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Student Magazine | Q3 | 2009
INSIDE THIS ISSUE...
All the latest ABMA news ABMA Career Centre ABMA Course Profile
ABMA Study Skills Resources and Referencing And much more inside...
ABMA Courses Become who you want to be with an internationally recognised qualification
Business Administration and Management Studies Community Development Clearing Forwarding and Shipping Management Computer Science and Information Processing Computer Systems Engineering and Hardware Maintenance Human Resource and Business Management Professional Computing and Information Technology Professional Journalism Public Relations and Personnel Administration Sales and Marketing Management Travel Tourism and Hotel Recreation Management
INTERNATIONALLY RECOGNISED DIPLOMAS ABMA is established in over 18 countries and the list is growing. An ABMA qualification holds value in the UK, America and in your home country.
PROGRESSION ONTO UNIVERSITIES We are affiliated with many universities throughout the UK and America as listed as well as Universities all over Africa.
PROGRESSION INTO EMPLOYMENT ABMA Diplomas are recognised throughout many industries and ABMA will support your application for employment.
Please see your ABMA Co-ordinator or visit www.abma.uk.com for more information
www.abma.uk.com Copyright© 2009 ABMA
.abma..com Website: www............... speeding up connections in Africa R E G U LAR S ABMA Notices.P4 SEACOM’S undersea cabling....................uk......com Turn to page 16 to find out how taking an ABMA course can kick start your career Contents F EATU R E S ABMA Industry News... UK........abma.... without the express permission of the ABMA.......P16 An in-depth look at Public Relations and Personnel Administration An example of what can be achieved with an ABMA qualification ABMA Country Profile.....com Copyright© 2009 ABMA ....................P7 Ensure you know the rights and wrongs of applying for a job and how to successfully negotiate an assessment day ABMA Study Skills.......uk.... www... No part of ABMA Global may be reproduced..uk.P15 Kenya’s development from the early nomadic and indigenous tribes to becoming a leading African economy Plus a look at a number of ABMA courses and a Sudoku puzzle to do between classes Views and opinions expressed by contributors to ABMA Global do not necessarily reflect the thoughts of the ABMA nor reflect ABMA policy......ABMA Global The Association of Business Managers & Administrators Wembley Point 1 Harrow Road London HA9 6DE.......P10 Effective resource use and how to reference your work Life After ABMA.. Tel: Fax: Email: +44 (0)208 733 7000 +44 (0)208 733 7033 3 info@abma. All rights reserved... in any form............P5 All your latest ABMA information ABMA Career Centre........P18 ABMA Course Study.
seven cables are scheduled to go live and fierce competition amongst broadband providers is expected to dramatically lower the cost of Internet usage. Mr. Source: www. increasing Internet speeds will have potentially limitless benefits for business.com www. As part of this work. As well as an expected rise in the use of consumer technologies.com www.com Copyright© 2009 ABMA . Together with a number of other projects. Computer Science and Information Processing and Computer Systems Engineering and Hardware Maintenance prepare students for management careers in computing. ABMA courses in computing such as Professional Computing and Information Technology. Mozambique. Kenya's president. An increasingly important feature of modern business is the ability to network and communicate quickly. whilst increasing an organisations efficiency. particularly in fast moving digital industries such as information technology and telecommunications. Fibre optic submarine cables have evolved from early telegraph cabling which began intercontinental communication in the nineteenth century. both domestically.uk. a US$130 million project which will improve communication across East Africa linking Kenya directly to the United Arab Emirates. The submarine cable will provide international fibre optic bandwidth internet access to millions of people across East Africa. The SEACOM submarine cable has linked South Africa. computers and PDA's (Personal Digital Assistants).allafrica. Improving computing skills allows professionals to work more independently and. meanwhile proudly announced the beginning of the East African Marine System.abma. for IT professionals. Kibaki hailed the project as bringing 'Digital Citizenship' to his countrymen and competing private and public projects will only benefit the consumer with cheaper prices and easier access to the Internet. The advent and spread of the Internet in the twenty-first century has encouraged greater use of submarine cabling and the number of intercontinental cables laid across the sea has increased significantly to carry ever increasing amounts of telephone and Internet traffic.ft. This consequently helps in improving communication within the business and service provision to the customer through efficient networking. Improved Internet speeds and greater access to the Internet is expected to have as dramatic an effect upon people's lives as mobile telephones have had in the last ten years and will increase the use of and access to technology such as laptops. whilst improving the speed of provision significantly.4 ABMA Global Association Business Managers Association ofof Business Managers Administrators & and Administrators NEWS Africa Communications Update Africa's telecom industry is primed for a revolution with the completion of the SEACOM Electronics' submarine cable. and internationally. in the next two years Africa's telecom landscape will be immeasurably changed. Madagascar. Kenya and Ethiopia to India and Europe. ABMA training allows them to become an integral part of business. Tanzania. Global connectivity through business and cultural exchange has been encouraged by the rapid spread of the Internet and communications technology. Mwai Kibaki.
