. MBA Syllabus (August 2005) Page 26 of 45 . land distribution & use. Rural Market Index: Thompson index. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. distribution C channels.) Marketing of consumables & durables. Rural Industry: Marketing of rural industry. Section II Market strategies & tactics with reference to rural markets.The syllabus of the subject is divided into 3 sections I. The syllabus of the subject is divided into 3 sections I. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. occupation. market research (with special reference to seeds. credit availability. II and III. Part A will have 15 short answer questions (40-60 words) of 2 marks each. fertilizers. communication media. infrastructure. farm equipments. local requirements. ________________________________________________________________________ Section I Rural Marketing: nature. Section III Marketing of agricultural produce: regulated markets. Size & structure of rural markets. A and B. Consumer education & consumer movement in rural India. new techniques. II and III. communication media & message. scope & importance in India. MBA 509 PRODUCT & BRAND MANAGEMENT _______________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. definition. agricultural output & other services. population. The question paper will cover the entire syllabus uniformly. artisan products. cooperative marketing & processing societies. The question paper will cover the entire syllabus uniformly. literacy level. Problems in rural marketing. Role of government & NGOs in rural marketing. cottage industry. development programmes. Part B will have 12 long answer questions of 5 marks each. Product marketing & service marketing in rural India: product planning.

Brand Personality. Product Launch. Test Marketing. Product Differentiation. Product Positioning: Concept. Organization for Product Management. New Product Development Process: Concept Generation. Section III Branding Decisions: Branding Brand Name Brand Characteristics. Product Classification. Brand Licensing and Franchising. Product Market Strategies. Packaging and Labeling MBA Syllabus (August 2005) Page 27 of 45 . Product Planning: Marketing Plan.INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. Concept Testing. Product Development. Brand Positioning and Repositioning. Marketing Strategy Development. Costs. Product Use Testing. Market Potential and forecasting. Pricing Strategies. Brand Equity Brand Building: Brand Building Process. Portfolio Analysis. Concept Screening. Conjoint Analysis. Test Marketing & Product Launching. Product Life Cycle: Product Life Cycle Stages and corresponding Strategies. Concept of Product Testing. Brand Image. Pricing the Offer: Price Elasticity of Demand. Preference Analysis. Brand Strategy Decisions. Product Evaluation. Designing the Offer: Perceptual Mapping. Brand Identity. Benefit Segmentation. Positioning Strategies. ________________________________________________________________________ Section I Product Concepts: Product Mix concepts. Section II New Products: New Product Categories.

procedural aspects in factoring. Trustees. Mutual funds and AMCs. Venture capital . participation. origin and growth of mutual funds. II and III. Merchant bankers. business difference between leasing & hire purchase. advantages and disadvantages in mutual fund schemes. volume of call loans. Section III Call money market: introduction.FINANCE MBA 511 FINANCIAL SERVICES ____________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. Leasing-concept and development of leasing. prospects of factoring in India. location. Part B will have 12 long answer questions of 5 marks each.development of factoring types & importance.the concept and objective of credit rating. Credit process followed by credit card organisations. The question paper will cover the entire syllabus uniformly. call rates.Meaning. pros and cons. ________________________________________________________________________ Section I Financial Services . financial aspects. and custodians. State of mutual funds in India. various credit rating agencies in India and International credit rating agencies. NAV and pricing of mutual fund units.concepts and characteristics of venture capital. AMCs. Merchant Banking . advantages to lessor and lessee. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12.SPECIALIZATION GROUP . venture capital in India. Clasification of mutual fund schemes. MBA Syllabus (August 2005) Page 28 of 45 . Section II Factoring . Factors affecting utilisation of plastic money in India. recent developments. Plastic Money – Concept and different forms of plastic money – credit and debit cards. guidelines for venture capital.t.concept. The syllabus of the subject is divided into 3 sections I. A and B. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. Latest guidelines of SEBI w. Credit rating . types of leasing business.Origin and development of merchant banking in India scope. Part A will have 15 short answer questions (40-60 words) of 2 marks each. organisational aspects and importance of merchant bankers. factors affecting credit rating & procedural aspects.r. types and their importance. constitution & management of MFs – Sponsors. meaning.

