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Data and Contents Optimization Solution for High Relevant and Personalized Experience

2013-10-17 Sun Young Kim| Social-Insight.co.kr


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1) GA
Google Analytics

Google Analytics Property ( ), Profile (, )

[GA ]

My Google account My GA account #1 Profile1 Social-insight blog Profile2 Sun0 blog

Google account GA account Profile

<script type="text/javascript">

Account number

var _gaq = _gaq || []; _gaq.push(['_setAccount', 'UA-18050301-1']); _gaq.push(['_trackPageview']); </script>


Profile number

My GA account #2 Profile1 KICOA Homepage


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2) GA Admin
http://www.google.com/analytics/ Access Google Analytics Admin

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2) GA Admin
Admin Account, Property, VIEW(PROILE) , Account Create new account

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3) Account

- Universal Analytics : - Classic Analytics :

Universal Analytics ( Property Property )

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4) Property
Property Create new property

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4) Property >
/ Time Zone

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4) Property >
</head> tag

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5) View(Profile)
View(Profile) Create new view

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5) View(Profile) >
View(Profile) Create new view
, Multiple views for the same Web site ( 3 ) 1) Raw Data View No settings Only contain raw data from your site Fail-safe, backup of your site data 2) Test View Used to test any new settings 3) Master Data View For reporting and analysis Have all the appropriate settings to purify and clean the data

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http://youtu.be/mBGxwdlncu0

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ottugui0107@gmail.com

http://social-insight.co.kr Twitter/Facebook - @ottugui


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data optimization contents

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