available to be downloaded by students and colleges.uk. This award is not limited to students however and should you wish to nominate a particular member of your college staff. An official certificate will be included along with the medal which will be highly valued in the workplace and be an endorsement of the student’s achievement.uk. You can now download the following documents from the Student Forms section of the website: ? ABMA Student Registration Form ? ABMA Examination Forms ? ABMA Dissertation Cover Page Should you wish to suggest any other resources that would be useful on the ABMA website. the ABMA has recently updated its website to enable students to acquire all the necessary forms and have access to important examination information. Now Available From the ABMA Website.abma. there is also a handy study skills section and publications. be it an ABMA Co-ordinator or a College Registrar.B. ABMA Outstanding Achievement Award The ABMA Advisory Board has selected students whose achievements reflect excellently upon both themselves and their institution to receive an ABMA Outstanding Achievement Award in recognition of their efforts..ABMA Global 5 Important Announcements December 2009 Deadlines Registration Fees: Examination Spreadsheet: Examination Fees: Dissertation Submission: 1st October 2009 1st October 2009 5th November 2009 7th December 2009 N.com. www. please let us know via the contact us page at www.com Copyright© 2009 ABMA . In addition to having all your essential information and course details at the click of a button. such as previous editions of ABMA Global. then let us know who they are and why they should be nominated and they may also be featured in ABMA Global. A photo may also be included in ABMA Global.abma.. As you will have noticed. Make sure your fees are despatched so that they are received at least one week prior to the deadlines to avoid the disappointment of failing to sit examinations during the December series.
com Copyright© 2009 ABMA . PROGRESSION ONTO UNIVERSITIES We are affiliated with many universities throughout the UK and America as well as universities all over Africa.abma. See your ABMA Co-ordinator or visit www. An ABMA qualification holds value in the UK.uk.abma. I find it reassuring to know that when I have completed my ABMA Advanced Diploma I will have a recognised qualification that is sought after. America and in your home country. Botswana DIPLOMA 2 • Computer Repair and Hardware Maintenance II • Management of Information Systems • Troubleshooting of Computer Software • Networking Essentials and Data Processing • Dissertation ADVANCED DIPLOMA • Computer Repair and Hardware Maintenance III • Software Methodology and Installations • Engineering Aspects of Microprocessors and IT Applications • Network Engineering and Object Orientated Programming • Dissertation Become what you want to be with an internationally recognised ABMA qualification INTERNATIONALLY RECOGNISED DIPLOMAS ABMA is established in over 18 countries and the list is growing.COMPUTER SYSTEMS ENGINEERING AND HARDWARE MAINTENANCE DIPLOMA 1 • Computer Repair and Hardware Maintenance I • Introduction to Programming • Computer Architecture • Computer Fundamentals • Dissertation ‘I am currently studying for my Diploma 1 qualification in Computer Systems Engineering and Hardware Maintenance and I am pleased to study a course which my local University does not offer.’ Tshiamo Matseka.com for more information www. PROGRESSION INTO EMPLOYMENT ABMA Diplomas are recognised throughout many industries and ABMA will support your application for employment.uk.
. Assessment days are comprised of a number of specific tasks which will demonstrate a candidate's skills and knowledge related to those of the job’s requirements. particularly for large organisations recruiting for managerial positions. In contrast. www. an interview gives a limited perspective based on what a candidate suggests they can do. In this edition's ABMA Career Centre we take a look at what an assessment day is comprised of and how you can best prepare yourself for the pressures of trying to show you are suited to the career you have chosen.. There is also a short feature on completing an application form as well as writing a good covering letter. An assessment centre provides employers with the opportunity to view candidates over a longer period of time. It is vital to any organisation that the right people for the job are recruited and an assessment centre is one of the best ways to fairly assess and select candidates. See overleaf for advice on attending assessment centres and how to impress.com Copyright© 2009 ABMA . By getting candidates to complete various tasks associated with the role.uk. rather than demonstrating what they can actually do.ABMA Global 7 ABMA Career Centre Attending an Assessment Centre An assessment day is an important part of the recruitment process. the employer can develop a better understanding of how effective the candidate will be in a work situation.abma.