strong form of market. MBA 512 SECURITY ANALYSIS & PORTFOLIO MANAGEMENT ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. remat. depository participants. confidence indicators. benefits. factors behind underdevelopment. investment opportunities. process of switching over to depository systems. bar charting. Fundamental analysis: concept & significance of economic analysis. Commercial bill market . ________________________________________________________________________ Section I Investment management: objective. Section III Portfolio analysis selection: portfolio theory. Empirical tests. DOW theory. Comparison of random walk. efficient set of portfolios. size of market. market sentiment indicators. industry life cycle analysis. points & figure charting. alternative classification of industry. functioning of depository systems. Part A will have 15 short answer questions (40-60 words) of 2 marks each. 182 days treasury bill market. 91 days. Discount market and market for financial guarantees. depository systems in India. Market for CPs and CDs : introduction.Treasury bill market-introduction. interest rate determination. demat. ratio analysis. SWOT analysis for industries. II and III. return portfolio risk.introduction. Concept. Part B will have 12 long answer questions of 5 marks each. key role of financial analysis. semi-strong. MBA Syllabus (August 2005) Page 29 of 45 . The question paper will cover the entire syllabus uniformly. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. Efficient market theory random walk: weak form. need for industry analysis. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. Technical analysis – different techniques of analysis. volume indicators. A and B. Section II Company analysis – nature and style of management. SEBI regulation. Depository: Introduction. rates. schemes. and philosophy of individual & institutional investors. bills of exchange. The syllabus of the subject is divided into 3 sections I. economic factors & industry analysis. industry analysis: introduction. technical & fundamental analysis.

corporate or folio management in India. portfolio revision techniques. capital asset pricing theory (CAPM). and Role of Financial Institution in Economic Development. its types. pricing of option futures. The syllabus of the subject is divided into 3 sections I. concept of futures. capital market line. functions. Part B will have 12 long answer questions of 5 marks each. Credit Control. Theories of Liquidity Management. MBA 513 MANAGEMENT OF FINANCIAL INSTITUTIONS ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. Section II Reserve Bank of India: Organisation. structure & working of development banks. option trading. II and III. Section III Mutual Funds: Evaluation. dollar cost averaging.optimum portfolio. characteristics of future contract. Part A will have 15 short answer questions (40-60 words) of 2 marks each. Types. The question paper will cover the entire syllabus uniformly. Commercial Banks: Evolution. A and B. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. & different types of schemes. Management of Primary & Secondary Reserve. SEBI regulations. constant value & constant ration plan. growth. Management and Organizational setup. security market line. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. difference between future. Role & functions. options. Options & futures: concept of derivatives. Management of Loans. ________________________________________________________________________ Section I Financial Institutions: Definition. forwards & badla contracts. Development Banks in India: Types. formula plan. Management. Deposit Insurance: Concept & working of Deposit Insurance Introduction to DICGC MBA Syllabus (August 2005) Page 30 of 45 . option contracts settlement. Assets & Liabilities.

MBA Syllabus (August 2005) Page 31 of 45 . mailed payment collection system. advance by commercial banks. operating cycle and cash cycle. benefits. regulation of bank finance. commercial papers and factoring. Part B will have 12 long answer questions of 5 marks each. Planning of working capital investment: introduction. computation of working capital.C. type of control required. evaluation of the credit applicant. sources of finance including accruals. concept of working capital . Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. credit policies.importance of working capital.C.C. determinants.C. trade credit. W. inventory management & evaluation. need. Cash concentration strategies. optimal level of W. methods of financial forecasting. disbursement tools. right debentures for W. levels of working capital investment. hedging via interest rate. credit terms. short term loans from FIs. sources of uncertainly in cash forecasting. other collection systems. inventory control responsibility. cost of holding inventories.) Section II Cash management system: introduction. Chore. The syllabus of the subject is divided into 3 sections I. motives for holding cash and marketable securities. collections from accounts receivable. Overall W. & banking policy (Tandon. types of collection systems.C. futures & options on futures.MBA 516 WORKING CAPITAL MANAGEMENT ________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. inventory control models. A and B.C. factors influencing W. investment in marketable securities. hedging cash balance uncertainties. public deposits. forecasting daily cash flows. requirements. policy. Section III Receivable management: introduction. Inventory management : introduction. Marathe committee reports. ICDs. types of marketable securities. The question paper will cover the entire syllabus uniformly. Part A will have 15 short answer questions (40-60 words) of 2 marks each. costs.. managing the cash flow. objectives. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. Forecasting cash flows: introduction. Financing and control of working capital-introduction. W. the cash system. factors determining the cash balance. other control devices. II and III. ________________________________________________________________________ Section I Working Capital Management: introduction. investments.

