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  • Vi Sao Doanh Nghiep Phai Lam SEO

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    luyenseos
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    SEO là gì? Vì sao doanh nghiệp phải làm SEO? http://goo.gl/IgXIwl

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    SEO là gì? Vì sao doanh nghiệp phải làm SEO? http://goo.gl/IgXIwl

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    5 views2 pages

    Vi Sao Doanh Nghiep Phai Lam SEO

    Uploaded by

    luyenseos
    SEO là gì? Vì sao doanh nghiệp phải làm SEO? http://goo.gl/IgXIwl

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 2

    Digital marketing: SEO l g?

    SEO c l l mt thut ng m nhiu marketer nghe v hiu mt cch s lc y l mt phng thc marketing nm trong digital marketing. Tuy nhin, cc marketer vn khng tht s hiu r SEO l g v ti sao doanh nghip cn phi lm SEO, bi di y, chng ti s gip cc marketer hiu r hn v khi nim ny.

    SEO l g?
    SEO (Search Engine Optimization) hay cn gi l ti u ha cng c tm kim, l qu trnh tng kh nng hin din ca trang web trn kt qu tm kim ca cc cng c tm kim. Ni tm li, trang web xut hin v tr cng cao v cng nhiu trong kt qu tm kim th s cng c nhiu ngi truy cp vo trang web thng qua cng c tm kim. SEO c th nhm n nhiu loi tm kim bao gm tm kim hnh nh, tm kim video, tm kim cc ti liu hc thut Cc cng c tm kim ph bin hin nay m cc doanh nghip thng dng o lng hiu qu cho chin dch SEO ca mnh: Google, Bing, Yahoo! Cc phng php thng dng nng cao th hng ca mt trang web bao gm ti u ha trang web (tc ng n m ngun, ni dung ) chin lc SEO c th c tch hp trong b m ngun hay thit k ca trang web hay doanh nghip c th xy dng cc lin kt t cc trang web khc dn v trang web ca mnh cc cng c tm kim chn kt qu trang web ca bn nhm phc v ngi tm kim trn Internet ng vi mt t kha c th c ngi dng truy vn. Cm t thn thin vi cng c tm kim (search engine friendly) c th c dng miu t thit k, danh mc, h thng qun l ni dung (CMS), hnh nh, video, gi hng, v cc yu t khc m c ti u ha cho cng c tm kim. Cc cng c tm kim ph bin hin nay m cc doanh nghip thng dng o lng hiu qu cho chin dch SEO ca mnh: Google, Bing, Yahoo! . Phn ln doanh nghip s la chn Google o lng hiu qu. Hiu mt cch s lc, SEO l mt phng thc marketing nm trong digital marketing.

    Ti sao doanh nghip phi lm SEO?


    Do xu hng mua sm cng nh tiu dng hin nay bt u dn dn chuyn sang phng thc trc tuyn: c ngha l ngi mua hng s tm kim v tm hiu thng tin trn Internet trc khi quyt nh mua. V thng ngi tiu dng s tm kim ni bn nhng mn hng mnh mun mua thng qua cng c tm kim (phn ln dng Google), v thng h s la chn trong 10 kt qu hin ra u tin (trang 1) trong kt qu tm kim. V vy c c hi c khch hng la chn th doanh nghip phi thc hin SEO ng lin kt dn v trang web ca mnh s nhng v tr u tin. Nu mt Search Engine Optimizer (ngi lm SEO) thc hin ng chin lc th li ch m SEO mang li cho doanh nghip l rt cao: thu ht c lng ln khch hng tim nng c quan tm n sn phm, dch v ca doanh nghip, gip doanh nghip m rng th trng, nng nhn bit v thng hiu. M khng mt nhiu chi ph cho truyn thng nh cc hnh thc qung b khc trong digital marketing nh display ads. Ngun: BrandsVietnam
    Ti liu c tng hp bi Trung tm o to SEO DGM Viet Nam

    a ch: 101 Nguyn Vn Tri, P. 12, Q. Ph Nhun, TP.HCM S in thoi: (08) 399.77.777 Email: daotao@dgm.vn

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