' Candidates are asked to demonstrate their suitability to the role according to the skills they have and they should try to demonstrate the key skills necessary to excel within the role. However.abma. Group Exercises The primary reason for conducting group exercises is to gauge an individual's ability to work with others. but you should focus on being yourself. www.com Copyright© 2009 ABMA .8 ABMA Global TOP TIPS Being prepared and following some basic advice will give you the best chance of success. These tests will focus on determining your ability to form relationships with other people and how you cope with different situations. Aptitude tests give an indication of the candidate's ability to respond to challenges that they would face on a day-to-day basis within the role. Be yourself Being genuine will show your personality. The interview. for example in roles related to journalism.uk. as well as generally being enthusiastic and co-operative. A bit of preparation for your assessment day will help you keep calm and enable you to do the best you can. Employers will often get candidates to demonstrate their technical skills by giving them an aptitude test. Aptitude might mean an applied knowledge of a subject or demonstration of particular skills such as programming in computing. for example. In most roles it is important to be a team player and this means you should interact with the other candidates on the assessment day. candidates can demonstrate their skills and personal qualities in a working scenario. much like the day itself is focused on the suitability of the candidate for the role and sometimes is known as a 'competency based interview. otherwise the test will highlight inconsistencies in your responses. or an ability to write in a technical way. understanding some of the tasks you are likely to face will help you cope with your nerves. Most roles in management will require several technical skills as managers will have to be able to lead and develop their team. Research the role Knowing what skills the role demands will give you an idea of what the company expects. Below are some of the common features of an assessment day: Personality Test Personality tests are used in order for an employer to understand a candidate's typical reaction to various situations. Talk to someone who has been to an assessment day before and listen to what they recommend. Case Studies Using a case study as a live example. It is important in a personality test to be genuine and reflect your true character. when you are under pressure. Assessment Day An assessment day might seem a nerve-wracking process. Group exercises also show employers how individuals interact within a team and which role within a team they naturally adopt in leading a group or following others authority. It is understandable to be nervous and to some extent all of the candidates will be. such as computer systems engineering or information technology. Interview An interview is a very common feature of any assessment day. A case study will sometimes require a candidate to take on a different role in a staged simulation in order for the employer to see how they might cope with different situations or to see how they would resolve problems. Aptitude Test Some jobs require a large amount of technical skill.
Your greatest achievements. rather than leaving it to the individual to explain themselves on their Curriculum Vitae (CV) or covering letter. A good way to conclude your letter would be to provide a summary of the reasons why you want the role and how you can be a valuable asset to the company. professional successes or projects you have completed. ? Application forms sometimes require detailed answers. write down the important experiences in your professional. This allows the employer to find out the information they want from the candidate and understand their skills and abilities better than a CV. The opening paragraph should address your reader using their surname and appropriate title.uk www. Include any reference numbers at this point to make it easy for the employer to sort your application. addressed correctly and describes which position you intend to apply for. Covering Letter: The covering letter is the first thing an employer will see when you submit your application. ? Before you start. Simply ask the potential employer or university to contact us directly.uk www.wikijobs.monster. Write the answer on a IN SUMMARY Ensure you practice writing your answers to make sure you avoid making mistakes on your application form. Source: www. Ask someone you know to read over your covering letter to make sure you haven’t made any mistakes. It is important that it is well composed. seperate piece of paper before you write it down on the application form to avoid making obvious mistakes.co.com Copyright© 2009 ABMA .abma.uk. On your covering letter check and re-check that you haven’t made any spelling or grammatical errors. DON'T FORGET Should you require a reference. such as your ABMA Dissertation. Use relevant examples from your professional and personal life. starting with your most recent job or piece of work experience and finishing with the oldest. Below are some tips on how to write a good covering letter and how to give yourself the best possible chance to get the job you apply for: ? The letter should be composed with a beginning. the ABMA will be happy to provide one for you. which might not always be related to the job in question.ABMA Global 9 Application Form: An application form allows the employer to ask the questions about the candidate. ? Make sure you list your work experience in order. academic and personal life.co. You should clearly state your intention to apply for the role in question. ? The middle paragraph should focus on how you meet the employer’s needs including specific skills that relate directly to the role for which you are applying. ? The final paragraph should include your contact details in order to ensure that the employer can contact you. ? Write clearly and neatly in your best handwriting. middle and concluding paragraph.