Assumptions of NPV and IRR & Conflicting Rankings. Risk Analysis: Return & Opportunity Cost of Capital. ________________________________________________________________________ Section I Capital Budgeting: An Introduction. Alternative Investment. Section II Method of capital Budgeting: Payback method. MBA Syllabus (August 2005) Page 32 of 45 .MBA 517 CAPITAL BUDGETING ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. Arbitrage Pricing Theory. Net Present Value. CAPM Model. A and B. Types of Investment Decisions. A and B. Sensitivity Analysis & Decision Free Analysis. The question paper will cover the entire syllabus uniformly. Objectives of Capital Budgeting. Single Product Analysis Under Risk. Multiple Project Capital Budgeting. Part B will have 12 long answer questions of 5 marks each. MBA 518 MANAGEMENT CONTROL SYSTEM ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. Leveraged Leases. Cost of Capital. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. Capital Rationing. Simulation. Comparison Between CAPM & APT. Measures. Section III A Project Is Not A Black Box. Average Return Average Investment. Project Abandonment Analysis. Inflation & Capital Budgeting. Multiple Internal Rate of Return. Part B will have 12 long answer questions of 5 marks each. Part A will have 15 short answer questions (40-60 words) of 2 marks each. Internet Rate of Return. II and III. Part A will have 15 short answer questions (40-60 words) of 2 marks each. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. Estimating Project Characteristics. The syllabus of the subject is divided into 3 sections I. Reinvestment Rate. Leasing.

Types of budgets. Section II Transfer Pricing: Objectives and methods. ________________________________________________________________________ Section I Management Control System: Basic concepts. Modern control methods: JIT. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. Behavioral considerations. The question paper will cover the entire syllabus uniformly. Impact on management compensation. Responsibility Centers: Revenue and expense centers. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. Behavioral aspects of budgets. Investment centers. Budgeting: Budget preparation. Profit centers. MBA Syllabus (August 2005) Page 33 of 45 . Control environment – Concept of goals and strategies.The syllabus of the subject is divided into 3 sections I. nature and scope. Performance analysis and measurement. TQM and DSS. II and III. Section III Variance analysis and reporting. Control in service organisations.

Model of Managing charge. Nature of OD intervention. Section II OD Interventions: An overview. structural interventions. intergroup and third party peace making interventions. the consultant team as a microcosm. defining the client system. Participation and empowerment. Organisational politics defined and explored. The Six-Box Model. the nature of the consultant’s expertise. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. The syllabus of the subject is divided into 3 sections I. The question paper will cover the entire syllabus uniformly. MBA Syllabus (August 2005) Page 34 of 45 . Analysis of discrepancies. values. Action research Managing OD Process: Diagnosis. creating parallel learning structures. trust. Parallel learning structures. Teams and teamwork. II and III. Politics and OD: Power defined and explored. A and B. implications of OD for the client. ________________________________________________________________________ Section I Introduction to OD: Definitions & its distinguishing characteristics. Part B will have 12 long answer questions of 5 marks each. diagnosis and appropriate interventions. the dependency issue and terminating the relationship. assumptions and beliefs in OD. ethical standards in OD. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. Foundations of OD: Models and theories of planned change. Systems theory. A normative-reductive strategy of changing. the consultant as a model. Issue in Consultant-Client Relations: Entry and contracting. Phases of OD program. the role of power and politics in the practice of OD. Behavioral Modeling and Career anchors. Training Experience: T-groups. Positive developments in research on OD. team interventions. on being absorbed by the culture. depth of intervention. comprehensive interventions. Section III Action Research and OD Action research: a process and an approach Power. Historical background: various stages. Third Wave Consulting. theories about the sources of social power. Research on OD: Some issues and problems. Part A will have 15 short answer questions (40-60 words) of 2 marks each. Applied behavioral science. second-generation OD and extent of application.SPECIALIZATION GROUP – HUMAN RESOURCE MANAGEMENT MBA 531 ORGANISATION DEVELOPMENT ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts.

