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Table of Contents
1 Executive Summary.............................................................................................................................. 3
1.1 VMware Infrastructure TCO / ROI Analysis Overview................................................................. 3
1.2 Lab Manager TCO / ROI Overview ............................................................................................. 4
1.3 VDI TCO / ROI Overview............................................................................................................. 5
2 VMware Infrastructure ROI/TCO Methodology .................................................................................... 7
2.1 Data Center Server Hardware ..................................................................................................... 7
2.2 Data Center Server Storage ........................................................................................................ 8
2.3 Data Center Server Networking................................................................................................. 10
2.4 Data Center Server Power and Cooling .................................................................................... 11
2.5 Data Center Server Space......................................................................................................... 14
2.6 Data Center Server Provisioning ............................................................................................... 17
2.7 Data Center Server Administrative Costs.................................................................................. 18
2.8 Reduced Business Risks ........................................................................................................... 19
2.8.1 Data Center Server Disaster Recovery............................................................................. 19
2.8.2 Data Center Server Unplanned Downtime ....................................................................... 20
2.9 VMware Infrastructure Investment............................................................................................. 21
2.9.1 VMware Infrastructure Licensing ...................................................................................... 21
2.9.2 VMware Infrastructure Design, Plan and Deployment Services ....................................... 22
2.9.3 VMware Infrastructure Training......................................................................................... 23
3 Lab Manager TCO / ROI Methodology............................................................................................... 24
3.1 Improved Lab System Consolidation......................................................................................... 25
3.1.1 Lab System Consolidation Savings .................................................................................. 25
3.1.2 Future System Expenditure Cost Avoidance .................................................................... 28
3.1.3 Improved Labor Productivity ............................................................................................. 29
3.1.4 Improve Lab / Test System Provisioning Efficiency.......................................................... 29
3.1.5 Improve Bug Reproduction Efficiency............................................................................... 30
3.1.6 Customer Support / Help Desk Efficiency Improvements................................................. 32
3.2 Improved Business Agility.......................................................................................................... 32
3.2.1 Improve Application Time to Market ................................................................................. 33
3.3 VMware Lab Manager Investments........................................................................................... 34
3.3.1 VMware Lab Manager Software Licensing Costs............................................................. 34
3.3.2 VMware Lab Manager Storage Investment ...................................................................... 36
3.3.3 VMware Lab Manager Services........................................................................................ 37
4 VDI TCO / ROI Methodology.............................................................................................................. 38
4.1 Desktop Capital Expenditure Avoidance ................................................................................... 38
4.2 Desktop Operating Expenditure Cost Avoidance ...................................................................... 38
4.3 Capital Investment for Implementing VMware VDI.................................................................... 40
5 Conclusion.......................................................................................................................................... 43
2
1 Executive Summary
This document provides a methodology for capturing the reduction in Total Cost of Ownership (TCO) and Return on
Investment (ROI) from implementing any of VMware’s virtualization products and solutions, including:
1. VMware Infrastructure (VI);
2. VMware Lab Manager;
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3. VMware Virtual Desktop Infrastructure (VDI).
The TCO / ROI methodology was validated with ex-Gartner ROI / TCO experts at consultancy Alinean, Inc. to
quantify the cost savings and business value of VMware solutions. The methodology uses proven financial
techniques, industry research, VMware field and customer data and user provided metrics to quantify and compare
the TCO savings, required investments and business benefits of implementing VMware virtualization solutions. This
methodology is applied in the VMware TCO / ROI Calculator, an on-line tool designed to help organizations collect
key information about their assets and opportunities for improvement, and quantify the value they can personally
achieve via deployment of VMware solutions. Using user-specific data, metrics and this methodology, all key
financials as to TCO opportunities, savings, investments, ROI, NPV savings and payback period are calculated.
Users can also rely on industry standard metrics where data is not available and with a few simple inputs can get a
detailed report.
The TCO /ROI methodology first helps organizations quantify the current “Before VMware (As Is)” cost of ownership
for server infrastructure, development / test lab and desktop infrastructure management. Against the current
opportunities, the methodology creates an “After VMware (To Be)” simulation, quantifying the cost savings,
productivity improvements, risk reduction and business benefits of VMware Infrastructure, Lab Manager and VDI, and
tallies any incremental investments to setup and deploy the proposed VMware solutions.
These financial results are tallied into three key financial analyses over the analysis period – set for three years:
• The TCO analysis formula subtracts the “After VMware (Projected – To Be)” scenario from the “Before
VMware (As Is)” scenario to achieve the change in TCO – the net benefits from the VMware solution. These
scenarios are referred to as To Be and As Is respectively in the analysis details.
• The ROI analysis formula compares the net benefits with the incremental investment as a percentage to
illustrate the ratio of returns versus investment (ROI = net benefits / investment).
• The payback period formula determines the duration from project kickoff whereby the net benefits of the
proposed solution exceed the cumulative investment in the project.
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© VMware, Inc. All rights reserved. Protected by one or more of U.S. Patent Nos. 6,397,242, 6,496,847, 6,704,925, 6,711,672,
6,725,289, 6,735,601, 6,785,886, 6,789,156, 6,795,966, 6,880,022, 6,961,941, 6,961,806, 6,944,699, 7,069,413; 7,082,598 and
7,089,377; patents pending.
VMware, the VMware “boxes” logo and design, Virtual SMP and VMotion are registered trademarks or trademarks of VMware, Inc.
in the United States and/or other jurisdictions. All other marks and names mentioned herein may be trademarks of their respective
companies.
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• $718 in annual amortized data center build-out and space costs.4
Over a three year period, the on-going operating costs are a 3:1 ratio over the initial acquisition costs according to
these conservative calculations.
One way to reduce total cost of servers is to improve asset utilization and consolidation of workloads, a substantial
opportunity for most organizations where. Gartner research indicates that during a 24 hour period it is estimated that
less than 10% of x86 /x64 server computing capacity is used, and that even considering peak workloads, non-
virtualized servers are drastically underutilized, leaving much room for optimizing utilization and consolidating
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workloads for these expensive assets.
Those organizations under mandates to reduce carbon emissions or have environmental strategies to reduce
greenhouse gas emissions, may be surprised to learn that powering and cooling 100 x 2 CPU servers in the US is
equivalent to the emissions of 122 cars over an annual period of operation. Reducing the number of servers in
operations can substantially reduce emissions, help companies qualify for carbon emissions reduction credits, and
help meet “green” IT initiatives.
VMware and Alinean estimates that data center virtualization using VI can:
• Consolidate server workloads typically in the range of 8:1 to 15:1, meaning that a typical 350 server
environment can be consolidated to 42 servers, saving 308 servers (8.3:1 consolidation ratio):
o Reallocate existing servers and eliminate on-going server maintenance and support costs
o Avoid adding any / as many servers in future to support growth
o Reduce operating power by 118.4 kWatts, cooling power by 148 kWatts, and generate data center
space savings of 607 square feet.
o Avoid 3,120,893 lbs (1,416 tons) of carbon emissions, equivalent to the average emissions of
taking 260 cars off the road per year.
• Reduce server provisioning to 1.5 hours / server with virtual environment (92%+ improvement over non-
virtualized methods)
• Reduce server administration workload from 60% to 90% by reducing the number of assets to be managed
• Drive business resilience including reducing DR recovery time / risks and improving availability by 80%
VMware and Alinean estimate that virtualization for labs using VMware Lab Manager can:
• Improve net utilization of lab systems by more than 50%, resulting in a typical 60 to 95% reduction in the
number of systems required
• Reduce lab system provisioning workload by 90% or more
• Reduce the efforts in setting up environments and reproducing bug / error conditions by 80% or more.
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All subsequent calculations are based on metrics and analytics using the VMware ROI / TCO Calculator v2 and default values for
a 350 server US based financial services company. Calculated as average cost over 3 years including
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Gartner Data Center Power and Cooling Scenario Options for the World Ahead, April 2007 Pg 2-3
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• Enable automated provisioning and rapid reproduction of software defects, accelerating cycle times and
increasing the amount of testing that can be performed in a given release – 50% improvement in quality
• Reduced application development lifecycles by 10-15% on average by reducing provisioning / reproduction
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and support time
For a typical 100 CPU system test / QA lab in support of an internal application development group, virtualization
using VMware Lab Manager can help:
• Consolidate lab / test systems by 95.0%, reducing the number of dedicated lab / test systems from 100 to 5
• Avoid 94.1% of expected lab / test system capital expenditures for growth / replacements
• Generate almost $500,000 in 3 year net cap-ex savings
• Reduce the person hours per lab / test system provisioning request by 90.0%, realizing over $150,000 in
annual productivity improvements.
• Reduce the person hours spent to reproduce bug / error conditions by 95.0%, saving $181,000 per year.