com Copyright© 2009 ABMA . e-journals (electronic journals). In this edition of ABMA Global .The Internet The Internet is becoming increasingly popular as a research tool with a large amount of information available to students. www. Strategic and thorough research is the backbone to any successful project. we will also show you how to correctly reference your work to avoid problems with plagiarism and to achieve the best possible grade for your project. Think about how you expect the piece of work to look upon completion and work towards that. this means that almost anyone can post their thoughts or opinions on various websites. you will be able to structure and plan your research. financial data. Your Guide to Researching Skills Plan Your Research The importance of effective research cannot be over-emphasised. Also consider how the piece of work will be marked and ensure you spend enough time researching the key areas of the assignment. Consider the task you have been set or the arguments you wish to discuss within the piece of work.uk. company websites. meaning time will be saved overall. Question the source of the material. government information. is the language used of a high standard? Does the source state their qualifications and position in employment? Consider the date when the piece was written as online material can become out-of-date very quickly. By doing this preparatory work.Study Skills. The Internet has very little censorship or editing restraints. that you remain objective. Before beginning the piece of work. Sources of Information . The Internet provides valuable online resources such as e-books (electronic books). With this vast amount of information available it is crucial to ensure that the information you are using is both reputable and reliable. places to buy books and much more. It is important that when viewing any material that is related to your subject. Ensure that you have a thorough understanding of all the topics to be discussed.abma. you should know what it is you will be discussing and how you will be approaching the subject. news websites. whether it is an ABMA Dissertation or a company research assignment.10 ABMA Global Study Skills On the following pages we will be taking a look at how you can improve your research skills in order to produce a dissertation or assignment of the highest possible standard.
Above all. If you use the work of somebody else without crediting them as the source. Identifying Relevant Information Use the ABMA Reading List to guide you towards the resources needed for your particular subject. subject specific books will be kept together. You simply will not have time for this. www. Visit your nearest library and speak to a member of staff to see what resources are available to you.abma. Ensure the information you are using is up-to-date where possible and most importantly reference your work. If you are in any doubt. Referencing is a straightforward process and a helpful guide can be found on page 12. Journals and periodicals will be organised in much the same way. Remember books will usually be arranged in alphabetical order according to the author’s surname and initials. Sources of Information . Make sure that you know where the relevant textbooks for your ABMA course are kept. please speak to your lecturer who will be able to provide this for you. for example. This is particularly important when quoting data and statistics. Usually. reputable information available in the work that you produce. Make sure you read only the information that is relevant to your piece of work and take notes accordingly. Learn where different resources are kept and how readily available they are. If you do not have this. you are risking being accused of plagiarism. The types of resources on offer may include: Computers Books Academic/Electronic Journals Newspapers Audio resources Video resources Familiarise yourself with your library. Use the most recent.com Copyright© 2009 ABMA . Acquaint yourself with the opening hours and the limit on the amount of resources you can borrow at any one time. speak to a member of staff. Do not read every resource from cover to cover. as these can change dramatically from year to year. will have new editions released each year. Decide on how much material on any given subject area you will need to research.uk. Consider the amount of work you have to produce as an ABMA Dissertation will carry a specific word limit.The Library Ensure you are aware of what library resources you can use to produce your assignment before beginning any piece of work.ABMA Global 11 The general rule when using the Internet as a research tool is to ensure you stick to reputable websites. be selective about what you read. Some textbooks. Plagiarism is taken very seriously by both college officials and the ABMA and could result in you being banned from taking any ABMA examinations in the future.
