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VOGUE

VOGUE UKRAINE

:
,
, , fashion-.

UKRAINIAN TO THE CORE, it is made to meet


the needs and expectations of national readers
with the contributions from Ukrainian celebrities,
trend-setters, designers and fashion industry
gurus.

: Vogue

, .

EUROPEAN IN THE FORM, its content is


the product of the best practices of European
journalism combined with outstanding
photography and design.

:
, .

GLOBAL IN THE QUALITY, Vogue is known for


the high-end printing, vast experience of its team
and impeccable reputation.


READERS

Vogue .
Vogue

Vogues readers spend millions.


Vogue shows them the right way
to do so and enjoy the ride.

VOGUE .
66 100 ( ).

VOGUE IS A FASHION WORLD GUIDE. When buying


a product, 66 out of 100 Vogue readers refer to the
magazine (including advertisements published in it).

Vogue, 40 % , .

THE BEAUTY INDUSTRY has always been a top priority


for Vogue. Having a deep trust in the expert opinion
of Vogue, 40 % of its readers buy only the fragrances,
cosmetic and care products recommended by the
magazine.

Vogue . , .
, ? ,
Vogue!

Vogues readers TRAVEL THE WORLD at least three


times a year. They welcome new impressions, seeking
luxury and comfort at the same time. How do they
find out about the top resorts, hotels and restaurants
worldwide? From Vogue of course!

Vogue . , ,
.

Vogues readers on average have TWO CARS PER


HOUSEHOLD. They prefer popular, expensive models as
they see their car as an integral part of their image.

BEAUTY- .

THE BEAUTY OF THEIR HOME is just as important as


their own. Vogue supports its readers in their striving for
perfection, offering them the best examples of fashion
interior designs, original dcor solutions and latest
gadgets.

Vogue

, .
,
, .


DISTRIBUTION

10%

50 000 .

CIRCULATION 50 000 COPIES

Vogue . , ,
, , - .

The distribution of Vogue is very selective Vogue points of


sale are located in the biggest shopping malls, in the best
supermarket chains, business centers and airports

48%

28%

14%

43 % of the circulation is distributed in the biggest

shopping malls of Kyiv and the largest cities of Ukraine


(over 1mln population)

43 % -


-.

38 % of the circulation is distributed in the network

supermarkets, hypermarkets (Metro Cash & Carry, Karavan,


Megamarket, Billa, Auchan, Velika Kishenya, Furshet, Cosmos,
Novus, Silpo) and the biggest local supermarkets

38 % -

( Cash & Carry, ,


, , , ,
, , NOVUS, ), .

4 % - point of sales at airports, business centers


8 % - specialized press points of sale
7 % - subscription

4 % ,
-.

4%
1%
1%
- 1%
1%
1%
1%
Lviv 4%
Lutsk 1%
Ternopil 1%
Ivano-Frankivsk 1%
Uzhhorod 1%
Khmelnytskyi 1%
Rivne 1%

8 % .

7 % .

40%
1%
1%
1%
1%
1%
1%
1%
1%
Kyiv 40%
Zhytomyr 1%
Vinnytsia 1%
Chernivtsi 1%
Chernihiv 1%
Cherkasy 1%
Kirovograd 1%
Sumy 1%
Poltava 1%

2%
9%
8%
1%
8%

9%
1%
1%
3%
Odessa 9%
Kherson 1%
Mykolaiv 1%
Simferopol 3%

Zaporizhzhia 2%
Kharkiv 9%
Dnipropetrovsk 8%
Donetsk 8%
Luhansk 1%


ADVERTISING

Vogue is more than a magazine, it`s


a luxury brand, the best advertising
resource. Vogue works only with the
companies whose image meets its
exceptionally high standards.

Vogue ,
,

Vogue : ,
.
100 , Rolls-Royce.

Vogues advertising policies have always been


based on one vital principle only the established
brands, the best products and immaculate quality
make it to the pages of Vogue. It has been this
way for a century now, since the first advert
of a Rolls-Royce.

PRICE

GENERAL RATES

UAH
4
1 ......................................................... 84000
4- ................................... 224000
3- ................................... 144000
.............. 136000
1................................................. 136000
2................................................. 136000
3................................................. 136000
......................................... 136000
............................................ 136000
........................ 136000
Vogue.ua .......................................................... 116000
............................................................. 116000

$
4-COLOUR
Full page ............................................................ 10500
4th cover ............................................................ 28000
3rd cover ............................................................ 18000
Masthead ........................................................... 17000
Table of contents 1 ........................................... 17000
Table of contents 2 ........................................... 17000
Table of contents 3 ........................................... 17000
Editors letter.................................................... 17000
Editors choice .................................................. 17000
Contributors ...................................................... 17000
Vogue.ua ............................................................ 14500
Scrapbook .......................................................... 14500

.................... 92000
.......................................................... 152000
1- ................................................... 264000
............................................................. 420000
2- ................................................... 256000
3- ................................................... 248000
4- ................................................... 240000
5-10- ........................................... 232000
1/3 ................................................. 160000
1/2 ................................................. 156000

Guaranteed right hand page ............................ 11500


Double-page spread.......................................... 19000
1st spread .......................................................... 33000
Gatefold ............................................................. 52500
2nd spread ......................................................... 32000
3rd spread .......................................................... 31000
4th spread .......................................................... 30000
5-10th spreads ................................................... 29000
Spread in 1/3 of the book ................................. 20000
Spread in 1/2 of the book ................................. 19500


1/2 .................................................... 52000
1/3 .................................................... 36000

SMALL FORMATS
One-half page ...................................................... 6500
One-third page.................................................... 4500

VOGUE PROMOTION
........................................................... 72000

VOGUE PROMOTION
Full page .............................................................. 9000

*Without VAT


PROMO PROJECTS
(, , .) advertorial
.