organizing training programmes. origin. need. performance appraisal in Indian organisations. Part A will have 15 short answer questions (40-60 words) of 2 marks each. need. II and III. Management development: concept. modern HRD mechanisms.The future of OD: Fundamental strengths of OD. and management development methods. requirements of a good appraisal system. principles. pre-requisites. Knowledge about OD. Training methods. Job and Work redesign. Section III Quality of work life (QWL): Meaning. and various approaches to QWL. obstacles. procedures. Quality Circles: concept. diffusion of technique. development. role of management. ________________________________________________________________________ Section I HRD: concept. techniques for improving QWL. Job enrichment: Concept. Steps for job enrichment. MBA 532 HUMAN RESOURCE DEVELOPMENT ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. quality circles in India. Part B will have 12 long answer questions of 5 marks each. objectives. HRD as a total system. OD training. benefits. methods. Potential appraisal: Concept. need. A and B. OD in Indian Organisations. structure. assessing needs for training. integration practice. inter-disciplinary nature of OD. evaluation of training. Training: Meaning. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. The question paper will cover the entire syllabus uniformly. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. Section II Performance appraisal: Concept. OD’s future: Leadership & value. Development: Analyzing the role for development. MBA Syllabus (August 2005) Page 35 of 45 . its distinction from HRM. HRD in India. designing effective appraisal system. role. The syllabus of the subject is divided into 3 sections I.

Environment. II and III. Vibration. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. ________________________________________________________________________ Section I Introduction: Nature.HRA: introduction. MBA 533 ADVANCED INDUSTRIAL PSYCHOLOGY ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. Part A will have 15 short answer questions (40-60 words) of 2 marks each. Psychological tests in industries. scope. Individual Differences and their Evaluation. Illumination. Section III Motivation: Meaning. Monotony: Fatigue and Stress: Meaning. Measures of Improving Morale. Impact. Characteristics. Types. Work Environment: The Arousal Hypothesis Miscellaneous Factors. Color. Factors that Influence Development of Attitudes.Noise. The syllabus of the subject is divided into 3 sections I. Types of Individual Differences. Reliability and Validly Section II Attitudes: Meaning. A and B. Implication for organization. Management of careers. Job design. Applications in industry . The question paper will cover the entire syllabus uniformly. MBA Syllabus (August 2005) Page 36 of 45 . . their Utility. Characteristics. limitations. and Problems & Objectives. Scope. Role of Heredity. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. Factors that Influence Morale. Industrial Morale : Meaning. methods. Causative Factors. Part B will have 12 long answer questions of 5 marks each.MBO.

Payment of wages Act. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. ________________________________________________________________________ Section I Industrial Relations -Concepts. Trade unionism. Industrial relations in USA. Part B will have 12 long answer questions of 5 marks each. Part A will have 15 short answer questions (40-60 words) of 2 marks each. A and B. Theories and Evolution. II and III. The syllabus of the subject is divided into 3 sections I.INDUSTRIAL RELATIONS & LABOUR LAWS MBA 534 ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. Web of Rules & Ideology.Actors. 1947. arbitration and adjudication. Context. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. UK. 1965 Factories Act (excluding welfare provisions) The Trade Unions Act. Japan and Russia. Anatomy of industrial disputes. Part A will have 15 short answer questions (40-60 words) of 2 marks each. MBA 536 COLLECTIVE BARGANING & WAGE POLICY ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. 1948 Section III Payment of Bonus Act. A and B. Part B will have 12 long answer questions of 5 marks each. Systems approach to IR . 1926. Section II Conciliation. 1936 Minimum Wages Act. MBA Syllabus (August 2005) Page 37 of 45 . The industrial Disputes Act. Impact of collective bargaining and workers participation in management on IR. Tripartite and bipartite bodies. The question paper will cover the entire syllabus uniformly.

A and B. MBA 537 INTERNATIONAL HUMAN RESOURCE MANAGEMENT ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. Breakdown of CB. Part A will have 15 short answer questions (40-60 words) of 2 marks each. ________________________________________________________________________ Section I Managing Human Resources in a foreign subsidiary : Cultural & behavioral differences in MBA Syllabus (August 2005) Page 38 of 45 . ________________________________________________________________________ Section I Collecting Bargaining: Concept. The syllabus of the subject is divided into 3 sections I. Theories of wage. meaning and purpose. The concept of wages. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. CB in India.The syllabus of the subject is divided into 3 sections I. historical introduction. II and III. The question paper will cover the entire syllabus uniformly. Section III Collective bargaining exercises. the process of negotiation. fair wage. features of CB. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. Collective bargaining & technological change. the minimum wage. the bonus issues. Part B will have 12 long answer questions of 5 marks each. Contract administration. preparation for bargaining : procedure & tactics. II and III. productivity linkages. national wage policy. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. Section II Determination of bargaining unit. relative wages and wage differentials. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. the bargaining agent. Approaches. living wage. techniques and strategies of CB. Issues in collective bargaining. the dilemma of dearness allowance. The question paper will cover the entire syllabus uniformly.

approaches & short-comings. Kluckhohm & Stoodbeck. acceptance & resistance. selection process.different countries. MBA Syllabus (August 2005) Page 39 of 45 . Section III Expatriates: Determination of needs. attributes contributing to success & failure. Ethical relativity versus ethical absolutism. amenities & facilities. Training & development: General practices. Appraising performance of subsidiary staff: Appraisal systems. cross cultural studies of Hofstede. expatriate re-entry. IHR planning & staffing: Practice & problems Section II Compensation Systems: Multinational compensation systems. factors affecting compensation systems. special issue of female expatriates. Accommodating & training of the family members: Education & vocational guidance.

