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Required reading for every educator and every business person. engaging. and useful books of our time.“ Brain Rules is one of the most informative. My favorite book of 2008! — Garr Reynolds Presentation Zen ” .

.Here’s your host for this presentation. ..

. f f i B ’s e m a n y M ! Hello Agalychnis callidryas .

e n i l n o s i h t for t s o h r u o y I’ll be ion. t a t n e s e r p e h t f o n o i s r ve .

s u o m r o n e y m t e L ) 1 ( : s n so a e r e e r h T st o Why me? m e h t s i n io s i v t a h t u o y eyes remind . s n a m u h u yo r o f e s n e s t dominan .

.And (2) allow m y remarkable c oloring and shape to remind you that you hu mans are wired to notice differences an d patterns. ..

nd i m e r n i a r b e v i t i m i r p . y n ti y m t e l ) 3 ( of t u o And e s u t s mo e h t t e g I le i h w . y l e v i t c e f f much more e . ) w o n k I s a r a f s n i a ( a r n i b d e v l o my bra v . t d a n h e t i r u f y yo m ou. .. y .e e v i s s a m r u o y e s u o t n r could lea . .

. ) w o n k I s a r a f s n i a ( a r n i b d e v l o my bra v . y n ti y m t e l ) 3 ( of t u o And e s u t s mo e h t t e g I le i h w . y . y l e v i t c e f f much more e Right..e e v i s s a m r u o y e s u o t n r could lea .. .nd i m e r n i a r b e v i t i m i r p . on with the preso. . t d a n h e t i r u f y yo m ou..

Introduction .

. r D s i This a n i d e M n h o J .

. r D s i This a n i d e M n h o J He knows how these work .

Why is he so happ y? .

s i k o o b s i h e s u a c ! e c i B t s a t n a f @ # $ % * Why is he so happ y? .

These takeaways and quotes are based on three of Dr. Medina’s 12 rules just > .

Medina’s 12 rules just > Here they are... .These takeaways and quotes are based on three of Dr.

Rule #10 Vision trumps all other senses. .Rule #1 Exercise boosts brain power. Rule #4 We don’t pay attention to boring things.

Why it matters .

“ If you are in education.. you need to know how brains work. — Dr. If you are leading a modern corporation. you are in the business of brain development.. John Medina ” .

Context .

In our world today. ...

s i t n i o P r e w o P y b Death t s u j s ’ t i t a h t n o m so com ” . . ab .. l a m r o n “ d e r e d i s con . l a m r o n Yeah.

s i t n i o P r e w o P y b Death t s u j s ’ t i t a h t n o m so com ” . l a m r o n “ d e r e d i s con Abby Normal? .. ab . . l a m r o n Yeah.

.Sometimes people aren’t even aware of their own ppt suffering: Check this guy out. ..

! t n i o P r e w o P e c i N .

What does Brain Rules say about presentations? .

> Dr. Medina on presentations y a d o T .

John Medina ” . — Dr.“ Toss your PowerPoint presentations.

Why? .

u o y y h w k s a o t e v ? a s h e y d l i l l s a e t r n e u r o r y u o c D r u o y s s o t d l u o h s .

.. Medina.“ Because.. ” says Dr.

Get t hat t ext off th e scre en.it’s text-based with six hierarchical levels of chapters and subheads—all words. ” ...“ ...

.“ ... ” ? h Hu .it’s text-based with six hierarchical levels of chapters and subheads—all words.. Get t hat t ext off th e scre en.

! y l F c M . o l l e H .

. ..It’s not working .

So what? .

So stop doing this: .

.

Which leads to this: .

.

Which costs this: .

Time Money .

? ’ n i y a s m ’ I t a h w t e g u Yo .

? ’ n i y a s m ’ I t a h w t e g u Yo ...Now let’s look at ho w Brain Rule s can help .

0 1 # d n a . 4 # .12 Brain rules . 1 # t a k o o l l l ’ We .

1 # e l u R n i a r B .

r e w o p n i a Rule #1 r b s t s o o b e s i c r Exe .

. .and yet..

What are some examples of perfect “anti-brain” environments today? according to Dr. Medina .

the L e c t u re h all Classroom pic .

the L e c t u re h all Classroom pic .

Cl as the s ro o m .

Classroom pic Th e o ffi ce .

Classroom pic Th e o ffi ce .

e r a e s ho T ! a o h W ! s t n e m n o r i v n e scary .

e r a e s ho T ! a o h W ! s t n e m n o r i v n e scary How ca n you t hink in thos e space s? .

— Dr. John Medina ” .“ There is no greater anti-brain environment than the classroom and cubicle.

— Dr. John Medina ” . n e Am ! r e h brot .“ There is no greater anti-brain environment than the classroom and cubicle.