12 ABMA Global ABMA Study Tips Your Guide to Referencing As part of the ABMA Dissertation. Other examples 1) In the case of two authors. the surname of the first author should be given followed by et al. 'Anon' can be replaced by the name of the paper. considerate and hardworking are the qualities of a good boss (Anon. it could lead to you being accused of plagiarism resulting in probable disqualification. journalists need to be able to look at sources on the Internet and adapt it into news. Referencing is a vital skill that will help you not only in your life as an ABMA student but also during the rest of your career. The page number only needs to be included if the citation is from a particular section of the source as opposed to the source as a whole. In this case the author should be given as 'Anon'. For example: More people than ever are switching to mobile broadband (Taylor et al.uk. This is precisely the case if the author’s name does not occur naturally within the text: A more recent article (Herbert 2000) explained that in the digital age.” It is important to notice how both the date of publication and the particular page are quoted. For example: A debate by Quartner (1998 cited Murphy 2005) argued that… www. Citations that occur within the text If the author’s name occurs naturally within the text then it should read: As Herbert (2000.abma. both surnames should be provided: Guida and Dolleston (2009) argued that… 2) In the case of more than two authors. p. If you use a source but fail to acknowledge it in the references section of your work. you should first quote the original source followed by the new source. 2003) 4) In the case of newspapers. Only the source you have read should go in the references. For example: The number of applicants to UK universities has leapt by almost 10 per cent (Financial Times 2009) 5) If someone has been quoted within another source. where frequently the authors name is not given.com Copyright© 2009 ABMA . “Databases are like old-fashioned card files.3) said. 2004) All the names should then be supplied in the references section. For example: Being kind. 3) Some sources will not always provide the name of the author. you are expected to use and reference reputable sources and case studies.
1998. A Study on Risk Cost Management. 3rd ed.abma. Daily News. Available from: URL [Accessed Date]. Journal Title. Referencing an electronic journal: Author's Surname. Zhang. Page number(s) or publication. Referencing a video or a film: Title.) Material designation.. (or Newspaper Title. 1690. www. Film. INITIALS. This should be done in the form of a list and should appear in alphabetical order by the author’s surname.. INITIALS. e. INITIALS.direct. Year.uk. 4 (5). 26 March. Title. Followed by In: Surname. Referencing a book: Author's Surname.5. 1996.. 2008. INITIALS. e. P. p. Directgov. Daily News. of author. Title. (Edition). e. Referencing a quotation in a book: Contributing author's surname. J. Place of publication: Publisher. Subsidiary originator.g. INITIALS. Year of publication. In: Little. (Optional but director is preferred) Production details – place: organisation. F. USA: Castle Rock Entertainment. 2009. Title. Title of article.g. Botswana Beacon of Hope. International Journal of Business and Management. Locke.g.org/journal/index. D. Harlow: Pearson Education. Y. Referencing a newspaper article: Author's Surname. Day and month. Public Relations. Place of publication: Publisher. Available from: http://www. Referencing a website and an electronic book: Author's / Editor's Surname.uk/en/EducationAndLearning/UniversityAndHigherEducation/WhyGoToUniv ersityOrCollege/DG_4016998 [Accessed 13 July 2009]. Communication in Business.) Year of publication.. Place of publication: Publisher (if available). page numbers (if available). e.php/ijbm/article/viewFile/1766/1677 [Accessed 13 July 2009].gov. and Yadin. (When referencing films.. Available from: URL [Accessed Date]. Title of book. Harlow: Prentice Hall..1. e.. the preferred date is the year of release in the country of production..g.g. Year. 5th ed. Jefkins. Othello. London: Directgov.g. Year. Page number(s). Oxford English Dictionary. The benefits of higher education. Title of newspaper. Title of contribution..ABMA Global 13 Correct referencing including examples The references section should include all sources that you have cited within the text. Edition (if not the first). Directed by Oliver Parker.. Available from: http://ccsenet. p. INITIALS. e. volume (issue).com Copyright© 2009 ABMA . Year of publication.
com for more information www.PUBLIC RELATIONS AND PERSONNEL ADMINISTRATION DIPLOMA 1 • Principles and Practice of Personnel Management I • Public Relations I • Business Administration • Communication in Business • Dissertation ‘The knowledge I got from doing my ABMA Diploma has helped me to have a good understanding of the aspects of Public Relations and Personnel Administration. See your ABMA Co-ordinator or visit www.abma.abma. America and in your home country. PROGRESSION ONTO UNIVERSITIES We are affiliated with many universities throughout the UK and America as well as universities all over Africa.’ Sefela Gopadileng. I believe I can make an effective contribution to the organisation which I work for as I learnt a lot from this course. Botswana DIPLOMA 2 • Principles and Practice of Personnel Management II • Administrative Law • Corporate and Strategic Planning • Customer Service • Dissertation ADVANCED DIPLOMA • Management Information Systems • Marketing • Organisational Development • Public Relations II • Dissertation Become what you want to be with an internationally recognised ABMA qualification INTERNATIONALLY RECOGNISED DIPLOMAS ABMA is established in over 18 countries and the list is growing.com Copyright© 2009 ABMA . An ABMA qualification holds value in the UK.uk.uk. PROGRESSION INTO EMPLOYMENT ABMA Diplomas are recognised throughout many industries and ABMA will support your application for employment.