• Deliver more thoroughly tested, higher quality systems, reducing overall trouble tickets by 50.0% realizing
over $138,000 in annual support savings.
• Streamline development lifecycles, reducing development time frames by 21.6 days, generating almost
$200,000 in annual velocity to market benefits
Based on the value of the solution, and typical VMware Lab Manager costs, we found that virtualizing a typical 100
CPU system test / QA Lab can:
• Reduce annual TCO costs by over $763,000 per year
• Deliver an ROI of 1230% on an investment of $166,000
• Derive NPV Savings of $1,880,000
• Achieve payback in 3 months or less from deployment
For Lab Manager, the ROI / TCO analysis methodology supports a business case to virtualize labs for an Internal
Application Development Group, developing applications for corporate / organization use, or for an Independent
Software Vendor (ISV), developing applications as a revenue business.
The Lab Manager analysis compares current (as is) development / test lab costs versus proposed (to be) costs to
quantify potential cost savings, labor productivity improvements and business benefits:
Improved Lab System Consolidation
• Lab System Consolidation Savings
• Future System Expenditure Cost Avoidance
To calculate the ROI and to compare total costs, the analysis examines the following incremental Investment
requirements to implement Lab Manager:
• VMware Lab Manager Software Licensing Costs
• VMware Lab Manager Storage Investment
• VMware Lab Manager Services
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Using VMware ROI / TCO Calculator v2 for a financial services company, in the US, internal development group, with 100 CPU lab
systems and industry defaults for all other values.
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According to Gartner’s research, a typical desktop costs $488 per PC per year to manage and support resulting in a
total of $1,464 over the typical 3 year PC lifecycle. This represents a 1.5:1 ratio of operations to acquisition costs.
With virtualization, the opportunity exists to build a more stable hardware infrastructure to support the desktop
computing environment, one which can last for 6 years or more. At the same time, centralizing and virtualizing
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management can deliver significant savings – up to 62% per year, or $306 per PC per year.
For a typical 500 PC environment, an investment in VMware VDI for desktop virtualization can:
• Save $586.00 per PC per year, including $141,000 in annual labor productivity savings for PC operations
and administration staff.
• Drive NPV Savings of over $724,000
• Achieve payback on $1.2M in three year amortized investment in 4 months
• Provide a platform for additional upside savings in PC availability, Disaster recovery and resilience and
power savings, which in this version of the model and methodology, we do not quantify.
For VDI, the ROI/TCO analysis methodology compares current (as is) desktop infrastructure costs versus proposed
(to be) costs to quantify potential cost savings and labor productivity improvements (only direct costs were considered
for the desktop analysis):
• Desktop Capital Expenditure Avoidance
• Desktop Operating Expenses
To calculate the ROI and to compare total costs, the analysis examines the following incremental Investment
requirements to implement VDI:
• Capital Investment for Implementing VMware VDI
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Using VMware ROI / TCO Calculator v2 for a financial services company in the US, with 500 PCs.
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2 VMware Infrastructure ROI/TCO Methodology
2.1 Data Center Server Hardware
With VMware, data center server workloads can be consolidated, leading to server consolidations typically in the
range of 8:1 to 15:1. The resulting benefit is significant in that the consolidated servers can be reallocated to other
applications, and future server additions avoided.
To calculate the cost for servers for both the As Is and Projected (To Be) environments, the consolidation savings is
considered over the entire analysis period, examining the amortized server capital cost, and annual support and
maintenance contract costs each year for the current installed base, as well as proposed consolidated environment.
For assets with useful lifecycles, the amortization technique is the most common valuation method to calculate
asset costs over time and consolidation benefits – used by Gartner as a vital part of its TCO methodology since
1989. To calculate the level of consolidation, the methodology uses workload assessments – essentially looking at
the number of CPUs in use today, and how many CPUs can be consolidated in the future. The key variable is the
amount of workloads which can be consolidated to a single CPU. Based on examining VMware deployments today,
on average 4 virtual machines are typically consolidated per CPU. By default, all 1, 2 and 4 CPU servers are
consolidated to 4 CPU servers (typical for virtualization deployments), while 8, 16 and 32 CPUs servers are
consolidated to 8, 16 and 32 CPU servers respectively.
Inputs
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Number of servers worldwide average estimated
Servers increase for typical non-
optimized enterprises based
on VMware estimates. User
can override defaults with
specific server type and count
changes.
TCO Calculation
Data Center Hardware Savings = (Total Servers * Amortized Cost per Server) As Is - (Total Servers * Amortized Cost
per Server) To Be
Assumptions
• Depreciation costs or savings are not included in this calculation, however all costs for hardware in the As
Is and To Be are amortized over their useful life.
• To account for growth in years 2 and 3 of the analysis, growth in the number of servers is used to scale the
annual costs and savings. The growth rate can be edited by the user to model non-linear growth
environments.
Server consolidation with VMware Infrastructure dramatically reduces the costs of implementing a SAN by the
reducing the number of SAN switches and HBAs needed, as the number of servers to connect to a SAN goes
dramatically down post virtualization. Of course in many deployments there is no SAN in place today, so storage
virtualization is often part of the server consolidation project, and many customers will actual invest in SAN
connectivity and SAN storage incrementally as part of the virtualization project, rather than achieving a net savings.
The analysis methodology examines storage TCO in total, accounting for the cost of storage as well as cost for
SAN networking infrastructure for the As Is and To Be environments, the difference being the realized TCO savings
(if any).
Inputs
Number of Number of new 2 HBAs per server that is Default established to support
HBA HBAs per year refreshed redundancy. Can be edited by
user.
Price per Price per HBA $1,250 Survey of several HBAs (Fibre
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HBA Channel) from CDW
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http://www.cdw.com
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Total Total Storage Before: User input, with allocation Estimated to be 10% SAN
Storage Capacity based on current SAN attach attach before (can be edited),
Capacity rates. 100% after virtualization.
After: Assumes migration of all
current server data to the SAN
Price per Price per gigabyte $3 for DAS Survey of storage from on-line
GB of (GB) of storage $15 for SAN national US reseller for mid
Storage range SAN, RAID DAS.
(DAS and Note: for user input / review, these
SAN) defaults are amortized over the Can be edited by user.
useful life of the server to be $1
and $5 respectively.
Useful Life Useful life of server 3 Years Industry average and VMware
of Servers to calculate experiential estimate for
amortized value of dynamic production server
hardware environments. Can be edited
by user.
Servers Percent of servers 10% before, 100% after (all VMs As Is is based on Industry data
attached to attached to SAN will be on the SAN) – VMware estimates for typical
SAN (%) enterprise environments. User
editable.
TCO Calculation
Savings on HBAs = [(Number of HBAs * Price per HBA) / Useful Life of Servers] As Is
- [(Number of HBAs * Price per HBA) / Useful Life of Servers] To Be
Savings on SAN Switches = [(Number of SAN Switches * Price per SAN Switches) / Useful Life of Servers] As Is -
[(Number of SAN Switches * Price per SAN Switches) / Useful Life of Servers] To Be
Storage Savings = [Percentage of Storage DAS * Total Storage Capacity * Cost per GB DAS] As Is - [Percentage of
Storage DAS * Total Storage Capacity * Cost per GB DAS] To Be + [Percentage of Storage SAN * Total Storage
Capacity * Cost per GB SAN] As Is - [Percentage of Storage SAN * Total Storage Capacity * Cost per GB SAN] To Be
Because we assume 2 HBAs per server, the number of HBAs is calculated as follows:
Number of HBAs = 2 * Total Number of Servers
Similarly, the number of SAN Switches is calculated as follows. The calculation is multiplied by 2 to account for
redundant switches:
Number of SAN Switches = 2* ROUND UP (Total Number of Servers Connected to SANs/ 24)
Note: This formula behaves as a step function, and should always be rounded up to the nearest whole number. For
example, if there are only 6 servers connected to SANs in the environment, the total number of SAN connected
servers is divided by 24, equal to 0.2, but this needs to be rounded up to achieve a whole number value of 1 switch
by default. And then, these are made redundant, yielding 2 total switches required.
Assumptions
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• Net storage costs may actually INCREASE with the proposed virtualization solution as storage is migrated
from DAS to SAN. To create a virtualized storage environment. The benefits of a virtualized storage
environment are not considered a part of this analysis, but the costs are – a conservative approach.
• Other potential storage savings, such as reduced storage backup, administration and management costs,
increased availability and reduced risks are possible upside benefits of the SAN environment, these items
are omitted to focus on the case for server virtualization.
• SAN Switches, HBAs, and SAN storage are refreshed at the same rate as server hardware.
• There are assumed to be 2 HBAs per server for redundancy (this can be edited by user)
• SAN switches are specified as fully redundant and having 24 channels (this can be edited by user).
• The calculations here assume all servers that are virtualized are attached to a SAN.
