You are on page 1of 2

EDUCATION

20042009 Haigazian University Hamra, Beirut Holder of Bachelor of Business Administration with emphasis on Advertising and Communications

TRAINING
2014 Advanced Media & PR Skills Hamra, Beirut Speaking to the press and presenting the organization to the wider world directly via the media. Applying a range of different PR and communication skills, developing fully rounded communications professionals.

EXPERIENCE
Dec 2012, present Plus Holding Corniche An Nahr, Beirut Plus holding is the umbrella that holds Plus Properties (Real Estate) Group Plus (Media) and Plus Brokers (Brokerage) Group Marketing Coordinator Campaigns Communicated briefs to Advertising Agencies and followed-up on procedures under the control of the Marketing Manager Followed up on timely concept delivery and made sure the material received abides with all the data mentioned in the brief Prepared booking orders and booked spots for our advertorials in the local press (newspapers, magazines, online portals, outdoor media and local television channels) Liaised with the advertising agency to adapt the visuals to each publications specifications and guaranteed timely delivery to the press Provided the sales team with a template which allows them to record how the caller heard about our company/product/campaign in order to the most efficient medium Met on a regular basis with the sales team to measure the efficiency of each campaign Events, Exhibitions and Press Conferences Prepared action plans mentioning all related tasks to be done with the concerned third parties and their respective statuses Briefed the advertising agency about the on-site material needed to be branded and followed up on timely delivery Liaised with all suppliers for timely delivery Contacted the press for live coverage (Rony Abou Jawde Annual Award, REDAL Press conference and many more, were live on MTV, Future TV and LBCI) Prepared and dispatched press release to all local and regional media, and followed up with them to guarantee maximum exposure Social Media Prepared the social media strategy for 2014 for all 3 companies Posted relevant articles on all 3 company Facebook pages Edited and posted client campaign photos done on Group Plus Media on the latters Facebook page, Instagram account and website Regularly updated the info on the website (campaign of the month, photo gallery, news & events) Archiving Prepared monitoring reports for all campaigns and saved in their particular folders on the server Regularly updated the system with data received from potential clients who approached us during our events/exhibitions Saved material received from the advertising agency in categorized folder as per company/campaign Regularly updated the media list General Managed the production of marketing materials, including leaflets, posters, flyers, newsletters, enewsletters, brochures business cards and sales kits. Arranged for the effective distribution of marketing materials. Sourced and secured sponsorships. Contributed to, and developed marketing plans and strategies. Monitored corporate communications plan and strategy for uniformity in message, including templates, and logo usage.

Aug 2011, Dec 2012 The MindGroup s.a.l Jdeideh, Beirut Senior Procurement & Logistics Officer Arranged and coordinated the installation jobs in the Levant with the installation team. Contacted supplier sent RFQs, Issued Purchase orders, followed up until Invoice settlement. Managed all inbound and outbound shipments Priced all shipping, warehousing and installation jobs. Insured proper legalization of all related shipment documents Managed supplier database and processed orders for raw material & machine consumables. Checked quality of production of every single item and made sure the item produced abides with the regulations of the clients brand.

Feb 2009, Aug 2011 GM&A promotion Downtown, Beirut Account Executive & Graphic Designer Managed and handled different client accounts: (Major clients: Grey Global, Publicis, Weill Cornel, DDB, Leo Burnett,) Prepared offers & quotations and arranged layouts Followed up on production with local & offshore suppliers Managed shipments of goods from different suppliers to different destinations (shipping rates, document legalization) Contacted the authorities at the country of destination to facilitate the clearance process Handled small and big accounts, ranging invoice value from 1k till 150k USD. Designed unique promotional products for specific companies Vecorized client logos using Adobe Illustrator Prepared layouts for client approval

Oct 2008

Freelance Designer & Marketer Created, designed and marketed the brand Fresh-o-licious including all brand deliverables from logo to corporate identity. Fresh-o-licious is homemade food that is now being sold in souk al tayeb

Feb 2004, Feb 2008 Haigazian University Assistant PR Assisted in preparing and organizing events Followed up with the press before and after the events. Assisted in writing press releases

Hamra, Beirut

INTERNSHIP
Sept 2008, Oct 2008 Grey Global Beit Mery Intern Completed the internship program at Grey Global Advertising Agency in the client servicing department with distinction Prepared creative, print and design briefs for different projects Planned and organized different events for different companies Assisted in the re-launch and remarketing activities of a very famous restaurant in Lebanon

LANGUAGES SPOKEN
Fluent in speaking, reading and writing Arabic, English and Armenian Fair knowledge of French and Greek languages

SKILLS
Adobe Photoshop (more than 8 years experience), Adobe Illustrator, Microsoft Office; Excel, PowerPoint, SPSS and statistical analysis. Excellent social media skills (Twitter, Facebook, Instagram, Google+, ...)