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Andrew S.

McKenna
1720 Hastings Mill Road 412-979-1215
Pittsburgh, PA 15241 www.andrewsmckenna.com / asmckenna17@gmail.com

PROFESSIONAL EXPERIENCE
Make-A-Wish Greater Pennsylvania & West Virginia Pittsburgh, PA
Foundation Assistant April 2015-Present
• Oversaw design of assets for wish team, including itineraries and volunteer reward badges
• Coordinated auction photography and item entry, served on committee, and raised individually more
than $20,000 in sponsorships and in-kind donations for annual wine tasting event that most recently
netted $72,000
• Wrote more than 300 wish stories and donor letters to encourage future donations

MARC USA | Pittsburgh Pittsburgh, PA


New Business Apprentice October 2014-March 2015
• Completed research in preparation for prospect contact, responses to RFPs, and pitches
• Implemented new systems for tracking leads, agency experience, and future projects

RELEVANT EXPERIENCE
Pittsburgh Penguins Pittsburgh, PA
Marketing Intern September-December 2013
Advertising & Promotions
• Developed radio and television advertising spots
• Identified marketing opportunities in preparation for the club’s 50th anniversary in 2017-18
• Participated in the quality control and operations functions required to satisfy expectations of sponsors
such as Consol Energy, UPMC, Highmark, FedEx, and Verizon
Logo & Uniform Design
• Designed new logo and uniforms for Team Pennsylvania 2004, a youth hockey team sponsored by the
Pittsburgh Penguins, Philadelphia Flyers, GNC, and Dick’s Sporting Goods

Garrison Hughes Advertising Pittsburgh, PA


Intern January 2013
• Assisted in the development of an advertising campaign targeting colleges for PNC Bank
• Conducted research of Cleveland, Buffalo, and Philadelphia tourism brands for VisitPittsburgh

Washington & Jefferson College Washington, PA


Student Worker February-May 2013
• Generated marketing literature, resulting in a 52% increase of enrollment in Summer Program
• Studied UI and UX of competitive Western Pennsylvania colleges and out-of-state institutions

RELEVANT SKILLS
• Knowledge of Adobe Creative Suite, including Illustrator, InDesign, and Photoshop
• Communication, especially in the areas of public speaking and presentation

EDUCATION
Washington & Jefferson College Washington, PA
Bachelor of Arts – Communication Arts Graduated in May 2014

References available upon request Current as of 1 June 2018