that the international press has seen fit to feature the ABMA on two occasions recently and the success of ABMA's Kenyan students is well documented throughout Africa with some establishing their own companies and others going on to work for governmental departments and international companies. The country has seen many changes in its geography.gov www. After a great deal of unrest throughout the following years. Eight years of primary education follows. Jomo Kenyatta. Those students who achieve the necessary entry requirements can further enhance their employment prospects by undertaking an internationally recognised qualification with the ABMA.ke Kenya has cemented itself as an exclusive holiday destination with a culturally diverse history. is home to the nation’s government as well as being a thriving commercial centre. developing www. Kenya's educational system begins with three years of pre-school. developing cities and picturesque coastlines.information. please contact us via email at student@abma. some of whom still reside in the park. Source: www. The reserve is known for its game and rich wildlife throughout the world and the Masai people. Today.ABMA Global 15 ABMA Country Profile KENYA Kenya is one of the world’s most popular tourist destinations and also boasts a thriving business sector. which is an integral component of the overall education structure. We wish all ABMA students continued success in their endeavours and should you wish to tell us your thoughts on the ABMA or if you simply want to let us know where your studies have taken you. Nairobi. politics and economy and it is the Kenyan people's ability to stay connected with their ancestral history and the land in which they lived that ensures Kenya remains a top tourist destination and one of Africa's most interesting countries. Kenya's capital city. Despite their comparatively small size.cia. So well received are ABMA courses in the region.com Copyright© 2009 ABMA . One of Kenya's most popular destinations is the Masai Mara National Reserve. the Masai Warriors were ferocious and quickly gained power and land but the real changes to Kenya’s history occurred through colonisation. concluding with the pupils sitting the Kenya Certificate of Primary Education (KCPE) which determines which students can continue on to secondary school or vocational training. Kenya borders five countries in East Africa and has a population of just over 39 million. first arrived in the region known today as Kenya in the mid 18th Century. following a royal charter and concessionary rights to the coastline from the Sultan of Zanzibar.uk. particularly during the 1950's when Kenya was in a state of emergency during a rebellion against British rule.com and you could be appearing in the next edition of ABMA Global. Kenya has cemented itself as an exclusive holiday destination with rich cultural diversity. cities and picturesque coastlines.abma. Kenyan students can consider themselves in good company as students from all over Africa earn places at university and undertake successful careers in many different sectors following completion of their ABMA studies.go. Kenya's colonial history can be linked closely to that of Zanzibar following Imperial Germany's protection of the Kenyan coastline and the subsequent arrival of the British East Africa Company in 1888.uk. ABMA courses have been thriving in Kenya since the establishment of the organisation many years ago and continues to offers students a diverse and internationally recognised portfolio of courses. an icon of the struggle against foreign rule formed the Kenya African National Union and ruled from Kenya's independence in 1963 until his death in 1978.