• SAN storage to support the VMware Infrastructure solution is an incremental investment, and the costs for
this are tallied in the Investment section rather than here in the TCO comparison / savings section.
• All storage networking and storage costs are amortized over the server useful life – 3 years.
• To account for growth in years 2 and 3 of the analysis, growth in the number of servers is used to scale the
annual costs and savings.
Typically, the number of NICs per server is increase in a virtualized scenario (3 per server), although the total
number of NICs across all servers is substantially reduced. For the TCO calculation, the reduced NIC requirements
are accounted for in the price of the server hardware, since they often accompany server purchase. Therefore, this
section concentrates only on the reduction in network switches. The savings in cabling are small and therefore are
not recorded here.
Inputs
Number of Ports Per Number of ports per NIC As Is: 2 Dependent on types of
NIC NICs being used. Can be
To Be: 2 edited by user.
Amortized Cost per Price per Network Switch / $4,000 / 3 = $1,333 Surveyed customers and
Network Switch Server Useful Life various switches at large
on-line US reseller. Can be
edited by user.
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Annual Increase in Compound annual growth 10% Set by default to the growth
Server Networking in server networking costs in the number of servers by
Costs per year (%) default. User editable.
TCO Calculation
Annual Network Savings = ROUND UP [(Number of Servers * Number of NICs per Server * Number of Ports per
NIC) / Number of Ports per Network Switch)] As Is - ROUND UP [(Number of Servers * Number of NICs per Server *
Number of Ports per NIC) / Number of Ports per Network Switch)] To Be
Note: this formula behaves as a step function, and the number of switches required is rounded up (ROUND UP) to
the nearest whole number.
Assumptions
• Other savings resulting from reduced cabling, less power consumption and less network system
administration from having less network switches are omitted for simplicity.
• NICS are assumed to be 2 per server in the AS IS environment, and 3 per server in the To Be environment,
but can be changed.
• Ports per NIC are assumed to be 2 for the As Is environment, but can be changed / edited. For the To Be
environment, set to 2 ports per NIC, with more NICs recommended.
• Network switches are assumed to have 24 ports, but this can be changed.
• All costs are amortized over the server useful life – 3 years.
• To account for growth in years 2 and 3 of the analysis, growth in the number of servers is used to scale the
annual costs and savings.
Virtualization drives the need for less physical servers and related networking, storage and data center
infrastructure, meaning less power consumption for operations and cooling. This typically drives substantial
reductions in annual power service costs, as well as important “green” savings in carbon consumption. A complete
model would account for each asset consuming power as listed above, but for simplicity, the methodology focuses
only on the power saved from reduction in server hardware with regard to direct operating and cooling power
leaving out potential power and cooling savings for networking, storage and other data center infrastructure. As
with other TCO saving calculations, the savings in power is calculated by estimating the differences in operating
power consumption and cooling power of server hardware before (as is) and after (to be) virtualization.
The operating power consumed by server hardware can be calculated by adding up the power ratings of each
server in the data center. Because this number represents the maximum power used, it should be de-rated to
achieve steady-state power consumption. The steady-state constant was determined empirically. According to the
American Power Conversion Corporation “…the nameplate rating of most IT devices is well in excess of the actual
9
running load by a factor of at least 33%.” Forrester Research, Inc. corroborates this idea, indicating that idle x86
10
servers consume between 30%-40% of maximum (rated) power.
9
Sawyer, Richard, “Calculating Total Power Requirements for Data Centers”, American Power Conversion, 2004
10
Fichera, Richard, “Power And Cooling Heat Up The Data Center”, Forrester Research, Inc. March 8, 2006
11
As well as operating power, servers produce heat and require substantial cooling to keep them running at
prescribed temperatures. Data center design plays an important role in determining the thermal efficiency and the
cost of cooling. Many data centers still employ a front-to-back layout, which positions servers in the same direction.
This means the heat emission from the back of one server feeds directly into the air intake of the front of another
server. A better approach is the hot-aisle/cold-aisle layout (depicted below) which mitigates the unacceptable
11
temperature gradients associated with front-to-back layouts.
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Even with an optimized data center layout, as much as 25% airflow redundancy is still required. In the event of a
CRAC (Computer Room Air Conditioning) unit failure, airflow redundancy will continue to satisfy cooling
requirements. Furthermore, many data centers have hot spots, where heat density is greater than other areas.
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Focused redundancy satisfies localized data center cooling requirements.
Beyond requirements for airflow redundancy, data centers require additional airflow to account for inefficiencies
related to humidification. Humidification is required to reduce the potential for damage resulting from a static
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discharge. Most air conditioning systems, however, induce humidity loss that is caused by the air-cooling
function of the air conditioning system initiating condensation of water vapor. To maintain an acceptable humidity
level, supplemental humidification is required, which creates additional load on CRAC units. [5] The additional over-
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sizing can be as much as 30% of the standard load.
According to experiments completed in the HP Laboratories, 0.8W of power is consumed by the cooling equipment
for every 1W of heat dissipation in the data center (designated in this document as the Load Factor, L). This figure
is confirmed by Forrester Research, Inc., which estimates that 0.5W to 1.0W of power is required to dissipate 1W
of heat. [10]
Energy costs will vary by worldwide region and state / province. IT equipment energy costs need to reflect cooling
costs that can be as much as twice those of the actual IT equipment, depending on the PUE (power usage
effectiveness) of the data center.
Besides the annual operating and cooling power fees, many organizations are becoming more conscious as to the
environmental impact of data center power consumption, currently 1.4% of all power consumption in the US, but
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expected to double by 2010. Electrical power generation is a major contributor to carbon emissions estimated to
be about 75% of CO2 emissions in the U.S., mostly because the major source of electrical power in the US is coal,
(and as such countries with more power generated using nuclear, wind or solar can have lower carbon emissions).
According to an enterprise storage forum article, the U.S. national average CO2 emission for electrical power is
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1.341lbs per kWh. For comparison, a typical gallon of gasoline (octane level will vary) will on average generate
about 20 lbs of CO2,
A typical car over an annual operating period is estimated to produce about 12,000 lbs of CO2 emissions per year
(600 gallons of fuel per year, 12,000 miles / 20 mpg). Virtualization can help to not only reduce operating and
cooling but stop this costly rise in carbon emissions, estimated such that 100 servers retired is equivalent to taking
122 cars off the road per year.
Inputs
11
Fichera, Richard, “Power And Cooling Heat Up The Data Center”, Forrester Research, Inc. March 8, 2006
12
McFarlane, Robert, “Let’s Add an Air Conditioner,” SearchDataCenter news article, published November 30, 2005.
http://searchdatacenter.techtarget.com/columnItem/0,294698,sid80_gci1148906,00.html
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Dunlap, Kevin, and Rasmussen, Neil, “The Advantages of Row and Rack-Oriented Cooling Architectures for Data Centers”,
American Power Conversion, TCO
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Dunlap, Kevin, and Rasmussen, Neil, “The Advantages of Row and Rack-Oriented Cooling Architectures for Data Centers”,
American Power Conversion, TCO
15
Rasmussen, Neil, “Calculating Total Cooling Requirements for Data Centers”, American Power Conversion, 2003
16
Brill, Kenneth, “The Invisible Crisis in the Data Center: The Economic Meltdown of Moore’s Law”, Uptime Institute, 2007
17
Shulz, Gary, “Storage Power and Cooling Issues Heat Up”, May 21, 2007
http://www.enterprisestorageforum.com/
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Server Sum of the nameplate Before/After Available from
Nameplate power ratings of all 1 CPU: 475W manufacturer’s web site
Operating computing infrastructure 2 CPU: 550W (server specs). Averages
Power in the data center in kW. 4 CPU: 950W used for each of 3 major
8 CPU: 1600W providers. User can edit
16 CPU: 4400W values.
32 CPU: 9200W
Electricity Price Price per hour of 1 kW $.07 (Average commercial value for Uptime Institute survey of
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per Hour of electricity. United States in 2007) their clients User can
edit value.
Nameplate to The steady state 0.67 American Power
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Steady State constant used to Conversion . On
Power convert nameplate average, nameplate
Conversion power consumption to ratings are 33% higher
steady state than steady state load
Cooling load Estimated cooling load 0.8 Empirically determined in
factor factor (Watts of cooling HP Laboratories. [3]
electricity needed to
dissipate 1W of heat
Airflow The airflow redundancy 125% A 25% increment over
Redundancy required to cool the data current airflow needed to
center support proper cooling.
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SearchDataCenter.com .
User editable.
Airflow De-rating The percentage of 80% SearchDataCenter.com
airflow that is available (see above). User
for cooling server heat editable.
