You are on page 1of 54

Warehousing, Part One.

Marketing Logistics
Advance manually to begin.

. . .

Warehousing

The storing of products, including raw materials, parts, goods-in-process, finished goods at and between point-oforigin and point-of-consumption. Provides information on status of goods.

Distribution centers are a type of warehouse which hold minimum inventory of high-demand goods.
. . .

Raw materials, components, parts. Finished goods.

Warehousing: Storage of inventories all through logistics process.


The storing of products, including raw materials, parts, goods-in-process, finished goods at and between point-of-origin and point-of-consumption. Provides information on status of goods.

Physical supply

Distribution

Warehouse

Warehouse

Inventory in a Warehousing Context


Achieves transportation economies.

Transportation Economies

Economies of scale
.

Transportation carriers usually give discounts for bigger loads.

Supplier

Warehouse

Transportation Economies

Economies of scale
.

Supplier

Warehouse

Inventory in a Warehousing Context


Achieves transportation economies. Achieves production economies.

Achieves Production Economies


Economies of scale

Warehouse

Assembly line

Inventory in a Warehousing Context


Achieves transportation economies. Achieves production economies. Quantity purchased discounts, forward buy discounts. Maintain source of supply. Support customer service policies.
. .

Inventory in a Warehousing Context


. . .

To meet changing market conditions.


Seasonality. Demand fluctuations. Competition.

To overcome time and space differentials between producers and consumers. To minimize logistics costs while meeting customer service goals. To support just-in-time inventory programs.

End of Part One.


Scroll Down to Part Two.

Warehousing Part Two

Three Basic Warehouse Functions


Movement. Storage. Information.

Movement
Receiving, putting away

Warehouse

Movement
Receiving, putting away

Warehouse

Movement
Receiving, putting away Picking, staging, loading

Warehouse

Movement
Receiving, putting away Picking, staging, loading Cross-docking

Warehouse

Movement
Receiving, putting away Picking, staging, loading Cross-docking Packaging

Warehouse

Movement
Receiving, putting away Picking, staging, loading Cross-docking Packaging Light assembly, blending, kitting *
.

Warehouse

Vendorseek.com

Movement
Receiving, putting away Picking, staging, loading Cross-docking Packaging Light assembly, blending, kitting *
*Kits are how some manufacturers sell parts. By selling the . in a kit, the manufacturer gains economies of scale in parts things like transportation costs. It also saves administrative costs because rather than billing for and keeping track of each part, the manufacturer only has to keep track of the kit. Warehouse Kitting is also a light manufacturing technique in which assembly workers, sometimes in a warehouse, get all the component parts of what they are assembling in a single kit so that time is not lost looking for parts.
Vendorseek.com

Movement
Receiving, putting away Picking, staging, loading Cross-docking Packaging Light assembly, blending, kitting Labeling, shrink wrapping
.

Label Label Label Label

Warehouse

Movement
Receiving, putting away Picking, staging, loading Cross-docking Packaging Light assembly, blending, kitting Labeling, shrink wrapping
.

Warehouse

Movement
Receiving, putting away Picking, staging, loading Cross-docking Packaging Light assembly, blending, kitting Labeling, shrink wrapping Breakbulk, consolidation

Warehouse

Movement
Receiving, putting away Picking, staging, loading Cross-docking Packaging Light assembly, blending, kitting Labeling, shrink wrapping Breakbulk, consolidation Transportation

Warehouse

Movement
Receiving, putting away Picking, staging, loading Cross-docking Packaging Light assembly, blending, kitting Labeling, shrink wrapping Breakbulk, consolidation Transportation

Import, export services Warehouse (also an information function)

Storage

Warehouse

Information
Inventory tracking Order entry Proof of delivery Tracing/customer service billing. Service reporting/carrier monitoring Site location
.

Real estate management Network analysis Systems analysis Display building/promotions

Warehouse

Warehouses versus Distribution Centers:

. . .

Warehousing

The storing of products, including raw materials, parts, goods-in-process, finished goods at and between point-oforigin and point-of-consumption. Provides information on status of goods.

Distribution centers are a type of warehouse which hold minimum inventory of high-demand goods.
. . .

