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VISUAL TEXT ANALYSIS

Analysis
Like all of the texts we have been analyzing, you will have to identify the context, purpose, audience and main ideas in these text types too: Questions to Consider
Context What is important about the time period, physical location, or social issues surrounding the image?

Identify and Explain

Purpose

What is the purpose of the image? Often this links to the context.

Audience

To whom would this image appeal? For whom is this image meant? Often this links to the context. (do not be fooled that whoever is pictured must be the target audience)

Main ideas

What are the main ideas that you can connect to the other text? What are the similarities and differences? Is there any overlap?

Organisation (layout)

How are ideas organized to grab audience attention? What is prioritized and why? How are sections of the text connected? How are ideas organized to show development?

Mood (atmosphere)

How does the intended audience feel when looking at the image? Often this links to the implied meaning and context. Think about the creator/artist/publisher of the image. What is his/her attitude towards the subject? How do the images reinforce the written language? How do the word choices contribute to this attitude? How does this build a sense of tone?

Diction

Characterization

Foreground

How are people portrayed in the images? How is culture portrayed through the characters? Do the characters represent different genders or ethnicity? How is costuming used? How is character placement used? Are the characters designed to be representative? What do your eyes notice first? Why? How is the building, landscape, setting structured? Which images are located in the foreground? What effect does the placement have on the image? Which images are located in the background? What effect does the placement have on the image? If applicable, what type of font is used? Does the size or color of the font contribute to the overall meaning of the words? Explain. What colors are used in the images? How is light used? Does this use of color or light have symbolic meaning? What objects are used to stand for broader ideas? Is their placement in the text significant?

Background

Font: Size and Color

Light and Color

Symbolism