Data Center The product of hours 8736 hours on average (24x7x52) Annual operating hours
Operating Hours per day, days per week per year for typical 24x7x52
and weeks per year that operation. User editable.
the data center is
operational (server on
hours per year)
VMware CPU utilization will 115% It is estimated that a
Utilization Uplift increase with VMware, processor intensive load
and therefore power may consume up to
consumption will also 150W more than an idle
increase. This increase load and 80W more than
in power is accounted an average load
for by increasing the according to VMware
power consumption per estimates. User editable.
machine from before to
after virtualization.
Power and Compound annual Server physical unit growth (Default Server unit growth
Cooling Cost growth (starting in year set to 10%) entered earlier by user
Increases 2) for power and cooling
cost increases
TCO Calculation
For each server type, the following equations are used to determine annual operating power:
18
Brill, Kenneth, “The Invisible Crisis in the Data Center: The Economic Meltdown of Moore’s Law”, Uptime Institute, 2007
19
Sawyer, Richard, “Calculating Total Power Requirements for Data Centers”, American Power Conversion, 2004
20
McFarlane, Robert, “Let’s Add an Air Conditioner,” SearchDataCenter news article, published November 30, 2005.
http://searchdatacenter.techtarget.com/columnItem/0,294698,sid80_gci1148906,00.html
13
Server Operating Power per Server per Year As Is = Server Nameplate Operating Power * Nameplate to
steady state power conversion * Data Center Operating Hours * Electricity Price per Hour
Server Operating Power per Server per Year To Be = Server Nameplate Operating Power * VMware Utilization
Uplift * Nameplate to steady state power conversion * Data Center Operating Hours * Electricity Price per
Hour
To calculate the total operating power consumption, the above equations are used and summed for each
server type taking the product for Quantity of Servers and the Server Operating Power per Server per Year.
To calculate the TCO savings, the difference between operating power costs are compared.
For server cooling power consumption, the following equations are used:
Annual Server Cooling Power per Server per Year = Operating Power per Server per Year * Cooling Load
Factor * Airflow Redundancy / Airflow De-rating
To calculate the total operating power consumption, the above equations are used and summed for each
server type taking the product for Quantity of Servers and the Server Operating Power per Server per Year.
To calculate the TCO savings, the difference between operating power costs are compared.
Annual Power and Cooling Savings = Power and Cooling Costs As Is – Power and Cooling Costs To Be
For carbon footprint analysis, a summary result to illustrate savings, total power consumption for operating and
cooling power are summed, then multiplied by 1.341lbs per kWh to determine the carbon emissions (US default for
electrical power).
Assumptions
• To account for growth in years 2 and 3 of the analysis, expected annual growth in the power costs is used
to scale the annual costs and savings.
• This calculation is for operating power only and does not include the costs or savings (amortization and
maintenance costs) of the power delivery and cooling systems. For explicit calculation of this value, refer
21
to “Cost Model for Planning, Development, and Operation of a Data Center.” The value was excluded
here to achieve simplicity in the model; however, cost for constructing the data center includes
investments for power and cooling infrastructure.
Due to the special infrastructure (racks, cooling, power systems, acoustics and disaster resilience) required in data
centers, data centers are often significantly more expensive to build than standard commercial properties.
According to industry research, a data center rated at 40W per square foot costs approximately $400 per square
22
foot. As data centers today consume at least 270W per square foot, current data centers are costing on average
of $2,700 per square foot. At the Computerworld 2009 projection of 500W per square foot, the same data center
would cost $5,000 per square foot to build.
21
Patel, Chandrakant D., Shah, Amip J., “Cost Model for Planning, Development, and Operation of a Data Center,” Internet
Systems and Storage Laboratory, HP Laboratories, Palo Alto, June 9, 2005
22
Anthes, Gary, “Data Centers Get a Makeover”, Computerworld news article, published November 1, 2005.
http://www.computerworld.com/databasetopics/data/datacenter/story/0,10801,97021,00.html?SKC=home97021
14
VMware can reduce a company’s physical server count, and as a result the resultant data center footprint today,
and prevent future construction of new data centers. The TCO calculation accounts for the total yearly data center
carrying costs, accounting for the monthly real-estate rental cost, plus amortizing the cost of data center facilities,
power and cooling build-out. The annual space cost is calculated as follows:
Annual Data Center Cost per Square Foot = (Cost to Build Data Center Facilities + Cost for Data Center
Power and Cooling Infrastructure) / Years to Amortize Build-out Costs + Annual Space Lease or Allocated
Annual Real Estate Cost per Square Foot
Inputs
Total Number Total number of racks Calculated based on the Calculation, user editable.
of Racks round up of the formula:
Number of Servers (by
type)* Rack Size Consumed
per Server / Unit Space per
Rack
Space per Square feet / square meters 7 Square Feet (approx) Typical rack size including
Rack per rack space for the rack. VMware
estimates. User editable
Space used Percent of space used by 30% VMware estimates to
by Racks racks, accounting for account for overhead for
needed overhead space for walkways and clearances.
walkways, power and User editable.
cooling equipment.
Annual Data Annual Cost per square foot Annual Data Center Cost Based on User inputs and
Center Space / square meters to annually per Square Foot = (Cost to default values prior.
Cost lease data center space and Build Data Center Facilities
amortized cost to build data + Cost for Data Center
center Power and Cooling
Infrastructure) / Years to
Amortize Build-out Costs +
Annual Space Lease or
Allocated Annual Real
Estate Cost per Square Foot
15
square foot costs
approximately $400 per
square foot. At the 2009
projection of 500W per
square foot, the same data
center would cost $5,000
per square foot to build.
Using these data points,
estimates are that today,
data center space costs at
least $2,700 per square foot
to construct. Accounting for
the infrastructure only here,
nets an estimated $1,200
per square foot for build-out.
Cost for Data Capital cost for power and $1,500 Per server, additional cost is
Center Power cooling equipment per needed for power and
and Cooling server cooling equipment,
Infrastructure estimated to be 1,500 per
server, of a total of $2,700
per square foot.
TCO Calculation
Data Center Server Space Savings = Data Center Space Costs As Is - Data Center Space Costs To Be
Where:
Data Center Space Costs As Is = Total Number of Racks * Space per Rack * Space Used by Racks * Annual
Data Center Space Cost
Data Center Space Costs To Be = Total Number of Racks * Space per Rack * Space Used by Racks * Annual
Data Center Space Cost
Total Number of Racks = Round Up (Number of Servers (by type)* Rack Size Consumed per Server / Unit
Space per Rack)
Annual Data Center Cost per Square Foot = (Cost to Build Data Center Facilities + Cost for Data Center
Power and Cooling Infrastructure) / Years to Amortize Build-out Costs + Annual Space Lease or Allocated
Annual Real Estate Cost per Square Foot
Assumptions
16
• The data center space for storage and networking is not included in this analysis.
• Data center facilities build-out and infrastructure is included as an amortized annual cost (using a 10 year
amortization) added to the data center space costs (lease / rent / mortgage / chargeback).
• If the data center build-out should not be included in the analysis, zero the figures for capital build-out
costs and only count annual space lease / mortgage fees.
• The model can use per square foot or per square meter calculations (by default for everywhere), whereby
defaults are automatically converted as appropriate.
Inputs
TCO Calculation
17
Annual Data Center Server Provisioning Savings = [Total Workloads Provisioned per Year * Person hours per
Provision Event * Average Hourly Burdened Labor Rate for IT System Provisioning Staff] As Is - [Total Workloads
Provisioned per Year * Person hours per Provision Event * Average Hourly Burdened Labor Rate for IT System
Provisioning Staff] To Be
Assumptions
• The customer may not actually realize the savings as a result of provisioning productivity improvements,
often achieved by reducing labor costs through attrition or layoffs. This is because resources are likely to
be redeployed to other tasks (usually more strategic). The reallocation still represents “savings”, however,
as more value-added activities are addressed as the result of virtualization.
• Savings are increasing over time because of increasing labor rates, and environment growth in the number
of servers to be managed and provisioned.
Inputs
Estimated to be 75
workloads per administrator
for virtualized environments.
Average Hourly burdened rate for Average system engineer
Hourly server system provisioning burdened salary. IDC |
Burdened staff. Burdened rate is cost Alinean research 2007.
Labor Rate for per hour for staff labor Scaled for industry selected
IT System including wages, overtime, and data center location.
Administration incentive pay, benefits and
and Support taxes. For contract labor,
Staff use contract labor rate.
Weighted average of all $63.04 per hour, scaled for
persons performing task. industry and location.
Annual Compound annual growth Set by default to the sum of IDC | Alinean 2007 average
increase in in server administration the expected annual server of salary increases expected
server costs. growth rate and the average for IT staff worldwide. User
administration annual expected salary entry for server growth.
costs increases.
TCO Calculation
Typically, server administrators manage multiple servers – on average 40 physical servers. With VMware, the
amount of physical servers can be increased dramatically to 75 per administrator according to VMware estimates,
the savings can be calculated by:
Total Server FTEs required = Total Physical Servers / Physical Servers per FTE.