.. . you know exercise is good for you.Sure.

. it actually improves cognition.But exercise is not just good for general health.

. it actually improves cognition. Two reason s for this. .But exercise is not just good for general health..

an increase in oxygen is always accompanied by an uptick in mental sharpness. — Dr..“ 1 Exercise increases oxygen flow into the brain. John Medina ” . which reduces brain-bound free radicals ..

It increases neurons’ creation. and resistance to damage and stress. John Medina ” . — Dr. survival.“ 2 Exercise acts directly on the molecular machinery of the brain itself.

. e r o m d n A ..M : s t fi e n e b n i a r ore b ssion e r p e d s Reduce tia n e m e d Treats ing n o s a e r Improves EF BEN ITS rm e t g n o l s Improve memory id u l f s e v o r Imp e c n e g i l l e t in ’s r e m i e h z l Reduces A 0% risk by 5 oblems r p e v l o s Helps you .

.What’s this have to do with presentations? Two things. ..

Think of the presentation from your audienceʼs point of view. .1 Passively sitting is a very unnatural thing. Audiences have no patience for tedium.

if youʼre stuck. if youʼre struggling with an idea. . then go for a walk.2 During the preparation stage... just move. a run.

we were born to move.... . Evidence suggest we may even think better if we toss the couch-potato lifestyle.

o t a t o .P . H .we were born to move. . m m m .. Evidence suggest we may even think better if we toss the couch-potato lifestyle.. ...

4 # e l u R Brain .

Rule #4 y a p t ’ n o d We o t n o i t n atte s g n i h t g n i bor .

h t y m a is .o t t n a t r o p m i e s l e g n i h : t e e g a m t o s s s n ’ o i t a r Here a p e r p e h t n i r e b m e m e r g n i k s a t i t l Mu .

when it comes to paying attention. — Dr. is a myth.“ Multitasking. John Medina ” .

“ We are biologically incapable of processing attention-rich inputs simultaneously. — Dr. John Medina ” .

Workus interruptus .

Make 50% more errors.People who are interrupted: Take 50% longer to complete a task. .

People who are interrupted: Take 50% longer to complete a task. Make 50% more errors. You’d be more eff icient without t he interr uptions .

ut b , t a e r g s i nline o g n i e b , y e H of h c u m w o h sed i r p r u s e b ’d you so l a s i ” d e t c e nn o c g n i e b “ r u yo d.” e t p u r r e t n i “being

When you’re always online you’re always distracted.
— Dr. John Medina

So the always online organization is the always unproductive organization.
— Dr. John Medina

Is this you? ...Yet. most presentations are put together while doing other things.

Johnson! Where’s that pres entation I asked f or?!!!! .

e u s s i n a s i e m i t s e . . t n e r e f f i d s i e s each ca . Y . t u b .d n a .

you need time off the grid to prepare.If the presentation matters. .

.If the presentation matters. he t h c t i d to t n a w t h You mig .. you need time off the grid to prepare. e l i h w a or f o o t r e comput .

Try “going analog” and focusing only on the presentation in the prep stage. Is this you? .

s v e r u t ic Big p .s il a t e d .

. Then support key ideas with details.Structure your presentation around meaning. and the big picture.

“ If you want to get the particulars correct. but ho w long can pay attent people ion to you r talk? ” . — Dr. Start with the key ideas and. in hierarchical fashion. donʼt start with the details. form the details around these larger notions. John Medina Good advi ce.

.The brain needs a break .

— Dr.“ If keeping someone’s attention in a lecture was a business. it would have an 80% failure rate. John Medina ” .

audience attention steadily drops.After 10 minutes. .

brainrules.The 10-minute rule High Attention Low 10 20 30 40 50 Minutes of class time Source: www.net/attention .

.So do something emotionally relevant at each 10-minute mark to regain attention.

Tell a relevant story. . etc. etc.Dr. show a relevant video. do a relevant activity. Medina suggests changing gears every 10 minutes in your presentation (lecture.).

One more thing about attention ...

We’re wired to notice patterns

Chunking example

IRSYMCAWTFIBMKGBFBI
At first those letter won’t make sense...

But eventually yo u’ll recognize chunks you’ve see n before.

Chunking example IRSYMCAWTFIBMKGBFBI Of course. graphic design can help you see the chunks.brainrules. Adapted from: www.net/attention ...

Remembering something we’ve seen before (like quicksand) is a useful evolutionary trait. John Medina ” .“ The brain pays attention to patterns. — Dr.

r D o t g n i d r o c ac .What’s the most common communication mistake? a n i d e M .

very little digestion.“ Relating too much information. — Dr. John Medina ” . with not enough time devoted to connecting the dots. Lots of force feeding.

John Medina ” . and I am as sick of boring presentations as you are. — Dr.“ The brain doesn’t pay attention to boring things.

