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MANAGEMENT

COMMUNICATION
EFFECTIVE PRINCIPLE OF ORAL
COMMUNICATION & EVALUVATION OF ORAL
PRESENTATION
What is communication ?

 The word communication is comes from


communist which means transmitting
the information from one person to
another
ORAL COMMUNICATION
 Oral communication is the branch of the
communication
 It includes face to face conversation
where the telephone. Radio broadcasts,
interviews, groupdisussion, meetings ,
seminars announcements over the
public address , speeches, etc
PRINCIPLES FOR ORAL
PRESENTATION
 Good oral presentations are thus as
much an art as a techniques.
Ø Prepare
Ø Identify the audience
Ø Structure the presentation
Ø Practice
Ø Maintain audience interest by
Ø Take charge
PREPARE
 We should take plenty of time to spend
for researching topic
 Take time to draft then re-draft
 Develop material to support rather than
summarize presentation
 Narrow the focus so the given topic is
manageable wihtin the available time
frame
IDENTIFY THE AUDIENCE
 Findout who is likely to be there
 Assess their level of knowledge or
experience in the given topic
 Consider what you need to achieve to
address the interests of this particular
group.
STRUCTURE THE PRESENTATION
SO IT
 Flow logically
 Begins with an introduction , moves
smoothly through the main body, and
reaches a clear conclusion
 Hangs together, with easy transitions
between ideas and sections
 Stay within the time limit
PRACTISE
 In private assess your own performance
 Watch the pace of the presentation
 Revise the flow of the material (do the
links work effectively ? Is all the
material needed?)
 But avoid over – anxiety over
‘perfection’
MAINTAIN AUDIENCE
INTEREST BY
 Keeping good eye contact
 Using direct language
 Repeating main points
 Varying tone and pace – using the voice
 Being aware of body language – positive
and negative gestures, etc
TAKE CHARGE
 Of yourself – be aware of nervousness
and use this energy to good effects
 Remember most people feel nervous in
front of an audience
 Take control of the presentation – make
sure the equipments works , and you
know how to aware of physical needs of
group
OTHER FACTORS
 Researcher suggests audience attitude
is probabley formed on the basis of
something like;
 7% content
 38% tone and inflection of voice
 56% body language
CONCLUSION
 EFFECTIVE ORAL COMMUNICATION
SKILLS HELP STUDENTS TO:-
Ø Improve their academic performance
Ø Increase employment option
Ø Extend professional competences and
improve personal presentations.