Dynamics of the LMS Industry is About to Change Learning Management Systems (LMSs) are software applications enabling educators

to store course materials online; manage class discussions; assign tasks, quizzes and exams; monitor due dates; grade results and pro ide students wit! feedback all in one place" London, England, January 28, 2 !" ## Learning Management Systems (LMSs)are software applications enabling educators to store course materials online; manage class discussions; assign tasks, quizzes and exams; monitor due dates; grade results and pro ide students wit! feedback all in one place" #n LMS is effecti ely a digital class and t!e use of it is !ig!ly recommended for blending learning" $!ere are currently many LMS solutions in t!e market w!ic! require t!e educational institutions to incur substantial costs eit!er in t!e form of license fees (suc! as %lackboard) or maintenance of ser ers as well as dedication of &$ personnel (suc! as Moodle)" Launc!ed in September '()*, +asyclass gi es educational institutions an alternati e for t!eir LMS requirement wit! t!e following differences, -irst, +asyclass is a completely free platform" .ompany seems to follow in t!e footsteps of -acebook, $witter, etc by focusing only on t!e user experience in t!e initial years" /!en t!e platform !as millions of users, distribution of educational content will be t!e re enue source according to t!e executi es of t!e company" Second, +asyclass !as a familiar interface w!ic! makes it a user0friendly 1irtual Learning +n ironment" &t !as to be noted t!at users of traditional LMS solutions !a e to go t!roug! immense trainings to be able to grasp t!e functions of t!e respecti e systems" $!ird, +asyclass is also a social network w!ereby educators can connect wit! eac! ot!er and create groups wit! t!eir peers to s!are educational content" 2espite t!e ad antages proposed, it will be difficult for +asyclass to con ince t!e educational institutions wit! an existing LMS to switc! as t!e platform does not offer any integration capabilities at t!is stage" 3owe er, +asyclass seems to present a good opportunity especially for 4)' sc!ools w!ic! !a e not been able to afford an LMS !it!erto" 5i en t!at t!ere are more sc!ools globally wit! no LMS solution t!an t!ose wit! an LMS, +asyclass mig!t !a e an interesting growt! story a!ead" Contact$ %urak +asyclass"com London, +ngland 677'(*8)798:( info;easyclass"com !ttp,<<www"easyclass"com

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