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Ptcl Report

Ptcl Report

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05/15/2013

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Page #1

History of PTCL

From the beginnings of Posts & Telegraph Department in 1947 and establishment of Pakistan Telephone & Telegraph Department in 1962, PTCL has been a major player in telecommunication in Pakistan. Pursuing a progressive policy, the Government in 1991, announced its plans to privatize PTCL. In 1995, Pakistan Telecommunication (Reorganization) Ordinance formed the basis for PTCL monopoly over basic telephony in the country. PTCL launched its mobile and data services subsidiaries in 2001 by the name of Ufone and PakNet respectively. A recent DSL service launched by PTCL reflects the introduction of a new brand name and operation of the service being directly supervised by PTCL. Last Year, in middle of 2005 Government of Pakistan had decided to sell at least 26 percent of this company to some private agency. There have been various changes in the company due to privatization. Such examples include the VSS (Voluntary Separation Scheme for its employees), ERP (SAP based), restructuring, B& CC (Billing and Customer Care Software) etc. Another seemingly minor change was change of brand identity (logo) that presents PTCL's new face after privatization, with greater focus on customer satisfaction and bringing about of new advancements .

Page #2

Introduction of PTCL
PTCL is the largest telecommunication company in Pakistan. This company provides telephony services to the nation and still holds the status of backbone for country's telecommunication infrastructure despite arrival of a dozen including telecom giants like Telenor and China Mobile. The company consists of around 2000 telephone exchanges across country providing largest fixed line network. GSM, CDMA and Internet are other resources of PTCL, making it a gigantic organization. The government of Pakistan sold 26% shares and control of the company in 2006. The Government of Pakistan retained 62% of the shares while the remaining 12% are held by the general public.

Page #3

Vision
“To be the leading information and communication technology service provides in the region by achieving customer satisfaction and maximizing shareholders value”

Mission
To achieve our mission by having: • • • An organizational environment that fosters professionalism; motivation and quality. Quality and time conscious customer service. Sustained growth in earnings and profitability.

Page #4

points

in

favour

of

privatization

could

be

:

- though it is a profit oriented organization, yet in future by adding of numerous mobile companies the share of PTCL would decrease - giving managerial powers to the new company would increase competition and consumers would be having benefit out of healthy competition - the privatization will increase great amount to the economy and great releif would occur and this additional amount could be utilized for development of certain other projects.

dear fellows, the above is the information in respect of privatization of PTCL which i could gather after having some discussions with some people nd newspapers, its a rough idea nd indeed there are many other things which could be added to it.

per se additions are welcomed.

Core values:
• • • • • Professional integrity Customer satisfaction Team work Company loyality Corporate information

Ptcl services:
• • Ptcl landline Ptcl v fone

Page #5 • • • • U fone Paknet limited Ptcl broad band Smart services

Offer pakages detail:
• • • Free unlimited dial up internetwill be available from 10pm to 7am in the morning everyday. Free daytime users,ptcl offering up to 100 free hours on monthly basis to entire subscribe base. Customers exceeding 100 hours in a month will be charged as par existing tarif of rs6/hour.

Ptcl competitors:
• • • China mobile Orascom telecom Telenor

Ptcl slogan:
“Feel the difference”

Swot analysis of ptcl:
Strengths: • • • • • • Largest operational network and infrastructure An integrated monopoly Market leadership Ptcl u fone is market challenger Competitors still depend on ptcl network either directly or indirectly Experienced telecom resourses

Weaknesses:
• • • Internal organizational issues Monopolistic culture has further added to its complexities Ptcl v,the fixed wireless phone service is poor

Page #6 • • Over employment and low productivity Slow decision making

Opportunities:
• • • Low teledensity of pakistan Have fast infrastructure and real estate Scope for cost effective operations

Threats:
• • • • • Increased competition in long distance continues Exposure to market competition Migration to cellular networks Ability to attract and retain quality Reduction in international settlement rates

Privitization of ptcl:
Pakistan Telecommunication Corporation Limited, a governmental entity is a high earning organization in the country. The Privatization Commission, Government of Pakistan had planned to privatize 51 % shares of entity through bidding. In response, the government faced stirred opposition from the employees of PTCL lead of employee’s parties and strike of about 20 days lead the knees of government down, which re-scheduled the mechanism and presented plan of privatizing 26 % of shares along with the managerial powers. The contentions of opposing the Privatization of PTCL are : The services of employees may not be safeguarded by new management The privatization is on very cheap rates as it is evident from the following It rates prescribed for some installations at FCT is a very high profit oriented organization and its share to the deprive the economy of a major share in future

national economy is very high and its privatization on nominal rates would It is a sign of integrity and privatization of such an institutions would

Page #7 lead to the loss of national assets and foreign organizations winning the bid could change the structural system

points in favor of privatization could be : • though it is a profit oriented organization, yet in future by adding of numerous mobile companies the share of PTCL would decrease • giving managerial powers to the new company would increase competition and consumers would be having benefit out of healthy competition The privatization will increase great amount to the economy and great relief would occur and this additional amount could be utilized for development of certain other projects.

Changes in ptcl:
• • • • • • • Change in technology Changes in task More worker responsibility Services Packages Call rates Management

Impact of changes :
• • • • • • • • Increase internal control on employees and performance Customers are motivated for the usage of ptcl Less national and international rates are introduced Corruption is minimized Customer complaints are handled properly Win backs customers People are more responsible now More advertising expense are incurred to market the ptcl

Page #8 • • Redemand of ptcl is created People resistance against ptcl

Duties of owner:

Conclusion:
It is concluded that privatization has great advantages of itself. And on the other side “not everything that is faced can be changed ,but nothing can be changed until it is faced” and time change and we change with them.

Bibliography:
For the successful completion of this report, we have utilized different available recourses, from which we have obtained required data. Most of information is collected through internet, while a visit to company is also made to get further information .we are thankful to the company management who had welcomed and cooperate with us .Recourses which are consulted discussed below: www.ptcl.com.pk google.com businessrecorder.com Aurora business magazine Security and exchange commission of Pakistan

Page #9

Table of contents
Contents
• • • • • • • • • • • • • •

page No.

History of PTCL…………………………... 1 Introduction of PTCL ………………….....2 Vision of PTCL…………………………… 2 Mission of PTCL…………………………. 2 Core values………………………………..2 Services…………………………………… 2 Packages competitors…………………… 3 Swot analysis……………………………. 3 Privatization of PTCL …………………….5 Changes in PTCL…………………………5 Impact of PTCL …………………………...5 Duties of owner……………………………6 Conclusion…………………………………6 Bibliography………………………………. 6

Page #10

Assignment #1 Change management Report on ptcl Presented to: sir haroon Ahmad Presented by: Ruqia Bushra Sadia

Page #11

University of Faisalabad sargodha road

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