Structures. constants and data types. constructors and destructors. Section III Concepts of Object oriented programming: class. return statement. enumerated data type. Operators & expressions. encapsulation. and pseudo code. The question paper will cover the entire syllabus uniformly. break and continue. iteration. inheritance. pointers to structures.defined functions. stream input/output. user. if. alteration. object. The syllabus of the subject is divided into 3 sections I. else. ________________________________________________________________________ Section I Introduction to programming: Programming basics. A and B. structures as functions parameters. Section II Arrays: one-dimensional. Recursion. and polymorphism Brief introduction to C++. C: Origin & development of C Language. switch. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. two-dimensional. Part A will have 15 short answer questions (40-60 words) of 2 marks each. Pointers. Functions: Declaring.SPECIALIZATION GROUP – INFORMATION TECHNOLOGY MBA 541 PROGRAMMING IN C/C ++ ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. operator overloading. Part B will have 12 long answer questions of 5 marks each. difference between C and C++. and virtual functions. II and III. concepts of variables. String and string functions. inheritance. abstraction. pointer and arrays. sequencing. MBA Syllabus (August 2005) Page 40 of 45 . Input and Output statement: Control structures: if. multiple if… then…else. flow charts. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. File and data management.

Part A will have 15 short answer questions (40-60 words) of 2 marks each. Relation Database Manipulation: SQL Database manipulation. Attributes & domain. advantages & disadvantages of DBMS. Concurrency. ________________________________________________________________________ Section I Basic Concepts : Entities and their attributes. Relationship. Section III Distributes databases: Networks. A and B. view & queries. Practical Lab. Introduction to Object Oriented Databases. integrity & Control. Section II Relational Data Model: Relational Databases . MBA Syllabus (August 2005) Page 41 of 45 . security. Data Protection: Recovery. relations & their schemes Relation representation. The syllabus of the subject is divided into 3 sections I. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. distributed query processing. types. DBA. Network and Hierarchical.Create an application in ORACLE/SQL Server. integrity rules. stacks & queues. Records and files. The question paper will cover the entire syllabus uniformly. Three Level architecture proposal for DBSM. MBA 542 DATA BASE MANAGEMENT SYSTEMS ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. relation operations. tuples.Codd’s rules for rational databases. relational algebra. components of DBMS.Data Structure: Simple programs on linked lists. Part B will have 12 long answer questions of 5 marks each. Data Definition. – Various programs on all the above aspects of C/C++. data distribution. II and III. Data Models: Relational. Abstraction and Data integration. concept. Practical Lab . data independence.

Software maintenance. II and III. programming Style & internal Documentation . Coding & Testing. Bug fixing. The question paper will cover the entire syllabus uniformly. Information Hiding. Project Scheduling. spiral. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. ________________________________________________________________________ Section I Basic Concepts of System: Definition. Planning. testing process. Team Structure. MBA Syllabus (August 2005) Page 42 of 45 . Test case & expected output. Detailed Design. Staffing and Personnel Planning. Data dictionary. fourth generation techniques. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. Planning & Software Project: Cost Estimation. Structured Programming. Principles. Part A will have 15 short answer questions (40-60 words) of 2 marks each. ER Diagram. Elements & Types of System. and Techniques Specification. A and B. Quality Assurance Plans. Requirements Specification Document. Introduction to Software Engineering: Definition. Section II System design: Design Objectives. Characteristics of a good SRS. Problem Analysis. Design. Part B will have 12 long answer questions of 5 marks each. Detailed Coding : Programming Practice : Top-Down & Bottom-up. Characteristics. Goals and Software Development Process Models – Waterfall. Requirement Specification and Validation. Risk Management. Section III Introduction to Object Oriented Software Engineering A complete Case Study for Problem Analysis. DFD. prototyping. Structured Design. Testing: Fundamentals. Coding Verification. Software Requirements Specification: Role of SRS.MBA 543 SOFTWARE ENGINEERING ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. The syllabus of the subject is divided into 3 sections I. functional & structural testing.