Warehouses versus Distribution Centers:


Warehouse
--Receives. --Stores. --Picks --Ships
Distribution Center

Distribution Center

Warehouse

Warehouses versus Distribution Centers:


Distribution Center
Receives Ships

Distribution Center

www.perotdevelopment.com

www.arvinmeritor.com

www.arvinmeritor.com

Warehouses versus Distribution Centers: Other Differences


Warehouses
--Minimal adding of value. --Data collection in batches. --Aim at minimizing shipping costs.

Distribution Centers --Maximum adding of


value (including final assembly). --Real-time data collection. --Aim at maximizing profit of demand

End of Part Two.


Scroll Down for Part Three.

Warehousing.
Part Three.

Uses of Warehouses:
Support manufacturing. Mix products from multiple production facilities to a single customer. Break bulk. Consolidate small shipments into large shipments.
.

Logistics Concepts

S u p p l i e r
. .

Inbound Logistics

Outbound Logistics

C u s t o m e r

Manufacturing Support (inbound logistics)


Carload or truckload shipments

Supplier A

Supplier B
Warehouse Supplier C

Supplier D

Mixing Warehouse (outbound logistics)


1
Plant A, Product 1

4
Customer W 1 2 3 4

Plant B, Product 2

Customer X 1 2 3 4

Plant C, Product 3

Plant D, Product 4

Customer Y 1 2 3 4

Mixing Warehouse (outbound logistics)


Plant A, Product 1

Customer W 1 2 3 4

Plant B, Product 2

2 2
3 4 4
Mixing Warehouse

Customer X 1 2 3 4

Plant C, Product 3

Plant D, Product 4

Customer Y 1 2 3 4

ConsolidationWarehouse (outbound logistics)


Customer

Plant A

Plant B
Consolidation Warehouse

Customer

Plant C

Plant D

Customer

Breaking bulk

. .

BreakbulkWarehouse (outbound logistics)


Customer 1

Customer 2
Plant
Breakbulk Warehouse

Customer 3

Types of Warehousing
Direct store delivery. Private warehousing.
XYZ Company Warehouse

Advantages: Control Flexibility in design and operation Long-term cost Better use of human resources. Tax benefits: depreciation. Intangibles: image of stability.
. . . . . . . .

Disadvantages
Fixed costs, especially if built for peak seasons. Investment. Return may be better if money is placed elsewhere.

Types of Warehousing
Direct store delivery. Private warehousing. Public warehousing.
Advantages: Conservation of capital. Able to increase capacity when needed. Reduced risk of obsolesence. Flexibility Tax advantages: some states have no inventory taxes for products in public warehouses. Specific knowledge of costs.

XYZ ABC Company Public Warehouse Warehouse

Disadvantages
Incompatible communications systems. Lack of specialized services..

May be unavailable when needed. Economies of scale due to warehouse companys investment

. . .

Types of Public Warehousing


General merchandise
Refrigerated or cold storage Bonded warehouses.

ABC Public Warehouse

Household goods, furniture.


Special commodity

Types of Public Warehousing


General merchandise
Refrigerated or cold storage Bonded warehouses.

ABC Public Warehouse

Household goods, furniture.


Special commodity Bulk storage.

Cross-docking facilities (3PL concept). Contract warehousing (can be used in 3PL).


. . .

Warehouse Characteristics
Increase the number of warehouses and the average size of warehouses decreases. Factors influencing the number of warehouses:
Cost of lost sales. Inventory costs. Warehousing costs. Transportation costs.
.

Warehouse Locations
Market-based nearest the final customer. Production positioned collection points or mixing facilities. Intermediate positioning between producer and final customer.

Factory

Warehouse

Customer

Cross-docking:
Movement from an inbound dock directly to an outbound dock Movement directly from an inbound dock to a sorting process to an outbound dock.
Outbound Inbound Outbound

Outbound
Inbound Inbound Outbound

Sorting area

Crossdock in at least two of these conditions:


Product destination is known upon receipt. Destination is ready for immediate delivery. You daily ship to less than 200 locations. More than 70% of products fit conveyors. You receive large quantities of individual items. Products arrive pre-labeled. Some products are time-sensitive. Distribution center is near capacity. At least some inventory is pre-priced.

End of Program.

You might also like