18
Calculating the costs for these FTEs for both the As Is and To Be scenarios can be done using the formula:
Total Server Administration Labor Costs = Total server FTEs required * Average annual Burdened Salary for
IT Systems Administration and Support Staff
Annual Data Center Server Administrators Labor Savings = Total Server Administration Labor Costs As Is -
Total Server Administration Labor Costs To Be
Assumptions
• The customer may not actually realize the savings as a result of administration and support productivity
improvements. This is because resources are likely to be redeployed to other tasks (usually more
strategic if not spending time on server administration and support activities - as opposed to reducing labor
costs through attrition or layoffs. The reallocation still represents “savings”, however, as more value-added
activities are addressed as the result of virtualization.
• The realization is automatically adjusted to 50%, counting only 0.50 per $1 USD of projected savings
because this is a somewhat softer benefit than other cost savings and task productivity improvements.
• Savings are increasing over time because of increasing labor rates, and environment growth.
In addition to these savings, several additional savings may be available, but are not quantified, including:
• Disaster recovery sites can be virtualized as well, helping to reduce the capital expense needed for DR sites
• Disaster Recovery Maintenance and Provisioning – Maintenance and provisioning that occurs in the DR site
as a result of server refreshes can be made quicker and easier.
Input
19
Recovery Time for full recovery after Assumes a conservative 1 VMware estimates. User
Time disaster for all servers and hour per server. editable.
data (in hours)
Downtime The cost per downtime hour See table below IDC | Alinean estimates of
cost per during recovery including downtime for typical
hour the labor cost for IT, and applications (see table
indirect impact of lost user below). The base downtime
productivity / business. per application is then
scaled by number of servers
(size of environment) and by
industry / region. User
editable.
Recovery Recovery reduction factor 25% VMware customer
Reduction (% of reduced recovery time experience. User editable.
Factor with virtualization)
Annual The compound annual Estimated based on User editable.
increase in increase in downtime costs increased server growth
downtime (starting in year 2)
costs
The business cost (lost productivity / lost revenue) of downtime is as follows in typical environments
TCO Calculation
Data Center Server Disaster Recovery Savings = [Likelihood of disaster per year * Recovery Time * Downtime Cost
per Hour] As Is - = [Likelihood of disaster per year * Recovery Time * Recovery Reduction Factor * Downtime Cost
per Hour] To Be
Assumptions
• This calculation is an indirect cost and benefits assessment, and is adjusted to realize only 10% of any
potential savings estimates.
• Average recovery time from a disaster may be based on disaster recovery tests. If disaster recovery
testing is not performed, savings can still be projected using this methodology.
• The cost of downtime includes all recovery costs in the event of a disaster including lost revenue, lost
productivity and recovery labor costs.
• The recovery reduction factor is currently a conservative estimate based on discussions with VMware
engineers and sales people. Empirical data should be added when made available.
20
machines between servers, without end user impact. Unplanned downtime is also reduced using VMware
Infrastructure. VMotion allows administrators to proactively move virtual machines away from overloaded hosts or
from servers that have experienced hardware failure. This minimizes interruption to normal business activity, and
can ultimately lead to preservation of revenue. Because planned downtime usually has minimal impact on a
company (performed during non-business hours), only unplanned downtime impact is considered.
Inputs
TCO Calculation
Data Center Server Unplanned Downtime Savings = [Unplanned Downtime Hours per Year * Unplanned Downtime
Cost per Hour] As Is - = [Unplanned Downtime Hours per Year * Unplanned Downtime Reduction Factor * Unplanned
Downtime Cost per Hour] To Be
Assumptions
• This calculation is an indirect cost and benefits assessment, and is adjusted to realize only 10% of any
potential savings estimates.
• The default estimates can be replaced with actual values.
• The cost of downtime includes all recovery costs in the event of a disaster including lost revenue, lost
productivity and recovery labor costs.
• The unplanned downtime reduction factor is currently a conservative estimate based on discussions with
VMware engineers and sales representatives. Empirical data should be added when available.
21
Inputs
TCO Calculation
Annual Recurring Costs for Support and Maintenance Contract is calculated as follows:
Subscription Cost = Initial Purchase * Subscription Factor
Assumptions
• US list prices are used for all software and support and subscription services
• Defaults to VI Enterprise Edition licensing
• Defaults to Platinum support and subscription pricing
• License units set to one Enterprise server license for every 2 CPUs after consolidation.
22
services pricing, a logarithmic regression is performed using the above data points. From this regression, the cost
of services can be determined from the number of servers being virtualized.
Deployment
Similar to planning and design costs, deployment costs also vary by the size of the project. The table below
provides approximate project costs. A linear regression was performed to describe the variable cost of services
based on number of servers.
The “VMware Certified Professional (VCP) on VMware Infrastructure”, an additional $175 fee is automatically added
to the cost for the second class. (Note, the Install and Configure class is typically a prerequisite to the Design,
Scale, and Automate class. Therefore, the total two-class price, with VCP included, is $6,465.)
TCO Calculation
23
3 Lab Manager TCO / ROI Methodology
For Lab Manager, the analysis can be made for an Internal Application Development Group, developing applications
for corporate / organization use, or for an Independent Software Vendor (ISV), developing applications as a revenue
business. The Lab Manager analysis compares current (as is) development / test lab costs versus proposed (to be)
costs to quantify potential cost savings, labor productivity improvements and business benefits.
Additional opportunity information which is collected up-front as part of the methodology includes the following key
“Before VMware (As Is)” metrics:
• Servers (counted as CPU cores) being used to support software development, quality assurance and
development labs and testing. In the methodology for Lab Manager, total CPU cores are used versus
individual census on server types. A default of 100 CPUs is provided and will be used in this analysis.
• An average CPU utilization across all servers (excluding those already running VMware Infrastructure) in the
lab. The Default was used and assumes that, on average, across all systems (including those that are not
even being used, thus are at 0% utilization) the CPU utilization is 12% and is based on estimates from
VMware Lab Manager team regarding typical lab environments.
• The total number of developers and testers leveraging the lab, by default was set to 25 full time equivalents
(FTEs) and was maintained for this case study.
• The current development infrastructure that already has virtualization or is virtualization ready, set by default
to zero as worst case analysis, including:
o The number of servers already running VMware Infrastructure and available for use with Lab
Manager, indicating the number of existing systems that are already Lab Manager ready (they are
already running VMware Infrastructure and can be used "as is").
o The number of servers available for use with Lab Manager, indicating the number of existing
servers that aren't yet running VMware Infrastructure, but are capable of running VMware
Infrastructure (sufficient power and compatibility) and can be used in the solution (not needing
replacement).
o The number of VMware Infrastructure licenses available which can be used in this solution, not
counting the licenses already in use in the lab.
• The current (As Is) software release profile, including:
o The number of major software product releases per year, estimated to be 4 per year for an ISV or
10 per year for an Internal Application Development Group by VMware Lab Manager team
experiences of typical environments.
o The number of bugs typically generated per release, estimated to be 600 by default based on
VMware Lab Manager team estimates for major software release program experience.
o The number of different builds tested per software release. Estimated at 20 per release for an ISV
or 3 per release for an Internal Application Development Group.
o The value expected to be generated from a software release during the first 12 months after
deployment / launch. Estimated at 10,000,000 USD in revenue per release for an ISV or 2,000,000
USD in revenue or potential cost savings / productivity improvements per release for an Internal
Application Development Group.
• The current (As Is) Lab / Test provisioning, including:
o The number of provisioning requests in total for lab / test systems, including provisioning requests
to build and deploy a new configuration (single or multi-machine), copy a configuration for reuse by
team member, transfer a configuration to a team member, and revert a system to an existing
"known good state". By default, this value is calculated as the product of two variables: the number
of builds per release and the number of developers/testers on a team. In this example, 75 requests
per year.
o The provisioning requests include the weighted average person hours spent to build and deploy a
new configuration (single or multi-machine), copy a configuration for reuse by a team member,
transfer a configuration to a team member, and revert a system to an existing "known good state".
Default estimated at 3 person hours based on VMware lab manager team estimates for typical
system provisioning in lab environments.
24
3.1 Improved Lab System Consolidation
With VMware Infrastructure organizations are empowered to create a centralized pool of virtualized servers, storage
and networking equipment shared across software development and test teams. This virtualization driven system
utilization improvement and consolidation helps drive lab system cost avoidance both for today’s installed system, as
well as future system expenditure purchase avoidance.
VMware and Alinean estimate that the consolidation can improve net utilization by more than 50%, resulting in a
typical 60 to 95% reduction in the number of systems required to support lab / development and testing efforts
(depending on current utilization rates). This will result in reduction / avoidance of the afore-mentioned annual
costs associated with the existing lab systems.