Executive Support System. Decision models: Decision making under assumed certainty. II and III. The question paper will cover the entire syllabus uniformly. Process. Programmed versus non-programmed decisions. Components of Decision support Systems : Data Subsystem. and Userinterface. The syllabus of the subject is divided into 3 sections I.Software Quality Assurance: Quality. Quality Metric. DBMS. Model Subsystem. Introduction to ISO-9000 and CMM levels for SQA. Generator and tools – Forecasting packages. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. Group Decision support Systems. Expert system and its integration with DSS.. Statistical packages. Section II Role of Decision Support Systems and its application. Introduction to DSS: Characteristics and Objectives: Comparison with EDP/MIS. Section III Create Applications Using EXCEL MBA Syllabus (August 2005) Page 43 of 45 . Part A will have 15 short answer questions (40-60 words) of 2 marks each. quantitative tools. Quantitative models and modeling in DSS. Validation & Verification. risk & uncertainty. MBA 544 ADVANCED DECISION SUPPORT SYSTEMS ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. Levels of Decision Support System: Specific. ________________________________________________________________________ Section I Decision-making: Concept. Relationship. Quality Plan. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. Part B will have 12 long answer questions of 5 marks each. A and B. Simon’s model.

The syllabus of the subject is divided into 3 sections I. getting data into the data warehouse. Search engines. Part A will have 15 short answer questions (40-60 words) of 2 marks each.2. Local Area Network: IEEE standards 802 for LANs and MANS (802. Simple Mail Transfer protocol. HTTP. Data Mining: Automated Analysis. ________________________________________________________________________ Section I Computer Networks: Uses of Computer Network. Network Hardware. Web browser. File Transfer Protocol. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12.6) Section II Introduction to Internet & WWW (World Wide Web) Internet Protocols: Internet Protocol. The question paper will cover the entire syllabus uniformly. Part B will have 12 long answer questions of 5 marks each. Computer Network structure and Architecture. 802. Section III Internet Applications: Domain Name System.3. TCP/IP reference Model. Internet group management protocols. Reference Models: OSI Reference Model.5 and 802. Goals and Applications of Computer networks. Authentication. Video. designing a web page using HTML & MS FrontPage. MBA-545 COMPUTER NETWORK & INTERNET ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. Encryption. Network Software. WWW: Advantages. terminology. A and B. Comparison of OSI and TCP Reference Model. 802.Data Warehousing: Concepts.4. Internet Routing Protocols. II and III. Internet message control protocols. constructing a data warehouse system. Network Security – Security Threats. Multimedia – Audio. Telnet. The World Wide Web. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. Firewall. 802. MBA Syllabus (August 2005) Page 44 of 45 . database structure. Electronic mail.

Credit Card-Based Electronic Payment Systems. The anatomy of E-commerce Applications. public policy Issues Shaping the I-Way. Digital Token – Based Electronic Payment Systems. Web Background: Hypertext publishing. Part A will have 15 short answer questions (40-60 words) of 2 marks each. A and B. data communication. EDI: Legal. Security and the Web. Part A will carry 5 questions from each section and Part B will carry 4 questions from each section. IT Act 2000: Laws related to IT security. tele-marketing. network Access Equipment. Electronic Commerce and media Convergence. IT Enabled Services: Call Centre. digital signatures etc. World Wide Web (WWW) as the Architecture. MBA Syllabus (August 2005) Page 45 of 45 . Section III Electronic Data Interchange. II and III. Technology Behind the Web. EDI Applications in Business. Components of the I-Way. Risk and Electronic payment Systems. technical writing. ________________________________________________________________________ Section I Electronic Commerce Framework. INSTRUCTION FOR CANDIDATES Candidates are required to attempt all questions from Part A and 9 questions of Part B out of 12. Section II Architectural Framework for Electronic Commerce.MBA-546 E-COMMERCE & IT ENABLED SERVICES ________________________________________________________________________ INSTRUCTIONS FOR PAPER-SETTER The question paper will consist of Two parts. Types of Electronic Payment Systems. Medical Transcription. Smart Cards and Electronic payment Systems. Global Information Distribution networks. The syllabus of the subject is divided into 3 sections I. The question paper will cover the entire syllabus uniformly. Security and Privacy Issue. Part B will have 12 long answer questions of 5 marks each. Designing Electronic Payment Systems. Market Forces Influencing the I-Way. EDI and Electronic Commerce.

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