Professional Documents
Culture Documents
3
MediaConvergence 2.1
Havingseveralmediafeaturesinonehost(application,game,website). Amediaconvergenceproductisaplatformwhichhostsseveralwaysofmedia.Thesecanbe adverts,videos,tracks,imageswithinothers.
TeamFortress2
Thisproducthasseveralformsofmediainit,fromgamingexperiencetomediaplayback. 2.2 Thefactthishasdifferentmediaformsinit,makestheproducersalsohavetohavesome experienceindigitalgraphics,videoformats,plugincreationandrelationswithserversand domains. Itcombinesingameadvertsduringloadingscreensandwaitingrooms,radioplugins,imagetag systemandachatsystemusingsteam. 3.3 Thisproductgeneratesincomebysellingingameitems,playingadvertsandpluginintegrations (suchasradioandwebsites/links) 3.2 Thismediaproductattractsnewaudiencesbymaintaininginnovativeaddonsandforhavingan exclusivegameplayandanaveragecommunity. 3.1 Thecommunityexpectsthingssuchandnewcontentandevents,thisgameisreallykeenin thesethingsthereforethegamekeepschangingasthetimegoespasttoconformtheever growinggamecommunity.
WatchAnimeOnwatchanimeon.com
Thiswebsitehaschatintegrationaswellasaccountsystemsthatstoreplayedseries. Itcombinesaninteractivechatsystemwithmediaplaybackaswellascontainingadvertsinthe website. 2.2 Thesefunctionsmadethecreatorsandmoderatorsofthiswebsiteneedtohaveknowledgein advertising,webprotocolsandvideofileformats.
3.3 Thissitegeneratesprofitusingaclickbasedsystem(eachclickreturnsintheformofmoney) themoreclicksthiswebsitehas(suchasplayingavideoorclickingalinkinsideortooutsidethe website)themoremoneyitwillgenerate.Thissitealsohasadvertswhichpayfortheir placementinthewebsiteandeachtimetheygethooveredorclicktheygenerateprofitandifthe personbuysorcompletessomethingintheadvertthis,willgenerateevenmoremoney. Thismediaproducthasattractednewaudiencesbyaddingnewseriesandextrastothe website. 3.2 Theaudienceexpectsupdatesontheirfavouriteseriesandinformationinnewandupcoming onesaswellastobeabletocommunicatewiththeirfriendsthroughthechatsystem. 3.1 Thisisalwaysinconstantchangetomeettheneedsofthewebsiteusersandkeepsaddingnew waysofsharingsuchasembeddingvideosandsharingtosocialnetworks.
Youtube
Thiswebsitehasmanyfeaturessuchasmediaplaybackandintegrationswithothersitessuch asgoogle. Thesefunctionsmadethecreatorsandmoderatorsofthiswebsiteneedtohaveknowledgein advertising,webprotocolsandvideofileformats. Herewecanfindaninteractivemediaplayer,chatandcommentsystem,sharingfeaturesand showcaseofothervideosintheformofthumbnails. 3.3 Thissitegeneratesprofitusingaclickbasedsystem(eachclickreturnsintheformofmoney) themoreclicksthiswebsitehas(suchasplayingavideoorclickingalinkinsideortooutsidethe website)themoremoneyitwillgenerate.Thissitealsohasadvertswhichpayfortheir placementinthewebsiteandeachtimetheygethooveredorclicktheygenerateprofitandifthe personbuysorcompletessomethingintheadvertthis,willgenerateevenmoremoney. Eachtimesomeonesharesavideotofacebookortwitterwillcreatemoremoneyandiftheother usersclickitaswellthiswillgeneratemoremoney. Youtubeisalwaysgrowinginaconstantrateasitallowsuserstouploadtheirvideosand sharingtheirtalentsandtasteswithotherpeopleandfriends.Thiswebsitealsohaspayment optionswhichincreasethepeoplewantingtomakealivingoutofitwhichaddsontheaudiences andamountofcontentinthewebsite. 3.2 Theaudienceexpectsmorefeaturessuchasloopplaybackandnewvideosfromtheirfavourite artistsandseries. 3.1 Youtubehaschangedalotthroughtimetothepointwenowhaveawebeditor,souserscan uploadandedittheirvideosdirectlyonthewebsiteandpublishthem.
Theinterfaceofthewebsitehasalsochangedalotthroughoutthetimelineofyoutubeaswellas theintegrationwithgoogle.
DMCU3 4.2
Market Research
Ihavecreatedasurveytogatherinformationfrompeersinordertofindoutiftheapplication wouldbeusedandifitwouldbeboughtbythefutureusers. Survey https://docs.google.com/forms/d/13KiMUxeIkavvuVXEbvyrv5nHmFEWHV1mWRt40pv6Yew/edit ?usp=sharing
4.3
Here I will leave some examples taken from the survey to show the main points in mind from the target research.
Age range
0 4 3 0 2
Yes
100%
No
0%
Yes No Sometimes
1 0 8
11% 0% 89%
Yes No
4 0
44% 0%
Fudge NO!
56%
Would you like to have a better chat system that doesn't eat your whole bandwidth?
5 1 3
Yes No
8 1
89% 11%
Yes No
7 2
78% 22%
After receiving the results and seeing the charts, I have found out that the application would be used by a lot of people, especially young people in the age group of 12-27. This survey also allowed me to understand the market better by showing me what the users think of systems currently in charge. Without this survey I wouldnt know if the application would be viable in the market, which could had caused a lot of issues later on. The software used was, google forms, google drive, web browser (firefox). The reason I have used these packages of software was, because they are free to use and efficient for the job in hands.