Additionally, implementing VMware Lab Manager provides a level of consolidation benefit beyond that achieved
with VMware Infrastructure. While VMware Infrastructure permits significant consolidation of physical servers, there
is still usually a virtual machine deployed on the server pool for each physical machine replaced (often even more
since it is so easy to create new VMs and few ever seem to get turned off).
With Lab Manager, it is very easy to turn VMs on and off as needed, reducing the total number that are "live" and
occupying space on the servers at any given time. Servers are usually configured based on the current active
development project. Only when a team is actively developing and testing an application is the equipment needed.
Given the "peaks and valleys" of development cycles, and given the ease with which even the most complex
software configurations can be "spun up and spun down," while saving the state of the systems in the library
between uses, Lab Manager permits server consolidation above and beyond that delivered by VMware
Infrastructure alone - on average by about 25%. The more teams you have sharing a lab, or the more applications
you are supporting, the higher the incremental benefit of VMware Lab Manager will be.
Inputs
25
Price for New systems (per CPU) system per CPU list pricing –
Systems Server manufacturer web
sites. User editable.
Amortized Includes the original purchase $1,933 based on $4,000 per VMware estimates on useful
Annual Cost price amortized over the CPU purchase price life and annual support and
for Systems system’s useful life of 3 years, maintenance contract rate.
and including 15% annual User editable.
support and maintenance
contract
Annual Power The annual cost for operating $300 per year Based on 390 watts of actual
/ Cooling and and cooling power, and lab power consumption for both
Space Costs space for the test / lab systems. power and cooling (de-rated
based on low system
utilization rate), powered on
24x7 x365, with a power rate
of $0.08 per kWatt. Additional
$25 per year per CPU for lab
center space. Manufacturer
specifications on server
manufacturer web-sites. User
editable.
Admin and The average administrative and Default assumes one hour VMware estimates based on
Support support hours per lab / test per month on average for typical lab manager systems
Person Hours system per month administrative and support and required support and
per System per lab / test system. administration. User editable.
per Month
IT Admin and The average hourly burdened $63.04 per hour IDC| Alinean estimates. For
Support labor rate for IT administration lab IT administration and
Burdened and support staff including support. Scaled for location
Salary Rate direct compensation, benefits and industry. User editable.
and taxes.
Annual The compound annual growth 4% IDC | Alinean estimates for
Growth in rate expected in the costs for average annual increase in IT
Server Costs administrative, support, power, staff costs. User editable.
cooling, space, contracts and
overhead costs for lab / test
systems
Virtualization The overhead to consider that 10% VMware testing and customer
overhead for VMware consumes to operate. experience. User editable.
VMware
Utilization Server utilization rate that 60% VMware estimates that
Rate After customer estimates / consolidation can improve net
VMware comfortable with after utilization by more than 50%,
virtualizing with VMware resulting in a typical 60 to 95%
reduction in the number of
systems required to support
lab / testing efforts (depending
on current utilization rates).
User editable.
Amortized Average annual amortized $7,395
Annual Cost server costs and annual
for VMware maintenance contracts on Average cost for system
systems VMware compatible systems (4 based on manufacturer web
way / 146 GB HD) sites list pricing. User editable.
Power / Annual cost of power / cooling / $1,200 Estimated to be 4x the cost of
Cooling and space for new VMware current systems by default.
Space Costs compatible servers User editable.
for VMware
26
Systems
Lab Manager The incremental consolidation 25% VMware customer experience.
Additional benefits achievable with Lab User editable.
Consolidation Manager beyond VI. Provides
Benefit the ability to "turn off" a
specified percentage of your
VMs at any given time due to
software cycle "peaks and
valleys".
Already Indicates the number of 0 Input
Running VI existing systems (total CPUs)
that are already Lab Manager
ready (they are already running
VI and can be used "as is").
Available Indicates the number of 0 Input
Systems existing servers (total CPUs)
Which Can that aren't yet running VI, but
Run VI are capable of running VI
(sufficient power and
compatibility) and can be used
in the solution.
TCO Calculation
For the VMware Infrastructure virtualization benefits, the following calculations are used:
TCO Savings = Annual Lab System Costs As Is - Annual Lab System Costs To Be
Where:
Annual Lab System Costs As Is = Current Number of Lab Systems (CPUs) * Amortized Annual Cost
for Systems * Annual Power / Cooling and Space Costs * Admin and Support Person Hours per
System per Month * 12 * IT Admin and Support Burdened Salary Rate
Consolidation Ratio with VMware = [ROUND DOWN (Utilization Rate after VMware - Virtualization
overhead for VMware - Current Utilization Rate) / Current Utilization Rate) + 1] with a minimum of
value of 1.
Number of CPUs Needed Post Virtualization = Current Number of Lab Systems / Consolidation
Ratio
Number of Lab Systems Post Virtualization = ROUND UP (Number of CPUs / Number of CPUs per
VMware System) – Available Systems (CPUs) Which Can Run VI / 4 CPUs
Annual Lab System Costs To Be = Number of Lab Systems Post Virtualization * (Amortized Annual
Cost for VMware Systems + Annual Power / Cooling and Space Costs for VMware Systems +
Admin and Support Person Hours per System per Month * 12 * IT Admin and Support Burdened
Salary Rate)
For the incremental VMware Lab Manager benefits, the following calculations are used:
Number of CPUs Required With Lab Manager = Number of CPUs Needed Post Virtualization +
Already Running VI * (1- Lab Manager Additional Consolidation Benefit)
Number of Systems Required with Lab Manager = ROUND UP (Number of CPUs Required With
Lab Manager / 4 CPUs per System)
Costs with Lab Manager = Number of Systems Required with Lab Manager * (Amortized Annual
Cost for VMware Systems + Annual Power / Cooling and Space Costs for VMware Systems +
Admin and Support Person Hours per System per Month * 12 * IT Admin and Support Burdened
Salary Rate)
27
Additional Cost Savings for VMware Lab Manager = Annual Lab System Costs To Be – Costs with
Lab Manager
Assumptions
• Lab system useful life is assumed to be 3 years for pricing used above. This figure can be changed to
reflect different useful life experiences. For Lab systems useful life is often from 3 to 6 years so the
amortization values may be edited to reflect this potentially longer life (lowers the amortized annual values
used in the calculations based on user entry / override of defaults).
• If there are available systems which can run VMware Infrastructure and can be used (not replaced -
assumes 4 way boxes) then these systems are excluded from the Number of NEW Lab Systems Post
Virtualization, however, the annual amortized cost calculation is based on the number of total systems (4
CPU) post consolidation versus the number of NEW systems to purchase.
• The calculation is performed in two parts – one calculating the net savings using virtualization of current
lab systems with VMware Infrastructure, the next calculating the incremental additional consolidation
available with Lab Manager management improvements.
• The cost avoidance tallied here automatically calculates the cost of retiring existing systems and avoiding
purchases of future replacement systems. Growth cost avoidance (net new growth) is covered in the
subsequent section.
Inputs
Amortized Includes the original purchase $4,000 per CPU purchase VMware estimates on useful
Annual Cost price amortized over the price life and annual support and
for Systems system’s useful life of 3 years, maintenance contract rate.
and including 15% annual User editable.
support and maintenance
contract
Amortized Average annual amortized $7,395 Average cost (list price) based
Annual Cost server costs and annual on manufacturer web sites for
for VMware maintenance contracts on requisite systems. User
systems VMware compatible systems editable.
28
(4 way / 146 GB HD)
Assumptions
• This benefit considers only net new growth avoidance. Replacement cost avoidance is covered in prior
section.
• Lab system useful life is assumed to be 3 years for amortized costs.
• The operating cost for these systems including administration, support, power, cooling and space is not
included in the cost / savings to be more conservative.
TCO Calculation
TCO Savings = Lab System Growth Costs As Is - Lab System Growth Costs To Be
Where:
Lab System Growth Costs As Is = ROUND (Current Number of Lab Systems (CPUs) * Lab annual
growth rate % (budgeted servers / year)) * Amortized Annual Cost for Systems
Lab System Growth Costs To Be = ROUND (Number of Systems Required with Lab Manager * Lab
annual growth rate % (budgeted servers / year)) * Amortized Annual Cost for VMware systems
Inputs
29
Requests per machine), copy a number of developers/testers
Release configuration for reuse by a on a team
team member, transfer a
configuration to a team
member, and revert a system
to an existing "known good
state".
Average IT The provisioning requests Default estimated at 3 person As Is estimated based on
person hours include the weighted average hours for As Is. VMware customer experience.
to complete person hours spent to build
provision and deploy a new 90% savings expected from With VMware Lab Manager
request configuration (single or multi- To Be improvements. the team can reduce
machine), copy a provisioning task time by 90%
configuration for reuse by or more by automatically and
team member, transfer a rapidly being enabled to
configuration to a team virtually set up and tear down
member, and revert a system complex, multi-machine
to an existing "known good software configurations for
state”. use in development and test
activities. User editable.