www.abma. Multi-tasking and time management skills are essential for any successful employee as is an ability to plan effectively. exciting and innovative forms of service provision. students can apply for a place. effective public relations is essential for organisations of any size from companies like Coca-Cola or Google through to associations such as charities and trusts. So what characteristics make a successful Public Relations Manager? Certainly an awareness of the surrounding business world and the impact their words have on the public. Every company is desperate to stand out from the crowd and appear as interesting and attractive as possible in the eyes of the consumer. Botswana One of the most popular career paths for graduates in business today. create and maintain relationships. as organisations continually seek to reinvent themselves through new. be it an international or local business. I hope to be undertaking a degree programme in the foreseeable future on the strength of my success with the ABMA. all of which will need to appeal to the public while at the same time being able to identify threats to your organisation’s reputation. Gaborone Academy of Education. and on completion of the ABMA Advanced Diploma. in some cases. You may find yourself talking to newspaper journalists or directly to the public through articles in local magazines or governmental publications.uk.” Sefela Gopadileng. A role in public relations is not a simple career but one that is evolving. It is important to be able to network. As competition between companies grows and the media's perception of industry carries more weight with the consumer. I believe I can make an effective contribution to the organisation which I work for as I learnt a lot from this course.com Copyright© 2009 ABMA .16 ABMA Global WHAT DO ABMA STUDENTS THINK OF PRPA? Public Relations and Personnel Administration (PRPA) “The knowledge I gained from doing my ABMA Diploma has helped me to have a good understanding of the aspects of Public Relations and Personnel Administration. with exemptions. maintaining a reputation is not an easy task. individuals whose role is to maintain and enhance an organisation’s reputation has moved from being a luxury of the world's largest brands to a necessity of every business. Indeed. be able to handle the press and maintain an organisation’s image at the forefront of the public's mind. The competitive nature of business today means that someone working in a role in public relations must be aware of the risks to reputation. domestically and abroad. build business and use your creativity to strengthen a company’s image making a difference to their sales figures and overall reputation. Financial Times Prentice Hall ISBN: 9780273634324 Interested in attending university? An internationally recognised ABMA qualification opens doors to further education and career progression. CURRENT TEXT BOOKS Public Relations Jefkins. Of course it is entirely possible that your career will take you to a company handling public relations for a range of clients as opposed to working for a specific company or organisation. the public relations sector is not simply about making a company look good. Of course. The ABMA has links with many universities.
one third would consider switching jobs once the economic downturn has ended: “Once job opportunities increase. Programme Structure Diploma 1 Principles and Practice of Personnel Management I Public Relations I Business Administration Communications in Business Dissertation CURRENT TEXT BOOKS Personnel and Human Resource Management Diploma 2 Principles and Practice of Personnel Management II Administrative Law Corporate and Strategic Planning Customer Service Dissertation Adv. The Chartered Institute of Personnel Development (CIPD) has announced that following a study of 3.” Taking an internationally recognised qualification with the ABMA will mean that you are well positioned to undertake a successful career not simply because you have learnt the fundamentals and necessary skills but because the personnel administration aspects of the qualification will enable you to build a foundation on which to apply these skills and know-how to your everyday work. ABMA Diploma 2 can be completed at a later date whilst employed. ABMA Advanced Diploma can be completed at a later date whilst employed.” Claire McCartney. this qualification will help you learn about the workings of business while the dissertation unit helps to build confidence and provide proof that you possess all the skills necessary. Student can enter employment with a wide understanding of complex concepts chosen subject area demonstrated with practical experience making the student very appealing to employers. very competitive and very exciting. to be a success in public relations Wherever your career takes you.uk. such as time management and project planning. Excellent communication skills are fundamental to success not only to portray organisations in a positive light through various forms of media. Head of the Public Relations Department at Zambia Institute of Business Studies and Industrial Practice (ZIBSIP) states that an intimate knowledge of customer service. have taken a keen interest in PRPA because the programme accommodates the students needs and is tailored in such a way that there is smooth progression all the way to university.000 industry professionals. business and communications can provide a sound footing in the world of public relations: “Students. CIPD’s Talent and Resourcing Adviser.com Copyright© 2009 ABMA . Diploma Management Information Systems Marketing Organisation Development Public Relations II Personnel and Human Resource Management Gerald Cole Cole. The content of the syllabus is so rich that it has given the students all the confidence to execute their duties with ease.ABMA Global 17 ABMA Progression Student meets entry requirements INDUSTRY NEWS Advanced Diploma University (With exemptions from first year where applicable) Diploma 1 Diploma 2 Student does not meet entry requirements Business Foundation Certificate Student can enter employment having learnt the fundamentals of their chosen subject area. but also when relaying results from research and projects to those people you represent. Dissertation Thomson Learning ISBN: 0826458637 We would like to wish all ABMA students good luck in their forthcoming examinations www. Student can enter employment with a broader understanding of their chosen subject area. including those already working. Reuben Phiri. dissatisfied employees will vote with their feet and leave making it important for employers not to take the loyalty of their people for granted. From demonstrating the ability to prioritise through to understanding the importance of reacting to research and efficient data recording.abma. it's certain to be very pressurised. Students who have completed the programme have spoken highly of PRPA because employers find their diploma fitting to the industry.