Please note the prices for special promo projects


are variable and should be approved in each case.

CA VOGUE.UA
DIGITAL VOGUE.UA

?
, !

Up to date?
No, ahead of time!

Vogue.ua
.

Vogue Ukraine is being launched together with


the printed version of Vogue Ukraine.

VOGUE.UA ,
.

VOGUE.UA the most instant and highquality resource about fashion, style and beauty
on the Ukrainian market.

Vogue.ua : ,
, , , .

Vogue.ua content is unique and exclusive: reports


and videos from the shows and back stages,
reviews of all the seasonal, cruise and capsule
collections, news from the world of fashion and
contemporary art.

Vogue.ua
:
, PR-
.

Vogue.ua provides the widest possible advertising


possibilities for promotion: from banner
advertising, PR-materials and branding to unique
special projects.

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VOGUE 2013-2014



(, ,
..)

:
ADVERTISING DEPARTMENT:

1 () ................................... 21.01.2013 ............................... 23.01.2013 .................................25.01.2013 ................................... 18.02.2013


2 () ........................... 18.02.2013 ............................... 20.02.2013 .................................22.02.2013 ................................... 18.03.2013
3 ()........................................ 18.03.2013 ............................... 21.03.2013 .................................25.03.2013 ................................... 16.04.2013
4 ().................................. 15.04.2013 ............................... 19.04.2013 .................................23.04.2013 ................................... 20.05.2013
5 ()................................... 20.05.2013 ............................... 23.05.2013 .................................28.05.2013 ................................... 18.06.2013
6 () ............................ 14.06.2013 ............................... 19.06.2013 .................................21.06.2013 ................................... 16.07.2013
7 ()................. 22.07.2013 ............................... 24.07.2013 .................................26.07.2013 ................................... 16.08.2013

ADVERTISING DIRECTOR

Julia Kostetskaya
0(44) 205-40-80
j.kostetskaya@vogue.umh.ua


0(44) 205-40-80
j.kostetskaya@vogue.umh.ua

ADVERTISING SALES MANAGER

Svetlana Roschuk
0(44) 205-40-80
s.roschuk@vogue.umh.ua


0(44) 205-40-80
s.roschuk@vogue.umh.ua

8 () ...................... 19.08.2013 ............................... 23.08.2013 .................................27.08.2013 ................................... 17.09.2013


9 () .......................... 16.09.2013 ............................... 20.09.2013 .................................24.09.2013 ................................... 16.10.2013
10 () ................... 21.10.2013 ............................... 23.10.2013 .................................25.10.2013 ................................... 18.11.2013
1 ( 2014) .............. 18.11.2013 ............................... 22.11.2013 .................................26.11.2013 ................................... 17.12.2013

ADVERTISING COORDINATOR

Tatiana Repetyuk
0(44) 205-40-79
t.repetyuk@vogue.umh.ua


0(44) 205-40-79
t.repetyuk@vogue.umh.ua

CONTRACT COORDINATOR

VOGUE MAGAZINE 2013-2014 SCHEDULE


Issue number

Date of filing
application

Date of filing
layout and payment

Date of products
delivery to the warehouse
(sachet, samples,
catalogs, etc.)

Tatiana Protasova
0(44) 205-40-80
t.protasova@vogue.umh.ua


0(44) 205-40-80
t.protasova@vogue.umh.ua

Released
publication

#1 (MARCH) .............................. 21.01.2013 ................................ 23.01.2013 ................................25.01.2013 .................................... 18.02.2013


#2 (APRIL) ..................................... 18.02.2013 ................................ 20.02.2013 ................................22.02.2013 .................................... 18.03.2013
#3 (MAY) .......................................... 18.03.2013 ................................ 21.03.2013 ................................25.03.2013 .................................... 16.04.2013
#4 (JUNE) ........................................ 15.04.2013 ................................ 19.04.2013 ................................23.04.2013 .................................... 20.05.2013
#5 (JULY) ......................................... 20.05.2013 ................................ 23.05.2013 ................................28.05.2013 .................................... 18.06.2013
#6 (AUGUST)............................ 14.06.2013 ................................ 19.06.2013 ................................21.06.2013 .................................... 16.07.2013
#7 (SEPTEMBER) ............ 22.07.2013 ................................ 24.07.2013 ................................26.07.2013 .................................... 16.08.2013
#8 (OCTOBER) ..................... 19.08.2013 ................................ 23.08.2013 ................................27.08.2013 .................................... 17.09.2013

ADDRESS:

4, Vladimirskaya str., 6th floor,


Kiev, Ukraine, 01001

01001, , . , 4,
6 .

PUBLISHER:

Ukrainian Media Holding LLC

#9 (NOVEMBER) ............... 16.09.2013 ................................ 20.09.2013 ................................24.09.2013 .................................... 16.10.2013


#10 (DECEMBER).............. 21.10.2013 ................................ 23.10.2013 ................................25.10.2013 .................................... 18.11.2013
#1 (JANUARY 2014) ............ 18.11.2013 ................................ 22.11.2013 ................................26.11.2013 .................................... 17.12.2013

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