Average Annual labor costs for lab / $67.83 IDC | Alinean research 2007,
hourly test system provisioning What scaled for industry and
burdened is the average hourly location from this default
labor rate for burdened labor rate for IT value. User editable.
IT system system provisioning staff
provisioning
staff
Average Compound annual growth rate 5% Equal to expected growth in
annual growth for number of requests for number of systems. User
in the number provisioning per year. editable.
of lab / test
system
provisioning
requests
Assumptions
• Labor rates are burdened to include taxes and benefits.
• Growth is calculated as the sum of the increase in tasks, and the indicated increase in annual salaries.
TCO Calculation
TCO Savings = Lab / Test System Provisioning Productivity As Is - Lab / Test System Provisioning
Productivity To Be
Where:
Lab / Test System Provisioning Productivity As Is = Number of Major Software Releases per Year *
Number of Lab / test System Provisioning Requests per Release * Average IT person hours to
complete provision request As Is * Average hourly burdened labor rate for IT system provisioning
staff
Lab / Test System Provisioning Productivity To Be = Number of Major Software Releases per Year *
Number of Lab / test System Provisioning Requests per Release * Average IT person hours to
complete provision request To Be * Average hourly burdened labor rate for IT system provisioning
staff
30
Manager features can help to reduce the efforts in setting up environments and reproducing bug / error conditions
by 80% or more.
Inputs
Number of Bugs The number of bugs typically Estimated to be 10% of total VMware estimates. User
to Reproduce generated per release that bugs generated editable.
per Release need to be reproduced in
order to determine error
condition and solve.
Person hours Person hours spent to Estimated to be on average VMware estimates. User
per reproduce bug / error 4.0 person hours in current editable.
Reproduction condition non-virtualized environment.
Event
VMware can provide the
team with the tools to
effectively and efficiently
suspend and capture “live”
multi-machine configurations
to a shared library helping to
reduce the ability to
reproduce reported bugs and
issues, and reducing the
constant cycling between
developers and test.
According to VMware
estimates, this can help to
reduce the efforts in setting
up environments and
reproducing bug / error
conditions by 80% or more.
Fully burdened Fully burdened rate for $72.62 IDC | Alinean research 2007,
labor rate per development labor per hour scaled for industry and
hour for bug for bug reproduction location.
reproduction
Assumptions
• Labor rates are burdened to include taxes and benefits.
• Growth is calculated as the sum of the increase in tasks, and the indicated increase in annual salaries.
TCO Calculation
Where:
Bug Reproduction Productivity As Is = Number of Major Software Releases per Year * Number of
Bugs to Reproduce per Release * Person hours per Reproduction Event As Is * fully burdened labor
rate per hour for bug reproduction
Bug Reproduction Productivity To Be = Number of Major Software Releases per Year * Number of
Bugs to Reproduce per Release * Average IT person hours to complete provision request To Be *
fully burdened labor rate per hour for bug reproduction
31
3.1.6 Customer Support / Help Desk Efficiency Improvements
VMware Lab Manager enables automated provisioning and rapid reproduction of software defects, accelerating cycle
times and increasing the amount of testing that can be performed in a given release. More thorough testing
translates to higher quality software, which results in reduced customer service/help desk requests. VMware
estimates that more test time can help reduce the number of service requests by 50%.
Inputs
Assumptions
• Labor rates are burdened to include taxes and benefits.
• Growth is calculated as the sum of the increase in tasks, and the indicated increase in annual salaries.
TCO Calculation
Where:
Support Productivity As Is = Number of Major Software Releases per Year * Support trouble tickets
generated per software release due to bugs As Is * Person hours to resolve support trouble ticket *
Customer support engineer burdened labor rate per hour
Support Productivity To Be = Number of Major Software Releases per Year * Support trouble tickets
generated per software release due to bugs To Be * Person hours to resolve support trouble ticket *
Customer support engineer burdened labor rate per hour
32
Improved business agility can be gained by reducing cycle times on major software development/ test / deployments.
This faster time to market can lead to a realization of the potential benefits of these applications sooner.
The potential value of the applications can be realized sooner as a result of this streamlined application development
lifecycle. VMware estimates that reducing delays from provisioning, reproducing bug states, and error realization /
recovery can result in cycle time savings per release of 20 to 30% in typical environments.
The realization of accelerated value is not a direct impact of the solution and so this is an indirect (soft) cost and
benefit. Any benefit calculated is reduced to 10% of the original value before being used in the summary calculations,
to account for the risk in realizing the benefit and its bottom-line contributions.
Inputs
33
launch. Estimated at
10,000,000 USD per release
for an ISV or 2,000,000 USD
per release for an Internal
Application Development
Group.
Divided by number of
business days per year (input,
default to 248) to get average
application value per day.
Average Used for compound annual Set to 0% by default. User editable.
annual growth growth increases on
in application opportunity costs and benefits
release delays related to application time to
or value market improvements
Assumptions
• Selection of ISV versus Internal Application Development Group will affect results as values of application
value vary drastically – with ISV being revenue driven applications, and Internal Application Development
Group having potential for applications to be either / both customer facing applications and back office
across the portfolio of releases.
• This is an indirect cost / benefit category and is scaled to 10% of predicted value to account for the risk
involved in actually realizing the predicted opportunity cost reduction benefits.
TCO Calculation
TCO Savings = Application Time to Market Opportunity Cost As Is - Application Time to Market Opportunity
Cost To Be
Where:
Delays per release cycle (days) As Is = Days per release attributed to provisioning delays As Is +
Days per release attributed to reproducing bug states As Is + Days per release attributed to support
escalations that consume engineering resources for resolution As Is
Application Time to Market Opportunity Cost As Is = Number of Major Software Releases per Year *
Delays per release cycle (days) As Is * Average application value per day
Delays per release cycle (days) To Be = Days per release attributed to provisioning delays To Be +
Days per release attributed to reproducing bug states To Be + Days per release attributed to support
escalations that consume engineering resources for resolution To Be
Application Time to Market Opportunity Cost To Be = Number of Major Software Releases per Year *
Delays per release cycle (days) To Be * Average application value per day
Note that overall results are discounted to 10% original value because this is an indirect benefit.
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Inputs
VMware Lab Manager VMware Lab Manager $1,000 VMware Commercial List
Agent License Cost Agent License (a la Prices. User editable.
carte per 2 CPUs)
cost per unit
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carte per 2 CPUs) Lab Manager Agent is required
units to purchase for every 2 CPUs.
VI Enterprise License Unit price of VMware $5750 (list price US$) VMware Commercial List
Cost Infrastructure Prices. User editable.
Enterprise
(a la carte - per 2
CPUs)
VI Enterprise License Units of VMware If foundation or expansion Calculated default. User
Units Infrastructure bundles are not purchased, editable.
Enterprise Licenses to one ESX license is required
purchase for every 2 CPUs. Default
considers ESX licenses that
are going to be reused.
Windows 2003 Cost Unit price of Windows $2,000 (list price US$) Microsoft list pricing US.
2003) User editable.
Windows 2003 Units Units of Windows Default assumes 1 Windows Calculated default. User
2003 to be purchased Server 2003 Standard editable.
for the VMware Lab Edition license with 30 CALs
Manager server (client access license) for up
to 30 concurrent Lab
Manager users.
Subscription Factor Subscription factor – 21% (Gold) VMware Commercial List
percentage of unit 25% (Platinum) Prices. User editable.
price that yields
annual fee
Assumptions
• Units are recommended, but can be edited.
• Pricing is US default list pricing, but can be changed to reflect regional pricing / incentive pricing.
TCO Calculation
Inputs
Default
Input Description Value Source
Cost of 1.5TB Purchase cost for 1.5TB of $23,040 VMware recommendation on capacity needed
of storage storage, as recommended by ($15 per for Lab Manager. Typical low end SAN price
default for configurations of GB) estimates from VMware. Includes the costs for
VMware Lab Manager solution the chassis, storage network, software, and
fault tolerant configurations.
Assumptions
• The cost for SAN storage covers only the purchase price, not on-going operations and maintenance /
support / management costs.
• The recommendation is currently fixed for the storage requirement, however the pricing can be changed to
reflect actual pricing for the requisite solution storage (if different pricing, or if different capacity needed).
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3.3.3 VMware Lab Manager Services
For VMware Lab Manager, the VMware team recommends using a fixed Jumpstart service bundle, established at
$6,000 fixed US list price.
Inputs
Assumptions
• Pricing is US default list pricing, but can be changed to reflect regional pricing / incentive pricing.
• Services are assumed to take the place of any internal labor to setup and deploy the solution.
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4 VDI TCO / ROI Methodology
For VDI, the analysis compares current (as is) desktop infrastructure costs versus proposed (to be) costs to quantify
potential cost savings and labor productivity improvements (only direct costs were considered for the desktop
analysis).