0 1 # e l u R n Brai .

0 1 # e l u R s p m u r t n o i s Vi s e s n e s r e h t o l l a .

e v a h e w : t c Fa r o f l l a c e r r bette n o i t a m r o f n i l visua .

.We are incredible at remembering pictures.

.Hear a piece of information. and three days later you’ll remember 10% of it.

Add a picture and you’ll remember 65%. .

2008) .Rule of thumb Oral Visual Oral & Visual 10% 35% 65% 3x 6x Source: Najjar. LJ (1998) Principles of educational multimedia user interface design (via Brain Rules by John Medina.

“ Why is vision such a big deal to us? Perhaps because it’s how we’ve always apprehended major threats. — Dr. John Medina ” . food supplies and reproductive opportunity.

“ Why is vision such a big deal to us? Perhaps because it’s how we’ve always apprehended major threats. John Medina Will it mate with me? H Can I eat it? Will it eat me? Can I mate with it? ” ave I seen it before? . — Dr. food supplies and reproductive opportunity.

Pictures beat text .

net/vision . John Medina ” 100% 0% 50% source: www.Recognition soars with pictures “ pictures only text only Various studies show that recognition doubles for a picture compared with text. — Dr.brainrules.

We have to identify certain features in the letters to be able to read them.. John Medina . That takes time.“ Pictures beat text. ” — Dr..because reading is so inefficient for us.

? d e n r lea e w ve a h t a h w o S .

.. n i a g a s e l u r e e r th e s o h t e e s Let’s

.

Rule #1 Exercise boosts brain power.

Rule #4 We don’t pay attention to boring things.

Rule #10 Vision trumps all other senses.

Review

w e i v ✓ Our brains were built for walking/moving! e R ✓ To improve your thinking skills. Medina. bringing ✓ Aerobic exercise 2x/week halves the risk of general dementia. ✓ Exercise is just about the best thing you .Rule #1 Exercise boosts brain power. reduces risk of Alzheimer’s by 60%. ✓ Exercise gets blood to the brain. can do for yourself says Dr. move! it glucose and oxygen.

examples. .Rule #4 We don’t pay attention to boring things. When it comes to ✓ e R attention. ✓ Tapping people’s emotions helps them learn. ✓ People start to fade after 10 minutes. it’s only one thing at a time. ✓ We are better at seeing patterns. and targeting their emotions. Get them back by telling stories. abstracting meaning than recording details. w e i v No multitasking.

Rule #10 Vision trumps all other senses. ✓Try to communicate more with pictures. using half of R the brain’s resources. . ✓Toss your current PowerPoint slides. w e i v e ✓ Vision is our dominant sense. ✓We learn/remember best through pictures compared to text or spoken words.

: n o i t Ques e h t r o f n a e m s e l u r 3 e s e e h h t t o r d o f d n A What ? n o i t a t n e s ? e l r a p r e f n o e g n i l world o o h c s d n a k r o w f world o All 12 rules at a glance .

ne u r n i a br www. > John Medina’s 12 Brain rules .> PDF n i t s i l d this a o l n bsite: w o e d w n s a le s You c ain Ru r B e-rule e h h t t / t from les.

John Medina’s 12 Brain rules > .

.net .Includes a great DVD too! Want to learn more? Then get this book..brainrules. And go to this website: www.

s e l u r in a r b . o t o h p k c o t s i . r D f o s e g a m i r a o i f d t e p m e c s e x l e u R n i a r B he t n i e l t i b k a l a i i a d v e a m e / t ar e n . m o c .Ab . w w w m o r f h c s i e h g w a a m i n i d All e M . w w w kit here: s e d i l s e s e h t out .

it of was A b a d n a ) l l as we k c i r t e h t done Checkout the Checkout t PZ we site! he PZ wb ebsite! GARR REYN GARR OLDS REYN OLDS m o c . n p y o e h K s o t ’s o e l h p P p done the trick as well) and a bit of Photoshop. S a p a J . a k a Os in d’ve l u e o m w o h t was Apple’s Keynote (but PowerPoint would’ve n i s i o h P in ower P t u b ( e t o .nolds y e R These slides were produced r by Garr Reynolds r a G d by e c u d o r p e er w ed s s u e d e i l r s a in his home in Osaka Japan. n n o e i z t a n t o i n t eenta s e r p s . w w ww . m n o e c z . Software used w e t s f e o Th n. e w r p w .

n e z n o i t a t n e s e r p .どうもありがとう Domo Arigatou Checkout the PZ website ! These slides were produced by Garr Reynolds in his home in Osaka Japan. w w w . Software used was Apple’s Keynote (but PowerPoint would’ve done the trick as well) and a bit of Photoshop. GARR REYN OLDS m o c .

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