ICT Manager. I also feel confident of establishing my own business. EasySave Zambia Ltd. I am well placed to be considered for a wide range of managerial roles. when it comes to getting jobs worldwide. I am a good communicator and a computer specialist. These are quality diplomas that will make other students happy. and in what way was an ABMA qualification of benefit to you? My ABMA Diploma in Professional Computing and Information Technology has benefited my career by opening the door to many opportunities that were otherwise closed. particularly due to the dissertation. I would recommend ABMA courses to any potential student due to their international recognition and carefully constructed content that will ensure that you stand out from the crowd.com www. To what extent do you feel the skills you have obtained from your ABMA qualification are relevant for your position at EasySave Zambia Ltd. looked at my skills and consequently contacted me for an interview. Software Programmer and can even secure a role in Marketing. ABMA has added massively to my well being in life and I am able to work well in the business world. Due to the internationally recognised qualifications ABMA provide. How do you feel that the ABMA provided for your needs as a student. Boston Leji Sales Manager EasySave Zambia Ltd. I can work as a Data Manager. Since completing his ABMA Diploma he has gone on to secure a position with EasySave Zambia Ltd as Sales Manager. do you think.abma.com Copyright© 2009 ABMA . My ABMA Diploma in Professional Computing and Information Technology covered many areas of business including those related to finance. an ABMA qualification gave you in the job market? Undertaking my ABMA Diploma did not simply provide me with the necessary grades but also ensured that I developed good organisational skills whilst the flexible and well produced syllabus ensured that I studied material that is applicable to many different industries. please visit our website at www. not simply because of the relevant information I have studied but also because of the practical dissertation I have produced. Would you recommend ABMA Diplomas to other students? 100 per cent. I feel ABMA courses are wonderful as they have made me who I am today. ABMA qualifications make you more appealing to companies looking to employ qualified individuals. I was pleased when I got the job. Completing an ABMA Diploma gave me the choice of where to continue my career and with which company as organisations were able to see my hard working nature.18 ABMA Global Life After ABMA Meet Boston Leji. ABMA taught me how to prepare for the interview. A career in management is easily attainable. a former ABMA student from Zambia who studied Professional Computing and Information Technology at Golden Gates Training Institute in Lusaka. Sales or Human Resources. Here he tells us of his experiences as an ABMA student: How did your new employer respond to your international qualification from the ABMA? My employer responded very well to my ABMA qualification. To read about other successful ABMA students. I have become much more appealing to potential employers with many international organisations seeking equally qualified individuals.uk.uk. I was given first priority among other people who applied for the same job. For example. What advantages.abma.
Good Luck! www. Due to the nature of the way ABMA courses are compiled. Boston also intends to continue his ABMA learning in the future in order to further develop his career prospects. The organisation specialises in advice on investments. ABMA Sudoku Challenge 5 1 7 3 4 2 5 2 3 7 5 8 2 6 4 9 3 1 7 3 8 3 6 8 8 1 9 3 5 9 6 6 4 2 3 Difficulty Rating: Moderate 2 The objective of the ABMA Sudoku Challenge is to complete the grid by ensuring that each 3x3 box. including a photo and your employment information.abma. The company also helps people open offshore bank accounts with Standard Bank Isle of Man Ltd. If you would like to feature in ‘Life After ABMA’ then please forward us your details.uk. to the address: info@abma. Prior to securing this position. Part of the Southern Cross group of companies. These attributes have given him full confidence in his ability to perform at the highest level. As many previous ABMA students have found. EasySave Zambia Ltd is a consulting firm that offers international financial advice to both individuals and companies.uk. Barclays Bank has many branches throughout Zambia and Boston was based in the capital city branch in Lusaka. Boston spent two years working for Barclays Bank Plc in Zambia. Boston has been able to use transferable skills from the ABMA course in Professional Computing and Information Technology in a sales role for EasySave Zambia Ltd. individual or family assurance and travel and business insurance policies.com and you might be in the next edition of ABMA Global. the skills and knowledge Boston acquired during his time as an ABMA student have helped him to develop his career.com Copyright© 2009 ABMA . row and column contains the numbers 1-9 just once.ABMA Global 19 EasySave Zambia Ltd.
com www. London.uk.com Association of Business Managers and Administrators Wembley Point.www. Tel: +44 (0)208 733 7000 Fax: +44 (0)208 733 7033 Email: email@example.com Copyright© 2009 ABMA .abma.abma.uk. HA9 6DE.uk. 1 Harrow Road. UK.
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