Inputs
Assumptions
• Amortization of As Is PC capital expenditures over 3 year lifecycle.
• Calculates only cost avoidance in Current (As Is) spending versus a net benefit, as the change cost
(Investment) in VDI calculated in Investment section, compared in total TCO section
TCO Calculation
Current (As Is) PC Capital Cost Avoidance = Number of User Desktops to Virtualize *
Existing Desktop Acquisition Cost / Useful Life of Desktop
The tasks that can be addressed include the following PC technical services
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• User administration (Adds and Changes)
• Hardware configuration/reconfiguration (MACs)
• Hardware deployment
• Software deployment
• Application Management
• Backup, archiving, recovery
• Service Desk (Tier 0/1)
• Security Management
• IT Administration
In typical environments according to the Gartner Publication "TCO Comparison of PCs with Server-Based
Computing" 15 June 2006, these tasks cost an estimated $488 per PC per year [14].
Through virtualization of the desktop PC, various physical configuration, MAC, support, maintenance, security
management and administrative tasks (such as asset management) can be avoided or eliminated, providing a much
easier and centralized environment to standardize, manage, control and support. This can lead to savings in time for
PC technical services staff, and reallocation of staff to higher strategic uses.
Estimates by Gartner group of typical virtual desktop implementations (see above) place the savings at around 60%,
a reduction of $360 per PC per year in annual operating costs.
The calculation of labor savings is performed as in other portions of this methodology, taking the equivalent of the
labor or service savings in person hours * the labor rate per hour as the estimated savings – in actual formula taking
the equivalent labor / service cost per PC per year * the expected task reduction or productivity improvement with
virtualized desktops.
Inputs
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-27.0% studies showed that managing
Reduce the cost of hardware the virtualized environment is
deployment = 28.0% more expensive than current
Reduce the cost of software discrete desktops.
deployment = 60.0%
Reduce the cost of application User editable.
management = 30.0%
Reduce the cost of backup,
archiving, and recovery =
100.0%
Reduce the cost of service
desk (Tier 0/1) = 60.0%
Reduce the cost of security
management = 50.0%
Reduce the cost of IT
administration = 50.0%
Expected Compound annual growth rate 9% by default VMware estimates. User
increase (if in number of desktops per editable.
any) in year and the salary increase
desktop expected for IT personnel
management
costs per year
Assumptions
• Costs based on Gartner research, but can be edited.
TCO Calculation
Where:
PC Operating Cost As Is = Number of User Desktops to Virtualize * Current Technical Services Costs
PC Operating Cost To Be = Number of User Desktops to Virtualize * Current Technical Services Costs * (1 -
Expected Savings from Desktop Virtualization)
Inputs
To help configure the VDI solution, the following input is collected, with typical configuration defaults provided based
on VMware configuration recommendations and experience metrics:
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• Version of VMware Infrastructure are you planning to use = Enterprise by default with additional choices for
Standard
• Selection for 1 Yr Gold/Limited VMware SnS = Yes
• Desire to include thin clients, Keyboard, mouse, monitors cost in this model = No by default
• Desire to include SAN storage costs in this model = No
• Number of desktops administered by each Virtual Center server = 1,000 by default
• Total RAM (GB) required per ESX server = 16 by default
• The useful life of a VDI solution (in years) = 6 by default as the VDI solution lasts much longer than PC
desktop solutions.
TCO Calculation
All pricing set based on unit price and number of units required. Unit pricing is described in Assumptions section.
For units, the following calculations are applied to estimate and size the required solution:
ESX server hardware units (when 2 dual cores for ESX sever selected by default) = number of desktops to
virtualize / (Estimated number of users or desktops per core * 4)
ESX server hardware units (when 4 dual cores for ESX server selected by default) = number of desktops to
virtualize / (Estimated number of users or desktops per core * 8)
VI 2 socket licenses (when 2 dual cores for ESX server selected by default) = number of ESX server hardware
units
VI 2 socket licenses (when 4 dual cores for ESX server selected by default) = number of ESX server hardware
units * 2
Windows operating systems for VC management server = number of VC management server licenses
If option selected to include, then thin clients and keyboard, mouse, monitor sets are set to the number of
desktops to be virtualized
If including SAN costs is set, the FC SAN switch ports is set equal to the number of ESX servers
If including SAN costs is set, FC SAN storage TB needed is set to the number of desktops to be virtualized * GB
required per desktop / 1000 TB per GB.(this is an estimate so can use 1024 in the equation to be more accurate
when calculating the actual units).
If included in the analysis (should be and is by default), Connection broker (for desktop users) = number of
desktops to be virtualized, and Connection broker server hardware = 1 connection broker server for every 2000
desktops to be virtualized
Subscription licensing annual recurring costs are based on the Total licensing cost for VI 2 socket licenses and
Total cost for VMware VC management server licenses, Platinum support is set at 25%. Gold/limited level
support is 21%. Default set to Gold support. Calculated as:
Annual recurring cost = (Total licensing cost for VI 2 socket licenses + Total cost for VMware VC management
server licenses) * Subscription Cost
Assumptions
Pricing is based on US list pricing as specified at: http://www.vmware.com/products/vdi/purchasing.html
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• VMware VC management server licenses = $4,995.00
Additional default pricing provided from industry average prices and provided by VMware based on customer
deployments include:
• ESX server hardware (based on VMware pricing estimates of typical servers from Dell / HP)
o 2 x dual core CPUs
32 GB RAM server = $15,250
16 GB RAM server or other = $11,103
o 4 x dual core CPUs
64 GB RAM server = $27,000
32 GB RAM server or other = $18,000
If required as part of the solution (based on user input as to whether to include or not)
Thin clients = $250.00
Keyboard, mouse, monitor sets = $200.00
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5 Conclusion
For most IT organizations, infrastructure costs are still consuming too much of the IT budget. In fact, the average
company spends 61% of their budget on day to day operations, and 25% on progressive migrations and upgrades,
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leaving little of the budget, less than 14%, for innovation. One of the ways to reduce “keeping the lights on” costs is
through enterprise virtualization – providing a flexible pool of server, QA lab, storage, and desktop resources which
can be allocated based on business demands. Infrastructure optimization using enterprise virtualization can help to
consolidate assets, improve utilization and make the business more resilient and agile.
Examining case studies of Enterprise Virtualization deployments, Alinean and VMware have found that virtualization
projects generate double the ROI of other comparable infrastructure optimization projects – delivering 400 to 800%
risk adjusted ROIs versus. 200-400% for other core IT infrastructure projects. They deliver payback on investment in
less than 8 months, while most core IT infrastructure projects take 10 to 16 months to reach breakeven. The net total
cost of ownership (TCO) is reduced by over 30%, while most optimization projects deliver between 5% to 15%.
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These projects have a proven high probability of delivering on time, within budget, and on promised returns.
For a typical customer with 350 servers in the datacenter, 100 1-cpu servers in the development and testing lab, 500
desktops, the outcome of the virtualization project includes:
• $10,570,609 in total direct TCO savings over 3 years.
• Additional $1,229,485 in indirect (soft) savings over 3 years.
• Overall, an ROI of 967.3% on an $881,383 investment.
• An NPV savings of $9,674,063 and a projected payback period of 3 months.
• An 8.3 to 1 consolidation ratio for data center servers, reducing server counts from 350 to 42, helping to
generate $7,971,756 in direct TCO savings and $657,318 in indirect savings over the next three years.
• Consolidate lab / test systems by 80.0%, reducing the number of dedicated lab / test systems from 100
CPUs to 20 CPUs (5 4-CPU systems), avoiding future system expenditure costs by 100.0%, improving
lab/test system provisioning efficiency by 90.0%, and improving bug reproduction efficiency by 95.0%
helping to generate over $1,718,523 in direct TCO savings and $572,167 in indirect (soft) TCO savings
over the next 3 years.
• Virtualize user desktops, saving 57.3% in desktop capital and operating expenses, $880,330 in net TCO
savings over the 3 year analysis.
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Alinean ValueBase database of 20,000 company IT spending, June 2007.
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Using the VMware ROI / TCO Calculator v2 observed results from prior respondents, comparing to other analyses using other
Alinean ROI / TCO tools and models.
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VMware, Inc. 3401 Hillview Ave Palo Alto CA 94304 USA Tel 877-486-9273 Fax 650-427-5001 www.vmware.com
© 1998-2007 VMware, Inc. All rights reserved. Protected by one or more U.S. Patents Nos. 6,397,242, 6,496,847, 6,704,925,
6,711,672, 6,725,289, 6,735,601, 6,785,886, 6,789,156, 6,795,966, 6,880,022, 6,944,699, 6,961,806, 6,961,941, 7,069,413,
7,082,598, 7,089,377, 7,111,086, 7,111,145, 7,117,481, 7,149, 843 and 7,155,558; patents pending.
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